No logos, colours, Pictorial health brand images or warnings used in promotional conjunction with information standardised packaging SMOKING CAUSES LUNG CANCER Pack surfaces in a standard colour Brand and product names in a standard colour and font 2020 Southeast Asia Tobacco Control Alliance Packaging Design Analysis to Support Standardised Packaging in the ASEAN Authors: Tan Yen Lian and Yong Check Yoon Editorial Team: Southeast Asia Tobacco Control Alliance Suggested citation: Tan YL. and Yong CY. (2020). Packaging Design Analysis to Support Standardised Packaging in the ASEAN, January 2020. Southeast Asia Tobacco Control Alliance (SEATCA), Bangkok. Thailand. Published by: Southeast Asia Tobacco Control Alliance (SEATCA) Thakolsuk Place, Room 2B, 115 Thoddamri Road, Dusit, Bangkok 10300 Thailand Telefax: +66 2 241 0082 Acknowledgment We would like to express our sincere gratitude to our country partners for their help in purchasing the cigarette packs from each country for the purpose of the study, which contributed to the development of this report. Disclaimer The information, ndings, interpretations, and conclusions expressed herein are those of the author(s) and do not necessarily reect the views of the funding organization, its sta, or its Board of Directors. While reasonable eorts have been made to ensure the accuracy of the information presented at the time of publication, SEATCA does not guarantee the completeness and accuracy of the information in this document and shall not be liable for any damages incurred as a result of its use. Any factual errors or omissions are unintentional. For any corrections, please contact SEATCA at
[email protected]. © Southeast Asia Tobacco Control Alliance 2020 This document is the intellectual property of SEATCA and its authors.