FOR IMMEDIATE RELEASE

KUBOTA CANADA JOINS E.H.R/T3R AS

PRIMARY SPONSOR FOR NPS SCHEDULE

Shared Values and Strategic Alignment Drove Partnership

MARKHAM, ON- (May 5, 2017) – Kubota Canada Ltd., Markham, ON and Ed Hakonson Racing/Team 3 Red of Stouffville, ON today jointly announced they have entered into an agreement that will see the Kubota brand carried as the Team’s primary sponsor on their #3 Kubota . Jason Hathaway and his team will run three NASCAR Pinty’s Series races this season. They will bookend the 2017 season racing both opening and closing weekends on the road course at Canadian Tire Motorsport Park, plus the Choko/Fast Eddie 250 at June 3rd.

“Kubota has known the Hakonson family from the time we sponsored Cole Pearn in his CASCAR years. We have a great relationship with them and their businesses and we felt it would be a great fit for Kubota to have our brand on their car”, said Rob Allison, National Brand Manager for Kubota. “We are always looking for ways to increase our brand’s reach and being in front of race fans is a great way to achieve this.” Allison continued.

“We are so excited to be partnered with Kubota for our 3 NPS events this season. The new paint scheme looks awesome and we are proud to say that we own several Kubota pieces of equipment. We are eager to share our experience and introduce the brand to racing fans on our NASCAR schedule.” added Jamie Hakonson, Marketing Manager for E.H.R/Team 3 Red.

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In addition to racing, the #3 Kubota Chevrolet car will make several special appearances at events in along with Kubota’s On Tour special events vehicle pictured below.

“We’ll really make a big splash when both rigs show up at an event”, Allison says. “This is all about keeping our brand in front of the public in a tangible way that’s memorable for everyone in attendance. Watch our website, Kubota.ca, for the appearance schedule.”

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About Kubota Canada Ltd. Kubota Canada Ltd. is the Canadian marketer and distributor of Kubota-branded equipment, including a complete line of tractors up to 150 PTO HP, performance-matched implements, compact and utility- class construction equipment, consumer lawn and garden equipment, commercial turf products and utility vehicles. For product literature or dealer locations, please visit: www.kubota.ca.

About EHR/Team 3 Red E.H.R/Team 3 Red is a professional Canadian race team competing in the NASCAR Pinty’s Series, APC Series and the Maritime Pro Stock Series. Team Driver Jason Hathaway was named NASCAR Pinty’s Series Most Popular Diver in 2015 and 2016, the only driver in series history to achieve the title more than once. Hathaway is one of only 2 drivers to start each one of the NASCAR races held in Canada and has recorded 8 Series Wins, 34 Top 5’s and 73 top 10’s in his NASCAR Pinty’s Series efforts. Twitter @jasonhathaway3, @ehrt3r. “Like” the team on their Facebook page: Facebook/edhakonsonracing.team3red Instagram: ehrt3r and check out their website at team3red.com.