WAMU 88.5 Fiscal Year 2007 Annual Report
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Annual Report 2007 wamu.org | Your NPR News Station in the Nation’s Capital WAMU 88.5 FM American University Radio Annual Report 2007 A Letter from American University President Dr. Cornelius M. Kerwin We are both pleased and proud that WAMU 88.5 has fi nished another year with such tremendous success, which can be measured any number of ways. With an increasing number of listeners each year, the support of our valued donors growing, and the programming breadth (including options online and via HD Radio) becoming more numerous and diverse, WAMU 88.5 continues to enhance its reputation as the source of public radio news and information in the nation’s capital — the most infl uential audience in the nation. Online and via syndication, the station’s reach and infl uence beyond Washington continues to grow. Cornelius M. Kerwin, American University President Signifi cantly, this is being done at a time of change in the Washington media landscape, and when traditional sources of news, information, and entertainment are struggling to hold the attention of their primary audiences because of new modes of delivery and technological change. With creativity and confi dence, however, WAMU 88.5 has responded by more fully utilizing its three-channel capability to offer more programming options for the public radio audience. WAMU 88.5 continues to be a shining example of what American University does best — educate, inform, entertain, and get people to think. Thank you for your support of WAMU 88.5, which makes it all possible. 2 WAMU 88.5 FM American University Radio Annual Report 2007 A Letter from WAMU 88.5’s General Manager, Caryn G. Mathes Through 45 years of service to the D.C. community, WAMU 88.5 has upheld a tremendous commitment to news, information, and traditional American musical art forms. Changes to the Washington, D.C., radio landscape in Fiscal Year 2007 provided several opportunities for our station to solidify that commitment for the long term, while moving strategically to better serve public radio listeners in this area through new technologies and programming. In the fall of 2006, we remained at the forefront of stations developing and testing HD Radio technology by expanding our multicasting efforts to provide two new channels of content. In November, through a unique collaboration with publicly funded WTMD in Towson, Md., we brought Adult Album Alternative Caryn G. Mathes music back to the D.C. area on our second digital channel, 88.5-2. This partnership represented one of General Manager the fi rst major efforts in a new commitment to create innovative collaborations within the National Public Radio system. December saw the return of legendary bluegrass host Ray Davis to the daily airwaves for drive-time listeners as WAMU’s Bluegrass Country launched 24 hours a day, seven days a week in the HD format on our third channel, 88.5-3. With the addition of these content services, we have provided our diverse audience and membership with a variety of options available nowhere else in the area. WAMU 88.5 was presented with an extraordinary opportunity in January 2007, when WETA-FM returned to an all-classical music format. We quickly moved to fi ll the void by adding many of the popular public radio programs that would have been left without a home on the D.C. airwaves. Shows such as A Prairie Home Companion, BBC Newshour, On Point, and Traditions with Mary Cliff were welcome additions to our program schedule and helped solidify our place as the source of public radio news, information, and cultural programming in the nation’s capital. Unfortunately, we also said goodbye to our longtime friend Eddie Stubbs, who after 17 years on WAMU 88.5 decided the time was right to focus attention on his other creative efforts in Nashville. Though we will miss his wonderful and knowledgeable voice, his decision allowed us to add Weekend Edition Sunday to our lineup in April 2007. We are extremely grateful for Eddie’s many years of service to the station. WAMU 88.5’s own productions and news department continued to break new ground in FY 2007. The hiring of news director Jim Asendio marked the beginning of a new stage of growth for our award- winning news team, with an increased focus on in-depth local features and continued local weather and traffi c services. The Kojo Nnamdi Show provided real-time captioning for the hard-of-hearing community as it tracked the controversy over Gallaudet University’s presidential search through a series of programs devoted to the subject. The Diane Rehm Show expanded its popular “Friday News Roundup” segment to two hours, and the station continued its partnership with America Abroad Media to present a series of town halls on topical international issues. Most important, our members and listeners responded to the multitude of changes in FY 2007 with unprecedented support and positive feedback. I am grateful for the trust they place in us as their “NPR news station in the nation’s capital,” and I look forward to more opportunities to serve that community of listeners with more exciting developments in technology and programming well into the future. 3 WAMU 88.5 FM American University Radio Annual Report 2007 WAMU 88.5 Annual Report Fiscal Year 2007 Programming Highlights ........................................................................................................... 7 Awards, Anniversaries, and Special Events ........................................................................... 25 Community Outreach ................................................................................................................ 26 American University Radio ....................................................................................................... 32 wamu.org .................................................................................................................................... 35 Technology .................................................................................................................................. 35 WAMU 88.5 Funding ................................................................................................................ 37 AU Board of Trustees, FY 2007 .............................................................................................. 46 AU Employees, FY 2007 .......................................................................................................... 46 4 WAMU 88.5 FM American University Radio Annual Report 2007 FY 2007 Timeline of Highlights July 15–31, 2006 – BluegrassCountry.org celebrates its fi fth anniversary with a live-produced $30,000 on-air membership campaign and the launch of a new car donation program designed to cover the costs of the non-profi t, member-supported station. Aug. 1, 2006 – WAMU 88.5 hires Jim Asendio as news director. Asendio, a newsroom veteran with more than 30 years of experience, takes over the reins of the station’s award-winning news staff of experienced local reporters. Aug. 8, 2006 – The Kojo Nnamdi Show features real-time captioning for the deaf and hard-of-hearinghard-of-hearing community in collaboration with Speche Communications during its discussion with I. King Jordan, president of Gallaudet University, and Jane Fernandes, president-designate of Gallaudet University. Sept. 7, 2006 – WAMU 88.5 and America Abroad present “Counterinsurgency in the Post-9/11 World,” a special town hall event hosted by Kojo Nnamdi and Marvin Kalb, and featuring a panel of experts examining the diffi culties of fi ghting insurgents and the future of U.S. counterinsurgency efforts. Sept. 28, 2006 – WAMU 88.5’s Red Shipley is named 2006 Broadcaster of the Year by the International Bluegrass Music Association in recognition of outstanding service to bluegrass music in the fi eld of broadcasting, including a demonstrated ability to foster bluegrass music’s image. Oct. 12, 2006 – WAMU’s Bluegrass Country launches in HD Radio at 88.5-3, broadcasting on-air content previously available exclusively online at BluegrassCountry.org. Oct. 23, 2006 – At 4 p.m., on this date in 1961, WAMU 88.5 FM signed on for the fi rst time from the campus of American University, using a 4,000-watt transmitter purchased from WGBH Boston. The fall on-air membership campaign held in October celebrates the 45th anniversary of WAMU 88.5 and surpasses its goal by 5%, with 8,096 members contributing a total of $1,051,590. Oct. 27, 2006 – The Diane Rehm Show launches an expandedexpanded two-hourtwo-hour FridayFriday News Roundup,Roundup, devoting an hour each to international and national affairs with a panel of leading journalists and opinion-makers. “This is to let you know I am an enthusiastic supporter of the new Friday news format with two good hours. I just hope Diane doesn’t burn out with this demanding show.” – Edward Chesky, WAMU 88.5 listener 5 WAMU 88.5 FM American University Radio Annual Report 2007 Nov. 14, 2006 – WAMU 88.5 and WTMD collaborate to bring the AAA music format to Washington, D.C., on HD Radio at 88.5-2, representing one of the fi rst major efforts in a new commitment to innovative collaborations within the national public radio system. Nov. 18, 2006 – WAMU 88.5 presents NPR’s This I Believe at American University’s Kay Spiritual Center, featuring book signings and readings by essayists from the popular feature. Dec. 11, 2006 – WAMU 88.5 unveils a new schedule for weekdays and Saturdays in an attempt to respond to listeners’ requests for specifi c schedule alterations. Jan. 2, 2007 – WAMU 88.5’s Ray Davis returns to the drive-time