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WinZip Channel Sales Cheat Sheet

Which products are right for your customer? World’s Channel Sales Cheat Sheet #1 compression For internal use only software

Which products are right for your customer? WinZip® 11 Standard and Pro* – certified for Microsoft®® Windows Vista WinZip, the original and most popular compression utility for Windows® , is a powerful and easy-to-use tool that quickly zips and unzips files to conserve disk space and greatly reduce e-mail transmission time. WinZip 11 supports Windows Vista.

WinZip 11 includes features that build on the solid foundation Key Features Standard Pro established with WinZip 10. It has a newly improved Job New Burn New and Existing Files Directly to CD or DVD Wizard, a number of compression and usability enhancements, New FTP Upload New and Existing Zip Files as well as the ability to open .BZ2 and .RAR files. New Email Zip File and Logs on WinZip Job Completion New Run WinZip Jobs From a History List of Recent Jobs Both Standard and Pro versions offer compression New View Full-size Compressed Images Directly From Your Zip File enhancements that make WinZip 11 the most versatile WinZip Predefined Data Backup Jobs ever. The new "best compression" option maximizes file Ability to Create Custom, Automated Zipping Tasks (WinZip Jobs) compression by giving customers the choice of selecting their Scheduling Capabilities for Running WinZip Jobs New own compression method, or letting WinZip decide the best Display Thumbnails in WinZip's Explorer Style View New Unicode support for international characters in filenames compression method for each file based on file type. WinZip 11 New Best Compression Chooses Compression Method Based on File Type also allows customers to zip .wav music files without New Improved Compression for Audio Files (WAV) compromising the integrity of the file or its sound quality. New Extract from RAR, LHA, LZH and BZ2 files What's more, for customers who need to open a .BZ2 or .RAR New Create LHA and LZH files file, WinZip can now be their tool of choice. Command Line Support (Separate Download) Attachment Management support Quick File Selection Features in WinZip Pro Automatic Update Checking Customers who depend on WinZip Pro's Job Wizard to back Flexible Interface; Wizard and Classic up data sets, archive important documents, or distribute Tight Integration with Windows information to others on a regular basis, will appreciate the Large Zip File Support enhancements available in WinZip 11 Pro. Now customers 128- and 256-Bit AES Encryption can configure the Job Wizard to email the log file and/or E-mail Support (including one-click Zip & E-mail) resulting Zip file automatically after completion, use the new Split Zip File Capability Create Self-Extracting Archives "browse" feature to find a specific folder on a FTP server, and select custom jobs directly from the Job Wizard and Quick Pick menus. *WinZip 11 Pro is recommended for corporate users

WinZip® E-Mail Companion 2 WinZip E-Mail Companion is an easy-to-use, time saving tool that reduces the size of outgoing e-mail attachments and provides password-based AES encryption to protect confidential information in those attachments. WinZip E-Mail Companion works seamlessly within Microsoft®® Outlook , Outlook ® Express or Windows® Mail (Windows Vista) and is the perfect solution for reducing the complexity and time involved in sending and receiving attachments via e-mail. WinZip E-Mail Companion also reduces the amount of disk space required to store messages.

WinZip® Self-Extractor 3 WinZip Self-Extractor 3 creates self-extracting Zip files. These self-extracting Zip files are ideal for electronic file distribution, because they contain multiple compressed files, minimizing download time and ensuring that important files do not become separated. Who needs WinZip? Every business, department and workgroup across all verticals will benefit from WinZip's ability to files quickly and easily. Licensing starts at the 2-unit level; there are then significant SRP discounts at the higher user levels. What's more, the WinZip volume-licensing program offers high flexibility with no ongoing purchasing commitment and 14 discount pricing tiers to ensure that your customers enjoy substantial savings when purchasing in volume.

TIP - Thanks to the popularity of WinZip, you can start the sales process simply by asking, “What version of WinZip are you running?”

Pricing Discount How do I maximize my WinZip sales revenue? Tier Min - Max Users from SRP WinZip is licensed initially as a transactional licensing program. For the customer's A 2- 9 users 40% first purchase of WinZip, the pricing tier and the associated discount from SRP B 10- 24 users 53% directly relates to the number of users requiring a license. C 25- 4 9 users 62% D 50- 9 9 users 69% TIP - Create added value for your customerand increase average order values by: E 100- 199 users 75% leading with a WinZip Pro + E-Mail Companion quote. Combo pricing F 200- 49 9 users 79% offers additional SRP discounts and greater value for customers when G 500- 999 users 83% ordering WinZip Standard or WinZip Pro with Companion and/or H 1,000- 1,999 users 86% Self-Extractor I 2,000- 4,999 users 89% including a 2-year maintenance quote allowing your customer to upgrade J 5,000- 9,999 users 91% to the latest version of WinZip for no additional cost, as well as adding K 10,000- 24,999 users 93% additional licenses to their current price tier L 25,000- 49,999 users 94% M 50,000- 99,999 users 96% What happens if I want to add additional licenses? N 100,000+ users 97% Customers ordering maintenance products will receive a CRM (membership) number and from here their licensing becomescontractual allowing them to: protect their purchase pricing. When ordering equal quantities of maintenance on their first WinZip order, they then benefit from being able to order at the same pricingtier thereafter. To be eligible, customers must renew their maintenance within the given period receive upgrades and updates to the latest version simply quote the CRM number in order to qualify for this pricing. Please note that if you do not provide the CRM number on your order then this will cause delays in order processing

TIP - When selling upgrades, be sure to ask whether your customer's license is still adequate to cover its WinZip user base. Head counts grow and corporate clients want to be compliant but may need a gentle reminder.

What information should I provide with my order? As per all license orders, you will need to provide the following information: End user company name End user address & telephone details End user contact name & contact details End user contact email address (for fulfilment) CRM Record Number this is required for all orders that are either: upgrades additional licenses maintenance renewals / add-ons

Please email [email protected] if you need assistance.

Where can I go for more information? More information on WinZip products can be found at www.winzip.com For more information on the WinZip Volume Licensing Program please call 1-866-594-6947

WinZip Computing Corel Corporation P.O. Box 540 1600 Carling Avenue Mansfield, CT Ottawa, Ontario 06268 USA Canada K1Z 8R7

Use of this WinZip software is subject to the license agreement included in the program. © 2008 Corel Corporation,. All rights reserved. Corel, the WinZip logo and WinZip are trademarks or registered trademarks of Corel Corporation and/or its subsidiaries in Canada, the U.S. and/or other countries. Microsoft Outlook, Outlook Express, Windows, Windows Mail and Windows Vista are registered trademarks of Microsoft Corporation in the United States and/or other countries. 03/08 JB#539-08 www.winzip.com US: 800.847.7078 CANADA: 888.523.7777 lifeboatdistribution.com www.lifeboat.ca