The Effective Use of Heritage Sites of the Major Sporting Events in Russia
Proceeding Supplementary Issue: Autumn Conferences of Sports Science. Costa Blanca Sports Science Events, 18-19 December 2020. Alicante, Spain. The effective use of heritage sites of the major sporting events in Russia OLEG ALEKSANDROVICH BUNAKOV1 , DMITRY VLADIMIROVICH RODNYANSKY1, BORIS MOJSHEVICH EIDELMAN1, ELENA VALERIEVNA GRIGORIEVA1, TIMOFEY VASILYEVICH BASHLYKOV2 1Institute of Management, Economics and Finance, Kazan Federal University, Russian Federation 2Department of Economics, Management and Marketing, Kazan Federal University, Russian Federation ABSTRACT This article dwells on the positive and negative experience of using facilities remaining after the major sporting events in the country. The authors analyse the use of stadiums built for the FIFA World Cup, as well as the facilities of Kazan involved during the Universiade 2013. The research resulted in the conclusion about the necessity as far back at the designing stage to study both the relevancy of the sporting venue during the event and its potential usage afterwards. The authors make a point that there is a positive emotional effect, which is revealed in the growth of tourism, and increasing the attractiveness of the territory for local residents. The results obtained can be useful for cities and countries that have yet to host major sports events. Keywords: Heritage sites; Effective use; Sporting events. Cite this article as: Bunakov, O.A., Rodnyansky, D.V., Eidelman, B.M., Grigorieva, E.V., & Bashlykov, T.V. (2021). The effective use of heritage sites of the major sporting events in Russia. Journal of Human Sport and Exercise, 16(2proc), S427-S433. doi:https://doi.org/10.14198/jhse.2021.16.Proc2.28 1 Corresponding author.
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