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THE COURAGE TO CHARGE MORE BREAD & BUTTER GROOMING THE DEBUT ISSUE OF CREATIVE THE AKITA INSIDE: GROOMERS ASSOCIATION MAGAZINE! READER SERVICE CARD #10726 GroomertoGroomer.com Get the Latest News from the Companies You Love. TheThe ShowroomShowroom
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Visit www.Clipp-Aid.comREADER SERVICE CARD #10463 CONTENTS | JANUARY 2014
NATIONAL RESCUE ROUND-UP INVITATIONAL THE WOOLIE DEBUTS AT AKITA GROOM EXPO 2014 by Kathy Rose PAGE 48 by Kathy Hosler PAGE 18 ALSO INSIDE So Long! 6 T he Damage to a Dropped Clipper 44 Paw Inspiring: New Product News 54 The Courage to Charge More 10 Calendar of Events 56 Grooming Matters: Classifieds 57 Teaching Talent 24 Reader Feedback 58 Pet First Aid Kits 36
LOOK INSIDE FOR THE FIRST ISSUE NAUGHTY VS. OF THE CREATIVE GROOMERS NORMAL ASSOCIATION MAGAZINE! by Gary Wilkes PAGE 30 EDITORIAL STAFF
EDITOR/PRESIDENT ART DIRECTOR CHIEF OPERATIONS OFFICER Todd Shelly Lucas Colton Adam Lohr [email protected] [email protected] [email protected]
ASSISTANT EDITOR GRAPHIC DESIGNERS ADVERTISING CONSULTANTS Gwen Shelly Lance Williams James Severs [email protected] [email protected] [email protected]
MANAGING EDITOR Cindy Agoncillo Maggie Gellers Debbie Morrow [email protected] [email protected] [email protected]
COLUMNISTS Missi Salzberg Dawn Omboy Daryl Conner Kathy Rose Teri DiMarino Gary Wilkes ON THE COVER: Mackensie Murphy, Groom Expo Bonnie Wonders-Trent Kathy Hosler Mary Oquendo 2013 Best in Show winner with Connie Bailey of contest sponsor PetSmart. Photos by Animal Photography.
Copyright Jan. 2014. Groomer to Groomer is published monthly by Barkleigh Productions, Inc, 970 West Trindle Road, Mechanicsburg PA 17055. Postmaster: Send change of address to Groomer to Groomer c/o Barkleigh Productions, Inc., 970 West Trindle Road, Mechanicsburg PA 17055. Annual U.S. subscription rate $25. Outside U.S. $79. year, surface rates. Groomer to Groomer is free to current Barkleigh Productions, Inc. customers. No part of this publication may be reproduced without written permission of the publisher. Editorial offices: 970 West Trindle Road, Mechanicsburg PA 17055. (717) 691–3388 FAX: (717) 691–3381 Email: [email protected]
READER SERVICE CARD #10463 GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 5 SO LONG!
E by Bonnie Wonders–Trent e
pparently my career in the is dying, 2) the owner is moving, or 3) it. From that point on, it just kind of dog grooming world is com- somebody’s getting a divorce. Dur- snowballed. I started getting several ing to an end. I don’t know ing the call, I asked the owner why it calls a week to several calls in one day Athe exact date, however, as no one has would be the “last time.” all about the same thing. informed me yet. I rely on the “Doggie “Because of you going out of busi- “Why are you quitting? I can’t Grapevine” to let me know the scoop ness,” she said matter-of-factly. “I’ll believe you didn’t at least call us,” one on the poop. really be sorry to see you quit,” she woman said as her tone got hotter and For about the seventh time in my added. hotter. “We’ve been coming to you for dog business life, I (as usual) am the “Who told you that?” I asked her. almost 20 years and now you up and last to know that I am going out of “Oh, Ron down the street said that decide to quit without bothering to tell business. Someday, yes, I will retire as someone told him. I don’t know who it us at our last appointment? You should we all plan to. However, now is NOT was,” she said. have said something without ME hav- that time—not unless Publisher’s I chuckled. “Well, please tell him ing to call YOU first,” she practically Clearing House or the lotto comes that it’s not true,” I said calmly. yelled into the phone. During her rant, screaming my way. “So Sissy won’t have to go some- I couldn’t find a break long enough It all started months ago. One lady where new?” she asked. to tell her that I had no intention of called and asked if I would do her dog “No, not unless you’re not happy quitting. Finally, I did get in an “Ugh... “one last time.” Usually, when I get a here,” I assured her. That was the first It’s not true. I have no plans to quit. call like that, it means that 1) the dog call that I remember getting about I don’t know who started it, but it is
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GroomerToGroomer_FINAL 1 12/3/13 11:48 AM definitely not true,” I told her. my life. I will admit, though, it really Apparently, the only people who “Oh... Well then sorry if I sounded does get on my nerves that it hasn’t haven’t found out about my “retire- a little miffed,” the woman said. “I’m yet died down. My husband thinks ment” are the telemarketers. I can’t glad to hear that. You have yourself a he’s Columbo or something over it all. escape the day without having at least good day,” she threw in. I keep hearing, “I’m gonna get to the one call from them needing me to I’ve actually had a few people bottom of this!” from him. update my Google listing or help me stop in with tears in their eyes over “Yes, dear. You do that,” I mumble. collect on unpaid accounts. I keep tell- the whole thing. I will admit that it “What if people stop coming ing them I don’t have “accounts” and is nice to be that well liked by some. here?” he asked one day. I keep hitting “2” to be removed from I’ve gotten two “we’ll miss you” cards “Hello! Have you not heard me their lists. That is about as effective as in the mail. The writing in one really complaining about all the calls from me trying to squash this rumor. sounded like it was a eulogy thing. people to find out if it’s true before Today, I think I finally got closer Creepy, but nice. they go somewhere else? I could stand to the root of the problem. I had a call Usually people call and start out having a lighter load sometimes any- from one of my long-time customers saying, “I have something to ask you...” how,” I told him. today. He asked if the rumor were true. Then I know what’s coming next. I’ll “That’s it! I’m gonna do some I told him no, but that I’d love to know just jump right in and say, “No, I’m not investigating,” he said, leaning over where it was coming from. He told going out of business.” Each time I ask the counter. me he could easily find out for me. He someone where they heard it, no one “Okay, you go right ahead. I’m pro- said his uncle told him, and he knows seems to know where it started. moting you to damage control,” I told where it originated. Unfortunately, the I just keep repeating myself when him. He actually looked impressed. uncle is not home right now, and he’ll asked about it and made another of my There. He had an official job. No idea of talk to him tonight and call me tomor- infamous signs to put up in the shop how to go about it, mind you, but a job row. Looks like I might crack the case that says it’s not so. Then I go on about none the less. wide open. (Don’t tell Columbo...) ✂
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READER SERVICE CARD #10730 Paw Inspiring by Missi Salzberg
THE COURAGE TO CHARGE MORE he following story is true. quote, and we went our separate ways. I end up really selling myself short. I The names have not been Days and days passed with no word have a ballpark for you, but it could go changed to protect the in- from the guy. Finally, I called and got up or down 10 or 20 percent. It’s some- nocent,T because it was me and this guy his voice mail. “Hey there. It’s Missi, thing I’m really trying to work on and that came to give me a quote on doing Bruce’s friend. I was wondering if you be honest with my customers about so some work at my house, and I don’t were able to put together that quote I don’t end up undercharging.” remember his name anyway. We’ll just for me. Let me know as soon as you Immediately I recognized two call him “the guy.” can, because we need to get the work things: 1) I would not be hiring the guy The guy came to the house after started as soon as possible. Thank for the job, and 2) the guy needs ther- a hurricane damaged some windows, you.” Figuring that was fairly clear, I apy. I use this as an example of how and we had some water damage. I assumed (uh-oh) I would hear back not to approach raising your prices! was taking quotes on the work, and a from the guy. Nothing. Raising your prices is, however, what I dear friend referred the guy to me. My Another week or so went by, and would like to discuss. It is a new year, friend Bruce is a master carpenter, and I had a few quotes in hand, so I gave it the economy is finding its feet, and my he’d worked with the guy before and one more shot. This time he answered. guess is that for many of you, it has said he was reasonable and did a great I will quote him as best as I can from been a while. I can hear the trepidation job. Good enough for me. memory. It went something like this: in your collective voice already. The guy came out to the house, “Hi. I’m sorry it took so long to get and we walked through the punch list back to you, but I really struggle with “I must say I hate money, but it’s the of things that needed to be addressed. pricing my work. A lot of times, I un- lack of it that I hate most.” He told me he would be in touch with a derprice myself to get a job, and then – Katherine Mansfield
10 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com READER SERVICE CARD #10731 These are the fears that keep us rent pricing (way low at the time), her to go somewhere else, but she really from raising our prices: booking (no appointments available for deserved not to struggle anymore, My customers will leave. weeks), and her relationship with her especially offering the level of service My clients are my friends, and I customers (they love her). After looking that she did. In the end, she ran her feel guilty about charging them more. at her expenses and addressing her business for a few more years and then My customers will get angry. fears, she decided to go ahead and raise sold it to one of her groomers and My customers will get their dogs her grooming base by $10.00—every retired. Of course, her business was groomed less frequently. dog, effective immediately. more valuable at the time of sale! I will end up sitting alone all day The reaction she got from her Losing a few customers across the with no customers and no business, customers might just blow your mind. full spectrum of your clientele will not and my entire world will crumble into They commented that they thought it adversely affect your business. As a the abyss. had been a long time since she raised matter of fact, in my mind, the groom- her prices. They offered great sup- ing bargain shopper may not be a cus- In reality, there is a possibility that port and told her they wouldn’t trust tomer I want in the first place. When some customers will flinch at a price anyone else with their babies. They the phone rings and the first ques- increase but not nearly to the extent were genuinely concerned that she tion is “How much to groom a dog?” that you think. I had a store owner call might close her doors, and then what? I am often heard to respond, “Well, it me once and tell me that it just wasn’t Admittedly, a few customers left, but depends on whether it’s a Chihuahua worth working this hard as a groomer she told me that by charging what she or a Newfoundland, but let me tell you to always be struggling. She told me was actually worth, it didn’t hurt her a little about who we are.” Honestly, that the only way she could stay in busi- income to lose a few people. It really if they interrupt me and just want a ness was to raise all of her prices $10.00 helped her confidence to be able to say price, I won’t spend too much time on across the board. We discussed her cur- that she understood that they needed the call. Who we are, what we do, and
READER SERVICE CARD #10732
12 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com “I am so thrilled to have won the 2013 Rags to Riches contest. There were so many amazing transformations entered that I am in shock that my entry won” www.petgroomerforums.com 5/17/13
“This is the contest to win. I don’t know of a bigger (internet) contest. I’m just an average person who has a little grooming shop in a little town.” mywindsornow.com 6/1/13
WHAT SHE WON: • $3000.00 Cash • Free Trip to the 2013 Groom Expo in Hershey, PA • Double K Dryers and Clippers • 40 GALLONS of assorted Double K Shampoos and Conditioners • Stunning Commemorative Plaque • Featured in multiple Double K Magazine Advertisements • Mystery Prize
READER SERVICE CARD #10733 GroomertoGroomer.com what we offer has got to be part of the run screaming if you raise your prices connection to the animals a palpable bigger picture, because there is no one a little. Your customer base is far more experience. How you greet them, how else like us around! Thankfully our new loyal than you may think. They trust you pick them up, how you deal with customers are almost 100% referral, so you. They know that you understand issues that arise, and how you express this doesn’t come up very often. the connection they have with their your care for that pet all comes into I acknowledge the fear regarding baby. Sometimes I don’t think groom- play. If you are not offering something price increases. However, let me state a ers understand the connection they special, if you truly have to explain few facts about your business: have with their customers! why there is a price increase, and why You actually deserve to make As I mentioned earlier, the cus- you’re worth it, then perhaps that a profit! Many of us base our price tomer searching for a “bargain groom” dynamic is dynamic enough! structure on our comfort level around can find one, trust me! When you dealing with money. Especially in an lower your prices once to seal the new “Being good in business is the most industry that is still overwhelmingly customer deal, they will expect a lower fascinating kind of art. Making money is female, it is not surprising that there price for the long haul. Right out of the art and working is art and good business is a certain level of discomfort around gate, state your prices and be confident is the best art.” asking for a decent wage. It is, after all, in them. The person willing to fight – Andy Warhol something we are still struggling with you tooth and nail over $5 may not be as a society. Our lawmakers are debating your dream client! Once you wrap your mind around actual legislation to make the earnings If a customer does not see the value raising prices, here are a few sugges- between men and women more equal. of the service that you offer, then you tions to make the transition easier: Listen, girl! You’re a great groomer! You may not be doing your job! A big part Explain your price increase to the deserve to make a good living! of the dynamic between pet owner degree you feel you need to, but do If you are “branding” your busi- and business owner in this industry is not apologize. If you have proven the ness properly, people are not going to demonstrating dynamic—making your worth of your services, your customers
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READER SERVICE CARD #10735 will stick around. customers or seniors that you know for the add-on services. The grand total Be forthcoming about the in- are living on a limited income, take is just shy of $600—anals, medicated crease. Whether it is a verbal notifica- this opportunity to pull them aside baths, a few flea baths, dematting, tion or something in writing at the and let them know this doesn’t apply and teeth. I am not sure what bills front desk, let them know it’s coming. to them. A little extra lovin’ for the you could pay with an extra chunk of People don’t like surprises. people that you know need it is fine, change or something special you’d just Be confident in your decision and and it feels good. like to do for yourself or your staff, but your delivery. Everyone is in business And a final thought: If you are I would be happy to make suggestions! to make money and earn a living. one of the hold outs that still doesn’t “Money, if it does not bring you hap- If you provide benefits to your charge for extras, now is the time. New piness, will at least help you be miserable staff, be proud of the fact that you are year, new plan, new income! Remem- in comfort.” supporting the people that support ber, anal glands at the vet are three – Helen Gurley Brown your business. Doing the right thing times what most groomers charge. by your staff is one of the best reasons Medicated shampoo is consid- As you stand here at the begin- to raise your prices! If you don’t offer erably more expensive than stock ning of the new year, stop and make benefits, maybe it’s time to reconsider. shampoos. Dematting is more work, a decision now. Do I want to be more Remind yourself that you deserve more hassle, and more damaged coat successful? Do I want to make more to make a living—not just survive—in for the next groom. Brushing teeth is money? Whether it’s baby steps with a trade as physically demanding as also more time, more cost, and a great a slight increase across the board or professional grooming. You deserve convenience service, but I know many charging for all of the extras for the the security that extra money in the of you are still not charging for these first time in the history of your busi- bank provides, both professionally add-on services. ness, your professional destiny is in and personally. Just out of curiosity, I ran a report your hands. Be courageous and be Ad2(7"x4-7/8")-print:Layout 1 6/17/13 3:46 PM Page 1 Play favorites! For your old-time for the last five days to tally the charges successful! ✂ “To me it’s the Mercedes of bathing tubs.”
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16 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com READER SERVICE CARD #10663 READER SERVICE CARD #10737 NATIONAL RESCUE ROUND-UP INVITATIONAL DEBUTS AT 2014 GROOM EXPO
E by Kathy Hosler e
e groomers have a real entered the competitions work their cue Invitational. “The National Rescue soft spot for an under- magic to transform those sad and Round-up Invitational will be held dog. Just walk into any neglected throwaway dogs into sweet- on Sunday at the 2014 Groom Expo ofW our country’s animal shelters and smelling cuties ready for a new home. in Hershey, Pennsylvania,” says Mr. you will see that they are overflow- It’s a real win/win for everyone: the Shelly. “The way that you get invited ing with the unwanted, unloved, and dogs become adoptable, the shelters to participate in this competition is to neglected—shelters full of underdogs. get publicity, and the groomers get a enter a Rescue Round-Up tournament That’s why countless groomers already deep satisfaction. at any of the Barkleigh Shows or rescue donate their time and grooming ser- 2014 may certainly become the competitions held at other shows like vices to help them. Year of the Rescue Dog for these the Atlanta Pet Fair and SuperZoo. The To showcase the plight of these waiting orphans. The National Rescue winner of each of these competitions surrendered and abandoned dogs, Round-Up Invitational is about to put will advance to the National Rescue many grooming shows have instituted a huge spotlight on this important Round-Up Invitational at Groom Expo. rescue rodeo and rescue round-up subject. It’s a rescue grooming event “There will be a limit of 16 en- competitions. The show organizers ar- unlike any other—and you have to trants in the National Rescue Round- range to bring dogs from local animal earn your way into the competition. Up Invitational,” Todd continues. “In shelters and rescue organizations to Todd Shelly, president of Barkleigh addition to all the competitions that their shows. The groomers that have Productions, explains this unique Res- will be held throughout the year, there
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GROOMER TO GROOMER AD--FULL PAGE 2013 Up Invitational will feature the win- As the audience watches the ners of each of the 2014 participating rescue competitions. The contestants transformations taking place on the stage, will not be grooming show ring cham- pions or breed perfect specimens. They it becomes very apparent that they are truly will be working on the same kinds of dogs that walk into your grooming salons every day, except that some of watching a rescue operation. The grooming these dogs may have never seen the inside of a grooming salon in their life. these dogs are receiving might actually be As the audience watches the transfor- mations taking place on the stage, it their last chance at getting adopted. becomes very apparent that they are truly watching a rescue operation. The grooming these dogs are receiving will be a final Rescue Round-Up com- competition. It will take place in the might actually be their last chance at petition on Saturday at Groom Expo. dog holding area of the Hershey Lodge getting adopted. Its purpose will be to fill any remaining and Convention Center,” says Todd. Knowing that they are helping spots for the Sunday competition with He adds, “It will be just like the rescue these dogs in the best way they can is at least two spots guaranteed to be work many groomers do every day— very rewarding for the groomers on available. it’s not glamorous, it’s reality—and it’s stage, but these compassionate groom- “Saturday’s competition for the done with love.” ers may reap other awards as well. final spots will be a ‘down and dirty’ Sunday’s National Rescue Round- “Our ultimate goal is to raise public
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20 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com Pasadena Convention Center Pasadena California
READER SERVICE CARD #10743 READER SERVICE CARD #10267 awareness of the vast numbers of Round-Up Invitational will be awarded The judging of a rescue grooming dogs in shelters and the great need for a spectacular Barkleigh Cruise and will competition takes into consideration these dogs to be adopted into forever also appear on the cover of Groomer to what you started with, what you did homes,” shares Todd Shelly. “All of the Groomer Magazine! with what you had, and what the 2014 rescue competitions will reward Cheryl Purcell, coordinator of the finished groom looks like. For the past and bring recognition to the groomers Rescue Round-Up, encourages groom- two years, every dog from the Rescue who have done this kind of grooming ers to enter this competition. “It’s a Round-Ups held at Groom Expo in for so long on their own. It’s a way to great chance for a groomer to jump in Hershey has found a forever home. In show everybody that this is something and get their feet wet in the competi- 2013, a viewer watching the competi- that our industry does and something tion ring,” stresses Ms. Purcell. “Just tion live on GroomerTV saw one of that we take very seriously.” do what you do everyday… Make the the dogs and immediately contacted The shelters and rescues that dogs feel good for themselves and Barkleigh asking how they could adopt participate will be provided with make them look and smell good for the the dog. financial contributions and will receive owners.” Cheryl strongly suggests that product donations, and the raised Before each competition, Cheryl anyone who wants to compete should public awareness will help more dogs evaluates the dogs that are brought in sign up early, as the space for each get adopted. All of the competitions for the contest. She checks their tem- competition is limited. Groomers, before the National Rescue Round-Up perament and observes them to see here’s your chance to really make a Invitational at Groom Expo in Her- how they react to all the noises and ac- difference. Come out and show us what shey will offer cash awards and prizes tivity. She assigns each dog a number. you’ve got. Just do what you do in your for the winners. At these competi- The groomers come down a half hour shops everyday, and you will change tions, there will be sponsors that will before the contest, draw numbers, and the life of a dog, educate the public, provide awards to the competitors or then are matched up with the corre- and maybe even set sail on a fabulous the shelters—or both! The first place sponding dog. They get 30 minutes to cruise! ✂ winner of the 2014 National Rescue interact with their dog before sign-in.
READER SERVICE CARD #10740
22 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com “What a great time “Tons of great I had at #groomexpo grooming and met great people, networking going scored great products.” on at #groomexpo!” — @YellowDogGrooms — @TopVets
“Can’t wait to buy new “Next year I am going grooming equipment to try my best to go and products.” to the groom expo” — @petdegree — Heather Frye
“Can’t wait!” — Shari Tischio-Ferrara This September, come be a part of what everyone in the pet industry is talking about! Groom Expo September 18–21, 2014 Hershey Lodge & Convention Center, Hershey PA groomexpo.com READER SERVICE CARD #10741 GROOMING MATTERS by Daryl Conner
TEACHING TALENT
“My mother was a public school teacher,” said Debi Hilley. “She taught first grade and Head Start. She instilled in me the importance of education and went over and above teaching her kids. Maybe her work has something to do with me wanting to help teach other groomers.”
Debi’s Fan Mail:
I first “met” Debi on the original down to. I love your blog. I am new to grooming and online grooming education site, The Some of what she shared get the most valuable real life application from Groomers Lounge (www.groomers. was controversial, and she your blog. I didn’t have a great education in the net). She and I were early members of was sometimes the target of shop I paid to be trained in. I purchased some a growing group of groomers thirsty criticism about her meth- DVDs, and your blog is very valuable in pro- for knowledge and incredibly excited ods. “I think it is funny that viding little tidbits that aren’t always explained. to have a forum where like-minded newer people in the industry I would suspect you have a natural teaching people could share the intricacies of consider controversial things ability. Thanks so much! the unique career of pet grooming. that some of us have been The Lounge gave us a place to blow doing for years—wet clip- off steam, tell funny tales, and best ping, for example. It is fine to Debi shares her expertise on of all teach each other things we had disagree and discuss, but it gets annoy- many online forums now and writes a learned while up to our elbows in dog ing when people attack me personally monthly column for Pet Age magazine, hair. Debi was a vocal member, always and not the idea I am sharing. It would as well. Her blog, “Grooming Smarter,” anxious to share new ideas. She wrote be so much nicer if personal attacks which can be found at www.groom- fluidly and clearly had the gift of being were avoided; that would make the wise.com, has been viewed 245,000 a natural teacher. She could explain world a better place.” I asked why she times in the past three years. She even complex ideas so that most any- continued to put herself out in such was nominated twice for the coveted one could understand them without a way as to invite criticism. “It’s the Barkleigh Honors award for Blog of the ever making the reader feel talked Army brat in me, I guess!” she replied.
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Barkleigh Productions Inc. • 970 West Trindle Road • Mechanicsburg, PA 17055 (717) 691-3388 • www.Barkleigh.com • [email protected] GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 READER SERVICE CARD #10742 25 Debi’s Fan Mail: how to do something or if I read I am so glad to have found a post online where someone has a question. My blog on your blog, and thank you for how to cut a bandana was one GROOM taking the time to share and of the most popular ones I’ve & ever done,” she said. “It has KENNEL EXPO help all the groomers. You been viewed 1,200 times!” She are wonderful! recently published a short video showing how groomers can blend lines on a dog’s coat using Year. Grooming Smarter is not just clippers. “500 people viewed that FEBRUARY words on the screen; Debi adds helpful in five days!” photos and also films brief videos so All this teaching takes time. “I 20–23, 2014 people can see her performing certain dedicate two to ten hours per week grooming tasks up close and personal. working on my blog.” I happen to Pasadena Ca “A short little two-minute video can know that Debi is a busy wife, mother, take me five or six tries to get it to grandmother, and owner of a high- where I want it to be. People walk in volume grooming shop. I asked her, front of the camera or a dog acts up, “Why do you spend so much time but I keep at it.” doing that?” She replied, “People were She tries to publish three blogs very generous with me when I first every month. Her topics are widely started. People like Lisa Leady and varied. “I get inspired to cover a topic Scott Wasserman shared so much. groomandkennelexpo.com when someone at my shop asks me And the Internet was new. Groomers READER SERVICE CARD #10672
READER SERVICE CARD #10744
26 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com WWW.AAGROOM.COM
WE WANT YOU AT THE ALL★ AMERICAN GROOMING SHOW AUGUST 14–17, 2014 • WHEELING, IL READER SERVICE CARD #10745 Debi’s Fan Mail: come up and say, ‘I’ve read your stuff, A man named Ralph Marston Debi, May God bless and I learned so much. Thank you!’ wrote “...If you wish to learn, then you abundantly. You are These things make me feel like I am af- take time to teach. If you wish to fecting someone’s life in positive man- climb higher, then lift others up. If a wonderful person and ner, and that is such a good feeling.” you wish to be wise, then share what mentor. Keep up the Debi has taught groomers in per- you know...” It is said that what you great work. son, too. “Too many to count, really,” put out into the world comes back she said. “I’ve trained eight fully all to you tenfold. If that is so, Debi’s the way through to where I would call future should be rich in generos- them groomers. Two of those have ity, because to this helpful teacher, were sharing everything with each oth- gone on to compete and win. I have grooming matters. ✂ er. It was a giant brain dump! I learned also taught about 20 people to bathe so much from everyone else; now I feel and dry pets, and some of those em- like I want to share what I learned both ployees I’ve trained have gone on to from others and from years of experi- Debi’s Fan Mail: become husbands!” Debi’s husband, ence. Not many people are doing that Chuck, worked for her weekends Your blog made me cry today. I for free now, but I think it is important and on his days off from his regular to give back even though I don’t get would love to meet you one day! job for two years. “I figured if he paid. At least, not with money!” she Thank you for sharing so much knew what I did for a living, he’d go laughed. “But sometimes I get a letter with us throughout the year and away. He didn’t.” The two have been from someone thanking me, and that married for 13 years, and Chuck still may God bless you richly in the just blows me away. Or I will be at a sometimes finds himself in front of a year to come. grooming trade show and someone will grooming tub.
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28 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com NORTHWEST GROOMING SHOW APRIL 1013, 2014 Murano Convention Center Tacoma, WA EXCITING Grooming Events! CREATIVE GROOMING Contest on Sunday!
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NAUGHTY vs.NORMAL
y first cattle dog was people who seem clueless about their city dog that performs the same behav- named Megan. When I genetic gifts. Terriers that dig holes ior may be branded “vicious.” Beagles met her, she was four drive their owners nuts. Beagles that whose baying can be heard for miles monthsM old and on “death row” at my bay at the moon and Retrievers that earn praise from a hunter and a crimi- shelter. She was about to be killed be- kill birds are good examples of dogs nal citation for the urban pet owner. cause of the heinous offense of chasing that are condemned for displaying The farmer’s dog who chases away livestock—a task she was genetically perfectly normal, but often unaccept- transients is contrasted by the subur- designed for. Go figure. Eventually she able, behavior. ban dog who bites the letter carrier. worked as an animal control dog for Ironically, most of these behav- Though simple ignorance is often three years, more than ten years as my iors are simultaneously prized and blamed for this paradox, that may wife’s hearing dog, and my demo dog despised by humans. It’s like the old be mistaken. A person who buys a at seminars. saying about the three most important Malamute pup invariably brags about Outside the dog fancy, this sce- things in real estate: location, location, the fact that they are used as sled dogs. nario is common. Many dogs are un- location. The farm terrier that kills This claim is usually left unfinished fairly classified as behavioral misfits by small animals is highly valued, while a as their dog drags them briskly down
30 Groomer to Groomer • Vol 33 Ed 1 • January 2014 READERGroomertoGroomer.com SERVICE CARD #10404 picking a particular breed is not the The real culprit in this cross-species reality of the animal’s behavioral traits but the image it will project to oth- dilemma is probably not ignorance ers. Books about various breeds and species of pets pander to this process. but fantasy. A common reason for Giant breeds, such as Neopolitan Mas- tiffs, are often described in terms such as “powerful” and “fiercely loyal” and picking a particular breed is not the at the same time called “gentle giants.” Border Collies are reputed to be “intel- reality of the animal’s behavioral traits ligent” and “obedient” while herding the children dangerously around the but the image it will project to others. family pool. The animal is selected because of the slogans attached to it— not because of any actual knowledge of the breed. the street. The same owner who revels ous that the owners are both proud Most often, basing the selection in the fact that their Pit Bull Terrier and apologetic for the same behaviors. of an animal based on reputation leads comes from a lineage of fighting dogs The real culprit in this cross-spe- to problems. The regal-looking Mastiff is apparently mystified when Chopper cies dilemma is probably not ignorance will grow to be a 170-pound slobbering kills the neighbor’s Shih Tzu. It is obvi- but fantasy. A common reason for
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GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 31 beast that may casually eat the neigh- may help you give wise counsel, which ally want a behaviorally robust animal, bor’s cat and splatter long tendrils of is unlikely to be taken. That is the such as a Doberman or an Irish Setter, drool on the walls. As groomers, this genetic nature of humans. they should consider waiting until may be to your advantage. If the owner • It helps to remember that for al- they can devote more time to a pet or can’t handle the dog, you may be the most any “beneficial” trait, there is an getting a less reactive dog. solution to regular grooming. The Bor- equal and opposite drawback. Labrador • Help the client research the type der Collie, without daily opportunities Retrievers love to swim. Burt, the “in- of dog they want in advance, and let to chase sheep, may develop aberrant credible diving dog” is a show stopper it be known to your clients that you behaviors such as chasing shadows or in the summer and a muddy, cold, and have that expertise. Let them know nipping the heels of small children. wet lapful in the winter. The Whip- that most dog books and magazines are Each animal will offer perfectly normal pet that can run at 35 miles an hour written by enthusiasts who voluntarily behavior that represents the reality chasing a Frisbee can be impossible to accept all of a dog’s rough edges. Help behind its image. The new owner will catch if he decides to take off after a them decipher “breed bragging” by ask- be frustrated and disappointed that friendly female Foxhound. ing some basic questions. First, what the dog does not live up to “unrealis- • Suggest an objective examina- was the original purpose of the breed? tic” expectations. tion of the pet owner’s lifestyle. If the If a dog is designed to herd sheep by Selecting a dog based on real, husband works 80 hours a week, the biting them, it may transfer the be- rather than imagined, qualities is the wife is likely to be the person dealing havior to small children. If Iraqi Camel first step toward building a successful with the dog and should have the final Dogs were originally bred to hunt relationship. As groomers, you are in a say in what kind she’s going to have to dromedaries, the pet llama may become position to help inject a dose of reality control. Most dogs are dynamic crea- the target of the dog’s affections. into the equation before the deed is tures who need mental stimulation • Try to keep track of local breed done. Here are some thoughts that and physical activity. If your clients re- clubs so you can refer prospective
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READERREADER SERVICE SERVICE CARD CARD #10616 #R1011 dog owners to knowledgeable people. ing like living with a dog for a month As groomers, you are in a unique Seeing a single example of a breed may to tell you if you like being heeled by position to be the center of a dog’s life cause the client to assume all of that your heeler as you run to answer the in the eyes of their owners. When you breed are identical. A breed club can door. Many humane organizations help them pick the right dog, you may provide access to more than one or two and rescue clubs are looking for foster make the difference between having a examples. homes for pets. Actually caring for an life-long client or a dead-file on your Suggest that they foster a dog of animal is the best way to know if you computer. ✂ their breed of choice. There is noth- have made the right selection. GROOM & KENNEL EXPO
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READERGroomertoGroomer.com SERVICE CARD #10753 Groomer to Groomer • Vol 33 Ed 1 • January 2014 35
AKK115_SZ14_GROOMEREXPO_NewwithDate.indd 1 11/5/13 4:18 PM PET FIRST
AIDKITS
E by Mary Oquendo e
e all have a couple of licked my scissors while I was trim- Activated charcoal is used to grooming clients we will ming up her feet. Tongues bleed. A lot. absorb ingested poisons. In my kit, any remember forever. Some My grooming manager pulled out the item that is intended for poisoning will Wclients are reminisced with fondness, pet first aid kit and thankfully took NOT be used unless directed by a vet- others not quite so affectionately. over. erinarian. Protocols vary, and what will Casey falls somewhere in the middle. I learned two things that day: the help in one instance can cause harm in She was an adorable, well-behaved importance of knowing where your another. Golden Retriever who inspired my scissors are in relation to the pet’s Antibiotic cream for wounds. I do love of the breed. Casey would rest her body and of having a pet first aid kit. not use triple antibiotic, as I groom head on my shoulder during grooming My own pet first aid kit has evolved cats. While it is rare, cats may have an and just loved to give kisses. She was over the years and currently contains allergy to such products. The combina- also my first grooming accident. Casey the following: tion of the three ingredients may cause
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READER SERVICE CARD #10754 Bandanas have multiple uses. They replace saved. They are a perfect size to cush- ion pad injuries on larger pets. I place triangular bandages and can be used as slings gauze on both sides of the card and securely wrap the cards and gauze to the paw with vet wrap. In addition, to take the weight off of an injured limb. the cards can flick out bee stingers. Place the card at the base of the stinger where it meets the skin and lift up and a fatal reaction in some cats. I prefer pet. It is the fastest way for an anaphy- out. to use all-natural products, but most lactic pet to absorb the antihistamine. Eyewash serves double duty. It contain essential oils and botanicals. Consult a veterinarian for proper dos- can be used to flush out both eyes and I do not rely on manufacturer’s pet ing. Not all pets can safely use antihis- wounds. safe labeling. There is no regulatory tamines, as it may interfere with other Gauze comes in three varieties: agency that oversees such labeling. It medications and medical conditions. gauze roll, gauze pads, and nonstick is up to the manufacturer to determine Baking soda to absorb topical gauze pads. The gauze roll is wider and its safety. Instead I look for complete poisons or chemicals. is good for larger wounds. The nonstick disclosure on the label and research Band-aids for myself. This is the gauze is more expensive, but I will the individual ingredients. one item that is replenished on a regu- use it as the first pad on the wound Antihistamine and safety pin for lar basis. and then place the cheaper gauze on minor allergic reactions. I specifically Bandanas have multiple uses. They top of it. The nonstick gauze will not look for diphenhydramine gels with replace triangular bandages and can be remove the scab when it is time to a liquid center. The safety pin is used used as slings to take the weight off of replace the bandaging. Pawflex makes to puncture the gel cap and squirt the an injured limb. a nonstick bandage designed for dogs liquid directly onto the tongue of the Expired gift cards are always
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38 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com READERGroomertoGroomer.com SERVICE CARD #R1013 Groomer to Groomer • Vol 33 Ed 1 • January 2014 39 wound. Your veterinarian can instruct Muzzles are a must. If you need to use your you in proper usage. I do not use superglue. It is not manufactured for pet first aid kit, this pet is likely in pain. medical use, and as such, the manu- facturer can change ingredients and Any pet that is in pain is a bite risk. formulation without consideration for safety on wounds. Muzzles are a must. If you need (RSC#10725). given for poisoning. If it is caustic, it to use your pet first aid kit, this pet is Honey packets for hypoglycemic will burn the throat on its way out. likely in pain. Any pet that is in pain is pets. Stress, seizures, as well as an You cannot use hydrogen peroxide to a bite risk. owner giving a pet too much insulin induce vomiting in cats. Cats cannot Plastic baggies to collect a vomit can result in low blood sugar. This is metabolize hydrogen peroxide. or fecal sample. This may be necessary a serious condition that may result Ice will constrict blood flow and if the pet has been poisoned and you in the death of the pet. Signs include slow bleeding. I do not keep ice in my are unsure of what was ingested. When listlessness, staggering, tremors, pet first aid kit. Most people keep ice not in use, it can store smaller items muscle weakness, and seizures. Do not in a freezer, unless, of course, you are for easy accessibility. give the pet honey unless directed by a my husband. Ask me about that if you Rubber gloves to protect you from veterinarian. see me at a trade show. any zoonotic and also to collect vomit Hydrogen peroxide to induce Liquid bandage is an asset if you or fecal samples. vomiting in a dog. As this is used for know how to use it properly. Used Sanitary napkins will absorb poisoning, consult a veterinarian first. incorrectly, it can damage surrounding blood. Dosage will vary. Vomiting is not a tissue, as well as trap bacteria in the Squirt bottle to deliver hydrogen
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Your #1 destination for grooming industry news and fun! GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 41 hydrogen peroxide, as it degrades Tea bags contain tannic acid. It is surrounding tissue and cats cannot metabolize it. Do not use alcohol, as effective in stopping bleeding. In Casey’s it stings. Do not use sterile, tap, or bottled water, as it disrupts the salt situation, we used sugar. While sugar is balance of the cells and slows healing. Many of these items have expi- effective, I do not recommend it, ration dates and should be checked periodically. because the pet may be diabetic. Because we treated Casey prompt- ly, her wound healed quickly. As a re- sult, Casey was in less pain. The hard- peroxide down the throat of a dog. wound secure and dry. Vet wrap is also est part was telling Casey’s mom what Styptic powder for use on nails only. expensive. The human counterpart, happened. Casey’s mom shrugged it It stings, and this pet is already in which is the exact same thing, is a frac- off, telling us that it was an ongoing pain. In addition, styptic powder is not tion of the cost. problem, as Casey loved to steal her sterile, and you may introduce bacteria Wound cleanser. You have several sewing scissors. That brings me to the into the wound. options. The first is sterile saline solu- third thing I learned that day. When I Tea bags contain tannic acid. It tion, also known as eyewash. The sec- ask the owner if there are any condi- is effective in stopping bleeding. In ond is a chlorohexidine-based cleanser. tions I should be aware of and the Casey’s situation, we used sugar. While This is easy to find. Almost any store owner cannot think of anything, I offer sugar is effective, I do not recommend that sells first aid items carries it. a couple of medical AND behavioral it, because the pet may be diabetic. The third is my personal choice. possibilities. ✂ Vet wrap is wonderful. It keeps the I use Vetericyn products. Do not use
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42 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com GroomertoGroomer.com READERGroomer SERVICE to Groomer CARD • Vol #10760 33 Ed 1 • January 2014 43 THE DAMAGE TO A DROPPED CLIPPER E by Jeff Andrews e
We all hold our breath when we a capacitor on it, which can break loose your clipper to get hot when running. drop a clipper, because we hope it still from the circuit board. It has two small The motor vibrates, because nothing is runs when we pick it off the floor. Our wires that are only soldered to the holding it at the back, thus causing the clipper is one of the most important board, and when the clipper hits the heat. Lower clipper bodies are about tools, so we have to take care of it. We floor, they can break. If both of these $10.00. Have you experienced any of do our monthly maintenance, clean wires are broken, the capacitor will be these problems? the hair from it daily, and above all, loose, and it will sound like something make sure it doesn’t hit the floor. All is rattling inside. THE MOTOR FIELD clippers have the same problems when If just one of these wires is This is a big thing that can short they are dropped, but let’s look at the broken, you will lose your high speed. out your armature, blow your switch, Andis AGC Ultra Edge, because it’s The switch is screwed into the rear presumably the most common clipper motor mounts of the clipper. The mo- used among most groomers. tor mounts are just two plastic posts located on the bottom clipper body THE SWITCH that holds the rear of your motor. If When the clipper hits the floor, it either of these mounts break off when jars the insides terribly. The switch has the clipper is dropped, it can cause
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46 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com Exciting 8.5” x 11” four-page newsletter becomes your OWN personal Salon Newsletter!
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These four-page newsletters contain grooming and health information, stories, and cartoons that present a professional image to your community. Give them at each appointment. AVAILABLE IN PACKS OF 25 TO 2500! Groom-O-Grams encourage better home care and more frequent appointments. Barkleigh Productions, Inc. READER SERVICE CARD #10766 barkleigh.com • barkleighstore.com • (717) 691-3388 READER SERVICE CARD #10699 GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 47 BREAD & BUTTER GROOMING: FAST & EASY PET TRIMS FOR THE SALON by Kathy Rose
AFTER BEFORE Double Coat Comfort Clip: the WOOLIE AKITA ur Bread & Butter client all over” trim was done with Katana riety has not been a regular among our list includes an abundance Super Blenders and Blue Breeze™ Bread & Butter clients. The amiable of thickly double-coated shorter blenders, made by Geib But- dispositions, lion-like appearance, and breedsO such as the Golden Retriever, tercut. definite “cuteness” factor are increas- Keeshond, American Eskimo dog, and For this segment of Bread & But- ing their popularity. the occasional Long Coated Akita, just ter Grooming, our model is the large, to name a few. Most of these breeds sweet, and abundantly coated Woolie PREPARING THE are shown with a natural look with Akita. I should first make this point THICK DOUBLE COAT minimal scissoring. This can prove about the Akita: the correct Akita coat These profuse double coats can to be a challenge for the average pet is void of any indication of feathering really muck up the drying room! I rec- owner who may desire a tidier, cleaner- or ruff, according to the AKC breed ommend trying a few tips during the appearing dog adorned by coat fur- standard. There is, however, a reces- bathing process to help speed up the nishings that are less likely to attract sive gene that when present in both procedure and cut down on the volume every sticker, twig, and leaf in the yard. parents may produce the long coated of coat blowing around the wet room. Any profusely double-coated breed or “Woolie” Akita. This longer coat is Fig. 1: Remove the excess, dead that is not being shown can be toned considered a fault in the AKC confor- undercoat before beginning the bath- down to a smarter coif by following the mation ring and LCs are rarely seen in ing procedures. With one hand, gently same techniques. This complete “tidy the show arena. Until recently, this va- grasp the loose skin to hold it in place
48 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com FIG. 1 and stretch out folds. With the other such as the Sav-Ur-Fur sprayer nozzle hand, use a FURminator or coarse for undercoat removal. While hold- undercoat stripping knife to remove ing the nozzle fairly close to the skin, excess dead undercoat. It is important work the shampoo and spray into the to evaluate the skin condition before coat, pushing the dead undercoat out. inches 6 implementing this procedure. Always Fig. 3: When the coat is fully lath- card following the coat growth direc- ered with shampoo and conditioner, tion and secure loose skin. use a high-velocity blower pointing FIG. 2 Fig. 2: Use a high-pressure nozzle downward to blow out dead undercoat
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GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 49 FIG. 7 FIG. 8 FIG. 9
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FIG. 11
FIG. 12
into the tub. You need not dry the dog; just use the velocity to blow some of the excess coat out before the final rinse. The wet hair is heavier and less likely to blow all over the salon. I recommend only doing this in an enclosed tub and not near the dog’s head so shampoo- soaked hair can be contained and not blown into the dog’s face. These steps will greatly reduce the amount of dead coat being blown around the salon when you begin the actual drying procedure. Finish the bathing process with a thorough rinse. Use a high-velocity dryer to com- plete the drying process.
READER SERVICE CARD #10768
50 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com READERGroomertoGroomer.com SERVICE CARD #10769 Groomer to Groomer • Vol 33 Ed 1 • January 2014 51 STYLING PROCEDURES Fig. 7: Trim the tuck-up to follow upward, blend the front leg coat to the THE #1 SELLING PET DRYER Fig. 4: Starting at the neck, use the natural underline of the dog. elbow. super blenders to top thin the mane, Top-thin the coat on the middle Fig. 10: Lift the front leg and neck, and chest. When top thinning, and upper thighs and between the trim the feathering on the back of the it is important to keep the blenders rear legs. front legs. on top of the coat and only go with or Using smaller blenders or thinning against the coat growth direction— For particularly bushy areas, you shears, trim the tufts between the toes not across it. can “bulk-thin” by placing the blend- to form compact, round feet. Fig. 5: Following the coat growth ers deep under the coat against coat Fig. 11: Hold the ear in place and GETS BETTER! direction, top thin downward following growth direction (not across) and bulk trim the bushy feathers on the inside NOW AVAILABLE IN the spring of rib. thin some of the excess. A word of cau- of the ear. Blend the entire ear. In an upward motion, follow the tion: blenders remove a lot of coat, so Fig. 12: Lift the tail straight HOT PINK, TURQUOISE, PURPLE RIBBON, LIME! bottom of the rib cage and trim the make only one snip then comb. and trim the untidy hair on the tail flanks. Angling your blenders so that Fig. 8: Lift the tail up and over furnishings. your wrist is slightly under the dog will the back, and round the hips, blending Finish up with a coat polish or • WE ADDED ADVANCED MOTOR BRUSHES FOR LONGER LIFE. help you to achieve a rounded rib cage. onto the back. finishing spray, then brush with a • HEAVIER DUTY HEAT SINK TO COOL MOTOR DOWN. Fig. 6: Lift the foreleg and trim With your blenders either up or bristle brush. This will tame the static the underline from between the front down, never sideways, trim the outside and fly always. Keep in mind that this • 4 EXCITING NEW COLORS TO CHOOSE FROM. legs to the tuck up area. of the rear legs and the stray hairs on trim style is for pet dogs and could Changing direction, now work for- the inside of the rear legs. Trim the spell disqualification for a breed cur- • A 4TH NOZZLE TO COMPLETE THE SET. ward from the tuck up, following the hocks so they are parallel to each other rently showing. Conversation and a natural underline between the front and perpendicular to the table. thorough evaluation of the pet will legs and up to the chest. Fig. 9: With your blenders pointing ensure you are meeting your clients’ expectations, and your Bread & Butter clients will thank you for assisting them in the reduction of hairballs throughout the house and presenting Enhancing Animal Care them a tidy family member! ✂
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Grease Out, New by and testing tools and equipment that Espree Animal Products, Inc. are designed to make grooming more A highly con- efficient, ergonomic, profitable and- en centrated shampoo joyable for the groomers. Troy and Josh formula designed to are planning on rolling out their new remove excessive oil product offerings, one each month or and grease from the so throughout 2014, which will include a coats of dogs and wide range of products - from sham- cats. Apply to ears, poos, shears, combs and various other Buddy Rhodes Presents... oily coats, stud tail, hand tools, to innovative grooming tubs, DeSkunkin’ Jubilee motor oil, grease and grooming tables, mobile grooming vans/ DeSkunkin’ Jubilee is the only extremely dirty and trailers and other large equipment. 100% all-natural de-skunker that is stained coats. Aloe Their first product for 2014 is their 100% safe for eyes, nose, skin & fur. enriched non-toxic and “Alpha Grooming Loop”. This loop is And OK to ingest. It’s a two-part kit that biodegradable. Avail- made here in the USA from a coated works in one shot faster than shampoo- able in 16 oz. rope material bearing a tested break ing & conditioning. Its patent-pending For additional information, request strength of over 800 pounds (the clamps design even keeps one-hand free to Reader Service card #10774. are designed to break first for safety hold on to a pet while using the product. purposes). The loops are waterproof, Safe for cats and dogs. Our site has Alpha Grooming Products Launches stink-proof, stain-proof, rip-proof, chew- educational materials and comparison proof (pretty much dog proof) and are January 2014 marks the official charts proving we’re the best & safest. available in orange, black, pink, blue, launch of Alpha Grooming Products, a Contact us to learn about our sampler and red. $24.95 ea. or 3 for $59.95 + manufacturer and designer of profes- deal and wholesale prices. www.Bud- shipping and handling. sional grooming and veterinary products, dyR.com (Contact page: http://www. For additional information, request tools and equipment. The founders buddyrhodespresents.com/retailer.shtml) Reader Service card #10775. of Alpha Grooming Products include For additional information, request Troy Ratliff, an award-winning profes- Reader Service card #10773. sional groomer, and Joshua Vandgrift, a Owensboro-based entrepreneur and business developer. Both founders have spent the last three years creating
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54 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com GroomertoGroomer.com READERGroomer SERVICE to Groomer CARD • Vol #10776 33 Ed 1 • January 2014 55 TO LIST YOUR EVENT, SEND IT TO CALENDAR OF EVENTS [email protected]
CALIFORNIA MISSOURI RHODE ISLAND GROOM & KENNEL EXPO GROOM CLASSIC 2014 NEW ENGLAND 2/20/2014 — 2/23/2014 5/2/2014 — 5/4/2014 GROOMING SHOW Pasadena CA Kansas City MO 10/31/2014 — 11/2/2014 (717) 691-3388 800-705-5175 Warwick RI [email protected] [email protected] (717) 691-3388 www.groomandkennelexpo.com www.groomclassic.com [email protected] EVENTS www.newenglandgrooms.com GROOM & KENNEL EXPO FLORIDA NEVADA 2/20/2014 — 2/23/2014 THE NDGAA SUPERZOO VIRGINIA FUN IN THE SUN 2014 7/22/2014 — 7/24/2014 THE NDGAA D.C. Pasadena CA 10/24/2014 — 10/26/2014 Las Vegas NV METRO GROOMFEST 2014 Orlando FL 626-447-2222 6/6/2014 — 6/8/2014 NORTHWEST (724) 962-2711 www.superzoo.com Vienna VA GROOMING SHOW [email protected] (724) 962-2711 www.ndgaa.com 4/10/2014 — 4/13/2014 NEW JERSEY [email protected] GEORGIA INTERGROOM www.ndgaa.com Tacoma WA ATLANTA PET FAIR 4/5/2014 — 4/7/2014 3/6/2014 — 3/9/2014 Secaucus NJ PETQUEST 781-326-3376 WASHINGTON Atlanta GA NORTHWEST 6/12/2014 — 6/15/2014 770-908-9857 [email protected] www.intergroom.com GROOMING SHOW Wilmington OH [email protected] 4/10/2014 — 4/13/2014 www.atlantapetfair.com Tacoma WA OHIO (717) 691-3388 ALL AMERICAN ILLINOIS PETQUEST [email protected] GROOMING SHOW ALL AMERICAN 6/12/2014 — 6/15/2014 www.nwgroom.com GROOMING SHOW Wilmington OH 8/14/2014 — 8/17/2014 8/14/2014 — 8/17/2014 (717) 691-3388 Wheeling IL Wheeling IL [email protected] (717) 691-3388 www.pqgroom.com [email protected] GROOM EXPO www.aagroom.com PENNSYLVANIA 9/18/2014 — 9/21/2014 PET INDUSTRY GROOM EXPO 2014 Hershey PA CHRISTMAS 9/18/2014 — 9/21/2014 TRADE SHOW Hershey PA NEW ENGLAND (717) 691-3388 9/19/2014—9/21/2014 GROOMING SHOW Chicago IL [email protected] (312) 663-4040 www.groomexpo.com 10/31/2014 — 11/2/2014 [email protected] Warwick RI
PET BOARDING New & DAYCARE EXPO Customers SAVE November 2014 Baltimore MD Barkleigh Productions, Inc. We Keep Businesses Sharp (717) 691-3388 • Fax (717) 691-3381 www.barkleigh.com First www.groomertogroomer.com Sharpening Order • Clipper Blade Sharpening 3 High Quality Sharpening Services Proverbial Wisdom • Scissor that Save You Money$$$! Sharpening Flattery is a trap; & Calibration 3 Rapid Turnaround Time evil men are caught in • Clipper Repair 3 Quality Control Testing • Nail Clipper it, but good men stay Sharpening away and sing for joy. Mention Code: Quality Sharpening & Repair Since 1970 VGAD1113 for discount 877-437-7095 • www.vitalst.com Proverbs 29:5,6 Call Before Ship to: 199 New Road, Suite 61 #194, Linwood, NJ 08221 Living Bible Shipping Email: [email protected]
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56 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com CALL (717) 691-3388, EXT. 210 CLASSIFIEDS TO PLACE A CLASSIFIED.
Call (717) 691-3388 ext 210 Find Groomer to Groomer Classified Magazine on to place a Classified. Advertisements Rates: 25 words or less – $50.00. GET RESULTS! Each additional word – $2.00 each. Classified ads must be prepaid. Call for issue deadlines. www.facebook.com/ Agency Discounts Do Not Apply. GROOM groomertogroomermagazine & KENNEL EXPO BLADES & SHARPENING Find us on “YOU NOW HAVE A BETTER CHOICE” We are also groomers. Website has free videos and Twitter! articles on blade and clipper care. Steel Blades $5.00, Ceramic $6.00, Regular shears $5.00, convex $10. Sharkfin certified. Trimmer blades FEBRUARY @barkleighinc $6.50, 5-N-1 blades refurbished (new parts, not sharpened) $10. Clipper repair (Andis, Laube, 20–23, 2014 Wahl). Mail-in service has 48 hour turnaround, $5.00 RETURN SHIPPING ALL ORDERS, Pasadena Ca Sharpening Website has all information. Est. 1995. Northern Tails Sharpening Inc, Mobile AL Call 251-232- Sales & Repair 5353 www.northerntails.com.
EACH blade examined personally, sharpened to perfection, demagnetized and tested. Sockets and springs adjusted, blades individu- 120 Fourth Street • Mt. Wolf, PA 17347 ally sealed, READY TO USE. Sole proprietor (717) 266-7348 • (888) 742-7745 w/ 20+ years experience. FACTORY-TRAINED [email protected] to sharpen shears/blades. Customized tip sheet groomandkennelexpo.com www.precisionsharp.com included w/ order - PROMPT RETURN. Clipper READER SERVICE CARD #10743 Blades $5,Shears $7, S/H $7. PA residents READER SERVICE CARD #10778 add 7%. John’s Sharpening, 1213 Middle St., Pittsburgh, PA 15212-4838. (412) 321-1522 [email protected].
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GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 57 A selection of comments taken from READER our Facebook page and the comments section of GroomertoGroomer.com
FEEDBACKOn Asian Freestyle Grooming: I would love to learn to groom like that! What a way to attract new clientele. “ — Elizabeth Albeck On Adriane Pope winning People’s Choice at Groom Expo: Now this is some tough but amazing grooming!” — Deborah A. McCray
“On “Grooming Elderly Pets” by Mary Oquendo: Thank you for the extra care you give the older clients ... Everyone has their special talents to share.” READER SERVICE CARD #10780 “— Julie Stevens Bassett PetGroomer.com 2014 On “The Creative Craze” ℠ by Sam Kohl: 19,000 GroomerTALK Members It was an awesome ℠ GroomWise Blogs & Talk Radio article. Very honored to Enter! Win! Year Round Contests have been mentioned.” — Lori Craig Classified Ads “ Help Wanted & Used Products Ads Are Free New & Used Mobile Vehicles ● Business for Sale For a QUICK Schools of Grooming ● Shampoo & Spa ● Suppliers Response from Home Study Grooming ● Equipment & Tools & More Advertisers, SM please use the Reader Contests Win $ ● Social Media ● Buyer’s Guide ● Talk Radio Service Card
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58 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com Like us on Facebook and join the conversation! facebook.com/groomertogroomermagazine
Here’s a two part question. I worked at Petsmart and do hand washing! This First, do you use a bath- and they had a pro- gets them super clean!” ing system? Second, what portioner, and then they had —Christy Burton percentage of groomers the hydro surge. Now I work would you guess use a bath- “at 2 independently owned I use a spray nozzle ing system? You can also shops where we don’t use with a reservoir, I get comment on why you do or anything except our hands.” excellent results even on don’t use one: — Shannon Seeger filthy dogs. I can change the water“ pattern (shower, cone, I personally hate I have the Davis sys- jet, etc) to get under mats them. The dogs tem. I like to use for and remove undercoat.” don’t feel clean. I just put the first bath, then I go back — Laura Robinson soap in my hand and scrub “until they look like one huge “ bubble.” — Lauren Bailey
Yes!!! Love it! My dogs come out so much cleaner and use a fraction of the water and shampoo.” “ — Kimberly Liles Seaton professional grooming shears NORTHWEST GROOMING SHOW APRIL 10–13, 2014 Buy direct from wholesale company Murano Convention Center at low, low pricing Tacoma, WA WWW.NWGROOM.COM theshearsdepot.com (877) 699-5553
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GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 59 Blaster Line PROFESSIONAL GRADEGRADE Cage Dryer Line ULTRA QUIETQUIET ENERGY SAVINGSAVING
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60 Groomer to Groomer • Vol 33 Ed 1 • January 2014 GroomertoGroomer.com READER SERVICE CARD #10782 Keeping your Pet Flea Free cause any irritation to himself. Remember that In many areas of his freshly clipped nails may be sharp and can the country, flea control sprays that make brushing easier, will Your is a year round necessity.Your Your easily irritate his puppy skin. If you have any In conjunction with continuing premise enable you to make grooming time at questionsPet or concerns, Care contact your groomer control, many pet ownersPet have Care great success Pet Care home an enjoyable experience for you immediately. with oral or topical products that are Puppy’s and for your pet. administered Whenonce a month to their pet. They TakingProfessional care of your Puppy at home… Professional Professional come in a variety of brands like - The Big Payoff…a Happy Pet! Between professional groomings, you Advantage®, Your Frontline®, Revolution®, and Program®. One of the most wonderful, caring may need to brush and bathe your puppy at There are specific formulations for dogs First Visit How Often Should My Pet Be Groomed? The things you can doPet for your Care pet is to spend home. Your groomer can recommend and and cats,Your and most are approved Petto use on time between professional supply the equipment and coat care products puppies and kittens six to eight weeks and older. The duration of the same time together. Make grooming a special groomings can vary greatly between dogs of bonding time between you and your pet. Learningthat you will need. Read and follow the instructions, making sure Professional to use the product that is specified for your to the breed. Coat condition, hair type, density, and climate If you begin brushing while his hair She will also be happy to demonstrate the Needs a are just some of the variables. A lot depends on how is short and not tangled, he will be more correct brushing and combing techniques that pet. These products are extremely popular Ferocious because of much home grooming you are willing to offer to accepting of it. Start with very short you need to learn to properly care for your their once a month convenience, ease of application, and effectiveness. Most are your pet. puppy. sessions and gradually lengthen them as to Brush waterproof, allowing your pet to be bathed, Groomin Here are some guidelines suggested by grooming Smoothie g your pet learns to enjoy daily grooming. authorities. Your professional groomer can be more or to swim, without decreasing the product’s you don’t brush and comb Use treats and plenty of praise to reinforce Mission Accomplished specific about your pet. If effectiveness. Flea a positive grooming experience. – a Happy Puppy! regularly, choose the earlier time frame. Also, keeping your pet flea free with this Be sure to use the brushing technique Because you and your professional continuous protection, is far less costly than Salon 3-6 weeks groomerYour took the time to introduce Pet your puppy Afghan that your groomer demonstrated to you, trying to eliminate an infestation on your pet 6 weeks Learning to Brush Your to grooming in a step-by-step, gentle, loving Airedale also see the pamphlet and in your home. 4-6 weeks way, you made your puppy’s all-important Bedlington Terrier Pet. The importance of thorough brushing 4 weeks first visit to the grooming salon a wonderful Bichon Frise followed by a complete combing cannot Are there any disadvantages to 8-10 weeks experience that will help him enjoy being Bouvier these products? 8-12 weeks be overemphasized. groomed throughout his life. Brittany Spaniel 6-10 weeks This small investment of your time Fleas have to come in contact with the Cairn Terrier 4-8 weeks can pay off with tremendous benefits in product to be killed. That means that fleas Cocker Spaniel 6 weeks your pet’s happiness and well being, not to actually have to get on, and could pos Collie bite your pet, before they die. There isibly 6-8 weeks mention his appearance. Dandie Dinmont Terrier a possibility of s also 8-12 weeks Working together with your groomer skin irritation at the site of Golden Retriever 8-10 weeks application. If you have a friend who could Irish Setter to obtain the proper products for your Ask Your Groomer 4-8 weeks If you have a friend who could benefit from this publication, If you have a friend who could Kerry Blue Terrier 6-8 weeks pet’s care and to learn how to use them for a Copy Sweet Success Lakeland Terrier 3-4 weeks correctly, will ensure that your pet looks benefit from this publication, please pass it on. benefit from this publication, of Tiny fleas can create huge problems. Lhasa Apso 4 weeks and feels his best at all times. please pass it on. By working with your pet care professional please pass it on. Maltese 4-6 weeks Learning to Brush and following their recommendations about Old English Sheepdog 6-12 weeks products and their correct usage, and by Pekingese 12-16 weeks Your Pet diligently treating and protecting your pets and Pomeranian 4-6 weeks Pamphlet their surroundings, you and your pets can kiss Poodle 6-8 weeks If you have a friend who could the ferocious flea goodbye. Schnauzer - Miniature 8 weeks #PS-4 Barkleigh Productions • Mechanicsburg PA Standard benefit from this publication, (717) 691-3388 • [email protected] • www.barkleigh.com 10 weeks #PS-3 Barkleigh Productions • Mechanicsburg PA Regalbuto Sherri by: Photo Giant J872 Pet J776Care Series #3 6-10 weeks please pass it on. (717) 691-3388 • [email protected] • www.barkleigh.com #PS-5 BarkleighPet Productions Care • MechanicsburgSeries #4 PA Scottish Terrier 3-4 weeks J590 (717) 691-3388 • [email protected] • www.barkleigh.com Shih Tzu 6-8 weeks Pet Care Series #5 Silky Terrier 4-8 weeks Skye Terrier West Highland White Terrier 6-8 weeks6 weeks Pet Care Series # 2 Wire Fox Terrier 4 weeks Yorkshire Terrier #PS-2 Barkleigh Productions • Mechanicsburg PA 17055 (717) 691-3388 • [email protected] • www.barkleigh.com
Once It Is Removed, What Should I Do? Cleanse the area around the bite thoroughly Your and apply an antiseptic to it. If you wish to have the tick examined by your pet’s veterinarian Pet Care or your doctor, wrap the tick in a damp paper towel to protect it from dehydration (which Professional Pet Care Series could make it very difficult or impossible to identify) and seal it in a plastic bag.
Is There Any Way to Know How Long the Tick Has Been on My Pet? Brochures If the tick looks flat, it has probably attached recently. If the tick is engorged, it may mean that it has been feeding for an extended time. The longer a tick has been feeding on your pet (or you) before being discovered, the greater chance that it will transfer disease. In many Written by Professional Groomers cases a ‘bullseye rash’ will appear at the site of a tick bite. Proper Disposal of a Tick Ick! for Your Clients! Once the tick has been removed, place it in a sealed container or a small sealable plastic bag. You can add a squirt of tick spray to kill it, or simply seal the bag or container and place it in the trash. Ticks need humidity to survive and will perish without it. Do not flush ticks down A Tick! These quality brochures not only answer the toilet. They can survive in the water. If you have a friend who could Protecting Your Pets and Yourself benefit from this publication, We Are Here to Help You the constant questions you get from pet owners, Ticks are far too dangerous to ignore. Just please pass it on. one bite from these tiny terrors could affect you or your pet for the rest of your lives. Your best but they will also help you sell products that work defense against ticks and the diseases they carry is prevention. We can recommend tick removal tools and and that you personally believe in – products that a wide range of the products you may need to protect your pets and their environment. Please ask for product recommendations that will you retail. They will teach your client how to safely protect you and your pet from these tiny, treacherous predators. #PS-6 Barkleigh Productions • Mechanicsburg, PA 17055 care for their pet between groomings, (717) 691-3388 • [email protected] www.barkleigh.com Pet Care Series #7 which will save you lots of time. Great promotional tools as well!
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Barkleigh Productions, Inc. barkleigh.com • barkleighstore.com • (717) 691-3388 Groomer to Groomer • Vol 32 Ed 4 • April 2013 GroomertoGroomer.comReadeReaderr SeSerrvicevice CCaarrdd #9939#9862 77 I would love to share my joy for what I do while conducting a demo.
It would combine the two things I enjoy the most: grooming dogs and sharing my passion for doing it.
The Passionate Groomer A New Four-Hour Seminar by Lisa Leady
Lisa Leady, winner of the Barkleigh Honors GROOM & KENNEL EXPO Award for Speaker of the Year, will conduct Pasadena, CA – February 2014 a series of four one-hour breed demos. She says, “My goal is for everyone to leave the seminar with a renewed passion for NORTHWEST GROOMING SHOW grooming, the dogs, their customers, Tacoma, WA – April 2014 coworkers, and this great industry.” PETQUEST Wilmington, OH – June 2014 PROUDLY SPONSORED BY ALL AMERICAN Wheeling, IL – August 2014
Barkleigh Productions, Inc. GROOM EXPO barkleigh.com • (717) 691-3388 Hershey, PA – September 2014 62 GroomerREADER to Groomer SERVICE • Vol CARD 33 Ed 1#10722 • January 2014 GroomertoGroomer.com POWERED BY LITHIUM
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GroomertoGroomer.com Groomer to Groomer • Vol 33 Ed 1 • January 2014 READER SERVICE CARD #10784 63 “Rely on Ryan’s”
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BUY THIS ❖ Item # PBP89430K $139.38 Value
Complete System Under $3000
GET THIS Complete Bank of Stainless Steel Hybrid Cages with Wheeled Frame, Grates & Pans ONLY $2917.39 Get the Paw Brothers® Professional Stainless Steel Hybrid Cages feature durable 304 Stainless Steel Stainless Steel doors, grates, dividers and hardware. All panels are powder coated in graphite gray. Dividers FREE
Need Equipment? On Orders Ship it for Free! When You Purchase $2000 or more of $150.00 Paw Brothers® Professional and Value Groom® Equipment. or More *Within the contiguous United States Only. While Must Use Coupon Code Supplies Last Some Exclusions Apply Must Use Coupon Code - Some Exclusions Apply
INCLUDES EQFS FSSS Expires 02/28/14 SHAMPOOS! Expires 02/28/14 WWW.RYANSPET.COM 1-800-525-7387 ©2014 G&G Distribution Inc. All rights reserved. Pricing, shipping terms and manufacturer specs subject to change. Prices good through January 31, 2014 - While Supplies Last
READER SERVICE CARD #10785