2009 Lamplight® Product 101 Lamplight® Advantage

‰Market leader in indoor natural for over 30 years ‰#1 supplier of oil and oil ‰State of the art manufacturing facilities – investing in our future and growth ‰Tremendous consumer response – emergency lighting ‰ Division of the W.C. Bradley – Financial Stability Lamplight® Branding Positioning

Lamplight® is a brand of products that provides reliable natural flame lighting to create everyday ambiance and lighting during of emergency. Lamplight® Offering

‰ Oil Lamps (Glass, Metal) ‰ Oil ‰ Lamp Oil ‰ Liquid Candles® ‰ Emergency Lighting Program ‰ Seasonal ‰ Heater Oil Lamps and Oil Candles – Components

‰ Chimney ■ Oil lamp chimneys are glass and come in various sizes: mini, flaretop, hurricane, bubble ‰ Burner ■ Oil lamp burners are metal and come in various sizes ‰ Wick ■ Oil lamps have either round or flat wicks – various sizes ‰ Base ■ Glass & metal Lamplight® Oil Lamps

Littlebury Lamp

‰ Item #23811

‰ Miniature oil lamp perfect for table lighting.

‰ 6 per master, bulk packed

‰ Burns for up to 22 hours

‰ Holds 4 oz of fuel Lamplight® Oil Lamps

Classic Lamp

‰ Item #22300

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 20 hours

‰ Holds 8.5 oz of fuel Lamplight® Oil Lamps

Chamber Lamp

‰ Item #110

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 25 hours

‰ Holds 12 oz of fuel Lamplight® Oil Lamps

Ellipse Lamp

‰ Item #330

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 30 hours

‰ Holds 19.5 oz of fuel Lamplight® Oil Lamps

Farmer’s

‰ Item #52664

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 15 hours

‰ Holds 5 oz of fuel Lamplight® Oil Lamps

Prince Charles Lamp – Nickel Plated

‰ Item #50910

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 20 hours

‰ Holds 12 oz of fuel Lamplight® Oil Lamps

Prince Charles Lamp – Antique Copper

‰ Item #50911

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 20 hours

‰ Holds 12 oz of fuel Lamplight® Oil Lamps

Metropolitan

‰ Item #52598

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 35 hours

‰ Holds 7.5 oz of fuel Lamplight® Oil Lamps

Rustic Star Lamp

‰ Item #53455

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 20 hours

‰ Holds 10 oz of fuel Lamplight® Oil Lamps

Montana Lamp

‰ Item #50840

‰ 4 per master – each lamp packaged in a retail carton

‰ Burns for up to 25 hours

‰ Holds 15.5 oz of fuel Lamplight® Oil Candles

Swirl Oil Candles

‰ Item #2108158

‰ 6 per master; bulk packed ■ 3 Green / 3 White

‰ Burns for up to 35 hours

‰ Holds 8.5 oz of fuel Lamplight® Oil Candles

Confetti

‰ Item #4081B

‰ 24 per master; bulk packed ■ Includes: wicks and funnels

‰ Burns for up to 6 hours

‰ Holds .75 oz of fuel Accessories Lamplight® Wick Replacements

1/8” Round Wick – 5 per card ‰ Item #9997 ■ 12 per master ■ Fits most mini burners

5/8” Flat Wick – 3 per card ‰ Item #9995 ■ 12 per master ■ Fits Chamber Lamp burner

3/4” Round Wick – 1 per card ‰ Item #99963 ■ 12 per counter display ■ Fits most oil lamps Lamplight® Burner Replacements

Chamber Burner ‰ Item #305-6PK ■ Color – Pewter ■ 6 per master ■ Fits Chamber Lamp & 2-5/8” Chimney bases

Large Burner ‰ Item #31507 ■ Color – Brass ■ 5 per counter display ■ Most common oil lamp burner Lamplight® Chimney Replacements

Hurricane Chimney ‰ Item #411B ■ 6 per master; bulk packed ■ Fits Chamber Lamp & 2-5/8” diameter bases

Flaretop Chimney ‰ Item #417B ■ 6 per master; bulk packed ■ Fits full size burners & 3” diameter bases Lamplight® Accessories

All Purpose Lighter ‰Item #43110 ■ Merchandised 6 lighters per clip strip ■ 2 clip strips per master Ultra-Pure® and Medallion® Lamp Oil & Cartridge Holders Environmental Trends

‰ Consumers are taking notice of earth friendly products

ƒ New niches for products made of recycled materials

ƒ Growth in materials and packaging options that are “greener” for the environment and / or are recyclable Main Advantages of PET Bottle

‰ Recyclable

ƒ Excellent environmental profile ‰ Safe

ƒ High impact and strength make PET bottles tough and virtually unbreakable

ƒ Closure integrity means that PET bottles are not as prone to leakage Lamplight® Lamp Oil

PET Bottle • Environmentally friendly • More durable – reduces breakage and leakage • Consumer perceived to hold more product (same net weight)

Medallion® Lamp Oil

• For use in oil lamps only

Ultra-Pure® Lamp Oil

• For use in oil lamps and oil Ultra-Pure® Lamp Oil Advantages The Purest Oil for the Cleanest Burn™

‰ Sootless

‰ Smokeless

‰ Odorless

‰ 99% Paraffin Oil

‰ Burns Clean Lamplight® Ultra-Pure® Lamp Oil The Purest Oil for the Cleanest Burn™ Sootless ‚ Smokeless ‚ Odorless 18oz Ultra-Pure® - 12 per master ‰ Item #60014 – Clear ‰ Item #60015 – Blue ‰ Item #60017 – Green ‰ Item #60018 – Red

32oz Ultra-Pure® - 12 per master ‰ Item #60009 – Clear ‰ Item #60011 – Blue ‰ Item #60012 – Red ‰ Item #60013 – Green

64oz Ultra-Pure® - 6 per master 100oz Ultra-Pure® - 4 per master ‰ Item #2208517 – Clear ‰ Item #60001 – Clear

NEW Lamplight® Medallion® Lamp Oil

18oz Medallion® - 12 per master ‰ Item #60020 – Clear ‰ Item #60021 – Blue

32oz Medallion® - 12 per master ‰ Item #60005 – Clear ‰ Item #60006 – Blue ‰ Item #60007 – Green ‰ Item #60008 – Red

64oz Medallion® - 12 per master ‰ Item #60003 – Clear ‰ Item #60004 – Blue Lamplight® Liquid Candles®

1oz Ultra-Pure® Liquid Candle® ‰ Item #61155 ■ Merchandised in a 24 piece counter display ■ Burns for up to 8 hours ■ Burns 2 times longer than a tealight candle

3oz Ultra-Pure® Liquid Candle® ‰ Item #61356 ■ Merchandised in an 18 piece counter display ■ Burns for up to 20 hours ■ Burns 3.5 times longer than a taper candle Lamplight® Liquid Candles®

1oz Liquid Candle® Holder ‰Item #40261 ■ 6 per master ■ Bulk packaging ■ UPC & warning sticker on the bottom of each holder Emergency Lighting Lamplight® Emergency Lighting

Emergency Lighting Kit ‰ Item #2108425 ■ Contains: ‡Farmer’s Lantern ‡18oz Medallion®, Clear ‡ ‡ ■ A household necessity during power outages Lamplight® Emergency Lighting

Emergency Lighting Floor Display ‰ Item #35709 ■ Contains: ‡ 12 – Ellipse Lamps (#330) ‡ 24 – 32oz Ultra-Pure, Clear (60009) ■ Convenient floor display is perfect for customers with limited shelf space Lamplight® Emergency Lighting

Emergency Lighting Twin Pack ‰ Item #09116 ■ 8.75oz liquid candle™ ■ Includes hang tag – peggable ■ Burns up to 50 hours

Emergency Lighting Sidekick Display ‰ Item #61365 ■ Contains 12 twin packs (#09116) ■ Convenient, easy to hang merchandiser…perfect for customers with limited shelf space Seasonal Lighting Lamplight® Seasonal Lighting

Halloween Liquid Candles™ ‰ Item #61362 ■ Great for illuminating pumpkins, candle holders and more ■ Burns for up to 20 hours ■ Burns 3.5 times longer than a taper candle ■ Easy to use & no mess Lamplight® Seasonal Lighting

Halloween Luminary Kit ‰ Item #2108427 ■ Great for illuminating pathways, sidewalks, driveways and walkways. ■ Includes: ■ 6 - Flame Retardant Luminary Bags ƒ 3 – Pumpkin Bags ƒ 3 – Ghosts Bags ■ 6 – 1oz Liquid Candles™ ƒ Burns up to 8 hours Lamplight® Seasonal Lighting

Holiday Luminary Kit ‰ Item #2108429 ■ Great for illuminating pathways, sidewalks, driveways and walkways. ■ Includes: ■ 6 - Flame Retardant Luminary Bags ƒ 3 – Tree Bags ƒ 3 – Candy Cane Bags ■ 6 – 1oz Liquid Candles™ ƒ Burns up to 8 hours Kerosene Heater Fuel Kerosene Heater Fuel “The Cleaner Alternative”

Kerosene Heater Fuel – 4 pk ‰ Item #2208441 ‰ Unique Formula ■ No impurities, crystal clear formula ■ Burns clean ■ Burns virtually odorless ‰ PET Plastic 1 Gallon Bottle ■ Formula does not leach out of bottle ■ Safety seal under cap ■ Recyclable PET Bottle ‰ Safe Class III-A Combustible