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October/November/December 2017 ddbcsocal.orgVisit us at Happy Holidays! Members of the 2017 and 2018 Board of Directors pose for their annual year-end photo to send holiday greetings to all DDBC members and their families. Pic- tured, from left, are Damian Valdez (Super King), Dave Sibell (Supervalu), in- coming President Robert Burke (Emkay Food Brokers), Debbie Jones (Albertsons/ Vons/Pavilion), Della Frorenza (Red Apple Cheese), Jim Veregge (Supervalu), Nancy Tyler (Acosta), Jaime Prager (Albertsons/Vons/Pavilion), Matt Hebert (Acosta), Annette Uehara (Nasser Co., Inc.), Lulu Vargas (Magnolia Foods), Emily Aguilar (Daisy Brand), Sarah Ramirez (DPI Specialty Foods), Mary Crocker (Alta Dena Dairy), Maria Romero (Smart & Final), and Susan Steele, DDBC Executive Director. We are thinking of you this time of year, Wishing you happiness, joy, and cheer. May all your days be warm and bright, And your nights enhanced by holiday light. Enjoy your delectable holiday foods, As parties and gifts create holiday moods. Favorite people play a meaningful part, While treasured rituals warm your heart. You are special to us in many ways, So we wish you Happy Holidays! Thank you all for a great 2017 for the DDBC. We look forward to a sensational 2018. 2 DDBC News, Autumn 2017 Calendar OFFICIAL PUBLICATION December DDBC of Southern California 12-20 – Hanukkah. 25 – Christmas Day. www.ddbcsocal.org 2018 January 13 – DDBC Dinner/Dance and In- In This Issue: stallation of Officers, Summit Inn, Fullerton. Information: 562-947- 7016. 49th National DDBC Seminar 15 – Martin Luther King Jr. birth- The 49th National DDBC Seminar at the Rancho Bernardo Inn came off without day. a hitch behind a stellar line-up of guest speakers, featuring keynote addresses 21-23 – Winter Fancy Food Show, from three major Southern California retailers. Everything about the Seminar is Moscone Center, San Francisco, covered in photographs, beginning on Page 17. Information: www.specialtyfood.com/shows- Big Cheese Awards events. Three Big Cheese Award recipients are featured with Janet Tarasi (Smart & Final) for February October, John Sellers (Vallarta Supermarkets) for November, and Gary Lofgren (Del Real 4 – Super Bowl LII, Minneapolis. Foods for December. Find out more about this trio of Big Cheese recipients on Page 32. 11-14 – National Grocers Associa- tion Convention, Mirage Hotel, Las Also in this issue: Vegas. Information: The announcement of the 2017 DDBC Award honorees (individual stories www.nationalgrocers.org. scheduled for Winter 2018 issue with Awards being presented at the February 13 – DDBC Awards Night, Em- meeting; and a look back at the October and November meetings of the DDBC – bassy Suites Hotel, Garden Grove. Gary Illingworth was presented the DDBC’s Lifetime Achievement Award in Information: 562-947-7016. October and Election Night was conducted in November; also, there is an March 4-7 – Refrigerated Foods Associa- expanded calendar of events; and news from around the industry. tion Conference, Hyatt Regency Re- sort Huntington Beach. Information: www.refrigeratedfoods.org. Advertiser index 7-11 – Natural Products Expo Advantage Sales 7 La Mexicana 5 West, Anaheim. Information: Cacique, Inc. 31 Marin Cheese 16 www.expowest.com. City of Hope 44 Mastro & Associates 35 DanoneWave 43 Mission Foods 47 Del Real Foods 37 Premier Action Group 12 Horizon Sales Corp. 44 Premier Sales Solutions 33 More Calendar Joseph Gallo Farms 45 Reynaldo’s 33, 37 JTJ Sales 31 Page 46 Advertising, editorial information About the cover For advertising information in the Items to be submitted for editorial Holidays are nearly everyone’s fa- DDBC News, contact Dalva Fisher at consideration should be sent to: Editor, vorite time for feasting ... from an un- 435-674-3504 or Pacific Rim Publish- DDBC News, P.O. Box 4533, Hunting- ending selection of hors d’ouvres and ing Co., P.O. Box 4533, Huntington ton Beach, CA 92647. other finger foods to lavish desserts Beach, CA 92647. 714-375-3900. FAX: All submissions are subject to edit- such as the one pictured. 714-375-3906. ing for style and content. Pumpkin Pie is always a fall fa- DDBC NEWS (USPS 152-360, ISSN 00117862) is published 6 times per year for the DDBC vorite and a highly anticipated course of Southern California. Published by Pacific Rim Publishing Co., P.O. Box 4533, Huntington in the traditional Thanksgiving Day Beach, CA 92647. 714-375-3900. FAX 714-375-3906. The DDBC address is P.O. Box 1872, dinner, which mainly features turkey Whittier, CA 90609. Phone 562-947-7016. FAX: 562-947-7872. as the main course. This dessert of- Subscription rates are $30 per year. Membership in the DDBC includes a subscription. fering mimics the main course. Copyright 2012 by the DDBC of Southern California. All rights reserved. DDBC News, Autumn 2017 3 2018 Membership Application/Renewal for DDBC of Southern California Regular Member - $200 Company name 1/2-page ad here 2017 ddbc membership re- Your name newal form p.u. from march-april 2017 Address p. 15 2017 ddbc renewal form p.u. from nov.-dec. 2016 City State p.8. Zip Telephone number ( ) ddbc membership renewal formFAX ( ) p.u. from september 2016 E-mail: p. 31 Associate Member - $30 Name Name As part of your annual membership, both Regular members and Associates will receive the DDBC News publication and the DDBC Resource Directory. Send payment to: DDBC, P.O. Box 1872, Whittier, CA 90609-1872. Illingworth and §Ken Tisdell, 1998; §Jo Ann Benci and Ken Hanshaw, 1999; Tom Keyes, 2000; John Vitale, 2001; Bill Schwartz, 2002; Ted Hopkins and Dick Schwebe, 2003; Diane Beecher, §Stan Coop, and §Jerry Lewis, 2004; Don Fisher and Rona Reeves, 2005; §Bill MacAloney and Rob Willardson, 2006; Jim Veregge, 2007; Mark Dixon, 2008; Kathie Porter, 2009; John Brass, 2010; Jim DeKeyser OFFICIAL P UBLICATION and Burhan Nasser, 2011; Jack Taylor, 2012; Jeff Merill and Judy Norton, 2013; DDBC of Southern California Dave Daniel and Cheryl Kennick, 2014; Jim Allumbaugh and Debra Zimmerman, 2015; Sue Bargsten, 2016. Dave Daniel, Editor RETAILER OF THE YEAR: §Stan Coop, 1975; §Bill MacAloney, 1976; www.ddbcsocal.org §Eddie Goldstein, 1977; §Pete Uraine, 1978; §Art Jelin, 1979; §A.A. “Bud” VOL. LIV NO. 5 2017 • ISSN 00117862 Moorman, 1980; Ken Hanshaw, 1981; Eleanor Bennett, 1982; Gary Illingworth, 1983; §Harold Davis, 1984; John Vitale, 1985; Eddie Hoggatt, 1986; Don Fisher, Executive Director: Susan Steele 1987; §Fred Brandt, 1988; Diane Beecher, 1989; Les Taylor, 1990; Bob Johnson, OFFICERS: President: Dave MacDonald (Hood Foods); First Vice Presi- 1991; §Jerry Lewis, 1992; Dave Wolff, 1993; Dave Fernandez, 1994; Kathie dent: Jaime Prager (Albertsons/Vons/Pavilion); Second Vice President: Damian Porter, 1995; John Brass, 1996; Jim Veregge, 1997; §Bernie Brener; §Jean Valdez (Super King Markets); Third Vice President: Nancy Tyler (Acosta); Dreshner, 1998; Cindy Mulvaney, 1999; Mark Miale, 2000; Mickey Gold, 2001; Secretary: Emily Aguilar (Daisy Brand); Treasurer: Donna Harkema (Farmer Andre Mesropian, 2002; Joe Rodriquez, 2003; Pete Hejny, 2004; Manny Marin, John); Advisor: Silvia Quiroz (Cardenas Markets) 2005, Jim Roesler, 2006; Sue Bargsten, 2007; Steve Nguyen, 2008; Matt Reeve, DIRECTORS: Robert Burke (Emkay Food Brokers); Mary Crocker (Alta 2009; Robin Bell, 2010; Gayle DeCaro, 2011; Dennis McIntyre, 2012, Silvia Dena Dairy); Della Frorenza (Red Apple Cheese); Matt Hebert (Insight Food Quiroz, 2013; Laura Taketomo, 2014; Miriam Welch, 2015; Damian Valdez, 2016. Sales); Debbie Jones (Albertsons/Vons/Pavilion); Dave Sibell (Supervalus); Annette PRESIDENTS AWARD: §Don Lee, 1992; §Louis Vitale, 1995; §A.A. Uehara (Nasser Co., Inc.); Lulu Vargas (Magnolia Foods), Jim Veregge (Supervalu). “Bud” Moorman, 1997; Diane Beecher, 1998; Eleanor Bennett, 1999; Mark Dixon, PAST PRESIDENTS: §Sydney Fisher, 1960; §Loyd Knutson, 1961; §Sam 2007; Debra Zimmerman, 2012. Freed, 1962; §Harry Schneider, 1963; §Earl Anderson, 1964; §Leo Cohen, 1965; LIFETIME ACHIEVEMENT AWARD: §Walt Scheck, 1999; §Ken Tisdell, §Art Jelin, 1966; §George Hobbs, 1967; §Eli Coleite, 1968; Bill Trapani, 1969; 2001; Larry English, 2001; Charlice Makowski, 2005; Mark Roth, 2006; Tom §Pete Uraine, 1970; §Otto Schirmer, 1971; §John Andikian, 1972; Ted Hopkins, Ilharreguy 2006; John Vitale, 2010; Terry Fyffe, 2011; Mickey Gold, 2012; §Bill 1973; §Stan Coop, 1974; §Ray Ferry, 1975; §A.A. “Bud” Moorman, 1976; Bill MacAloney, 2012; Gilbert de Cardenas, 2013; Eleanor Bennett, 2014; Kevin Schwartz, 1977; Eleanor Bennett, 1978; §Bob Garcia, 1979; §Harold Davis, 1980; Davis, 2014; Tom Keyes, 2015; Ralph Levy, Mark Levey, Alan Levey & Normark Randall Chew, 1981; Gary Illingworth, 1982; §Ken Tisdell, 1983; John Vitale, & Associates, 2016; Gary Illingworth, 2017. 1984; Gary Provenzano, 1985; Joe Jimenez, 1986; Dick Schwebe, 1987; Diane SUPPLIER OF THE YEAR: §George Hobbs, 1975; §Lou Agrati, 1976; Beecher, 1988; Joe Matyasik, 1989; Don Fisher, 1990; Mark Stringer, 1991; §Jerry §Chico Santillan, 1977; Mark Levey, 1978; §Morrie Rosenfeld, 1979; §Ken Lewis, 1992; Mark Dixon, 1993; Kathie Porter, 1994; Jim Allumbaugh, 1995; Jim Tisdell, 1980; §Walt Scheck, 1981; Larry English, 1982; §Bob Garcia, 1983; Ted Veregge, 1996; Rona Reeves, 1997; Joy Sawhill, 1998; Debra Zimmerman, 1999; Hopkins, 1984; Bob Fetzner, 1985; Joe Wilson, 1986; §Claus Simon, 1987; §Joe Peter Hejny, 2000; Jeff Merrill, 2001; §Bill Hankes, 2002, Manny Marin 2003-04; Malin, 1988; Tom Keyes, 1989; §Creighton Wiggins, 1990; Gary Illingworth, Bob Dressler, 2005; Jon Amidei, 2006; Sue Bargsten,