Dalal Mott Macdonald
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GOVERNMENT OF INDIA MINISTRY OF TOURISM & CULTURE DEPARTMENT OF TOURISM MARKET RESEARCH DIVISION FINAL REPORT ON 20 YEAR PERSPECTIVE PLAN FOR DEVELOPMENT OF SUSTAINABLE TOURISM IN KARNATAKA MARCH 2003 Dalal Mott MacDonald (FORMERLY DALAL CONSULTANTS & ENGINEERS LIMITED) Study Report on Preparation of 20 Years Perspective Plan for Dalal Mott MacDonald Development of Sustainable Tourism in Joint Director General (MR), Department of Tourism Karnataka List of Contents Page Summary S-1 Executive Summary 1 1.1 State Economy 1 1.2 State Tourism scenario 2 1.2.1 Trend in Tourist Arrivals 2 1.2.2 Past Tourist Arrivals in major tourist destinations in Karnataka 2 1.3 Tourist Infrastructure Facilities 3 1.3.1 Internal Transport 3 1.3.2 Accommodation 3 1.3.3 Entertainment and Shopping 3 1.3.4 Tourist Information and Intermediaries 3 1.3.5 Communication and Banking Facilities 4 1.4 Existing Development / Investment Plans for Tourism Development 4 1.4.1 Capital investment/public spending in tourism 4 1.4.2 State Plan Outlay on Tourism 4 1.5 Categorisation of Existing & Potential Tourism Destinations 5 1.6 Development of Tourist Circuits 5 1.6.1 Regional Circuits with Hubs and Spokes 6 1.6.2 Theme based Circuits 6 1.6.3 Inter State Circuits 6 1.7 Evaluation of Existing & Potential Destinations 6 1.8 Twenty Year Perspective Plan 7 1.9 Short Term and Long Term Targets 7 1.10 Configuration of Likely Investment 8 1.11 Identified Tourism Projects 8 1.12 Tourism Infrastructure Projects 9 1.12.1 Basic Infrastructure Projects 9 1.12.2 Project Concepts - To Be Explored 9 1.12.3 Feasibility / Viability for Identified Projects 9 1.12.4 Agencies responsible for implementation 10 1.13 Development Strategy 11 1.14 Communicating the plan 11 1.15 Developing an Institutional framework 11 1.15.1 Promotion/ Marketing Cell of KSTDC/DOT 12 Study Report on Preparation of 20 Years Perspective Plan for Dalal Mott MacDonald Development of Sustainable Tourism in Joint Director General (MR), Department of Tourism Karnataka 1.15.2 Market Research, Planning and EIA Cell 12 1.15.3 Regional Execution Offices 12 1.16 Human Resource Development 12 1.17 Marketing Strategy 12 1.18 Financing 13 1.19 Infrastructure Development 13 1.20 Recommendations 13 Study Report on Preparation of 20 Years Perspective Plan for Dalal Mott MacDonald Development of Sustainable Tourism in Joint Director General (MR), Department of Tourism Karnataka 1 INTRODUCTION 1-1 1.1 TOURISM SCENARIO IN INDIA – AN OVERVIEW 1-1 1.1.1 Contribution to the economy 1-1 1.2 STUDY OBJECTIVE 1-12 1.3 SCOPE OF THE STUDY 1-12 1.4 APPROACH & METHODOLOGY 1-14 1.5 REPORT FORMAT 1-15 1.6 LIMITATIONS OF THE STUDY 1-17 2 CURRENT STATUS OF TOURISM IN THE STATE 2-1 2.1 Introduction 2-1 2.2 State Profile 2-1 2.2.1 Year of establishment 2-2 2.2.2 Location & Boundaries 2-2 2.2.3 Physiography 2-2 2.2.4 Languages 2-3 2.2.5 Annual rainfall 2-3 2.2.6 Population (2001) 2-3 2.2.7 Sex Ratio (2001) 2-3 2.2.8 Literacy 2-4 2.2.9 GDP growth rate 2-4 2.2.10 Administrative set up 2-5 2.3 Significance of Tourism in the State 2-5 2.3.1 Capital investment/public spending in tourism 2-6 2.4 The State Tourism Policy 2-6 2.4.1 Role of State Government 2-7 2.4.2 Coastal Regulation Zone (CRZ) 2-9 2.5 State Plan Outlay on Tourism 2-9 2.6 Trends in Tourist arrivals 2-10 2.6.1 Peak Season 2-12 2.6.2 Mode of Transportation 2-12 2.6.3 Tourist arrivals at Destinations 2-12 2.6.4 Destination preference 2-12 2.7 Travel Circuits and Destinations / Attractions 2-13 2.7.1 Northern Circuit 2-15 2.7.2 Southern Circuit 2-16 2.7.3 Coastal Circuit 2-17 2.7.4 Uttar Kannada 2-17 2.7.5 Dakshin Kannada 2-18 2.7.6 Wild Life Circuit 2-18 2.7.7 Hill Circuit. 2-19 2.8 Current Status of Integrated Tourist Infrastructure / Facilities 2-20 Study Report on Preparation of 20 Years Perspective Plan for Dalal Mott MacDonald Development of Sustainable Tourism in Joint Director General (MR), Department of Tourism Karnataka 2.8.1 Internal Transport: 2-20 2.8.2 Accommodation: 2-20 2.8.3 Entertainment: 2-21 2.8.4 Shopping 2-21 2.8.5 Tourist Information: 2-21 2.8.6 Intermediaries: 2-22 2.8.7 Basic amenities: 2-22 2.8.8 Facilities: 2-22 2.8.9 Others: 2-22 2.9 Current Status of Basic Tourist Infrastructure / Facilities 2-23 2.9.1 Roads 2-23 2.9.2 Rail Network 2-24 2.9.3 Airports 2-25 2.9.4 Ports 2-25 2.9.5 Communication Facilities 2-26 2.9.6 Power 2-26 2.9.7 Key Power figures at a glance 2-26 2.9.8 Water Resources 2-27 2.9.9 Medical And Public Health Services 2-27 2.9.10 Banking Facilities 2-28 2.10 Current Status of the Environment 2-28 2.10.1 Topography 2-28 2.10.2 Climate 2-29 2.10.3 Temperature 2-29 2.10.4 Rainfall 2-30 2.10.5 Mineral Resources 2-30 2.10.6 Land Utilisation 2-30 2.10.7 Forests 2-31 2.10.8 Fauna 2-31 2.10.9 Water Resources 2-32 2.10.10 Noise 2-33 2.10.11 Solid waste management 2-33 2.11 Current Status of Tourism Projects 2-33 2.11.1 Financing of Tourism Projects 2-33 2.11.2 Human Resource Development 2-33 2.12 Women in tourism– Karnataka 2-34 2.13 Handicraft and Handloom industries 2-35 3 FIELD SURVEY FINDINGS 3-1 3.1 Introduction 3-1 3.2 Sampling Plan and Methodology 3-1 3.3 Sample size 3-2 3.4 Survey Findings: Foreign Tourists 3-2 3.4.1 Country of Origin 3-2 3.4.2 Port of Entry 3-2 Study Report on Preparation of 20 Years Perspective Plan for Dalal Mott MacDonald Development of Sustainable Tourism in Joint Director General (MR), Department of Tourism Karnataka 3.4.3 Demographic profile 3-3 3.4.4 Occupation 3-3 3.4.5 Purpose of visit 3-4 3.4.6 Travel pattern 3-4 3.4.7 Tour package 3-4 3.4.8 Mode of transport 3-5 3.4.9 Average length of stay 3-5 3.4.10 Frequency of visit 3-6 3.4.11 Source of information about destination 3-6 3.4.12 Average spending per day per person 3-7 3.4.13 Percentage contribution of major items in daily expenses 3-7 3.4.14 Type of accommodation 3-8 3.4.15 Satisfaction level 3-8 3.4.16 Major items of interest during visit 3-9 3.4.17 Problems faced during stay 3-9 3.4.18 Willingness to visit again and overall experience 3-10 3.4.19 Suggestions for improvement of tourist destination 3-10 3.5 Analysis of Survey Findings: Foreign Tourists 3-10 3.5.1 Needs of foreign tourists surveyed 3-10 3.5.2 Origin of visitors 3-10 3.5.3 Length of stay 3-10 3.5.4 Expenditure on various tourism products 3-11 3.5.5 Main areas of concern 3-11 3.6 Survey Findings: Domestic Tourists 3-11 3.6.1 State of Origin 3-11 3.6.2 Demographic profile 3-12 3.6.3 Occupation 3-12 3.6.4 Purpose of visit 3-12 3.6.5 Travel pattern 3-13 3.6.6 Tour package 3-13 3.6.7 Mode of transport 3-14 3.6.8 Average length of stay 3-14 3.6.9 Frequency of visit 3-15 3.6.10 Source of information about destination 3-15 3.6.11 Average spending per day per person 3-16 3.6.12 Percentage contribution of major items in daily expenses 3-16 3.6.13 Type of accommodation 3-16 3.6.14 Satisfaction level with tourist facilities 3-17 3.6.15 Major items of interest during visit 3-17 3.6.16 Problems faced during stay 3-17 3.6.17 Overall experience and willingness to visit again 3-18 3.6.18 Suggestions for improvement of tourist destination 3-18 3.7 Analysis Of Survey Findings: Domestic Tourists 3-18 3.7.1 Needs of domestic tourists surveyed 3-18 3.7.2 Origin of visitors 3-19 3.7.3 Length of stay 3-19 3.7.4 Expenditure on various tourism products 3-19 3.7.5 Main areas of concern 3-19 Study Report on Preparation of 20 Years Perspective Plan for Dalal Mott MacDonald Development of Sustainable Tourism in Joint Director General (MR), Department of Tourism Karnataka 3.8 Survey Findings: Tour Operators / Travel Agents 3-19 3.8.1 Approval by State department of tourism 3-19 3.8.2 Range of services offered 3-20 3.8.3 Origin of tourist traffic 3-20 3.8.4 Tourist season 3-20 3.8.5 Composition of tourist traffic 3-20 3.8.6 Number of tourists handled in a year 3-21 3.8.7 Preferred tourist circuits and destinations 3-21 3.8.8 Potential Places 3-21 3.8.9 Demographic profile of tourist visiting the state 3-22 3.8.10 Average length of stay and spending per person 3-22 3.8.11 Satisfaction level with tourist facilities 3-23 3.8.12 Linkages with department of tourism 3-24 3.8.13 Problems faced by the tourist during stay 3-24 3.8.14 Linkages with communities residing / controlling any destination 3-25 3.8.15 Important fairs and festivals 3-25 3.8.16 Availability of trained manpower and facilities like camping equipment 3-25 3.8.17 Suggestions for development of tourism in the state at various locations 3-25 3.9 Analysis of Survey Findings: Tour Operators / Travel Agents 3-26 3.9.1 Tourist traffic – existing and projected growth rate 3-26 3.10 Strengths and weaknesses of Karnataka as a tourist destination 3-26 3.11 Major issues 3-27 3.11.1 Policy Related 3-27 3.11.2 Infrastructure Related 3-27 3.11.3 Organisational Issues 3-27 3.11.4 Environmental 3-28 3.12 Marketing and Promotion 3-28 3.12.1 Prioritisation of destinations for planned development 3-28 3.13 Survey findings: Tourism and Related Govt.