Scot
SPONSORSHIP OPPORTUNITIES
ADDRESS PROPOSAL ISSUE CONTACT
1625 W. Glenoaks Blvd 16 Feb 2021 Cindi McIntosh, President Glendale, CA 91201 • USA Until 15 Mar 2021 [email protected] CELEBRATING MODERN SCOTTISH CULTURE & EXCELLENCE ScotWeek
| OUR MISSION |
We promote education, creativity and innovation as well as historical Scottish culture.
ScotWeek is a non-profit organization 501(c)(3) started in Los Angeles in 2020 to educate the public about Scotland’s rich culture and contributions.
Every April, ScotWeek hosts a program of events to educate the public and promote Scottish culture and excellence as it is reflected in business, film & television, music, art, fashion, design, sport, philanthropy, innovation and more.
ScotWeek’s philanthropic contributions will include fundraising and charitable donations.
2 SCOTWEEK www.ScotWeek.org ABOUT US
CELEBRATING MODERN SCOTTISH CULTURE & EXCELLENCE
EDUCATION, CREATIVITY AND INNOVATION IN SCOTTISH CULTURE
ScotWeek is a festival that highlights both the proud history of Scottish culture as well as its special bond with the United States and its people moving forward into the future. ScotWeek hosts events promoting Scottish heritage, contemporary culture and charity to provide opportunities for education and scholarship as part of our partnership with Entrepreneurial Scotland.
ScotWeek Virtual Event Sponsorship 3 The Best of Scotland & Its Diaspora
Science Arts
Even before the Industrial Revolution, Scots From the Neolithic period to today’s hottest have been at the forefront of innovation and cinema & music, Scotland’s contribution to discovery across a wide range of spheres. The Arts is invaluable.
Business Charity
Spreading industry and expertise from Scotland Whether furthering Scottish causes or to the world through Scotland’s diaspora. transforming lives, Scotland and its people are always ready to give back.
4 SCOTWEEK www.ScotWeek.org OUR AUDIENCE
ScotWeek events attract an international, affluent crowd of celebrities, dignitaries, designers, innovators and professionals. “ -Cindi McIntosh, President From dynamic entertainment professionals to leaders of industry, ScotWeek has established relationships and positioned itself as a place to be seen .
ScotWeek Virtual Event Sponsorship 5 OUR BOARD
Teamwork is the ability to work together toward a common vision. “ -Andrew Carnegie Our board members come from a variety of professions and sectors. Yet, what do they all have in common? A passion for Scotland, its culture and its people!
CINDI McINTOSH, FSA SCOT KELSEY DEANNE, FSA SCOT GRAHAM MCTAVISH President Vice President Co-Founder
An avid philanthropist and Anthropologist, reiki, Film & TV Actor best award-winning bagpiper shamanic practitioner known for his roles in who has served the luxury who is passionate about Starz’s Outlander, AMC’s real estate market of her pursuit of educational Preacher & The Hobbit Greater Los Angeles for exchanges and promotion trilogy from director Peter over 17+ years. of Scottish culture. Jackson.
6 SCOTWEEK www.ScotWeek.org JEFF GARNER LOUIS FANTASIA IAN WRIGHT Co-Founder Co-Founder Co-Founder
World famous fashion Renowned theatre & Chief Strategy Officer designer, visual artist & opera Director/Producer. at Precision Medicine owner of Prophetik. Best Currently Dean of Faculty Initiative Cedars Sinai known for his sustainable and Chair of Liberal Arts Medical Center LA. Trustee red carpet gowns and & Sciences at the NY Film for the Saint Andrew’s period romantic style. Academy’s LA Campus. Society of Los Angeles.
DR. KEN MISCH GARY CARR PAMELA MARBELL Co-Founder Co-Founder Secretary
Managing partner at National advertising/ C.O.O. & Booking Agent St. Rose Pediatrics who marketing professional for the Seaside Highland has nearly 40 years as a who serves as Trustee for Games. Member, St. globally respected Drum the St. Andrew’s Society of Andrew’s Society of Los Major and leader in the Los Angeles. A dedicated Angeles. Scottish band community. Scottish clansman.
ScotWeek Virtual Event Sponsorship 7 ScotWeek 2021 A VIRTUAL CELEBRATION OF SCOTLAND
As the Covid pandemic continues on, ScotWeek is unable to hold their event in-person as planned. In 2021 ScotWeek will be pivoting to a digital-first, virtual event platform. Our virtual event is a continuation of our in-person event but it is also a valuable marketing tool that more and more companies are using today. An in-person event is gone as soon as the last attendee leaves the venue, but online events can live forever!
We are excited to be able to offer a Global Virtual Celebration like none before! We have gathered 50+ speakers from a grand cross-section of industries and sectors, all of who are coming together in business and friendship to pay tribute to Scotland, its industry and its people.
CLICK TO WATCH THE PRESIDENT’S ANNOUNCEMENT
HTTPS://YOUTU.BE/VGZE6A7KN4C
8 SCOTWEEK www.ScotWeek.org EVENT DETAILS
EVENT NAME ScotWeek 2021 | Celebrating Modern Scottish Culture & Excellence
EVENT DATE April 16/17, 2021 (9:00 AM)
THE VENUE Online @ ScotWeek.org
PRICE $29/FREE for students
EVENT An online digital experience to celebrate PURPOSE Scottish excellence and raise awareness of Scotland’s global contributions to business, science, the arts and charity.
KEYNOTE Dr. Simon Gilmore (SocAntScot), Joni Smith SPEAKERS (ScotGov), Ross King (TV Presenter), Angus MacFadyen (Actor), Russell Dalgleish (SBN), Ian Wright (Royal Conservatoire of Scotland), Alana McGaughey (Starz), Graham McTavish (Actor)
FEATURED Royal Scottish Orchestra, University of ENTERTAINMENT Highlands & Island, The Globe Theater, Robert The Bruce Screening, Jeff Garner Fashion Show
MEDIA Website & mobile advertising PROMOTION ScotWeek/Partner Social Media ScotWeek/Partner Mailing Lists
ScotWeek Virtual Event Sponsorship 9 SPECIAL GUESTS
Angus MacFadyen Graham McTavish Ruth Connell Ross King MBE Actor, Screenwriter Actor Actor TV Presenter Robert The Bruce Outlander, Men In Kilts Supernatural BBC, ITV, KTLA
Jeff Garner Peter Morris, OBE Zach McGowan Anna Hutchinson Fashion Designer Chairman Actor Actor Prophetik BAFTA Robert The Bruce Robert The Bruce
Harry Hamlin Sylvester McCoy Grant O’Rourke Kevin McNally Actor, Activist Actor Actor Actor TAE Technologies Dr. Who, The Hobbit Outlander Robert The Bruce
Schedule subject to change.
10 SCOTWEEK www.ScotWeek.org FEATURED PRESENTATIONS
SPECIAL SCREENING ROBERT THE BRUCE KING OF SCOTS
SPECIAL SCREENING
SHAKESPEARE’S GLOBE’S 2013 PRODUCTION OF MACBETH
Royal Scottish National Theatre School Orchestra of Scotland FEATURED PERFORMANCES FEATURED
University of Highlands Shakespeare’s Globe and Islands Bankside, London Schedule subject to change.
ScotWeek Virtual Event Sponsorship 11 ScotWeek 2021 Scheduled Sessions
April 16, 2021 D Making Meaningful Connections Amongst The Diaspora A Russell Dalgleish, Chairman | Scottish Business Network ScotWeek’s Charitable Mission Y Kristen Hirst, Development Director USA| Entrepreneurial Scotland
01 The Roll of the Scottish Government in the US Joni Smith, Head of the Scottish Government Office USA | ScotGov
Becoming An FSA Scot Dr. Simon Gilmour, Director | Society of Antiquaries of Scotland
University of the Highland and Islands Ian Wright, Board Member
Theatre School of Scotland Reece Donnelly
Navigating Scottish/US Immigration Frasier Grier & Lynn McCloghry, Attorneys at Law
Digital Currency For The Modern Age Daniel Bee, Daniel Bee PR
Inspired Living in Today’s World Alexa Fisher, Ruth Connell, Fay Johnstone, The Findhorn Foundation
The Journey Home Has Begun Royal Edinburgh Military Tattoo
Interview With Angus MacFadyen ScotWeek President Cindi McIntosh chats with Actor Angus MacFadyen about portraying Robert The Bruce
Meet The Cast & Creators of Robert The Bruce Zach McGowan, Seoras Wallace, Anna Hutchinson, Director Richard Gray, Executive Producer Carter Boehm
Live Whisky Tasting w/William Morris & Sons
Jeff Garner Fashion Show Fashion designer Jeff Garner shows off his Mary Queen of Scots collection from Edinburgh
Robert The Bruce Screening Enjoy this very special screening starring Angus MacFadyen, Anna Hutchinson and Zach McGowan about Scotland’s famous King
Schedule subject to change.
12 SCOTWEEK www.ScotWeek.org April 17, 2021 D The Future of Scottish Tourism A Visit Scotland Filmmaking in Scotland Y Russell Dalgleish, Producer of “Cold Kill” 02 World Climate Change Net Zero
Brand Storytelling Duncan Wardle (Former VP, Disney), Gavin Quirk (Netflix), Nicole Dunn (Dunn Pellier Media)
Creative Thinking & Mindfulness “Shaper Caper” Dundee School of Dance
How To Lose A Billion Dollars In Tech Ian Ritchie, Software Entrepreneur
How To Succeed in Scottish Heavy Athletics Jarvina Routt, Award-winning Scottish athlete
Sustainability for Scotland & the US Jeff Garner, Harry Hamlin, Charlie Stuart Gay, Lolita Jackson
Keeping It Classical Royal Scottish National Orchestra
Celebrating Scottish Culture in America NYC Tartan Week President Kyle Dawson & ScotWeek President Cindi McIntosh
Outlander/Men In Kilts Outlander Actors Graham McTavish & Grant O’Rourke
Live Whisky Tasting w/ Glenfiddich & The Balvenie
Royal Scottish National Orchestra Performance
Shakespeare’s Globe’s 2013 Production of Macbeth Louis Fantasia and Daniel Rabinowitz, Chairman of Shakespeare’s Globe USA, present and discuss the production of Macbeth and the exciting work of Shakespeare’s Globe
Schedule subject to change.
ScotWeek Virtual Event Sponsorship 13 SPONSORSHIP OPPORTUNITIES
90% of businesses indicate that partnering Elevation with reputable nonprofits enhances their brand. ScotWeek 2021 will include sponsored Through ad space within the Event Portal. Various branded banner ads, sponsored sessions and Sponsorship sponsored push notifications. The following is an explanation of opportunities.
Login Page Banner
A graphic every single attendee is guaranteed to see because it is right on the login page itself on the right-hand side of the login input fields.
Lobby Banner
Your branding will appear in the ScotWeek event lobby banner image, which is visible above the lobby splash video.
14 SCOTWEEK www.ScotWeek.org SPONSORSHIP OPPORTUNITIES 2
Branded Notifications
Your branding will appear in email notifications and/or push notifications.
Session Sponsor
Branding that promotes your company as the session sponsor. Your logo will appear in all of the session information and listings.
ScotWeek Virtual Event Sponsorship 15 SPONSORSHIP OPPORTUNITIES 3
Lobby Social Media Feed
Attendees can watch your #ScotWeek2021 social media feeds right from the event lobby.
Event Portal Header Sponsor Carousel
Your branding will appear in the top-right area of the event portal as part of a rotating carousel that loops, stopping for 10 seconds at a time on each logo. Logos are clickable and lead to your website.
16 SCOTWEEK www.ScotWeek.org SPONSORSHIP OPPORTUNITIES 4
Exhibit/Sponsor Hall Booth Listing
Your logo will appear in the listing at the entrance to the Virtual Exhibitor/Sponsor hall and link to your booth space.
Exhibit Lead Retrieval + Live Video Booth
Upgraded Exhibit Booths have Lead Retrieval + Live Video Chat. Get direct contact information from visitor request and video chat with up to 25 attendees.
ScotWeek Virtual Event Sponsorship 17 SPONSORSHIP OPPORTUNITIES 5
Session Pre-Roll Video (Per Session)
Your 1-2 minute pre-recorded commercial or message submission that will loop before and after a session.
18 SCOTWEEK www.ScotWeek.org SPONSORS, PARTICIPANTS & AFFILIATES
PARTNER PARTNER PARTNER PARTNER LOGO LOGO LOGO LOGO
PARTNER PARTNER PARTNER PARTNER LOGO LOGO LOGO LOGO
2, SOCIAL ScotWeek MEDIA 500, REACH 000 + 1,000, MEDIA 000, EMAIL 38, 000 + 000 +
ScotWeek Virtual Event Sponsorship 19 SPONSORSHIP PACKAGES
BASIC PLUS PREMIUM ENTERPRISE
(4) Tickets to ScotWeek √ √ √ √
Basic Exhibitor Booth √ √ N/A N/A Exhibitor Hall Booth Listing √ √ √ √ Lobby Social Media Feed √ √ √ √ Branded Notifications √ √ √
Session Sponsor with Pre- Roll √ √ √ Login Page Banner √ √
Upgraded 3D Exhibitor Booth with Live Feed + Lead √ √ Retrieval Portal Header Carousel √ √ Event Lobby Banner √
Showcase Exhibitor Hall Placement with 3D Booth √
PRICE $250 $400 $1000 $1500
20 SCOTWEEK www.ScotWeek.org ScotWeek Virtual Event Sponsorship 20 VIRTUAL EXHIBIT HALL
Virtual events have been known to reach 5 Selling times more participants than in-person events and virtual exhibit halls last 3 times longer on Yourself average, somtimes indefinitely. This means more traffic, time and data that leads to more Virtually leads, sales and conversions.
Basic Exhibitor Booth
A page dedicated to your business or organization. Fully customizable to fit your branding and message.
• Get your marketing materials into the hands of potential customers by uploading files to your booth that your customers can download in order to enhance their fact-finding efforts • Add static or animated banners with your organization’s branding • Embed video - commercials or industrials • Add staff profiles so that potential custumers can get to know you • List your website & social media links • Chat live with potential customers via the chat widget • See who had visited your booth (in the Networking section) and reach out for a one-on-one conversation. • Reach new customers on a GLOBAL SCALE!
ScotWeek Virtual Event Sponsorship 21 VIRTUAL EXHIBIT BOOTHS 2
Exhibit/Sponsor Hall Booth Listing
Your logo will appear in the listing at the entrance to the Virtual Exhibitor/Sponsor hall and link to your booth space.
Upgraded Booth: Live Video Chat
Conduct Live Video Chats with booth visitors. Chat with up to 25 attendees at a time. Give demos, show products. Anything you can imagine. It’s your booth!
22 SCOTWEEK www.ScotWeek.org VIRTUAL EXHIBIT BOOTHS 3
Upgraded Booth: Exhibit Lead Retrieval
Get a potential customers direct contact information when they submit a request to get more information or be contacted directly from a button at the top of your booth page. In one-click, you can meet your next quality lead!
Visitor’s front-end request module
Your backend lead retrieval module
ScotWeek Virtual Event Sponsorship 23 VIRTUAL EXHIBIT BOOTHS 4
Upgraded Booth: 3D Interaction
Take the virtual experience to the next level with entertaining 3D interactive exhibit Hall. Attendees can navigate the exhibit floor with zoom and drag interaction. Avatars animate visitor experiences. Visitors can always see when you’re in your booth!
24 SCOTWEEK www.ScotWeek.org EXHIBITOR PACKAGES
BASIC PLUS
2 Staff Entries (Tickets) To ScotWeek √ √ Exhibitor Hall Listing √ √
Fully Customizable Virtual Exhibit Booth Page – Talk about your store, services or √ √ embed graphics/video.
See Who Has Visited Your Booth (From The Networking √ √ Area)
Chat Live With Potential Customers Via Chat Widget √ √
Live Lead Retrieval – Get Direct Customer Contact √ Information
Live Video Chat – Speak With Up To 25 Visitors In Your Booth √
Placement In The 3D Interactive Exhibit Hall √
PRICE $99 $149
ScotWeekScotWeek Virtual Virtual Event Event Sponsorship Sponsorship 2525 JOIN NeedNeed more more information information US! oror have have a aquestion? question?
CONTACT PERSON
Cindi McIntosh +1 323 2563887
OUR WEBSITE
www.ScotWeek.org
FOLLOW US
Instagram | scotweek
Facebook | scotweekla
Twitter | scotweek
YouTube | scotweek
LinkedIn | scotweek
26 SCOTWEEK www.ScotWeek.org Scot
1625 W. Glenoaks Boulevard Glendale, CA 91201 | USA + 1 323 448 8366 Thank [email protected] www.ScotWeek.org You!