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Unrivalled coverage of the The Number One sector dedicated trade title for the UK Cruise Sector CIRCULATION BREAKDOWN Our readers are individually researched and 8,500 TRAVEL AGENTS CRUISE TRADE NEWS delivers a highly About Us targeted circulation of everyone involved in the business of selling cruise holidays. Our CRUISE TRADE NEWS is the UK’s leading trade title for the UK cruise holiday sector. core readership are agents directly selling Published by Real Response Media Ltd, owners of the UK’s leading consumer cruise cruise, but we also cover travel agencies magazine, World of Cruising, the Wave Awards and Cruise Ports & Destinations. who are increasing their sales from the cruise sector or are looking to launch in this 500 Published monthly, along with specially produced annual destination guides, the Cruise CRUISE LINES sector. In addition, we are read by specialist Trade News brand also encompasses live events and agent roadshows tour operators who include cruise within 1,000 TOUR OPERATORS their portfolio as well as the key decision-makers and executives from the CRUISE cruise lines themselves.
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Cruise Trade news reaches all types of agents selling cruise from high street retailers HOW DO WE DO THIS? Editorial through to independent homeworkers. n Mission Latest news on ocean, river, luxury, adventure MULTIPLES (50+ OUTLETS) OUR MISSION IS SIMPLE…... and family cruising n Reviews of all the new ships INDEPENDENTS TO HELP AGENTS TO SELL CRUISE (LESS THAN 3,500 and river craft 50 OUTLETS) 2,000 HOLIDAYS MORE EFFECTIVELY n Specialist features on how to sell different types of cruise 3,000 Our aim is to inform, educate and provide n Detailed destination practical tips to help our readers match their information n customers to the right cruise holidays for Views, advice and practical them tips from experts operating in the sector n Sales tips related to every HOMEWORKERS article we write
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The number of The number of nights in MSC's agents that can earn WHAT ARE YOU LOO ING FORWARD TO MOST ABOUT recent mega-fam £250 prizes from MPH – top speed Days for Viking Sun's The number of extra YOUR OB OVER NE T TWELVE MONTHS 5 on MSC Preziosa 100 Celebrity Cruises NEW APPOINTMENTS 2016 has so far been a fantastic year for the company. I'm of the on the bike track on planned round- single cabins on looking forward to building on our strong performance Here we reveal the latest cruise training opportunities, incentives and fam trip offers Carnival Vista - if you the-world cruise – the new HAL ship CRYSTAL CRUISES NEWS from the Wave period and continuing to develop our has announced the appointment partnership with agents. Our sales team has been TOOLS TRADE of long-time luxury cruise industry can do it! Viking's fi rst – in 2017 Koningsdam 18 14 1 12 BRIEFS travelling across the UK, meeting with travel agents on £25,000 WORTH OF executive Christian Sauleau as its new senior A the ‘Come Back New tour’. And in 12 months' time we will vice president of operations and total guest see the launch of Majestic Princess, which will be visiting Ocean PRIZES ON OFFER FOR satisfaction. In this newly created position, Europe for her maiden season in April and May before she Sauleau will report directly to Thomas TONY ROBERTS heads to China, where she will then be based year round. TOP SELLING AGENTS Mazloum, Crystal’s chief operating offi cer, and ...A NEW vice president, CELEBRITY CRUISES IS GIVING 100 All of the packages are based on will oversee Crystal’s departments of marine, NEWS Carinthia Lounge Princess Cruises UK HOW HAS THE CRUISE MAR ET CHANGED IN THE agents the chance to earn £250 worth two guests and can also be applied to hotel, food & beverage, entertainment and LAST 1 YEARS of Celebrity Rewards points, and bookings for four people with free classic land programmes. will be added to and Europe The cruise market continues to break through the additional giveaways, when celebrating non-alcoholic drinks packages for guests He will also manage preconceptions and stereotypes of the past and appeal to the off er of free drinks packages and three and four. safety and security Cunard’s Queen a broad and multi-generational audience. Over the last ten VIKING SEA NAMING AMERICANS BRAVE EUROPE up to $500 onboard spending money Agents can earn Celebrity Rewards operations, as well Mary 2 during a HOW LONG HAVE YOU WOR ED IN YOUR CURRENT years the cruise market has grown by two-thirds, which for cruise guests choosing ocean view points for every booking they make, and as offi cer and crew OB AND WHAT ATTRACTED YOU TO THE ROLE goes to show the increasing popularity of cruising as a accommodation and above on selected can convert the points into luxury gifts, hiring processes June refurbishment. I've been in my current job for seven months but I have holiday choice. European cruises. such as designer jewellery, tech gadgets, and development, GOES WITH A BANG! FOR CARNIVAL’S NEW VISTA worked in the cruise industry for 16 years in a variety of Between now and July 3 2016 the 100 or even exchange their earnings for cash. with the goal The skies over London lit up as Viking Cruises celebrated the christening of TERRORIST ATTACKS IN FRANCE, BELGIUM AND much capacity in Europe as other cruise lines. The lounge roles covering customer services, sales, fi nance and IT. WHAT IS THE TARGET MAR ET OF YOUR COMPANY agents achieving the most bookings, or THE FOUR FIXED POINT TIERS ARE: of maintaining CV ● Running the UK and Europe business for Princess Cruises SEPTEMBER Although our guests may have diff erent ideas of what the most growth in bookings, will receive Suite Class booking – 1000 points or £10 the line’s long- its new ship, Viking Sea. Karine Hagen, Viking’s senior vice-president and Turkey have not stopped Americans from crossing The cruise line is not in Europe next year but will provide an ● is the dream job for me. 2015 � TO DATE is important to them when they cruise, all of them have £250 of Celebrity Rewards points plus Aquaclass or Concierge Class booking – celebrated standard Princess Cruises the desire for a holiday with substance. They may look to trophies, fl owers, luxury hampers and 750 points of £7.50 of excellence and daughter of chairman Torstein Hagen, served as godmother for the gala the Atlantic to sail on Carnival Cruise Lines’ newest is planning to return in 2018, when it launches its alternative venue U and Europe ● WHAT DO YOU LI E BEST ABOUT THE CRUISE have an adventure, to explore new destinations, to learn more in order to enjoy a Celebrity Moment. guest satisfaction vice president ● Balcony accommodation – 500 points or £5 ceremony, which was held in Greenwich in May. The vessel is Viking Cruises’ ship. next new ship. Duff y said: “As things are now we are for breakfast and INDUSTRY about new cultures and cuisines, or to relax and take a Additional spot prizes will be awarded by Interior or oceanview accommodation – ratings. Sauleau will second ocean-going ship. A third, Viking Sky, launches in 2017 and will be Speaking on Carnival Vista in May, during the confi dent that will happen.” lunch. During the For me, the best thing about the cruise industry is that we 2014 � 2015 break from the stresses of everyday life. But what they all MSC HOSTS PREZIOSA MEGA�FAM the Celebrity Cruises sales team until the 250 points or £2.50 be working closely deliver our guests' dream holidays. Taking a holiday at sea Carnival U have in common is that they are looking for a meaningful MSC CRUISES RECENTLY HOSTED A in Rome, a behind-the-scenes tour, dinner end of June. cruisingpower.co.uk with Crystal’s teams followed the same year by Viking Sun, which will be off ering the company’s ship’s second voyage, Carnival president Christine Carnival Vista holds 3,936 passengers and has refi t, the Todd can off er so much more than a packaged land holiday. director of experience on their holiday. That’s why we call our guests fi ve-night mega-fam, which took place on and business sessions. Pictured on board in its Los Angeles Before I joined Carnival, I worked for a fi nancial services technology ‘meaningful travellers’, as we target those who value taking board MSC Preziosa. Fifty agents won the at the spa are the agents, TUI staff , and spa headquarters and fi rst-ever world cruise – an epic 141-day journey from Miami to Greenwich Duff y said the company was in a ‘great place’ in new features including a bike track around the top of English restaurant company and a company that made industrial features services & a cruise that leaves them with a new perspective. all-inclusive trip. They enjoyed an excursion staff . Miami branch offi ce. for ships, which was what attracted me to cruise. I've been director of will become The technology departing December 15 2017. terms of US bookings. the ship where passengers can pedal at speeds of addicted ever since. WHAT IS THE BIGGEST CHALLENGE FACING CRUISE partnering, UNIWORLD TUI UK & vikingcruises.co.uk In contrast, both Norwegian Cruise Line and up to 18mph, and the fi rst IMAX theatre at sea. New Verandah and a new Carnival UK SALES BOUTIQUE IRELAND HOW IS YOUR COMPANY DIFFERENT TO OTHER The misconceptions of cruising that still exist. There are Smokehouse dining RIVER CRUISE has Royal Caribbean International have reported a Havana Cabanas have a patio rather than a balcony CRUISE LINES 2014 � 2014 people who are concerned that a holiday at sea isn’t for COLLECTION announced that downturn in new bookings for their Europe cruises. and exclusive access to an outdoor bar and pool option will be added. It is constantly developing bold and exciting initiatives Carnival U them. One way we focus on helping our travel agents has announced the Helen Caron will aimed to enhance the premium experience off ered director of overcome this challenge is through our agent-dedicated appointment of become director onboard, from the high-end cuisine to exceptional technology online portal, onesourcecruises.com. Jeremy Reitman for distribution and Duff y said Carnival has not seen a drop in area until 5pm, when it opens to all. partnering business but added the company does not have as carnival.com customer service, fantastic shore excursions and as the new chief cruise, focusing ...PAUL innovative onboard features. Princess was recently voted 2013 � 2014 HOW DOES THE COMPANY WOR WITH THE TRAVEL marketing offi cer. on multi-channel ‘Best Premium Cruise Line’ at the Wave awards, which Carnival U TRADE Reitman will be distribution and GAUGUIN I believe is a refl ection of the dedication we put into technology We have a large team dedicated to supporting the trade. responsible for both customer service is off ering cruise- ensuring our guests have meaningful holiday experiences business partner At head offi ce level we have our sales managers, and out online and offl ine delivery. She is that will stay with them for a lifetime. In addition, all our – commercial on the road we have our Academy Team to support both marketing, with a focus currently managing and-stay packages ships have most of the same unique onboard features retail and call centre staff . on communicating the director of Thomson Tony as orked and layout, so even if guests are in a new destination on a The company has recently re-invigorated its business cruise line’s position in Cruises. Fraser combining a seven- a Carnival U diff erent ship, they will always have that familiarity and can development function and now has a dedicated resource THE FINAL since . the river cruise market Ellacott, director night all-inclusive feel at home on a Princess ship. to focus on working with smaller travel agents. SAIL AWAY and enhancing digital of distribution and voyage around the WITH TITAN products and services sales, will leave at COUNTDOWN TO CELEBRATE THE LAUNCH OF ITS delivered to Uniworld’s the end of June after NORWEGIAN CRUISE LINE U Society Islands new river cruise charters on the MS trade partners 11 years with the TOP THREE SALES TIPS FOR TRAVEL AGENTS SELLING CRUISE Serenade 1, Titan has a new agents’ A TOUCH OF LUXURY worldwide. business. staff have waited six years from Papeete with incentive. From May 1 to October 31, GOURMET TRAVEL WITH PONANT SCENIC RECENTLY HOSTED A LUXURY venues and personal butler service for every two nights’ bed and the top 10 river cruise bookers will win a A GROUP OF TRAVEL AGENTS WERE the product and sail on board one of the river cruise fam trip on board the new Scenic guest. Viking Sea for news that the company Focus on the A cruise is a great way You should also focus place on the fi rst MS Serenade 1 fam trip recently hosted for lunch on board company’s fi ve ships. Amber. Catherine Bulger, agency sales co- is putting a ship back in breakfast at the experience a cruise to learn something on the USP cruising in Spring 2017. PONANT Yacht Cruises’ L’Austral, in Pictured on board L’Austral from left to The group of agents sailed from Passau, ordinator said: “It really was the best fam trip new, make new Agents can also claim a £20 London. right are: Germany, stopping in Salzburg, Vienna, Melk with incredible agents enjoying fabulous the UK so it’s no wonder InterContinental off ers – not just the off ers - the chance to Love2shop voucher for any river cruise The day started with a welcome glass Amy Sharpe, marketing manager, and Durnstein with included experiences experiences on the beautiful Scenic Amber”. they are getting excited. resort in either Tahiti features on the ship and friendships and create new explore the world, waking booking by emailing the booking of Veuve Cliquot champagne, followed by eWaterways Cruises Ltd; Daniela Wagner, at Vienna’s Spanish Riding School and Pictured at Vienna’s Palais Liechtenstein 1the ports of call, but also 2stories. 3up in a new destination reference to agentincentives@ a tour of the ship and a gourmet lunch with Connecting Travel; Stephen Winter, Salzburg’s Sound of Music and Alps from left to right are: Dom Crockatt, Launching the countdown or Moorea. titantravel.co.uk within seven days of the company’s international sales director, PONANT international sales director; Experience. Cruise118: Tiff any Woodley, Myriad Travel; what guests will get out of it each day without having to making the booking. Stephen Winter. Suzanne Pressman, Colletts Travel; Scenic Amber, the newest Space-Ship Lisa McGovern, Holiday Explorer; Gillian AZAMARA CHIEF WARNS to the big day, May 12 2017, on an emotional level. pack and unpack. titanagents.co.uk The company off ers a 75% discount Caroline Maxwell-Scott, Spirit Away Travel. to join Scenic’s luxury fl eet, features all-suite Polyhos, Olive Lounge; Anthony Donovan, AGENTS ROYALLY REWARDED when Norwegian Jade starts ...NORWEGIAN on itineraries for agents who want to try ponant.com accommodation, fi ne dining in a choice of Destinology; and Rachel Greenough,Global. LUXURY EXPANSION IS TOO WITH A TASTE OF THE ‘BIGGEST sailing from Southampton, CRUISE 1 CRUISE TRADE NEWS l JUNE 2016 12 CRUISE TRADE NEWS l JUNE 2016 JUNE 2016 l CRUISE TRADE NEWS 13 MUCH TOO QUICK AND BEST’ are, from left, Julio Line Holdings, AZAMARA CLUB CRUISES PRESIDENT and chief executive Fernandez from passenger owners of NCL, offi cer Larry Pimentel has admitted to being worried about ROYAL CARIBBEAN International sales for Harmony of the Seas services, Ingrid Hunt from Oceania Cruises the number of ships ordered by the luxury cruise lines. has confi rmed its commitment in the UK and Ireland to a marketing and Stewart and Regent Seven Crystal Cruises has ordered two new ocean-going ships, to the trade with a two-night fam combination of agent support, Plumridge from business Seas Cruises, is the and has plans for another two, while Regent Seven Seas trip for more than 2,500 agents Royal Caribbean’s investment development. latest company to LATEST Cruises and Seabourn are each building two new vessels. on new ship Harmony of the in the British market and ncl.co.uk off er faster wifi . INTERVIEWS AND SALES However, he said he advised against expanding the Azamara Seas. fascination with the world’s The company said THE TRAINING OPPORTUNITIES, brand beyond its current two ships. “There is too much The vessel arrived in ‘biggest and best’ ship. the ‘lightening-fast’ KEY FIGURES INCENTIVES capacity coming already for us to grow. It will be a great time Southampton straight from the Sales director UK & Ireland service will be on all for customers as prices will fall.” French shipyard where it was Ben Boudin said hosting so its ships by July this TIPS FROM AND FAM TRIPS Pimentel was speaking at Clia UK and Ireland’s 10th cruise built. It sailed two mini cruises many agents on the ship was a HAL EYES THE SINGLE MARKET year. convention in Southampton last month, which included a look from the UK before relocating to big investment but important HOLLAND AMERICA LINE IS THE and Billboard Onboard, where two refurbishment currently underway. at the massive changes in the industry since 2007. Barcelona for a summer season so they get to see it fi rst-hand. latest cruise company to cash pianists play chart hits from the hollandamerica.com ...PRINCESS He said affl uent travellers have also changed over the in the Mediterranean. “We are keeping track of what in on the growth in solo travel by past 50 years. CRUISES IN THE INDUSTRY past decade, evolving from ‘yesterday’s luxury’, when class of Speaking on the two-night the agents are doing on board adding 12 single cabins to new Koningsdam was christened in is off ering more service was important, to defi ning themselves by experience. inaugural, Royal Caribbean and have challenged them to ship Koningsdam. Rotterdam on May 20 by Queen British Isles cruises “They want experiential travel that is exclusive and authentic, president and chief executive share their knowledge with their The ship also has 32 new family Maxima of the Netherlands; it is than ever next 6 of the best and they want to buy from enthusiastic and passionate offi cer Michael Bayley said colleagues.” cabins that hold up to fi ve people, spending its inaugural summer year. It will off er sellers. You need more knowledge to become productive and agents were the company’s Harmony is Royal Caribbean’s signalling the company’s intention sailing to the Baltic and Norwegian 12 departures experience to interpret your clients' requirements.” most important partner. third Oasis-class ship but with to encourage younger passengers fjords from Amsterdam. on Caribbean Pimentel accused cruise lines of ‘losing control’ of what “They always support us new features including three to try the brand. Other cruise lines targeting Princess and two happens on land by not off ering shore excursions their as we do them, and that won’t water slides and the Ultimate Among other new features are solo travellers are Royal Caribbean on Pacifi c Princess. clients want. “Bespoke product is coming and it will grow like change. The US is a big market Abyss, a 10-storey dry slide a French bistro-style restaurant International, Norwegian Cruise The 12-night topsy because people want something unique,” he said. for us but the UK is super between the sports deck and Sel de Mer, a Dutch Café styled in Line and P&O Cruises. Cunard cruises depart
cruiseexperts.org important.” Boardwalk. the fashion of the gabled houses is adding 15 single cabins to Koningsdam Southampton and He attributed ‘gang-buster’ royalcaribbean.co.uk that line the canals in Amsterdam Queen Mary 2 during a major Dover.
CRUISE TRADE NEWS l JUNE 2016 THE LATEST ALL OCEAN NEWS CHILDREN'S 3 NORWEGIAN CRUISE LINE 4 CARNIVAL NORWEGIAN ESCAPE CARNIVAL VISTA
comment In a first for the line, Norwegian Escape offers childcare services for Marking Carnival’s return to Europe in May, Carnival Vista is the line’s Travellin alone T e ne capaci y on Addi ional number o WHY SHOULD ADULTS HAVE ALL THE FUN? CHECK OUT children from six months to three years. Older youngsters can head to first new ship for four years and is the largest in the fleet. Camp Ocean T ere are more deals e ul ra lu urious river cruise vessels CLUBS an ever or solo up raded Crys al in Emerald's 1 NEWS the expansive Splash Academy, located next to the ship’s family-friendly replicates all the fun of a summer camp at sea. Divided into three ravellers Mo ar pro ramme Adventure Rive r 1 158 3 BRIEFS THESE GREAT CLUBS FOR MINI CRUISERS oceanview staterooms. Also new on Escape is an enhanced version age groups, non-stop activities and attractions include bear-making NEWS WIL INSON'S AVALON of the popular circus programme, with additional skill options and an workshops, a towel animal theatre and Dr. Seuss Bookville area. Vista’s SCENIC WATERWAYS UAR GOES IN SEARCH OF WORLD NEWS is off ering a new nine- innovative grand finale. Teens will love Entourage, an exclusive lounge fantastic family-friendly attractions include SkyRide, a suspended open- WELCOMES day ac ive voya e Nick Wilkinson and nightclub zone for 13-to-17-year-olds situated next to the video air cycling experience, the world’s first IMAX on a ship and the line’s first GLACIERS AND POLAR BEARS general AMBER on the Danube next POLAR CRUISE SPECIALIST UAR E PEDITIONS as a ne 1 day cruise rom Nunavu in manager, SHORT AND year o en ice clien s arcade. raft-riding water tube slide. Canada o an erlussua in Greenland. T e voya e on e 11 passen er Sea Adven urer NE MEA SCENIC S NEWEST RIVER cruise in eir s o ry a akes passen ers over e Arc ic Circle and close o laciers. T ere ill be odiac cruises Norwegian vessel Scenic Amber as river cruise. Ac ivi ies ncl.co.uk carnival.co.uk in searc o alrus and polar bears and rips as ore o a ormer alin s a ion and Inui Cruise Line SWEET FROM c ris ened by cruise consul an on off er will include se lemen s. From 8 9 per person depar in Sep ember 1 1 . An ela Turen and blessed by canoein ikin and uarke pedi ions.com a pries durin a ala namin bikin e plorin ice Hello a ain everyone. A�ROSAGermany company A-Rosa is off ering a range of short-break ceremony in Passau. I came caves and learnin o Quark Expeditions Customer booking patterns, cruises through the tour operator Superbreak for the fi rst time. a e end o a me a am on al . like the weather, are changing Among options are fi ve-night packages that combine a hotel night the Danube, visiting Linz, Melk, and you’ve no doubt seen a rise in Colo ne i our ni river cruises visi in ei er S rasbour Durnstein and Vienna, attended SAGA in numbers looking to book well or Rotterdam. Lucia Rowe, who heads up A-Rosa in the UK, said the by re ailers rom Aus ralia as a ne ei Scenic Amber in advance of the traditional company is plannin more s or break i ineraries in 1 . is blessed Canada, the US and the UK. day Cas le o e Christmas rush. arosa.de en scenic.co.uk Meuse Valley cruise Cruise lines have quickly round rip rom adapted to this development, Ams erdam ne year launching brochures earlier a visi s Ro erdam and setting up more and more CRYSTAL UNVEILS SIX�STAR MAKEOVER FOR MOZART An erp Li e and innovative campaigns. These A TOP�DECK POP�UP BAR WITH Among changes, capacity is cruises on the Danube round-trip Namur. T ere are drive longer term bookings, a movie screen and roof garden being reduced from 206 to 158 from Vienna that visits Germany, o depar ures on which really make a diff erence will be among the unusual features and it will have more places to Slovakia and Hungary and spends April 11 and une to the overall cruise industry. on Crystal Mozart, the vessel eat including Blue, a casual dining an overnight in Budapest. From . T e voya e is on Further leveraging these spearheading Crystal Cruises vessel, a bistro serving pastries, £2,450 per person departing e Re ina R eni II a dynamic campaigns, that no move to river cruising in July. fruit and snacks and The Vintage December 2 and 12. river boa c ar ered longer focus purely on the base Mozart was built in 1987 Room, a venue on Crystal’s ocean- Crystal Cruises is building six e clusively by Sa a. A N�ICE ROUTE MORE OPPORTUNITIES TO price, but also added value, and originally cruised for Peter going ships reserved for wine- more river cruise boats. Four will TO MONTREAL WAL WITH THE ANIMALS should help us all to continue Deilmann. Crystal acquired it last pairing dinners for up to 12 people. enter service in 2017 with capacity PANDAW REGENT SEVEN SEAS CELEBRITY CRUISES has expanded capacity in the to demonstrate the value year and has lavished millions of It will also have a Palm Court and for 84 or 110 passengers, with is launc in ine CRUISES is e second Galapagos with the acquisition of tour company Ocean proposition of cruise against dollars upgrading the vessel to its The Pantry, a self-service wine bar. another two due to launch by 2019. packa es across i s lu ury cruise line o send a Adventures. land-based resorts. six-star standards. Mozart will be sailing 10-night crys alcruises.co.uk Asia river cruise fl eet s ip rou e Nor es The deal will give Celebrity three ships in the islands – Add to this the publication rom une. Prices s ar rom around 1 Passa e. Seven Seas Celebrity Xpedition, a 100-passenger vessel it has operated of packed, new 2017 season A-Rosa Navi a or ill s ar i s ni there for more than a decade, and also the Eclipse and brochures with exciting new I NAME THIS SHIP per person per day voya e rom Anc ora e in Athala, which hold 48 and 16 passengers respectively. destinations and itineraries and on e Ayeyar ady in Alaska o Mon real in Canada Existing bookings for the two ships will be honoured the time really is ripe to start � AMAKRISTINA EMERALD EXPANDS Myanmar and rise o ne summer. and they will continue to deliver an Ocean Adventures’ making early bookings. AMAWATERWAYS EXECUTIVE VICE�PRESIDENT AND EMERALD WATERWAYS HAS LAUNCHED ITS more an a day Crys al Cruises Crys al experience until they can be refurbished during dry-docks I urge you to maximise the UNIWORLD UNVEILS COMPANIES WOO SOLO TRAVELLERS co-owner Kristin Karst baptised her namesake vessel, 1 pro ramme ea urin ree more river on e company s ne Sereni y ill sail rou e in January 2017. Seven nights on Celebrity Xpedition in new itinerary options as well as AmaKristina, as it prepared to leave the Vahali Shipyard cruise vessels and new itineraries in France cruises in Borneo. passa e is summer and ne . September costs from £3,149 per person cruise-only. the value-add campaigns as NEW ITINERARIES ON WITH NO�SUPPLEMENT DEALS in Serbia for the journey to Holland where the interior will and Por u al. Local beers ines and Passen ers oinin celebri ycruises.co.uk much as possible to showcase MORE LOW OR NO�SUPPLEMENT DEALS ARE ON OFFER FOR SOLO be completed. The vessel, which has cabins with inter- T e Emerald Liber and Emerald spiri s are included in Re en s cruise ill ave a just how much your customers RHINE AND SEINE ravellers rom river cruise lines. connecting doors to cater for the family market, launches Radiance will launch on the Rhône and Douro i s ares. c ance o s ep as ore bu can benefi t from booking early. TOURS TO THE DISNEY� Also new for 2017, Van a e Travel as an alloca ion o sin le cabins on mos o i s on the Rhine on March 31 2017. Karst is pictured with respectively, while the Emerald Destiny will ROYAL CARIBBEAN INTERNATIONAL DISNEY CRUISE LINE PRINCESS CRUISES MSC CRUISES o er ise ill spend several And all of these initiatives esque Neuschwanstein Uniworld is off ering a 10- vessels and prices or solo ravellers rom 1 99 per person in 1 AmaWaterways president and co-owner Rudi Schreiner sail the Rhine, Main and Danube. SCENIC days a sea sailin e Berin PONANT GOES E PLORING pay off . In 2015 we saw a 9% Castle in Germany, a bike day Paris & Impressions of us 99 more an e double occupancy ra e. and Vahali managing director Vincent Bekker, left. T e 1 pro ramme also ea ures a as launc ed i s 1 Sea, Baffi n Bay and Arctic FRENCH CRUISE LINE PONANT is to build four expedition increase in cruise passengers ride through the Tauber the Seine cruise. The trip Uniworld River Cruises, meanwhile, has waived the single ama a er ays.co.uk ne selec ion o complimen ary ac ive pro ramme ea urin 1 2 5 6 Ocean. Seven Seas Navi a or ships to sail so-called blue and green adventure cruises in and we are widening our net Valley and hiking through includes calls at Auvers-sur- supplement on several of its 2016 itineraries in Europe, off ering e cursions includin ikes in e Black a ne ei day INDEPENDENCE OF THE SEAS ill also make ree s ops in Oceania, South America and the Indian Ocean. ever further to attract those vineyards are among Oise, where Van Gogh lived savin s o up o 1 9 per person or an ei day river cruise on Forest and a guided bike tour of Melk. Ma es ic Eas river DISNEY MAGIC REGAL PRINCESS MSC DIVINA Greenland in Nuuk Paamiu The vessels will hold 184 passengers each and be new-to-cruise customers. highlights of a new nine- and died, and Vernon, for a e R ne rom Avi non o Lyon. Prices s ar rom 1 9 per person Clien s o book a 1 cruise be ore cruise rom Vienna o and a or o delivered starting 2018. They will have ice-strengthened With the cruise experience night Rhine-Main Discovery tour to Monet’s garden at cruise-only for an eight-day Enchanting Danube cruise between une ill receive per person savin s Bel rade a visi s This year there’s plenty of opportunity to enjoy Royal Caribbean’s Not surprisingly, this cruise line knows a thing or two about keeping little The line’s newest vessel, star of the recent fly-on-the-wall documentary The Italians love children, so kids always get a warm welcome on MSC T e cruise ends i a hulls and carry a team of naturalists to guide Zodiac landings now more fl exible than ever cruise in Uniworld River Giverny. Passengers on this Budapes and Passau depar in uly 1 Au us 8 and November . as ell as an unlimi ed drinks packa e or Kalocsa and Mohács voya e alon e S La rence in remote spots and introduce passengers to local cultures, before, guests can feel free Cruises’ 2017 programme. itinerary will also see some Uniworld managing director UK Kathryn Beadle said, “Uniworld is up o 9 per couple on a 1 ni i inerary. in Hun ary and award-winning Adventure Ocean programme closer to home. The - and bigger - ones happy. The ship has a nursery for under-threes, and The Cruise, has an enlarged children’s club which features art projects, ships. There are clubs for five age groups, including baby care facilities, River in Canada visi in fl ora and fauna. to do exactly what they would The trip combines two of the most famous works also makin our lu ury river cruises accessible o ose o ravel Fares include wine, beer or soft drinks with Osi ek in Croa ia. A Sa uenay u bec Ci y and Ponant already off ers ‘white’ expedition cruises to look to do whilst holidaying at nights in Munich with a of Impressionist painters on as a roup bu pre er o en oy eir o n space. lunch and dinner only. Discounted fares start ne nine day Eas ern popular Independence of the Seas arrives in Southampton in May and the Oceaneer Club and Oceaneer Lab offer more than 100 activities game tables, the latest films, talent shows, video games, and much and the line has a unique partnership with Lego. All children participating disembarkin in Mon r al. Antarctica and the Arctic; its ‘blue’ expeditions will focus a land-based resort, but with seven-night cruise from tours of Rouen’s Museum Saga has some of the best off ers for lone travellers, with a rom 1 19 per person or an ei day Enli enmen voya e will sail on 15 ex-UK European itineraries. From playgroup sessions for and events for older kids. Divided into themed age-appropriate areas, more. Younger children can let off steam on a tricycle race track while in the Lego Experience receive a certificate for taking part and meet the Prices s ar rom 1 9 on islands in the Pacifi c, while ‘green’ itineraries will take the benefi t of visiting multiple Nuremberg to Cologne of Fine Art and the Orsay sin les only cruise in Oc ober and no sin le supplemen on a ne Danube Delights cruise from Nuremberg rom Bel rade o per person depar in uly 19 passengers to places such as Costa Rica, Papua New destinations and experiencing with stops at Bamberg, Museum in Paris. From eight-night voyages off ering through Belgium in April and June o Budapes depar in November 9 1 Buc ares sails e mini mariners to pirate parties, dinosaur-themed activities and teen-only they include a Toy Story play area, an animator’s studio and a gaming pre-teens and teens have their own DJ booth and hangout space, plus mascot Sailor Walkabout. Extra features on Divina include a Formula 1 including fl ights. Guinea, the Orinoco River and Indian Ocean. a holiday that is truly out of this Würzburg, Miltenberg and £2,599 per person cruise- 1 . Tauck aives e sin le supplemen on i s Ca e ory 1 including fl ights and transfers. Danube Delta to the rssc.com ponan .com world. Braubach. From £2,599 per only. cabins on all departures across its European river boat fl eet. emerald a er ays.co.uk Black Sea. chill-out areas, children are never stuck for something to do. Outside, area. The Marvel’s Avengers Academy on Magic is always a hit and an exclusive sun deck for teenagers. Kids-only dinners are offered on simulator, 4D cinema, mini-bowling and a video arcade. When it’s time person cruise-only. uni orld.com youngsters can splash out in the H20 Zones; mini water parks packed incorporates amazing technology to transform children into their select evenings - including a formal dinner for teens - plus ice cream for everyone to get together there are also designated family swimming
1 CRUISE TRADE NEWS l MAY 2016 8 CRUISE TRADE NEWS l JUNE 2016 JUNE 2016 l CRUISE TRADE NEWS 9 with interactive and novel features. favourite superheroes. and pizza parties. pools. royalcaribbean.co.uk disneycruise.com princess.com msccruises.com
18 CRUISE TRADE NEWS l MAY 2016 MAY 2016 l CRUISE TRADE NEWS 19 NEW FROM THE RIVER SECTOR ADVENTURE/ WHAT’S HAPPENING IN THE SIX BEST CRUISES EVERY ISSUE WE LOOK AT THE FOR DIFFERENT TYPES EXPEDITION SECTOR OF HOLIDAY
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at a glance... In association with
Entertainment Spaces • Music Walk area • Atrium - three decks • Lincoln Centre Stage high with a stainless Annual Destination Guides - performing classical steel sculpture music nightly evoking a classical • Billboard Onboard quartet - live musicians • Central pool area perform chart- - with a two-level Holland America Line’s ms Koningsdam launched in April this year. The launch topping hits magrodome creating CRUISE TRADE NEWS MSheralds the arrival KONINGSDAM of a new class of ship for the line, known as Pinnacle Class. • B.B. King’s Blues a glass-enclosed Club in the Queen’s space produces two annual destination guides for the Lounge • The Grand Dutch • World Stage cafe
Accomodation Rooms FAST FACTS travel agent community Stateroom Categories • staterooms for families Staterooms - 1,331 • Pinnacle Suite 1 • single staterooms • Neptune Spa Suite 2 • Pinnacle class suite - luxury, Passengers - 2,650 • Neptune Suite 43 personal concierge service - a Decks - 12 • Signature Suite 14 complimentary laundry and dry THE COMPLETE CRUISE GUIDE FOR AGENTS • Vista Suite 104 cleaning, and access to the private Crew members - 1,036 ANNUAL l £10 • Verandah Spa Stateroom 38 Neptune Lounge Tonnage - 99,500 • Verandah 710 • Standard Ocean-view Spa 4 Length - 975ft • Large Ocean-view 94 • Standard or Large Interior Spa 11 • Standard or Large Interior 266 OCEAN CRUISE • Single Outside 12 • Family Rooms 32 • Misc Stateroom Classification Spa Suites 2 • Spa Staterooms 53 • Accessible Staterooms 27 An indispensable guide covering all the • Triple Staterooms 315 • Quad Staterooms 157 • Inter-connecting 150 key cruising destinations of the world with quick and simple information on THE ULTIMATE key attractions and which cruise line DESTINATION GUIDE 2017 Children The Greenhouse Spa Dining itineraries they are on • Kids ages 3-7: Younger cruisers enjoy Facilities include: • Sel de Mer - French seafood brasserie activities such as pirate treasure hunts, • A hydrotherapy pool with warm, • Culinary Arts Centre - a new immersive ice cream parties, storytelling and “Little therapeutic sea water farm-to-table dinner experience located Artists” crafts • Heated ceramic lounge with here also featuring six cooking stations for • Tweens ages 8-12: Tweens can take part panoramic views cookery lessons and demonstrations in video game tournaments, relay races, • Private treatment rooms, including • Lido Market - casual dining with themed karaoke dance parties, cookery classes couples’ massage rooms serving stations and more • Fitness classes including yoga • Pinnacle Grill - main dining room ALL ABOARD Wine • Teens ages 13-17: The Loft - for late- and Pilates • Canaletto Italian restaurant BLEND venue night sporting competitions, dance etc • HAL's first ever dedicated barber shop • Tamarind - pan-Asian - guests can blend their own wine and enjoy it at dinner or in FOR A-Z OF CRUISE the privacy of their stateroom
Getting you to the ship... And back home again! 24 CRUISE TRADE NEWS l MAY 2016 www.portsdirect.co.uk t: 0843 0843 003 MAY 2016 l CRUISE TRADE NEWS 25 NEW SHIPS DISSECTED TAKE
new to cruise THE FAMILY SUITE DREAMS AT SEA SELLING CRUISES TO FAMILIES IS NOT SIMPLY DONE FROM ONE SET TEMPLATE. LIKE CRUISE SHIPS, FAMILIES COME IN ALL SHAPES AND SIZES, AND THEY ALL HAVE VERY DIFFERENT SETS OF EXPECTATIONS.
BY ANTHONY NICHOLAS
he trick to ensuring family units. TAKING THE that clients are Also, try and consider travel satisfied is invariably options. Would a luggage-laden in listening to what family of five really be happy THE GALLERY the customer actually travelling all the way down from, Twants, and then tailoring a say, Scotland to Southampton, package together that offers or would they rather endure CRUISE LINE PROFILES KIDS something for everyone. the transit through one or more For example, parents with one airports? I'm always amazed how or more young children will usually often the actual physical elements lean towards a product that can of merely getting to and from offer babysitting services at night, the ship get forgotten. The more Who goes where? flexible dining times, and at least you can build in inclusivity and the option of a children's creche convenience, the easier the overall during the day. Check the itinerary sell should be. that they are considering; are Duration of a cruise also plays there any tender ports and, if so, a large part. Does your potential What's Included? might there be problems getting family group really want to spend IN ASSOCIATION WITH strollers for the little ones on or two weeks in the Mediterranean off those tenders? Better to iron during the height of the school these things out in advance rather holidays, or would they maybe than dealing with complaints later. settle for something shorter, like For families with teenagers, a a week-long run to the Norwegian different set of priorities tends to fjords, or even a twelve-night foray surface. Dedicated teen facilities into the Baltic? Offer choices and destination will be paramount, and some contrasts; not everybody wants to parents might want to explore the go back to the same place year in possibility of a ship that offers and year out. interconnecting cabins. And When considering a family, some families these days will also it's always good to emphasise appreciate the option of being third and fourth rate discounts able to take private, personalised where these are available, and tours to places of interest, rather sometimes even fifth person fares. than picking from the normal tours In this latter respect, the ships menu on board. Here, choice can of Disney Cruise Line are rare in be key. offering some cabins for up to five Something else to consider people, a feature that has proved these days is the increasing to be very popular. number of multi-generational Those points made, here are a families that are drawn to cruise few suggestions worth pitching to holidays. From grandparents potential clients. down to the little ones, a whole For younger families, Disney smorgasbord of different Cruise Line still pretty much expectations come into play here. covers the board, with separate The seniors might well appreciate on board 'zones' for adults, teens a ship that offers real ballroom and toddlers, and the unique HIT THE dancing, for instance, while free option to dine in a different, no soda packages and ice cream for extra fee restaurant every night. the little ones might be another And, with regular meet and greet Fred.Olsen's Braemar in Norway consideration. More than anything, photo opportunities with Mickey, Disney Magic, flexible dining options can really Donald and co, the Disney ships Disney Cruise Line be a deal breaker for such diverse are floating 'enchanted castles' for IF VARIETY IS THE SPICE OF LIFE, THEN IN CRUISING APRIL 2016 l CRUISE TRADE NEWS 39 TERMS NORTHERN EUROPE ITINERARIES ARE NORTHABOUT AS GOOD AS IT GETS HOW TO SELL BY KARL CUSHING RIVER CRUISE CRUISES TO rom navigating disarmingly of the Seas head to ports including takes in Hamburg, Copenhagen, Oslo, beautiful Norwegian fjords Copenhagen and Tromsø next year. Amsterdam and Bruges. NEVER to exploring fascinating Royal describes Scandinavia and the With 75% of its new clients ports of call on a Baltic Baltics as ‘hot ticket’ destinations choosing Norwegian Fjords cruises, cruise such as cultural with popular options including Fred.Olsen is offering more than PEOPLE THAT HAVE FSt Petersburg, Estonia’s historic overnight stops in St Petersburg as 20 cruises to Norway this year. This annual publication covers in-depth the capital Tallinn and Denmark’s foodie part of a two-day tour. Highlights include its first five-night and design capital Copenhagen, the The wealth of ex-UK options is Norwegian Fjords’ cruises which sail region never goes out of style. certainly a plus point with operators from Newcastle and Rosyth to reduce “A cruise holiday in the Baltic such as Cruise and Maritime Voyages sea time and feature two days of is like no other type of cruise and and Fred.Olsen offering a wide range scenic cruising through Lysefjord. offers great opportunities for of departure points. Even Disney has Staying in Norway, Hurtigruten, CRUISED BEFORE agents who have customers looking got in on the act with a seven-night which is planning a series of agent major waterways of the world, detailing the for something other than sun, sea Norwegian Fjords cruise on Disney fams, is refurbishing several of its and sand,” says Andy Harmer, vice Magic leaving Dover on May 29 2016. coastal ships ahead of launching a president of operations at CLIA Ex-UK sailings are particularly new ship, MS Spitsbergen, on the Europe. “From an agent’s perspective handy for Christmas Markets cruises. coastal route this summer. While its it’s a great region as almost every As Cunard notes, the absence of Hurtigruten’s winter sailings that have conceivable type of cruise ship pesky luggage allowances means typically got UK passengers’ pulses visits the area – luxury, premium, hard-shopping passengers can racing, bolstered by its ‘Northern main places to visit and lists the cruise line contemporary and family – and really cash in. Some itineraries lights promise’, more recently head customers have the choice of a UK offer an incredible variety of retail of sales Anthony Daniels is seeing departure or a fly cruise.” experiences such as P&O’s 10-night strong demand for summer sailings, Operators noting strong demand Christmas Markets and Baltic Gems in line with global sales trends. St. Petersburg sunset, include Royal Caribbean, whose cruise from Southampton on Aurora “Summer on the Norwegian coast Viking Homeland's Cruise Serenade of the Seas and Vision (from £529 for an inside cabin) which holds such charm, and the landscape operators that travel along these routes 34 CRUISE TRADE NEWS l APRIL 2016 APRIL 2016 l CRUISE TRADE NEWS 35 DESTINATIONS BRINGING TO LIFE
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