Page Page 2020 Checklist 2 Stadium/Concourse Activities 27 Sponsor Portal 3 Security Check Points & Prohibited Items 28 Background Checks 4 Credentials 29 - 30 Player & Volunteer Giveaways 5 Ticket & Meal Pass Requests 31 Booth Premiums 6 - 7 Parking & Museum Passes 32 Pre-Series Storage & Shipping Policies 33 Tab 1: World Series Program Advertisements Guide Post-Series Breakdown & Shipping Policies 34 Overview 9 Grand Slam Parade Information 35 LLBWS / Regional Tournaments 10 Divisional World Series Programs – Baseball 11 Tab 4: Digital Guidelines Divisional World Series Programs – Softball 12 Content Capture 37 - 38 Social Media Guidelines 39 Tab 2: Regional & Divisional Event Activation On-Site Filming Map 40 Overview 14 LittleLeague.org Content 41 Regional Tournaments 15 -16 Videoboard Opportunities 42 - 43 Divisional Tournaments 17 - 19 Additional Opportunities 44

Tab 3: Williamsport Event Activation Tab 5: Appendix Activation Planning 21 2020 LLWS Logo Usage Guidelines 46 - 47 Thuzi (RFID) 22 -23 Hotel Accommodations 48 On-site Details 24 - 25 Product Sourcing 49 Family Fun Zone Hours 26

1 2020 Checklist Please send deliverables to [email protected] unless noted otherwise.

General Reminders June 12th July 15th

 Secure hotel room arrangements for the  Final Regional and Divisional Activation Plan  Divisional Giveaway Item(s) – Delivered to 2020 LLBWS as soon as possible  RFID Centralized Waiver Edits* Tournament Sites  Email [email protected] to receive  Tournament Season Sponsor Email Inclusion the 2020 LLWS Outlook Calendar July 24th  Email Blasts and Newsletter Banner Ads can be scheduled June 26th as they align with marketing campaigns and promotions  LLBWS Scoreboard Assets  Load-in Date/Time Finalized st  LLBWS Scoreboard Opt-in May 1  LLBWS Giveaway Item(s) – Delivered to Williamsport  Grand Slam Parade Sponsorship Commitment –  LLWS Program Ad Participation Form Due to [email protected]* July 31st  Regional and Divisional Tournament Participation  RFID Creative Assets – Due to Thuzi* Interest Form  Final Edits to Ticket & Meal Pass Request July 10th th May 8 August 12th  Final LLBWS Activation Plan  LLWS Program Ad Drafts  LittleLeague.org Family Fun Zone Copy  Booth Displays and Premium Items –  Regional Giveaway Item(s) – Delivered to Delivered to Williamsport May 20th Tournament Sites  Contractual Pre-roll Advertising** August 20th – 30th  LLWS Final Program Ads  Load-in Date/Time Request  Ticket and Meal Pass Request  Little League Baseball® World Series – Williamsport, PA June 1st  LLBWS Power and Internet Requirements Form  Content Capture Overview August 23rd  Activation Concepts  RFID Participation Confirmation*  MLB Little League® Classic  Giveaway Participation Form  Regional and Divisional Tournament Participation Fall Confirmation Form  Website Banner Ads and Partner  A full listing of deliverables can be found on the Sponsor Content Page Summer Updates Portal  Background Checks and Credential Requests Open *May incur additional costs **Applicable to select sponsors

*May incur additional costs 2 SPONSOR PORTAL The Little League® Sponsor Portal serves as an important resource that consists of various tools to support planning throughout the year which include:

• 2020 World Series Logos • Product Sourcing Guides • Guidelines/Resources • World Series Planning Forms • New Brand Guidelines

Sponsor Portal Credentials: 1. LittleLeague.org/SponsorsPortal/ 2. Password: llws2020

3 Background Checks The link to the online Background Check Authorization Form will be availably June 1st Background Check Authorization Forms must be submitted a MINIMUM OF TWO WEEKS PRIOR TO THE START OF EACH RESPECTIVE EVENT. Forms submitted within two weeks of the event date may not receive clearance in time for the event. Any person in a working capacity present at any Little League® tournament site or event, must pass a background check in order to be allowed on-site. No exceptions will be made. Little League reserves the right to deny an individual from working at our events. This includes, but is not limited to: • Persons working any Little League event where youth will participate. • Persons working an exhibitor booth during the Little League World Series or related event (including Regional and Divisional LLWS events). • Persons assisting with load in and set-up of an exhibitor booth (including laborers pre-set prior to the official start of the tournament). • Persons requiring access to the complex prior to 7am DAILY once the games have begun (e.g. staff arriving for daily booth set-up). • Persons requiring access to the complex AFTER games have ended (e.g. staff breaking down booth).

It is critical to allow enough time to complete the online Background Check process, as this is performed by a third-party organization, and Little League cannot guarantee how long a check may take to process.

* While credentials may not be issued at Regional or Divisional tournaments, BACKGROUND CHECKS MUST STILL BE COMPLETED FOR INDIVIDULS WORKING AT THESE EVENTS.

4 Player & Volunteer Giveaways Quantities & Shipping deadlines

Participation Confirmation Deadline: June 1st Regional Tournaments: Due to Regional Sites no later than July 10th Little League® Baseball & Softball players Ages 11-12 • Central Region – Indianapolis, IN (375 items) • West Region – San Bernardino, CA (450 items) • Southeast Region – Warner Robins, GA (300 items) • Southwest Region – Waco, TX (275 items) • East Region – Bristol, CT (415 items)

Divisional Tournaments: Due to Divisional Sites no later than July 15th *Please notify Little League® Marketing BEFORE sending shipments to divisional sites and provide tracking information whenever possible. Divisional World Series Tournament Directors are volunteers and may have limited delivery windows. • Intermediate 50/70 Baseball World Series – Livermore, CA, Ages: 11-13 (225 items ) • Junior League Baseball World Series – Taylor, MI | Ages: 12-14 (230 items) • Senior League Baseball World Series – Easley, SC | Ages: 13-16 (220 items) • Little League Softball World Series – Greenville, NC| Ages: 9-12 (200 items) • Junior League Softball World Series – Kirkland, WA | Ages: 12-14 (140 items) • Senior League Softball World Series – Sussex County, DE | Ages: 13-16 (220 items)

Little League Baseball® World Series 1000 Items Due to Williamsport July 24th • Players (Age 11-12), Coaches/Managers – 300 items • Little League Challenger Division® Participants – 60 items • Media – 450 items • Umpires – 25 items • Additional Volunteers – 165 items

Reminders • Regional and Divisional giveaways must be mailed to each site (see Tab 2 for shipping info) • You may opt to participate in all or some of these events, or opt to send items to only some groups in Williamsport • Keep in mind the participants for each event when selecting items (e.g. items for LLSWS (girls age 11-12) vs. Senior League Baseball (typically boys age 13-16) • All items must be approved by Little League prior to order/shipment

5 Booth Premiums Suggested Items & Pin Reminders

Below is a list of promotional items or giveaways relevant to our audience at the Little League Baseball® World Series. Little League® will consider additional ideas upon request. All items, including items on this list, must be reviewed/approved by Little League.

• Autograph books • Flags/pennants (not longer than 3’ x 5’) • Phone or tablet stand • Sports towel in pouch • Badge/ticket holders with breakaway • Headphones/earbuds • Pin/Pin Cases • Souvenir custom patch lanyards • ID/Card holders • Plastic cups • Stuffed animal/mascot* • Battery-operated or paper handheld fans • Key Chains • Pocket calendars • Temporary tattoos • Blanket* • Lanyards (for pins) • Portable chargers • Tissue packets • Bookmarks, note pads or sticky notes • Lip balm/chap stick • Postcard • Small tote bags • Stress Balls • Luggage tags • Puzzles • Travel toothbrush • Seat cushions* • Magnet clips • Rally towels • Yo-Yos • Buttons with slogans/logos • Media charging station • Retractable badge holders • Coasters • Microfiber cleaning cloths • Small Reusable totes • Coffee cup sleeve/drink sleeve* • Mugs • Safety or ID bracelets • Cooling Scarf/towel • Pencil case • Silicone phone wallets • Custom decal/window cling • Photos/photo frames/magnet • Slap bracelets • Dog tags (breakaway connection) • Phone Case • Slinky

*To minimize competition with the Little League Store and concession sales, limited quantities may be requested

Pin Giveaways Pins are THE most popular giveaway item at the LLWS and should be considered as part of your giveaway items. • Consider using a Little League licensed pin vendor • A list of official Little League pin licensees can be found here: https://www.littleleague.org/partnerships/licensing/pins-trophies-awards/ • When distributing pins as a giveaway, the following disclaimer must be displayed at your booth, on the back of the pin itself, on the bag the pin comes in, or on a card attached to the pin: “Warning – Choking Hazard – Small parts. Not for children under 6 years.”

6 Booth Premiums The following items are restricted and should not be used as giveaways: • Anything in an AEROSOL can • Inflatables • Bats • Laser pointers/flashlights/blinking items • Baseballs • Noise makers • Bubbles • Posters – only with Little League approval • Eye black – can be used as a booth giveaway only • Selfie sticks • Foam Fingers • Stickers • Frisbees • Whistles

The following items fall into designated sponsor categories. These items require special approval or must be sourced from sponsor or be unbranded. See appendix and Sponsor Portal for Product Sourcing Guidelines. • Hats/caps/visors • T-shirts/jerseys • Water Bottles • Wristbands • Headbands • Arm sleeves • Footwear (e.g. flip flops) • **Brand restrictions do not apply to staff footwear These guidelines should also be considered when making decisions for booth staff uniforms. Food Giveaway Policy: • All food related giveaways must be reviewed with Little League® who will outline sample guidelines to ensure there is no competition with current sponsors or concession sales. • If you would like to distribute concession vouchers to be utilized at Little League concession vendors, please contact Little League Marketing prior to the start of LLWS (additional fees may apply)

Overview • Sponsor Ad Placement Opportunities: (1) Little League Baseball® World Series / Little League® Baseball and Softball Regional Tournaments “Yearbooks” + (6) Divisional World Series Tournaments (7) Total placements (Participation in all programs is not required, but encouraged)

• Creative Timeline: • Little League® World Series Ad Participation Form Due May 1st • Form is available on the Sponsor Portal • Little League World Series Program Ad Drafts Due May 8th • Little League World Series Final Program Ads Due May 20th

• Creative Design Reminders: • This year, we strongly recommend creating interactive ads for the programs (e.g. puzzles, crosswords, coloring page, etc.) • To streamline the design process, you are permitted to use the Little League emblem on all placements as a substitution for tournament logos • Please reference the Logo Usage Guidelines located on the Sponsor Portal • Specifications and dimensions will vary by publication • Each sponsor ad is a full-page placement, unless otherwise noted • Please tailor ads to appropriate audience (e.g. Little League Softball® World Series program should contain softball imagery, etc.) • Names of each Divisional World Series Tournaments should be referenced and used correctly along with the appropriate logo if not using the Little League emblem • Please note, you are permitted to use the Little League logo on all placements instead of the tournament logos, please reference the example image • All World Series logos can be found on the Sponsor Portal • The following pages of Tab 1 contain all relevant program specifications for each placement opportunity

9 Program Specifications: Little League Baseball® World Series / Little League® Baseball and Softball Regional Tournaments

Little League Baseball® World Series and Regional Tournaments Program USE: AD SPACE* ACCEPTABLE MEDIA/FILE NOTES TYPE Trim Size: 8.25” x 10.875” • Full color logo Little League Baseball® High resolution .pdf/packed InDesign Files Bleed: 8.5” x 11.125” World Series and Little League Softball® (including fonts and links) Live Area: 7.75” x 10.375” World Series logos should be used Margin: 0.5” (from trim to live area) • Images should be CMYK or Grayscale (not RGB or Indexed) OR • Rich Black is made from 50% (CMYK) +100% (K), not the color “Registration” • Image resolution should be 300 dpi • Black text should be 1 color not 4 colors • Registration and Crop Marks must be at least 0.125” outside from the bleed area

*An InDesign template is available on the Sponsor Portal for use to confirm the accuracy of the ad layout to the Live/Trim/Bleed specs outlined above.

10 Program Specifications: Divisional World Series Programs - BASEBALL

Little League® Intermediate (50/70) Baseball World Series Program

AD SPACE ACCEPTABLE MEDIA/FILE TYPE NOTES OR Trim Size: 8.5” x 11” High Resolution .pdf • CMYK Process Bleed: 0.125” (on all four sides) • Files should be at least 300 dpi Live Area: 7.875” x 10.375” Size with Bleed: 8.625” x 11.125”

Junior League Baseball World Series Program

AD SPACE ACCEPTABLE MEDIA/FILE TYPE NOTES OR

Ad Size: 7” x 9.75” High Resolution .pdf • B/W ad Bleed: No bleed • B/W logo should be utilized

Senior League Baseball World Series Program

AD SPACE ACCEPTABLE MEDIA/FILE TYPE NOTES OR Ad Size: 7.5” x 9.75” High Resolution .pdf • B/W ad Bleed: No bleed • B/W logo should be utilized • All typeface fonts used should be Adobe Type I fonts

11 Program Specifications: Divisional World Series Programs - SOFTBALL

Little League Softball® World Series Program AD SPACE ACCEPTABLE MEDIA/FILE TYPE NOTES

Trim Size: 8.25” x 10.875” • Full color logo Little League Baseball® World High resolution .pdf/packed InDesign Files Bleed: 8.5” x 11.125” Series and Little League Softball® World (including fonts and links) OR Live Area: 7.75” x 10.375” Series logos should be used Margin: 0.5” (from trim to live area) • Images should be CMYK or Grayscale (not RGB or Indexed) • Rich Black is made from 50% (CMYK) +100% (K), not the color “Registration” • Image resolution should be 300 dpi • Black text should be 1 color not 4 colors • Registration and Crop Marks must be at least 0.125” outside from the bleed area

Junior League Softball World Series Program AD SPACE ACCEPTABLE MEDIA/FILE TYPE NOTES OR Ad Size: 7.5” x 10” High Resolution .pdf • B/W ad Bleed: No bleed • B/W logo should be used

Senior League Softball World Series Program

AD SPACE ACCEPTABLE MEDIA/FILE TYPE NOTES OR Ad Size: 7.5” x 10” High Resolution .pdf • Color ad Bleed: No bleed • Full color logo should be utilized

Regional & Divisional Overview • Timeline Final Activation Plans should include: • Footprint Request st • Regional and Divisional Participation Interest Form Due May 1 • On-site Contact • Regional and Divisional Participation Confirmation Form Due June 1st • Dates On-site • Final Regional and Divisional Activation Plan Due June 12th • Electricity Needs • Giveaway Items • General Overview • Games/Activities • Regional Tournaments are run by a limited number of full-time Little League staff with the support of many volunteers • Creative Visuals • Divisional Tournaments are run entirely by volunteers • Staffing Plans • Little League® Marketing will serve as your main point of contact when planning your on-site activations for both Regional and Divisional events • In order to create an LLBWS Family Fun Zone feel at each event, we have listed assigned activation dates and times for both Regional and Divisional events located on the following pages • Participation in the player giveaways to each of these events are encouraged • Shipping information will vary by Region and Division and will be noted on the following pages • Any/all representatives on-site on behalf of the sponsor are required to complete and successfully pass a background check, please reference page 4 • The sale of products at these events should be included in your Regional and Divisional Activation Plan and will need to be approved by Little League Marketing • Facility maps of activation area for each event are on the Sponsor Portal

• On-Site Booth Information • Sponsors are responsible for retrieving any supplies from storage unless otherwise noted by Regional/Divisional Director • Booth space will be assigned after sponsor submits the Regional and Divisional Participation Form • Tents, chairs, tables, etc. are not guaranteed • All tents must be properly secured by 55-gallon minimum water barrels to extreme weather such as heavy winds • Contingent on weather and site, tents may be required to be taken down daily and stored overnight

• Security Guidelines • Regional and Divisional Directors are not responsible for any lost or stolen items • Sponsors should expect to take all personal and valuable items whenever booth is unoccupied • Security is not always available at these events • Sponsors are not allowed to distribute product directly to entire Little League teams unless coordinated by Little League Marketing

14 Regional Tournaments Information

East Southeast Central Southwest West Bristol, CT Warner Robins, GA Carmel, IN Waco, TX San Bernardino, CA

Softball: July 24th Softball: July 24th Softball: July 27th Softball: July 25th Softball: July 24th Welcome Event Dates Baseball: August 8th Baseball: August 6th Baseball: August 7th Baseball: August 5th Baseball: August 8th

Softball: July 25th – 30th Softball: July 25th – 29th Softball: July 27th – 31st Softball: July 26th – 30th Softball: July 25th – 31st Tournament Dates Baseball: August 9th – 15th Baseball: August 7th – 12th Baseball: August 7th – 15th Baseball: August 6th – 12th Baseball: August 9th – 15th

Assigned On-Site Softball: July 25th & 26th Softball: July 25th & 26th Softball: July 27th & 28th Softball: July 26th & 27th Softball: July 25th & 26th Activation Dates Baseball: August 9th & 10th Baseball: August 7th, 8th, 9th Baseball: August 8th, 9th, 15th Baseball: August 6th, 7th, 9th Baseball: August 9th, 10th, 16th ------Activation Time 10am – 1pm 2pm – 5pm 5pm – 8pm 10am – 1pm & 2pm – 5pm 8am – 1pm

Primary Contact Amry Shelby Jen Colvin Ashlea Nash Kiley Johnson April Meehleder [email protected] [email protected] [email protected] [email protected] [email protected] Information (860) 585-4730 (478) 987-7227 (317) 897-6127 (254) 756-1816 (909) 887-6444

Secondary Contact Tyler Knopp Cheryl Miller Nina Johnson-Pitt Angela Garcia Andrew Cortez [email protected] [email protected] [email protected] [email protected] [email protected] Information (860) 585-4730 (478) 987-7227 (317) 897-6127 (254) 756-1816 (909) 887-6444

Little League East Region Little League Southwest Region Little League Southeast Region Little League Central Region Little League West Region ATTN: (Sponsor Name) ATTN: (Sponsor Name) Attention: (Sponsor Name) ATTN: (Sponsor Name) Attention: (Sponsor Name) Sponsor Shipping 335 Mix Street 3700 South University Park 439 Snellgrove Drive 360 Ridgepoint Drive 6707 Little League Drive Address Bristol, CT 06010 Drive Warner Robins, GA 31088 Carmel, IN 46077 San Bernardino, CA 92407 ------Waco, TX 76702 ------All shipments must be received ------Special Instructions All shipments must be received All shipments must be received All shipments must be received one week before each All shipments must be received by July 17th by July 10th by July 17th tournament by June 26th

15 Regional Tournaments On-Site Guidelines

Storage Facilities: On-site storage is limited, and there is no access to a loading dock or forklift. Please contact Amry Shelby to coordinate any storage needs. Rental Services: Please contact Just Ask Rental LLC at (860) 582-7166 if needed. East Electric/Internet Accessibility: Access to electricity can be arranged. A generator is recommended. WiFi is available via the press box and recreational space. Bristol, CT Sponsor Activation Area: 10’ x 10’ space available per sponsor. Additional Information: There is no reserved on-site parking. Parking is on a first come, first served basis.

Storage Facilities: There is no loading dock on-site, but a forklift is available. Please contact Jen Colvin to coordinate any storage needs. Rental Services: Please contact Macon Tent Rentals (478) 746-8269 if needed. Southeast Electric/Internet Accessibility: A standard plug-in area is available. WiFi or hard line internet access are not available on-site. Warner Robins, GA Sponsor Activation Area: Large area that can accommodate a 10’ x 10’ or 20’ x 20’ tent. Set-up should take place the day before. Additional Information: Prepare for extreme heat and thunderstorms. Sponsors are responsible for maintaining/supporting tents. Parking passes are available.

Storage Facilities: There are no storage accommodations on-site or off-site available. Electric/Internet Accessibility: Standard plug-in area is available for the baseball tournament. On-site internet is not available for either tournament. Central Sponsor Activation Area: Large area that can accommodate a 10’ x 10’ tent. Set-up should take place the day before. Carmel, IN Additional Information: Prepare for weather and schedule changes via email/phone updates from Central Region Staff. Sponsors are responsible for maintaining/supporting their tents. Central Region Staff can provide a map and directions for sponsors.

Storage Facilities: On-site storage is limited. Please contact Kiley Johnson to coordinate any storage needs. Rental Services: Please contact Action Rental Center at (254) 772-8890 if needed. Southwest Electric/Internet Accessibility: Access to electricity can be arranged. WiFi is available at a low speed (2.5mbps). For higher speeds, a dedicated jet pack is recommended. Waco, TX Sponsor Activation Area: 100+ spot parking lot and two 30 sq. ft. grass areas are available for sponsors to set-up. Additional Information: Plan for hot weather, as the temperature often exceeds 100 degrees.

Storage Facilities: On-site storage is limited, and there is no access to a loading dock or forklift. Please contact Universal Self Storage (909) 880-2211 if needed. Rental Services: Please contact Party Plus Rentals (909) 796-3388 if needed. West Electric/Internet Accessibility: Access to electricity is limited. Plan to bring a generator. WiFi or hard line Internet access are not available on-site. San Bernardino, CA Sponsor Activation Area: Large area that can accommodate a 10’ x 10’ tent or larger. Area is not fenced in. Additional Information: Prepare for high winds. Sponsors are responsible for maintaining/supporting tents. Parking is available in the North Lot.

16 Divisional Tournaments Information - Baseball Intermediate (50/70) Junior League Senior League Livermore, CA Taylor, MI Easley, SC

Welcome Event Date August 1st August 15th July 31st

Tournament Dates August 2nd – 9th August 16th – 23rd August 1st – 8th

Assigned On-Site Activation nd th th th th st nd st Dates August 2 , 8 , 9 August 15 , 16 , 21 , 22 August 1 ------5pm – 8pm 10am – 1pm 5pm – 8pm Activation Time

Dave Wetmore Greg Bzura Kimber Nelson Primary Contact Information [email protected] [email protected] [email protected] (925) 997-3023 (734) 306-3113 (864) 314-3460

Secondary Contact Joe Lacono Dan Bzura [email protected] [email protected] N/A Information 925-202-9595 (313) 715-3109

Little League Intermediate World Series Senior League Baseball World Series Junior League Baseball World Series ATTN: (Sponsor Name) ATTN: (Sponsor Name) ATTN: (Sponsor Name) 6248 Preston Avenue 2026 Greenville Highway Sponsor Shipping Address 22667 West Maplelawn Livermore, CA 94551 Liberty, SC 29657 Taylor, MI 48180 ------Special Instructions* Shipments can only be received Shipments can only be received from Shipment location is a residential Monday – Friday from 8am – 4pm. 9am – 4pm. Loading dock is address. Forklift is available. available.

*Please contact Little League Marketing prior to sending any large shipments to these events 17 Divisional Tournaments Information - Softball Little League Softball® Junior League Senior League Greenville, NC Kirkland, WA Lower Sussex, DE

Welcome Event Dates To Be Announced August 15th July 31st

Tournament Dates August 12th – 19th August 2nd – 8th August 3rd – 9th

Assigned On-site nd th rd th th th Activation Dates August 2 , 8 August 3 , 7 , 8 , 9 To Be Announced ------10am – 1pm & 2pm – 5pm 5pm – 8pm Activation Time

John Chadwick Sara Thompson Martin Donovan Primary Contact [email protected] [email protected] [email protected] (425) 641-3276 Information (570) 326-1921 ext. 2217 (302) 745-0184 (425) 241-8811 (cell)

Steve Allen David Hare Secondary Contact [email protected] To Be Announced [email protected] (425) 486-3773 Information (302) 245-2966 (206) 818-8124 (cell)

Junior League Softball World Series ATTN: (Sponsor Name) Senior League Softball World Series Sponsor Shipping 500 8th St S ATTN: (Sponsor Name) Address Little League Softball World Series Kirkland, WA 98033 24306 Dupont Blvd ------ATTN: (Sponsor Name) ------Georgetown, DE 19947 Special Instructions* Please notify John 24 hours prior to any ------delivery. Please provide John’s contact Please notify Martin prior to delivery. information to each shipping company.

*Please contact Little League Marketing prior to sending any large shipments to these events 18 Divisional Tournaments On-Site Guidelines

Storage Facilities: On-site storage is limited, but there is access to a forklift. Please contact Dave Wetmore to coordinate any storage needs. Rental Services: Please contact Dave Wetmore if needed. Intermediate Electric/Internet Accessibility: Access to electricity and internet is limited. Generators are recommended and can be rented locally from Cresco Equipment Rentals (925) 456-9750 or Sunbelt Rentals (925) 455-5710. Baseball Sponsor Activation Area: Area is in a public park that is adjacent to a school. On-site security is available for the duration of the event. Four (4) additional 60’ diamonds are available for Livermore, CA space if needed. Additional Information: Street parking is available. Please visit www.intermediateworldseries.org for additional information.

Storage Facilities: On-site storage is limited, and there is no access to a loading dock or forklift. Please contact Greg Bzura to coordinate any storage needs. Junior League Rental Services: Please contact Greg and Dan Bzura for any needs. A limited number of chairs, tables and tents are available with 2 weeks advance notice. Electric/Internet Accessibility: Access to electricity and Internet are limited. Please contact Greg Bzura to coordinate any needs. Baseball Sponsor Activation Area: Tournament is held at Heritage Park. Police conduct frequent patrols, but on-site 24/7 security is not available. Taylor, MI Additional Information: The park contains multiple parking lots that are available to use.

Storage Facilities: On-site storage is limited. Please contact Kimber Nelson to coordinate any storage needs. Senior League Rental Services: Please contact Tri County Rentals (864) 306-7751 if needed. Electric/Internet Accessibility: Electric and Internet are available; however, there is limited bandwidth capacity on the WiFi so please plan accordingly. Baseball Sponsor Activation Area: The on-site area is limited and monitored by security. Please contact Kimber to coordinate any space needs. Easley, SC Additional Information: No parking restrictions and no parking pass needed.

Little League Softball® To Be Announced Greenville, NC

Storage Facilities: On-site storage is limited, and there is no access to a forklift. Please contact John Chadwick to coordinate any storage needs. Junior League Rental Services: Please source local vendors as needed Electric/Internet Accessibility: Access to electricity is limited. Internet is available. Softball Sponsor Activation Area: The on-site area can accommodate a 10’ x 10’ tent. The area is not monitored by security nor fenced in. Plan to not leave anything set-up overnight. Kirkland, WA Additional Information: There is no reserved on-site parking. Parking is on a first come, first served basis.

Storage Facilities: On-site storage is not available. Please plan accordingly. Senior League Rental Services: Limited number of tents and chairs are available, please contact Martin Donovan if needed. For additional needs, please contact Braton’s Grand Rental (302) 628-6838 or Quillian’s Grand Rental (302) 227-7368 Softball Electric/Internet Accessibility: Access to electricity is limited. Internet is available. Lower Sussex, DE Sponsor Activation Area: Space is 10’ x 20’, please contact Martin Donovan if more space is needed. Additional Information: Plenty of parking is available on-site.

Activation Planning Along with the opportunity to activate on-site at the five Little League® Baseball and Softball Regional Tournaments in addition to the six Divisional World Series Tournaments, there are numerous activation opportunities in Williamsport for the Little League Baseball® World Series including, but not limited to: • On-site branding opportunities • Enhancement of the fan and player experience • RFID integrations

New for 2020, activation plans (PowerPoint or .PDF with appropriate visuals) will be accepted in two phases to allow for further development of ideas: Activation Concept due June 1st should include: Final Activation Plan due July 10th should include: • General Overview • Activity Ideas • Creative Visuals (booth design, signage, etc.) • Footprint Request* • Booth Games • Staffing Plans (event operations, set-up, agency, etc.) • Dates Attending • Fan Experience • Mascot Involvement • Giveaways Items • Sweepstakes Plans • Storage Needs • Special Guests

*Footprint sizes are contractual and vary by sponsor. Additional space requests will be considered based upon availability. Footprint sizes from previous years are NOT guaranteed. 21 Thuzi (RFID) Overview For the sixth consecutive year, we are excited partner with Thuzi, a Patron Technology company, to provide RFID technology during the Little League Baseball® World Series. The integration of RFID technology into activation footprints allows sponsors to: • Build deeper engagement • Create digital experiences • Award prizes • Track attendance/participation • Conduct surveys

Base package information and other information for your review will be shared by April 2020.

For more information please contact [email protected]

22 Thuzi (RFID) Checklist Early April June 26th

 Thuzi Packages Available  Creative Assets due to Thuzi

June 1st July 13th

 Participation Confirmation Deadline  RFID Pre-registration Promotion Begins

June 12th July 24th

 Centralized Waiver Reviewed and Finalized  Sponsor Creative Finalized (by all parties)  Sponsor to share Activation Creative with Thuzi August 17th - 19th

 Little League Baseball® World Series On-Site Staff Training

23 On-site Details Little League® will provide each sponsor with the following resources: • Tables and Chairs* • (2) Chairs • (1) 8’ x 30” undraped table • (1) Highboy pedestal table • (1) Oscillating Fan • Electricity and Internet** • Water and Gatorade for on-site working staff ONLY It is strongly recommended that sponsors bring a branded tent to cover their activation footprint. Tents may be company-owned or sourced locally, but will need to abide by the following tent safety guidelines: • Tents must always be properly secured using 55-gallon water barrels (minimum) throughout the event • Tents should have a manufacturer’s tag attached detailing instructions including fire rating, etc. • Tent flaps/walls are recommended due to potential inclement weather conditions • Little League® and the local authorities reserve the right to inspect each tent installation at any time

*Additional items, including tents and water barrels, can be rented from Grand Rental Station. Please reference the Preferred Vendors page for other sourcing needs. **The Power and Internet Requirements Form is due July 10th

24 On-site Details CONT. Little League® reserves the right to close the Family Fun Zone in the event of, but not limited to, the following circumstances: • Inclement weather (e.g. lightning within 25 miles) • Other conditions that pose a risk to spectators

If such closures become necessary, a text message will be sent via Little League’s alert system. Please designate an on-site emergency contact(s) who will receive these updates by sending the following information to [email protected] by August 1st: • Full Name • Phone Number • Dates On-site

Multiple contacts may be submitted if one person will not be on-site for the duration, but please ensure that there is always at least one person on-site who is listed in Little League’s database.

25 Family Fun Zone Hours Load-in Date/Time Request due July 10th │ Finalized by July 24th

SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY

August 16th August 17th August 18th August 19th August 20th August 21st August 22nd

Opening Day Opening Ceremonies Game Day Game Day Set-Up Set-Up Set-Up Set-Up 11:00am

10:00am - 7:00pm 11:00pm - 8:00pm 11:00am - 8:00pm

August 23rd August 24th August 25th August 26th August 27th August 28th August 29th

MLB Little League® Championship Game Day Game Day Game Day Game Day Rain Day Classic No Games Scheduled Weekend

8:30am - 3:00pm 10:00am - 7:00pm 12:00pm - 7:30pm 1:30pm - 7:30pm 1:30pm - 7:30pm Closed 9:00am - 3:30pm

August 30th August 31st

Championship Weekend All times are tentative and subject to change.

Booths Open *Vehicles are not permitted on the complex until at Tear Down 9:00am - 3:00pm least 1 hour after the Championship Game ends.

Tear Down* 3:30pm - 9:30pm

26 Stadium/Concourse Activities

On-field/In-Stadium: Any sponsor representative, including mascots, will not be permitted on the field at either stadium while a game is being played. On-site distribution at entrances to stadiums requires pre-approval (e.g. handing out pins). Access of any kind, when stadiums are not in use, needs to be approved and the sponsor should be accompanied by a Little League® representative.

Camera View: Per Little League’s policy, banners, mascots, or other branded displays will not be permitted in the outfield spectator area or in “camera” view without prior approval. This included the presence of any mascots or brand ambassadors.

Concourse: The “concourse” (outlined in yellow) or area around and between each stadium, pavilion, restrooms, and merchandise are is designated for our fans to mingle, trade pins and enjoy the event. Mascots may visit fans and sponsors may conduct activities in these areas only with prior approval.

27 Security Check Points & Prohibited Items Sponsors will be required to enter through metal detectors before accessing the complex each day. All bags and backpacks will be inspected upon arrival. Prohibited Items: • Alcoholic beverages • Flammable materials or incendiary devices • Roller blades • Aerosol containers • Fireworks • Scooters • Bags larger than 16” x 16” x 8 • Guns, self defense items, or weapons of any kind • Selfie sticks • Baseball bats/Poles • Illegal drugs • Skateboards/Hoverboards • Beach umbrellas • Laser pointers • Drones • Bicycles • Noisemakers • Solicitation • Cannabis or cannabis related products • Pets • Tarps, tents, or canopies • Coolers (any size) • Plastic saucers/Sleds • Utility tools with blades longer than 3” • Containers of liquid (unless TSA approved size) • Pocket knives

Permitted Items: Complex Reminders:

• Backpacks/Fanny Packs • Smoking and the use of smokeless tobacco products or vapor/e-cigarettes is prohibited • Pin Bags • All items brought into the complex are subject to search and inspection. • Small Bags/Purses (all bags must be smaller than There will be no claim check for prohibited items at the entry points. 16” x 16” x 8) • All blankets, chairs, and personal items of any kind must be removed daily. • Umbrellas There will be no claim check for prohibited items at the entry points • Non-aerosol sunscreen** • Little League® reserves the right to remove or deny access of any item, individual, or group whose actions are deemed inappropriate • Security gates open daily at 9:00am and 8:00am on Championship Weekend • Stadiums will open 1 hour prior to game time unless noted otherwise by signage or LittleLeague.org* *All times are subject to change. **Must be in its original container and is subject to inspection.

28 Credential Requests – Williamsport ONLY The online Background Check Authorization Form and the Credential Request Portal will be available June 1st

In addition to an approved Background Check (page 4), a credential is required for anyone working on-site in Williamsport. Credentials are the physical badge used to identify those authorized to work on-site and will allow you certain accesses while on-site (e.g. ability to enter the complex before it opens to prep your booth in the Family Fun Zone)

In order to receive a credential, you must: • Complete an online background check authorization form and pass your background check • The information from your background check authorization form will be used to auto-populate information on the credential request portal including name, email, phone number, and background check approval status) • Designate a main contact responsible for monitoring and updating the Credential Request Portal. This includes manually: • Confirming dates & location where for staff will be working • Adding any names who have not yet submitted a Background Check (if Background Checks are not completed by the deadline) • Removing any names who will no longer be working on-site

All background checks and credential requests must be submitted 2 weeks prior to the start of the respective event. Additional information will be available on the Sponsor Portal

While other sites may not issue a credential, it is essential that the background checks are also completed for all tournaments.

29 Credential Access • A sponsor credential permits early access to the complex, along with the following areas: • Public Concourse • Sponsor Area • Additional media credentials* will be required for content capture: • Filming • Photography • Credentials, of any type, do not serve as a substitute for a stadium ticket • Minors will not be issued a credential unless they receive the proper parental consent • Otherwise, they should be accompanied by an adult who has been issued a credential

• Grove access is restricted to players and coaches only. Access to the Grove must be requested and approved with reason along with the mandatory submission of the following checks clearances ** (in addition to the standard background check): • Pennsylvania Criminal History Check • Child Abuse History Clearance

• Federal Criminal History Report *If interested in securing a media credential, please contact [email protected]. **Please check expirations on these clearances if completed in the past.

30 Ticket & Meal Pass Requests Ticket & Meal Pass Request due July 10th │ Finalized by July 31st* Tickets: Meal Passes: • From August 20th - August 27th, stadiums are primarily open • Each sponsor receives 5 meal passes for each seating day of the tournament • Little League® will provide passes to Section 1 of both stadiums • These are intended to provide meals for on-site activation • Section 1 seating is open, on a first-come, first-served basis staff • All other sections will be first-come, first-served seating unless • Passes can be used at the following locations: otherwise noted • Main concession stand on the concourse • No ticket/pass is required for entry • Tent located beyond right field • All sections of Lamade Stadium will be ticketed • Additional passes are available upon request Championship Weekend (August 29 – 30) • One ticket will be distributed for both games on August 29th • Reminders • Only request tickets as needed and return any that will not be utilized • Make Little League aware of any special guests that may attending • Identify tickets needed for Sweepstakes or Contest winners

*Any changes received after July 31st will be taken into consideration based upon availability but are not guaranteed. Tickets will be distributed by Little League upon arrival or at Will Call, no passes will be mailed.

31 Parking & Museum Passes Parking • Two (2) parking passes will be distributed per sponsor • If you have special guests or VIPs attending specific days of the tournament, please make Little League® aware – we may be able to provide additional day passes in such cases • Parking passes are valid throughout the tournament, unless dates are specifically noted on the pass • Please reference the specific lot designation on your parking pass and park only in that designated area • Parking maps will be available on LittleLeague.org in the summer • Parking is available on a first-come, first-served basis – a pass does NOT guarantee a spot • Should complex lots become full, public parking is available • Passes are intended for sponsor use, but can be allocated to on-site staff

Museum Passes • Little League credentials can be used to gain access to the museum by displaying the badge to the staff at the counter • Passes are available for sponsor guests who are not credentialed

32 Pre-Series Storage & Shipping Policies Storage: • Secure storage areas are available for any items related to Little League Baseball® World Series sponsor activations upon request • Please include any storage needs when submitting Final Activation Plans on July 10th to allow for a seamless experiences while on-site Shipping* Labels: • An electronic template for labels to ship items to Williamsport will be made available on the Sponsor Portal • Be sure to affix the shipping label to the outside of every package sent to Little League® • If unable to use these labels (e.g. shipment from a central warehouse), please be sure to address shipments exactly as shown below:

MARKETING DEPARTMENT LITTLE LEAGUE ATTN: (SPONSOR NAME) 539 US ROUTE 15 HWY SOUTH WILLIAMSPORT, PA 17702-0485 Direct On-site Delivery: • Any truck delivering palatized materials is required to have a pallet jack on their trailer • Forklifts are available to unload any items upon request • Proper paperwork is required for any delivery

*Every shipment must also include a Shipping Inventory Form (available on the Sponsor Portal) and must be received in Williamsport by August 12th to avoid any delays caused by additional security screenings. Please also notify Little League prior to sending. Shipments are unable to be received on the weekend.

33 Post-Series Breakdown & Shipping Policies Breakdown: • Sponsor activation tear down may begin immediately following the closure of the Family Fun Zone on Championship Sunday, August 30th; however, vehicles are not allowed on the complex until at least 1 hour after the Championship game ends as directed by Little League® • Little League will be on the complex Monday, August 31st and Tuesday, September 1st for additional tear down as needed Shipping: • Prior to departing, please arrange (call trucking companies, etc.) for the pick-up of any items that will need to be shipped out • Sponsor shipping labels with appropriate account numbers, billing information, etc. must be affixed to packaging prior to departure • Little League will not pay for any shipments as this is the responsibility of the sponsor • Bills of lading are required to be left with sponsor shipments

FedEx does not have regular pick-ups at Little League. UPS does have✓ regular pick-ups at It is the responsibility of the sponsor to print packing Little League. Sponsors must still print slips and scheduled their own pick-up. their own packing slips.

34 Grand Slam Parade Information Sponsorship Commitments are due June 26th to the Lycoming County Visitors Bureau* The Lycoming County Visitors Bureau hosts an annual parade to celebrate the start of the Little League Baseball® World Series and to welcome the 16 participating teams. The 2020 rendition of the parade will be held the evening prior to the start of the tournament on August 19th . Join over 100 units including the Guest Grand Marshall, marching bands, antique cars, fire trucks, military equipment, and much more by contacting:

Jason Fink (570) 320 - 4213 [email protected]

Detailed information from the Lycoming County Visitors Bureau will be available on the Sponsor Portal.

*This is not a Little League® event and may incur additional costs.

Content Capture Overviews*

Content Capture Overviews are due July 10th and should include the following: • Social Media Plans • A general overview of the type of content you plan to post during the LLWS (both on your brand’s and Little League’s channels) and approximate dates if possible, particularly if you would like Little League® to post or share on our channels • Your brand’s preferred handles, hashtags, and platforms • Please ensure that you have approved @LittleLeague to utilize your brand’s handles using the Branded Content Tool • If you anticipate requesting images from Little League, particularly images from games, Little League will require 24 hours notice, so we can prepare to pull the images for you • All copy and creative must have prior approval from Little League Marketing before going live. Little League requires a minimum of 4 hours to approve posts during LLWS, but more advanced notice is appreciated • Video/Filming plans & needs • All game footage requests must be coordinated through ESPN/ABC licensing (requires advance notice and planning) • IMPORTANT: Posting or capturing game footage is strictly prohibited and is in violation of our agreement with ESPN • Video and film crews require additional credentials and approval from Little League communications and security teams and are subject to access guidelines. • Your plans must include the dates you plan to film onsite, as well as the location and content you plan to capture (e.g. B-roll shots of complex player interaction, etc.) • If you would like to utilize non-game footage captured by our Little League team, please share these requests with us prior to the start of the LLWS • Little League will have video teams capturing content at both the LLBWS and LLSWS • Photography plans & needs • Anyone taking photographs of in-game action must be a credentialed member of the media. Photographers capturing images around the complex may also require credentials. Little League will determine whether a credential is necessary based on your plans • If you believe a member of your team will require a media credential, please contact [email protected]

*Please note that this overview will replace the Social Media Planning and Video Planning forms requested in previous years

37 Content Capture Guidelines It is the responsibility of each sponsor to obtain permission attendees if posting photographs and/or video from their booth locations. A waiver form should be obtained for image/likeness use • If attendees are participating in the LLBWS RFID program (wearing a wristband from Thuzi), they have likely met this requirement via Thuzi registration process • Additional Resources • Players, coaches, and umpires in photos must be equipped to Little League® safety standards. Please pay attention to rules for safe play such as correct standards for patches, helmets, etc. For example, a player at bat should not be photographed without a helmet • Full guidelines can be found at https://www.littleleague.org/media/ under the “Appearance of Little Leaguers in the Media” section as well as on the Sponsor Portal. Little League reserves the right to alter or revise photos or posts in order to adhere to these guidelines. • The official 2020 LLBWS Media Guide can also be provided upon request and will be available on LittleLeague.org/Media in late June • LLBWS Opening Ceremonies • There are additional guidelines and regulations surrounding the LLBWS Opening Ceremonies, which differ from some of the typical content capture guidelines (e.g. the ceremony can be captured by sponsors as it is not currently broadcast by EPSN/ABC) • These guidelines will be provided upon request/if your content capture plans indicate an intent to film during the ceremony • Player Filming Opportunities • Little League has strict policies and guidelines around content capture of players during all LLWS • Should you wish to capture content involving players, extensive planning prior to the start of LLWS is required. Please indicate any plans to work with players in your Content Capture Overview and Little League Marketing will contact you to discuss whether plans can be accommodated. Not all requests can be fulfilled.

38 Social Media Guidelines

• Each official Little League® social media channel is listed in the chart below • A list of platform specific guidelines for use when creating/publishing World Series posts is also included • The official hashtag of the Little League World Series is #LLWS • #LLWS should be used when referencing any LLWS tournament (including softball or other divisional tournaments) • We encourage sponsors to use LLWS imagery whenever possible • Little League can provide access to LLWS images upon request, though we ask that you please provide us at least 24 hours notice if you intend to request photos from our photographers • Please reference the Little League Style Guide, located on the Sponsor Portal, for proper use of registration and trademarks • Please ensure that you have approved @LittleLeague to utilize your brand’s handles using the Branded Content Tool

Facebook Twitter Instagram

• Please tag @LittleLeague in your Facebook • Please tag @LittleLeague in your Twitter posts • Please tag @LittleLeague in your Instagram posts • During the World Series, use #LLWS in your tweets posts • Photos can be cropped anywhere in the 9 x 16 to • Photos should be cropped to a 2 x 1 ratio or 1 x 1 • During the World Series, use #LLWS on your a 16 x 9 ratio range, including squares ratio posts • While you may use a hashtag or two, hashtags • Twitter has expanded its character limit to 280 • It is common to utilize multiple hashtags in a are not as common on Facebook characters, but shorter, concise messaging is post on Instagram • There is no character limit, but 125 characters or recommended • Photos can be cropped anywhere in the 9 x 16 less is recommended ratio to a 16 x 9 ratio range, but 1 x 1 ratio is still preferred • We prefer that you do not use a location tag when posting photos on Instagram

39 On-Site Filming Map • The space outlined in yellow depicts the only permittable filming area on our complex and are subject to Little League® guidelines. • This area is clear of all broadcast camera views and mindful of ESPN’s production schedule. • Please note that all film/video crews must still have prior approval from Little League to capture content in the area outlined in yellow • Little League may approve other areas for content capture (e.g. the hill, batting cages, etc.). All requests must be submitted to Little League prior to the start of the LLWS

40 Littleleague.org Content LittleLeague.org World Series Banner Ads due June 1st Family Fun Zone Activation write up due July 10th

We encourage partners to update their banner ads with LLWS specific content from May – August. These banner ads will run across all Little League® channels including, but not limited to, LL.org, LLWS pages, LLU, and local league websites operated through Sports Connect. • Banner Ad Specs (please submit all sizes) • Desktop: 728px (wide) x 90px (high) • Mobile: 300px (wide) x 50px (high) • Square: 300px (wide) x 250px (high) • File format: jpeg, or .gif file at 72dpi

Additionally, there is a specific page within LittleLeague.org highlighting sponsor activities in the Family Fun Zone, or general contests and promotions. The page provides information about sponsor booth activities, giveaways, as well as on-site special events and offers available to attendees of the LLBWS in Williamsport. Your copy for this page should include the following: • Preferred Sponsor Logo • Brief paragraph about on-site activities and giveaways (max 300 characters) • Photo and logo files should be a high resolution .jpg

41 Lamade & Volunteer Scoreboard Opportunities

LLBWS Scoreboard Opt-Ins due June 26th (custom features, video content for concourse boards {see next page}) Lamade Dimensions Final Scoreboard Assets due July 24th (logos, thank you message brand designation preference, files for custom features as requested) • Left Video Board – 540px (W) x 330px (H) • Sponsor Blocks – 154px (W) x 102px (H) • Full Video Board – 1080px (W) x 330px (H) • Little League® will rotate sponsor logos on both scoreboards throughout the tournament • Sponsors should provide their preferred logo in all white

• Sponsor logos will appear simultaneously with in-stadium “Thank You” messages • Your preferred brand designation (e.g. “American Honda”) will be used during in-game and ESPN/ABC broadcast thank you messages

• Custom Features • Custom between-inning and/or pre/post-game features such as Dance Cam, matching and/or guessing games, video features (e.g. “What’s in the Box) • Little League will provide suggested opportunities to sponsors in early spring Volunteer Dimensions

• Little League will create and size all assets for the • Left Video Board – 370px (W) x 224px (H) * scoreboard features • Sponsor Block – 154px (W) x 102px (H) ** • Sponsors are welcome and encouraged to provide Little • Full Video Board – 540px (W) x 330px (H) League with additional thoughts or ideas for consideration * The same aspect ratio as Lamade Left Video Board (creative will scale down accordingly) ** The same size for both stadium boards

42 Concourse Videoboard Opportunities

LLBWS Scoreboard Opt-Ins due June 26th (custom features, video content for concourse boards {see next page})

Final Scoreboard Assets due July 24th (logos, thank you message brand designation preference, files for custom features as requested)

• The Concourse videoboard is mounted on the back of Lamade Stadium and faces the main concourse area of the Little League® complex

• Custom Video/ Ad Opportunity • :15 - :30 seconds • No sound • Sponsors will be responsible for creating content • Videos should be upbeat, fun and LLWS themed • Sponsors must notify Little League of their intent to provide content for this board by June 26th, and final assets are due July 24th • Sizing specs for this asset will be available in early Spring

• Social Media Aggregator • Little League utilized Tagboard to aggregate hashtags (#LLWS) from social media platforms • Little League will occasionally share sponsor posts to the concourse board * The same aspect ratio as Lamade and Volunteer Left • If you would like a specific posts shared to the board , please contact Little Video Board (creative will scale down accordingly) League Marketing in advance and be sure to use #LLWS in your copy

43 Additional Opportunities*

*Please refer to your Sponsorship Agreement for digital highlight rights

As Little League continues to create custom content and features, there is the continued opportunity to amplify your relationship with the use of digital assets that accompany this content.

Please see the specifications below for each component:

• Video Highlight & Features Pre-Roll • Creative should be tailored to highlight the relationship between the sponsor and Little League®, the sponsor’s activation, campaign, or theme during the LLWS • File format: .mp4, .mov • Dimensions: 1920 x 1080 • Duration: No longer than :10 • Companion Ad Specs: • File format: .jpg, .gif, .png • Dimensions: 300 x 250 • Resolution: minimum 72 dpi • File size: maximum 400k

• Custom Social & Highlight Franchises • Custom social assets can be designed and themed to support campaign goals and will be discussed as digital concepts are finalized • Posts may include: • A mention of your preferred account • Use of a custom or brand-specific hashtag • Use of the branded content tool (Facebook and Instagram only) • Little League Marketing will contact you in early spring with specific opportunities

2020 LLWS Logo Usage Guidelines General Guidelines: • Each event logo can be used on promotional giveaways, packaging, advertising, and other marketing materials • Please use the event logo that corresponds to the appropriate event (e.g. Little League Softball® World Series logos for Little League Softball events) • The following copyright and trademark registration notice must appear on all products, packaging, advertising, and marketing materials when using any of the Little League® logos:

• Media requests for the use of logos should be directed to Little League Communications ([email protected]) • Official Sponsor designation should be included on the creative

Usage Limitations: • All creative featuring Little League marks must be reviewed and approved by Little League® • The logos cannot be altered without prior approval from Little League • Logos should be placed on inactive areas of creative or imagery • Logos may not be provided to non-Little League affiliated vendors who are fulfilling services to support your participation in the events without prior approval from Little League

46 2020 LLWS Logo Usage Guidelines Trademark Guidelines: • All trademarked phrases should be formatted to remain on the same line of copy and followed with a registration mark in superscript “®” as noted in the following:

• Little League® • Little Leaguer® • Little Leaguers® • Little League Baseball® • Little League Softball® • Little League® Baseball and Softball • Senior League Little League Baseball® • Little League Challenger Division® • LLB® • LL® • When using any of the above Little League trademarks multiple times in text, please use the superscript “®” once in its most prominent form for each trademark used. • The appropriate trademark should be used with the corresponding logo (e.g. Little League Softball should be used with Little League Softball logos)

47 Hotel Accommodations • It is extremely important to arrange your hotel needs as soon as possible. We have room blocks at several hotels in the area, but space is limited, especially during the first weekend of the tournament. • While we fully understand that your finalized plans will not be complete for a few months, we ask that you please share estimates with Grace Christenson ([email protected]) as soon as possible. • Please be aware many hotels in the area have deposit cut off dates as early as May, due to the high demand for rooms during that time. Little League® cannot hold any rooms in our name past the deposit cut off dates. • Rooms will need to be under your company name and all payments must be completed through your own billing processes. Please ensure that you fully understand hotel policies and procedures when completing your reservations. • If you generally make your own arrangements, we encourage you to confirm your blocks with your contacts now. If you plan to lower the number of rooms you typically use, please notify Little League Marketing. Little League may be able to utilize the rooms and will ensure that your room numbers are not lowered in subsequent years. • A complete list of hotels in Williamsport and the surrounding area are available on the Sponsor Portal.

48 Product Sourcing For any sourcing needs, please utilized the following vendors: adidas: • Products: apparel and footwear • Contact: Tim Jackowski [email protected] and Erin Guzy [email protected] A.D. STARR: • Products: baseballs and softballs • Contact: Greg Huff ([email protected]) and Ashley Bezilla ([email protected]) Easton: • Products: team equipment • Contact: Calin Thomas ([email protected]) and Aaron Hassel ([email protected]) New Era Cap: • Products: caps and visors • Contact: Nick Fermani ([email protected]) Grand Rental Station: • Products: tables, chairs, and tents • Contact: Stan and Courtney ([email protected])

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