(Btv Action, 1.10.2014, Rating %, 4+) Информационен Бюлетин

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(Btv Action, 1.10.2014, Rating %, 4+) Информационен Бюлетин Информационен Бюлетин ТВ аудиторията през 2014 г. Източник: MEDIARESEARCH Bulgaria JSC София, 23 Януари, 2015 г. Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. СЪДЪРЖАНИЕ 1. Общо ATS по 2014 2. Среднодневно Rating за 2014 3. Share на Основните ТВ Групи и Канали 4. Основни Характеристики (Reach 4+) 5. ТОП 50 ТВ Програми 6. АКЦЕНТИ 2014 7. Характеристики и Описание на Проекта 8. Ротация на Панела и Continual Surveys 9. Големина на Панела 10. Норми и Характеристики за претегляне на Панела 11. Определенията на термини, използвани © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 2 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. ATS по месеци ВСИЧКИ ТВ КАНАЛИ 06:00 – 06:00ч; 4+, 18-49 6:00 5:00 4:48 4:34 4:32 4:26 4:19 4:08 4:04 3:48 4:00 3:46 3:42 3:26 3:21 3:54 3:42 3:40 3:35 3:00 3:30 3:19 3:17 3:01 2:59 2:53 2:38 2:00 2:33 1:00 4+ 18–49 0:00 © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 3 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. ATS по Седмици ВСИЧКИ ТВ КАНАЛИ 06:00 – 06:00ч; 4+, 18-49 6:00 5:00 4:00 3:00 2:00 1:00 4+ 18–49 0:00 1 5 9 13 17 21 25 29 33 37 41 45 49 53 © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 4 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. Rating % по Дни от Седмицата (cреднo за 2014) ВСИЧКИ ТВ КАНАЛИ 06:00 – 06:00ч; 4+ 45 40 35 30 25 20 15 10 5 0 Workday Saturday Sunday © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 5 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. Rating % по Тримесечия (cреднo за 2014) ВСИЧКИ ТВ КАНАЛИ 06:00 – 06:00ч; 4+ 50 45 40 35 30 25 20 15 10 5 0 Q1 Q2 Q3 Q4 © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 6 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. SHARE % (4+) ОСНОВНИ ТВ ГРУПИ И КАНАЛИ 06:00 – 06:00ч. Nat Geo Wild; 0.5 24 Kitchen; 0.4 FOX Life; 0.5 Baby TV; 0.1 BNT 1; 5.3 FOX; 0.5 BNT 2; 0.4 FOX Crime; 0.8 BNT world; 0.2 National Geographic; 0.9 Other Channels; 24.8 TV 7; 2.9 Nova Sport; 0.3 News7; 1.0 Diema; 2.6 Super 7; 1.1 Kino Nova; 2.2 Diema Family; 5.0 Nova; 19.2 bTV; 25.3 bTV Comedy; 1.9 bTV Action; 1.8 RING BG; 0.3 bTV Cinema; 1.4 bTV Lady; 0.8 © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 7 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. SHARE % (18-49) ОСНОВНИ ТВ ГРУПИ И КАНАЛИ 06:00 – 06:00ч. Nat Geo Wild; 0.7 24 Kitchen; 0.5 FOX Life; 0.9 Baby TV; 0.3 BNT 1; 4.0 FOX; 0.8 BNT 2; 0.3 FOX Crime; 0.9 Other Channels; 28.2 BNT world; 0.2 National Geographic; 1.4 TV 7; 2.7 News7; 0.8 Nova Sport; 0.3 Super 7; 0.9 Kino Nova; 3.3 bTV; 20.4 Diema; 2.9 Nova; 19.0 Diema Family; 3.4 bTV Comedy; 2.9 bTV Action; 2.3 RING BG; 0.3 bTV Cinema; 2.2 bTV Lady; 0.7 © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 8 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. SHARE (%) ОСНОВНИ ГРУПИ 06:00 – 06:00ч. 100% 4+ 90% 28.4 27.8 28.0 26.4 28.6 28.4 26.7 26.7 28.5 31.9 30.2 30.6 Other Groups and Channels 80% 7 Group 5.1 3.9 3.7 70% 3.8 3.7 6.8 6.5 6.1 5.2 5.3 4.9 6.0 5.7 BNT 4.9 5.0 5.6 4.5 5.2 6.0 4.9 12.2 8.5 5.0 60% 4.5 Nova Group 50% 31.4 bTV Group 28.7 29.1 31.5 33.0 29.5 27.3 28.2 29.3 26.5 27.9 27.2 40% 30% 20% 32.4 32.0 32.6 31.4 30.4 30.6 31.7 29.1 31.3 31.6 31.3 30.9 10% 0% © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 9 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. SHARE (%) ОСНОВНИ КАНАЛИ 06:00 – 06:00ч. 100% 4+ 90% 19.3 18.5 18.9 19.4 19.8 18.6 20.7 20.2 18.6 18.6 19.6 23.4 Other channels 80% 1.4 1.6 1.5 2.1 2.0 bTV Action 1.3 1.7 1.7 1.3 1.8 2.0 1.7 1.3 1.3 1.5 1.0 1.3 1.3 1.6 1.3 1.8 1.6 1.4 2.0 1.8 1.3 1.8 1.7 2.1 1.8 2.0 1.9 2.5 2.2 2.5 1.9 2.6 2.5 2.7 2.8 2.5 2.1 2.2 2.6 bTV Cinema 70% 2.1 2.2 2.1 3.1 2.0 2.2 1.9 2.1 2.2 2.1 3.0 2.3 2.0 2.4 1.8 1.8 2.3 3.7 4.6 4.4 3.8 3.1 1.8 3.3 5.2 2.7 1.8 4.1 4.0 bTV Comedy 2.7 3.5 60% 5.6 5.6 5.2 5.1 5.2 5.4 5.4 2.4 5.2 5.1 4.8 Diema 4.4 4.0 4.6 11.4 6.0 4.3 3.9 5.3 7.8 50% 4.2 Kino Nova 22.5 24.1 20.9 40% 16.5 19.3 18.7 19.3 20.2 TV7 17.6 16.5 17.7 15.8 Diema Family 30% BNT 1 20% Nova 25.8 26.7 24.0 24.8 25.9 25.6 23.9 25.4 24.0 25.4 26.1 24.9 10% bTV 0% © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 10 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. ОСНОВНИ ХАРАКТЕРИСТИКИ НАЙ-ГОЛЕМИТЕ ТВ КАНАЛИ 06:00 – 06:00ч. 4+ ATS Daily reach Weekly reach Montly reach Yearly reach Заглавие Share (%) (чч:мм) (%) (%) (%) (%) bTV 25.3 01:01:52 47.8 73.7 87.0 97.7 Nova 19.2 00:47:02 43.7 71.2 86.0 98.1 BNT 1 5.3 00:13:03 27.7 56.7 77.4 96.4 Diema Family 4.4 00:10:51 12.7 30.3 49.6 83.2 TV7 2.9 00:07:09 19.8 69.3 69.3 95.1 Diema 2.6 00:06:17 14.9 40.4 62.3 87.9 Kino Nova 2.2 00:05:22 13.7 36.7 57.5 84.1 bTV Comedy 1.9 00:04:35 11.8 57.5 57.5 86.5 bTV Action 1.8 00:04:19 12.5 36.7 59.8 87.0 bTV Cinema 1.4 00:03:25 11.3 56.2 56.2 85.8 Всички канали 100.0 04:04:53 68.4 93.6 93.6 99.1 © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 11 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г. ТОП 50 ТВ ПРОГРАМИ ВСИЧКИ ТВ КАНАЛИ 06:00 – 06:00ч. Ден на Брой 4+ № Заглавие Канал Дата на излъчване Час на излъчване Rating (%) Share (%) излъчване предавания 1 Кличко срещу Пулев Nova 15/11/2014 Събота 00:10 - 00:28 1 25.45 79.27 2 На живо * Nova 15/11/2014 Събота 00:04 - 00:46 2 23.16 73.41 3 Бразилия 2014: Германия - Аржентина BNT 1 13/07/2014 Неделя 21:48 - 00:43 1 19.50 58.79 4 Лудогорец Разград - Реал Мадрид bTV Action 01/10/2014 Сряда 21:39 - 23:42 1 16.96 42.76 5 Няма такава година 2014 bTV 31/12/2014 Сряда 19:59 - 20:59 1 16.00 41.66 6 Титаник bTV 05/01/2014 Неделя 19:59 - 23:31 1 15.84 39.78 7 Студио "Бокс" Nova 15/11/2014 Събота 23:53 - 00:24 2 15.63 52.34 8 Лудогорец Разград - Валенсия BNT 1 13/03/2014 Четвъртък 19:48 - 21:55 1 15.17 32.43 9 Истински лъжи bTV 30/12/2014 Вторник 19:57 - 22:29 1 14.91 34.38 10 Милост bTV 05/11 - 19/12/2014 Пон - Петък 19:59 - 21:34 32 14.76 32.88 11 Конкурс за детска песен "Евровизия" BNT 1 15/11/2014 Събота 19:59 - 22:31 1 14.53 33.13 12 Север - Юг bTV 14/01 - 04/11/2014 Пон - Петък 20:00 - 21:21 132 14.32 34.57 13 Новините - извънредна емисия Nova 20/11/2014 Четвъртък 20:55 - 21:05 1 13.72 29.56 14 Огледален свят bTV 02/01 - 08/09/2014 Пон - Петък 20:07 - 21:25 27 13.68 37.59 15 Умиротворителят Nova 09/11/2014 Неделя 20:01 - 21:59 1 13.54 29.73 16 Последният пенсионерски запой bTV 28/12/2014 Неделя 19:57 - 22:00 1 13.44 29.75 17 Гласът на България bTV 21/09 - 21/12/2014 Пон-Пет-Нед 20:39 - 22:16 27 13.26 31.02 18 Пепеляшка bTV 25/12 - 26/12/2014 Четв - Петък 19:58 - 22:00 2 12.85 30.69 19 Гергана и приятели в Стара Загора bTV 06/04/2014 Неделя 20:02 - 22:07 1 12.39 26.86 20 Истински истории bTV 24/10 - 31/10/2014 Петък 19:57 - 20:55 2 12.44 29.14 21 Код Олимп bTV 23/02/2014 Неделя 20:01 - 22:20 1 12.35 27.96 22 България търси талант bTV 03/03 - 26/05/2014 Понеделник 21:01 - 22:31 25 12.18 29.60 23 Бразилия 2014: Бразилия - Германия BNT 1 08/07/2014 Вторник 22:48 - 00:51 1 12.17 45.60 24 Твърде лично 2 Nova 08/07/2014 Вторник 20:00 - 21:58 1 12.06 26.72 25 Такси в Ню Йорк bTV 01/02/2014 Събота 20:01 - 21:54 1 11.97 29.41 Всички часове на програми, излъ чвани повече от вед нъ ж в ед на сед мица са осред нени * Кад ри от залата пред и и след мача Кличко срещу Пулев © MEDIARESEARCH Bulgaria JSC, Results based on TAM National panel Bulgaria 12 Информационен Бюлетин | Национален панел | ТВ аудиторията през 2014 г.
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