PRESS RELEASE FOR IMMEDIATE RELEASE: INOLEX Introduces Breakthrough Technology with 100% Natural Amino-Acid Based Cationic Ingredients: AminoSensyl™ HC and AminoSensyl™ SC Contact: Lisa Gandolfi, PhD Director of Marketing 215-320-1488
[email protected] March 31, 2019 (Philadelphia, PA USA) — INOLEX is introducing two breakthrough products, AminoSensyl™ HC and AminoSensyl™ SC, to its 100% Natural Amino Lipid Technology Platform. The revolutionary ingredients debut at in-cosmetics Global 2019 Paris, April 2-4, where the company’s team of technical experts and formulators will be providing personalized demos of the technology. Both products are part of INOLEX’s patented AminoSensyl™ range, a portfolio of next generation conditioning ingredients ideal for the natural products marketplace. The amino-acid based, 100% natural, eco-friendly, and high performance systems are based on sustainable green chemistry principles—and offer the benefits of being petrochemical-free; palm-free; quat-free1; readily biodegradable (OECD 301B); non-GMO; and free from animal testing. Each product is optimized for its respective category. AminoSensyl™ HC is a pre-neutralized, natural hair care active system that provides higher performance and ease of formulation in hair conditioning & treatment products. The system contains Brassicyl Valinate Esylate, an amino lipid derived from valine amino acid, which has a non-quat cationic charge for hair substantivity and a better aquatic toxicity profile than traditional conditioning or strengthening cationic surfactants. AminoSensyl™ HC delivers significant strengthening, conditioning, smoothness, and definition in hair applications. AminoSensyl™ SC is a natural formulation system designed for all-natural, luxury skin care products that are gentle to skin and eyes. The patented amino lipid technology enables self-emulsifying formulations that stabilize high oil loads and deliver a soft, velvety aesthetic.