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European Football Benchmark List of Brands – Germany & England August 2018

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European Football Benchmark List of Brands – Germany & England August 2018 European Football Benchmark List of Brands – Germany & England August 2018 Brand Global Consumer Category Countries Indicator 11freunde.de Media brands used to get information Media Brand Germany about football 90min.com Media brands used to get information Media Brand Germany about football Adidas Preferred sportswear brand Sportswear Germany, Brand England Adidas Purchased sportswear brands (past 12 Sportswear Germany, months) Brand England AIA Brand awareness of Premier League kit Sponsor England sponsors AIA Characteristics of the brand AIA Sponsor England AIA Preferences for Premier League kit Sponsor England sponsors by brand AIA Sponsor-club fit (detailed) Sponsor England Aktuelles Sportstudio Favorite football show Football Show Germany (ZDF) Aktuelles Sportstudio Football shows watched (past 12 Football Show Germany (ZDF) months) American Express Brand awareness of Premier League kit Sponsor England sponsors American Express Characteristics of the brand American Sponsor England Express American Express Preferences for Premier League kit Sponsor England sponsors by brand American Express Sponsor-club fit (detailed) Sponsor England ASICS Preferred sportswear brand Sportswear Germany, Brand England ASICS Purchased sportswear brands (past 12 Sportswear Germany, months) Brand England Barmenia Brand awareness of Bundesliga kit Sponsor Germany sponsors Barmenia Characteristics of the brand Barmenia Sponsor Germany Barmenia Preferences for Bundesliga kit sponsors Sponsor Germany by brand Statista Johannes-Brahms-Platz 1 20355 Hamburg Tel. +49 40 284 841-0 Fax +49 40 284 841-999 [email protected] www.statista.com European Football Benchmark – List of Brands – Germany & England – August 2018 Barmenia Sponsor-club fit (detailed) Sponsor Germany BBC Sport Media brands used to get information Media Brand England about football Bench Preferred sportswear brand Sportswear Germany, Brand England Bench Purchased sportswear brands (past 12 Sportswear Germany, months) Brand England Bet365 Brand awareness of Premier League kit Sponsor England sponsors Bet365 Characteristics of the brand Bet365 Sponsor England Bet365 Preferences for Premier League kit Sponsor England sponsors by brand Bet365 Sponsor-club fit (detailed) Sponsor England Bet-at-home.com Brand awareness of Bundesliga kit Sponsor Germany sponsors Bet-at-home.com Characteristics of the brand Bet-at- Sponsor Germany home.com Bet-at-home.com Preferences for Bundesliga kit sponsors Sponsor Germany by brand Bet-at-home.com Sponsor-club fit (detailed) Sponsor Germany Betway Brand awareness of Premier League kit Sponsor England sponsors Betway Characteristics of the brand Betway Sponsor England Betway Preferences for Premier League kit Sponsor England sponsors by brand Betway Sponsor-club fit (detailed) Sponsor England Bild / bild.de Media brands used to get information Media Brand Germany about football Billabong Preferred sportswear brand Sportswear Germany, Brand England Billabong Purchased sportswear brands (past 12 Sportswear Germany, months) Brand England Bogner Preferred sportswear brand Sportswear Germany, Brand England Bogner Purchased sportswear brands (past 12 Sportswear Germany, months) Brand England BT Sport Score (BT) Favorite football show Football Show England BT Sport Score (BT) Football shows watched (past 12 Football Show England months) Bundesliga Aktuell Favorite football show Football Show Germany (Sport1) Bundesliga Aktuell Football shows watched (past 12 Football Show Germany (Sport1) months) Statista Johannes-Brahms-Platz 1 20355 Hamburg Tel. +49 40 284 841-0 Fax +49 40 284 841-999 [email protected] www.statista.com 2 European Football Benchmark – List of Brands – Germany & England – August 2018 Bundesliga Pur Favorite football show Football Show Germany (Sport1) Bundesliga Pur Football shows watched (past 12 Football Show Germany (Sport1) months) caughtoffside.com Media brands used to get information Media Brand England about football Chevrolet Brand awareness of Premier League kit Sponsor England sponsors Chevrolet Characteristics of the brand Chevrolet Sponsor England Chevrolet Preferences for Premier League kit Sponsor England sponsors by brand Chevrolet Sponsor-club fit (detailed) Sponsor England Dafabet Brand awareness of Premier League kit Sponsor England sponsors Dafabet Characteristics of the brand Dafabet Sponsor England Dafabet Preferences for Premier League kit Sponsor England sponsors by brand Dafabet Sponsor-club fit (detailed) Sponsor England Daily Express Media brands used to get information Media Brand England about football Daily Mail Media brands used to get information Media Brand England about football Daily Mirror Media brands used to get information Media Brand England about football Daily Star Media brands used to get information Media Brand England about football Daily Telegraph Media brands used to get information Media Brand England about football Deutsche Telekom Brand awareness of Bundesliga kit Sponsor Germany sponsors Deutsche Telekom Characteristics of the brand Deutsche Sponsor Germany Telekom Deutsche Telekom Preferences for Bundesliga kit sponsors Sponsor Germany by brand Deutsche Telekom Sponsor-club fit (detailed) Sponsor Germany Doppelpass (Sport1) Favorite football show Football Show Germany Doppelpass (Sport1) Football shows watched (past 12 Football Show Germany months) Emirates Brand awareness of Bundesliga kit Sponsor Germany sponsors Emirates Brand awareness of Premier League kit Sponsor England sponsors Statista Johannes-Brahms-Platz 1 20355 Hamburg Tel. +49 40 284 841-0 Fax +49 40 284 841-999 [email protected] www.statista.com 3 European Football Benchmark – List of Brands – Germany & England – August 2018 Emirates Characteristics of the brand Emirates Sponsor Germany Emirates Characteristics of the brand Emirates Sponsor England Emirates Preferences for Bundesliga kit sponsors Sponsor Germany by brand Emirates Preferences for Premier League kit Sponsor England sponsors by brand Emirates Sponsor-club fit (detailed) Sponsor Germany, England Erima Preferred sportswear brand Sportswear Germany, Brand England Erima Purchased sportswear brands (past 12 Sportswear Germany, months) Brand England espn.com Media brands used to get information Media Brand England about football Etihad Airways Brand awareness of Premier League kit Sponsor England sponsors Etihad Airways Characteristics of the brand Etihad Sponsor England Airways Etihad Airways Preferences for Premier League kit Sponsor England sponsors by brand Etihad Airways Sponsor-club fit (detailed) Sponsor England Eurosport Bundesliga Favorite football show Football Show Germany (Eurosport) Eurosport Bundesliga Football shows watched (past 12 Football Show Germany (Eurosport) months) Evonik Industries Brand awareness of Bundesliga kit Sponsor Germany sponsors Evonik Industries Characteristics of the brand Evonik Sponsor Germany Industries Evonik Industries Preferences for Bundesliga kit sponsors Sponsor Germany by brand Evonik Industries Sponsor-club fit (detailed) Sponsor Germany FILA Preferred sportswear brand Sportswear Germany, Brand England FILA Purchased sportswear brands (past 12 Sportswear Germany, months) Brand England Final Score (BBC) Favorite football show Football Show England Final Score (BBC) Football shows watched (past 12 Football Show England months) Focus / focus.de Media brands used to get information Media Brand Germany about football Football Focus (BBC) Favorite football show Football Show England Statista Johannes-Brahms-Platz 1 20355 Hamburg Tel. +49 40 284 841-0 Fax +49 40 284 841-999 [email protected] www.statista.com 4 European Football Benchmark – List of Brands – Germany & England – August 2018 Football Focus (BBC) Football shows watched (past 12 Football Show England months) Football on 5 Favorite football show Football Show England (Channel 5) Football on 5 Football shows watched (past 12 Football Show England (Channel 5) months) football.co.uk Media brands used to get information Media Brand England about football football365.com Media brands used to get information Media Brand England about football FourFourTwo Media brands used to get information Media Brand England about football Fun88 Brand awareness of Premier League kit Sponsor England sponsors Fun88 Characteristics of the brand Fun88 Sponsor England Fun88 Preferences for Premier League kit Sponsor England sponsors by brand Fun88 Sponsor-club fit (detailed) Sponsor England fupa.net Media brands used to get information Media Brand Germany about football fussballtransfers.com Media brands used to get information Media Brand Germany about football FxPro Brand awareness of Premier League kit Sponsor England sponsors FxPro Characteristics of the brand FxPro Sponsor England FxPro Preferences for Premier League kit Sponsor England sponsors by brand FxPro Sponsor-club fit (detailed) Sponsor England Gazprom Brand awareness of Bundesliga kit Sponsor Germany sponsors Gazprom Characteristics of the brand Indeed Sponsor Germany Gazprom Preferences for Bundesliga kit sponsors Sponsor Germany by brand Gazprom Sponsor-club fit (detailed) Sponsor Germany givemesport.com Media brands used to get information Media Brand England about football goal.com Media brands used to get information Media Brand Germany, about football England Goals on Sunday Favorite football show Football Show England (Sky) Goals on Sunday Football shows watched (past 12 Football Show England (Sky) months) Grosvenor Casinos Brand awareness of Premier League kit Sponsor England sponsors
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