08:22:30 From Jan Tucker to All panelists : I'm "The Holographic Universe" by Michael Talbot. Amazing!!

08:22:41 From Seth Dellon (he/him) : Sleepy Hollow, NY!!!

08:22:44 From cbennett to All panelists : Hello from Raleigh, NC!

08:22:45 From Cynthia Huijgens : Hello everyone, I’m joining from Ascot, England.

08:22:49 From Janice Rutledge (she/her) : Cleveland, OH!

08:22:51 From Elizabeth / Light Messages : Hi everyone! Elizabeth here from Light Messages in Durham, NC. I’m currently “reading” (via ) ‘The Dance of Anger: A Woman’s Guide to Intimate Relationships’ by Harriet Lerner. And I’m really enjoying it.

08:22:56 From Lena : Hello Angela and Victoria! Here from Dallas, TX.

08:22:58 From Shavon Carter to All panelists : Hello everyone, I’m Shavon from Bowie, MD

08:23:00 From Mark Grady : Lake Leamon, N.C.

08:23:01 From Angela Broyles to All panelists : North Alabama

08:23:01 From Sarah Hinrichs : I have a trip planned to Colorado in June :)

08:23:02 From Leslie Turner (she/her) : New Albany, Indiana!

08:23:06 From Megan Funk (she/her) : Good morning! I'm excited to go to the Bighorn Mtns in Wymong. Although... it's pretty remote out there, I suppose vaccine is not that essential to go there. Ha.

08:23:12 From Seth Dellon (he/him) : I did! And this morning my daughter did it too

08:23:32 From Elizabeth / Light Messages Publishing : Seth - that’s because you’re so cool. And your daughter is too!

08:23:40 From Cynthia Huijgens : Bookmaking is a great activity to share, any age, any body can make a !

08:24:10 From Summer Kinard : Hi! Summer Kinard from Park End in Houston. I'm glad to be here.

08:24:11 From Keith Newhouse : Hey from Orlando, FL! :)

08:24:37 From Jan Tucker to All panelists : Am I showing up as Jan Tucker or a company name? I'm from Temecula Calif, halfway btwn San D and LA

08:24:48 From janeploetz : Last night’s bookmaking was terrific! Here from San Diego. Been hiking and camping in Anza-Borrego

08:25:12 From William Burleson to All panelists : Hi! William Burleson here with Flexible Press in Minneapolis, MN. Looking forward to the conference!

08:25:21 From Karla Olson (she, her) to Jan Tucker and all panelists : Jan, your showing up as your name 08:25:28 From Elizabeth / Light Messages Publishing : Hi Summer! Miss you…

08:25:51 From Seth Dellon (he/him) : Loved tha tbook

08:26:02 From Jan Tucker to All panelists : @Karla, thank you!!

08:26:08 From Mark Harrison : Oh, I read that one. It really grabbed me, stayed up all night to finish it.

08:27:06 From Tara Alemany : I'm a winemaker!

08:27:27 From Nancy : I love La Crema, too.

08:27:53 From Seth Dellon (he/him) : Victoria (and Matt) Sutherland are people everyone should trust with wine (and food) recommendations

08:27:59 From Nancy : I love a dry Rosé.

08:28:08 From Tara Alemany : Those are American Rieslings.

08:28:12 From Nancy : But I also will bring rosé in a can to the beach, lol

08:28:13 From Tara Alemany : German Rieslings are dry.

08:28:25 From Dawn Brotherton : halb-trocken Riesling is half-sweet and excellent

08:28:28 From Nadine Feldman (she/her) : Love rose in the summertime.

08:28:35 From Candysse Miller to All panelists : Victoria, if you like a dry Rosé, check out Gundlach Bundchu’s Tempranillo-based rosé. Excellent and sells out every year

08:28:39 From Nadine Feldman (she/her) : Montepulciano in the colder weather.

08:28:50 From William Burleson to All panelists : Trader Joes box Syrah--12.99. That's my speed

08:28:50 From Mel Corrigan to All panelists : Hi everyone!

08:28:51 From Tara Alemany : I love montepulciano!

08:29:03 From Jenn T. Grace : I am very much looking forward to today! Thank you all.

08:29:07 From Nadine Feldman (she/her) : Tara, what wine do you make?

08:29:17 From Paul Nylander • Book Designer : “Live Green Room”—I love that!

08:29:25 From Candysse Miller : Here for all the wine talk.

08:29:34 From Candysse Miller : Old family owned winery in CA

08:29:38 From Candysse Miller : *oldest

08:29:38 From Dawn Brotherton : next Pub U should be at a winery

08:29:39 From Kelly Peterson (she/her) : I missed the name of the winery? 08:29:41 From Elizabeth / Light Messages Publishing : Karla, Victoria, and Angela, I’ll buy you a glass in Orlando!

08:29:50 From leewind : Wine and Books pairing party

08:29:56 From Kelly Peterson (she/her) : YES

08:29:57 From Michael Higgins : Cheers to that. I am in on anything wine!

08:29:57 From Mary Jo (“MJ”) Slazak Courchesne : I'm all about wine!

08:30:01 From Candysse Miller : I used to own a vineyard and make Syrah and Zinfandel

08:30:10 From Cori (she/her) - Write & Vibe to All panelists : Good morning from Cleveland!

08:30:22 From leewind : Candysse - you owned a winery? that’s amazing!

08:30:26 From Tara Alemany : Nadine, I tend more toward small batch fruit wines for fun, but am part of a winery in CT, where we grow Cayuga, Frontenac and Marquette grapes.

08:30:26 From Kelly Peterson (she/her) : Candysse! That's awesome!

08:30:42 From Priya Kumari to All panelists : Can't wait to join in Orlando.

08:30:43 From leewind : Welcome everyone!

08:30:48 From Mary Jo (“MJ”) Slazak Courchesne : @Candysse! That's another reason why we get along! ;-)

08:30:52 From Candysse Miller : A vineyard—with a barn that served as a winery.

08:30:59 From leewind : will do!

08:31:00 From Nancy : @Tara, where in CT?

08:31:01 From Nadine Feldman (she/her) : Sounds like fun, Tara! I'm over in Cold Spring, NY, not far away.

08:31:08 From Jan Tucker to All panelists : @Nadine, I make a chicken & fig dish with Montepulciano (we have a fig tree)

08:31:08 From Tara Alemany : Nancy, Sherman.

08:31:12 From Chelsea Breeze to All panelists : Hi everyone!

08:31:17 From Christopher Locke : Yes, I’ll help monitor the chat!

08:31:21 From Betty : Morning from north Alabama!

08:31:28 From Tara Alemany : Nice, Nadine! I'm on the NY state border, so Cold Spring is only an hour from here.

08:32:12 From Nancy : @Tara, not too far from Redding where I used to live!

08:32:48 From Tara Alemany : @Nancy, true! About 35-40 minutes. 08:33:58 From Nancy : Loving the Attendify platform so far. We are looking at it for the 2022 Women in Publishing Summit.

08:35:09 From Betty : Kudos to the people who created Attendify! It's an amazing platform!

08:35:33 From Charlotte Pierce : I applied for two committees! after the annual meeting.

08:35:37 From Karla Olson (she, her) : Good for you, Teri!

08:35:57 From Karla Olson (she, her) to Charlotte Pierce and all panelists : Thank you, Charlotte!

08:36:12 From Paul Nylander • Book Designer : Go Delia!

08:36:13 From Lena : That’s great Charlotte! We need great minds!

08:36:14 From Michele Lonoconus : thought that was cool too

08:36:30 From Teri Rider : Thanks for the shout out, Angela!

08:37:14 From Nancy Erickson to All panelists : Yes — the staff. They’re the best!!!!!

08:37:44 From RaffaelaMarie Fenn-her/she : Thank you to the entie staff at IBPA. You guys Rock!

08:38:19 From Lena : Angela has continued to be a huge cheerleader for us all!

08:38:20 From Seth Dellon (he/him) : Sweet closet, Christopher

08:38:29 From Chelsea Breeze : Omg I <3 Cupcake

08:38:31 From Nancy Erickson : Love the IBPA staff!! Excellent above all!

08:38:42 From Kristina Radke : I really love all these personal photos! So great to see the IBPA staff in their real lives (especially as throw-backs!)

08:38:45 From Christopher Locke : Cupcake LOVES reading books with me. I let her choose the books :)

08:38:55 From Sarah Hinrichs : My cat is also right here listening to the talk :)

08:39:02 From Karla Olson (she, her) : Jan Nathan! Such an amazing woman. Miss her

08:39:04 From Nancy Erickson : Love those closet doors Christopher!

08:39:05 From leewind : Thanks, Kristina!

08:39:14 From Tamara Dever to All panelists : Aww, Jan!

08:39:18 From Charlotte Pierce : @christopher - Eddie Vincent says hello - he's the IPNE president and you had contacted him about an article for Independent. He'll contact you, he promises!

08:39:26 From Christopher Locke : So glad everyone enjoys our clothes closet. Ha!

08:39:26 From leewind : Yay - thanks, Angela 08:39:32 From Marta Zarella to All panelists : Great photos, thanks for the share!

08:39:38 From Christopher Locke : Thanks, Charlotte!

08:39:52 From Cheryl Dodwell : Thank you all so much! Great pics!

08:39:56 From Delia Remington (She/Her) : Thanks! I’ll send some screenshots that show how I got my QR code from Instagram. You can also get one for LinkedIn as well.

08:40:23 From Peggy Nehmen to All panelists : Thank you to everyone who made this conference happen!

08:40:39 From Mel Corrigan to All panelists : Happy to help. Thanks for the shout out!!

08:40:40 From Nancy Erickson : Thank you for your service!

08:40:41 From Sarah Faxon to All panelists : Thank you all so much for this!

08:40:48 From Mary Jo (“MJ”) Slazak Courchesne : Happy to be here!!

08:40:48 From leewind : Delia - does it just link to your profile there? so it’s instead of a specific URL?

08:41:21 From Nancy : We have enjoyed working with many of these companies!

08:42:18 From Julia Goldstein : Yes, we should support the exhibitors. Treasure hunt idea is good, virtual version of visit booths in person and get a card stamped.

08:42:22 From Katie Versluis to All panelists : Wow! Time to get treasure hunting!

08:43:21 From Christopher Locke : DEFINITELY check out all the exhibitors! A lot of them have discount codes in their virtual booths and you can connect with them directly throughout the conference!

08:43:36 From Elizabeth / Light Messages Publishing : Love the haircut, Victoria!

08:43:40 From leewind : Whoo-hoo!

08:43:51 From Nancy Erickson : I love how cozy this is — you’ve invited us into your bedroom!

08:44:10 From leewind : Good point, Nancy. It’s like we ALL have front-row seats!

08:44:42 From Delia Remington (She/Her) : @leewind Yes. It goes straight to your IG

08:45:26 From leewind : Delia - super cool. thanks for explaining!

08:46:38 From leewind : **Applause** Nicely said, Victoria!

08:46:43 From Lena : Thank you, Victoria! Great job.

08:46:54 From Seth Dellon (he/him) to All panelists : Well said, V

08:47:12 From Jan Tucker : Awesome photo, Karla!

08:47:14 From William Burleson to All panelists : I had that guy's haircut! 08:47:44 From Tamara Dever to All panelists : Love the pic, Karla! :)

08:47:44 From Charlotte Pierce : Greetings from IPNE, @Victoria!

08:47:51 From Betty Turnbull : Thank you, Victoria. Very well done. We love Foreword and your support of Indies!

08:48:51 From Mandy Jackson-Beverly to All panelists : Cute photo, Karla!

08:49:19 From Karla Olson (she, her) to Mandy Jackson-Beverly and all panelists : Thanks, Mandy. I miss Robbie’s hair . . .

08:49:22 From Nancy : this is adorable

08:49:23 From Brandy Lemond : We need a link to all of these songs! :)

08:49:27 From Kirsten "Kiki" Ringer to All panelists : Bwahahahahaha!!!

08:49:28 From Peggy Nehmen to All panelists : Cool beans!

08:49:28 From Charlotte Pierce : cute

08:49:28 From Cynthia Huijgens to All panelists : Bob and Tamara killed it!

08:49:28 From Alexa Bigwarfe : cracking me up

08:49:28 From Mark Grady : LOL

08:49:29 From Sarah Faxon to All panelists : Loved the song!

08:49:31 From Suhani Parikh : i just found my theme song!

08:49:32 From Stephanie Ridge : So fun! Love the song.

08:49:38 From Suhani Parikh : lol

08:49:41 From Mandy Jackson-Beverly to All panelists : :)

08:49:43 From Kathryn Sparks : So fun! That gave me life! :)

08:49:46 From Kelly Peterson (she/her) : I love to see Angela get in her groove while the song is playing.

08:49:49 From Elizabeth / Light Messages Publishing : The songs are one of my favorite PubU traditions!

08:50:13 From Tamara Dever to All panelists : Thanks, guys! They’re not online, but I’ve published the lyrics (with quizzes and trivia) in a book called “I Like Big Books and I Cannot Lie.”

08:51:45 From Liz Frances to All panelists : Great song!

08:51:47 From Jan Tucker : Move over, Huey Lewis!

08:54:10 From Victoria Sutherland : What a “daunting” task you took on Mister Daunt. Inspires us to think of ways out of other corners the industry has found ourselves in. 08:56:38 From Angela Bole, IBPA (She/Her) : Friends! Please "up vote" questions in Q&A so I can see which ones are climbing to the top.

08:57:10 From Elizabeth / Light Messages Publishing : What’s the PubU hashtag?

08:57:23 From Nancy : I’ve been using #PubU

08:57:24 From Colin Scott : Almost seems that the plan is to make the store browsing mimic -- the website..

08:57:30 From Jodie : Sounds like I need to go to my local Barnes & Noble again! :)

08:57:34 From Terry Nathan to All panelists : #PubU2021

08:57:35 From Christopher Locke : The IBPA Publishing University hashtag is #PubU2021

08:57:38 From Christopher Locke : Thanks for asking!

08:57:40 From Terry Nathan : #PubU2021

08:58:28 From Julia Goldstein : Interesting shift. Re: rearranging all the stores in early 2020, did any other indie publishers receive surprise packages of bookstore returns in May 2020?

09:01:09 From Elizabeth / Light Messages Publishing : We’ve enjoyed great support in the past from our Durham B&N, and really appreciate the receptiveness to our local authors.

09:01:20 From Angela Bole, IBPA (She/Her) : Access to distribution channels is so key! Important point being made here.....

09:01:25 From Seth Dellon (he/him) to All panelists : We’re talking distribution at 10:15 Pacific.1:15 Eastern

09:01:41 From Seth Dellon (he/him) : We’re talking distribution at 10:15 Pacific.1:15 Eastern

09:02:25 From Charlotte Pierce : Am I the only one who can't see who's posting comments in the Zoom chat? May be my screen resolution.

09:03:12 From Tara Alemany : I can see who's posting. But sometimes, if the name is overly long, I have to hover my cursor over the name.

09:03:43 From Teri Rider : Yes! Standards matter!

09:03:57 From Charlotte Pierce : Tx, I slid the chat to widen it and I can see them now.

09:04:47 From Elizabeth / Light Messages Publishing : IBPA has the “Industry Standards Checklist for a Professionally Published Book” - this checklist helps you make sure that your book holds its own alongside any publisher of any size. And should help you create a product that is of the standard of booksellers.

09:04:55 From Angela Bole, IBPA (She/Her) : Yes! It has to LOOK professional....at very least!

09:05:18 From Michael Higgins : How do we find this checklist? 09:05:21 From Jim Azevedo : B&N was one of the first global stores to welcome from self-published authors and indie publishers back in 2009. But yes, pro quality matters!

09:05:23 From Teri Rider : Industry Standards session at 10:15 today with Brooke and Teri. We will talk about this topic in detail.

09:05:24 From Juliet Wills : How do publishers sell into the chain now. To each individual store?

09:05:24 From Angela Bole, IBPA (She/Her) : Join Teri Rider and Brooke Warner's class on standards right after this keynote to know the tell tale signs of a professional looking book.

09:05:45 From Christopher Locke : Here’s a link to the IBPA Industry Standards Checklist https://www.ibpa-online.org/page/standardschecklist

09:05:47 From Charlotte Pierce : @Elizabeth - we post the standards regularly to our IPNE.org membership!

09:05:54 From Christopher Locke : Thanks for bringing it up, Elizabeth!

09:06:17 From Michael Higgins : Thank you Christopher.

09:06:50 From Victoria Sutherland : Getting a review in a trade magazine will help you get into the chains. We syndicate our reviews to the wholesale databases where booksellers and librarians shop for books. This includes the free reviews, and fee for reviews at Foreword, and I’m pretty sure the others as well.

09:07:49 From Victoria Sutherland : Amen, Karla!

09:07:52 From Mark Grady : I just noticed the "REC" logo is not in the top left of the video as it was yesterday. Is this session being recorded?

09:07:55 From Kirsten "Kiki" Ringer to All panelists : YES!!!

09:07:58 From Seth Dellon (he/him) : Great question

09:08:06 From Christopher Locke : Yes, this session is recording!

09:08:13 From Elizabeth / Light Messages Publishing : Amen, Karla. I think this is such an important idea. There’s cache and importance with being INDIE.

09:08:14 From Michael Higgins : I see “Recording"

09:08:21 From Mark Grady : Thanks!

09:08:23 From Angela Bole, IBPA (She/Her) : Yes, this session is being recorded. You almost gave me a heart attack...but I see "Recording..." on my screen so we're all set.

09:08:30 From Teri Rider : Yes! Great question Karla!

09:08:40 From JuLee Brand (she/her) : At one point, Publishers had to send hard copies to BN corporate for consideration. Is that still the process or will the new processes make it possible to approach stores in person with a book sample that is available through Ingram? 09:08:50 From Julia Goldstein : Some bookstores, esp. indie ones, promote local indie authors.

09:09:01 From Mark Grady : Sorry, didn't mean to give you a heart incident! :)

09:09:02 From Adam Bender : Does B&N list email contacts for local stores?

09:09:23 From Terry Nathan : Remember to post your questions for Karla/James Daunt into the Q&A, not here in Chat. :)

09:09:26 From Christopher Locke : JuLee - Make sure to post questions to the Q&A, so Angela can see it and possibly ask it at the end of the interview :)

09:09:26 From Chelsea Breeze : That’s true of indie music companies and film companies, some people follow a certain music company bc they curate a certain sound or type of film

09:09:30 From Angela Bole, IBPA (She/Her) : Haha! Not the first time.... :)

09:10:11 From JuLee Brand (she/her) to All panelists : @christopher_locke Oh i did. Just wanted to see if anyone in chat had ideas as well ;)

09:10:25 From Pam Sheppard : Yes, consumers do not choose by publisher.

09:10:37 From JuLee Brand (she/her) : @christopher_locke Oh i did. Just wanted to see if anyone in chat had ideas as well ;)

09:10:54 From Christopher Locke : Okay, great. Just wanted to make sure your question was seen :) Thanks!

09:11:05 From JuLee Brand (she/her) : :)

09:11:06 From Angela Bole, IBPA (She/Her) : Friends - I"m watching the up votes in Q&A....

09:11:24 From Pam Sheppard : exactly - I was thinking Chronicle too.

09:11:36 From Betty : I can't click on the thumbs up icon. Nothing happens.

09:11:52 From Rebecca Kightlinger : Love to hear that niche publishing is successful.

09:12:38 From Mark Harrison : @Betty When we click the thumbs up it looks like the comment disappears, but its actually being pushed to the top of the list so Angela can see it.

09:12:51 From Betty : Okay. Thanks!

09:13:27 From Kristina Radke : "A return is a measure of failure" - wow, I love this

09:13:58 From Peter Goodman : “A return is a measure of failure.” Will keep that in my arsenal of rejoinders.

09:15:38 From Kelly Peterson (she/her) to All panelists : Agreed. As someone who ran a Borders, doing returns was always exhausting work for booksellers. I’m glad that they are giving local booksellers control. Our booksellers at Store 01 had such a wealth of knowledge and were amazing handsellers 09:15:59 From Elizabeth / Light Messages Publishing : I really appreciate the honest reflection on the careless stocking of books. Returns are a hardship for all parties involved: booksellers, publishers, authors, and Mother Earth.

09:16:00 From Marta Zarella to All panelists : Those are brilliant changes to inventory management. Local focus should help small press titles.

09:16:28 From Shelly Francis : Thank you for your honest assessment and insights on returns. Very helpful and encouraging to hear.

09:16:38 From Kelly Peterson (she/her) : Yes, Elizabeth! True, true! I just sent this (accidentally to the panelists only): Agreed. As someone who ran a Borders, doing returns was always exhausting work for booksellers. I’m glad that they are giving local booksellers control. Our booksellers at Store 01 had such a wealth of knowledge and were amazing handsellers

09:16:57 From Victoria Sutherland to Kelly Peterson (she/her) and all panelists : you are only sending notes to panelists and your comments are valuable, please add audience!

09:17:01 From Elizabeth / Light Messages Publishing : @Kelly Peterson… Agreed. <3

09:17:01 From E. Claudette Freeman to All panelists : I agree. Great questions. Page full of takeaways!

09:17:17 From Victoria Sutherland to Kelly Peterson (she/her) and all panelists : mvmd. I see your name is long.

09:18:09 From Adam Bender : Appreciate James Daunt's directness and self-reflection on this question!

09:18:11 From "LMB" (they/them) Lisa M. Blacker : Good of you to admit. Share with us how you leverage your privilege.

09:18:19 From Terry Colton (he, him) : I really like this person. Honest and truthfull

09:18:23 From "LMB" (they/them) Lisa M. Blacker : yes

09:18:24 From Pam Sheppard : Kelly - you were fortunate to have staff with passion and experience - like many Borders stores!

09:18:56 From Charlotte Pierce : @terry are you at Alacrity House Publishing?

09:19:11 From Adam Bender : I miss Borders... (No offense to the speaker!)

09:20:36 From Kelly Peterson (she/her) : Pam, it was the original, and I was so lucky to start at Waldenbooks, then Borders 01, and then the home office. They were happy days! And many of those booksellers are now in Barnes & Noble stores, so I encourage you all to support your local bookstores and B&Ns. :) I buy from them weekly still (although in Nook vs print nowadays.)

09:21:03 From Lauren H. Hunter to All panelists : It would be interesting to hear from diverse authors and how they feel/felt when trying to get an agent and get their work published... 09:21:59 From Peter Goodman : Hmmm, BN microstores? Not a bad idea and targeted to neighborhoods.

09:22:10 From Pam Sheppard : Kelly - I remember, too!

09:22:14 From Cori (she/her) - Write & Vibe : I love the idea of smaller stores

09:22:30 From "LMB" (they/them) Lisa M. Blacker : The only thing I don't like about that idea is the death of the small, independent bookstore.

09:22:49 From Cori (she/her) - Write & Vibe : Very good point LMB

09:23:20 From Joan Randall : GREAT QUESTION ?

09:23:38 From "LMB" (they/them) Lisa M. Blacker : I'm hoping to open a bookstore and would not want to compete with B&N!

09:23:52 From Jodie : I love that B&N is thinking more like indie bookstores; I stopped going because it seemed all they had were the mass , and I don't like to read those. Agreed, LMB, but maybe if there is not already a small, independent store in those neighborhoods?

09:24:47 From Elizabeth / Light Messages Publishing : “We should be prepared to stand by the books that we have.” “Bookstores are a curated experience.” These are important ideas and a sincere reflection. Thank you, Mr. Daunt for your honesty and sincerity.

09:24:55 From "LMB" (they/them) Lisa M. Blacker : True, Jodie. Let's see. They have more funding than I have to start my store!

09:25:31 From Peter Goodman : “Stand by” meaning what? That you have to agree with everything you sell? That you believe in a diversity of voices? Or that you can distinguish between what is a diversity of opinion and what is hate speech and overtly racist and divisive material?

09:26:07 From "LMB" (they/them) Lisa M. Blacker : Good re-direct, Karla! <3

09:26:14 From Joan Randall : I LOVE THAT RESPONSE

09:26:27 From JuLee Brand (she/her) : I'm applauding all these things James is saying. Accountability is great and making sure that disinformation/hate speech is not promoted.

09:27:15 From "LMB" (they/them) Lisa M. Blacker : I have editorial guidelines as a publisher. I'd do something similar as a bookseller.

09:27:21 From Shelly Francis : There's a moral courage in what to curate.

09:27:27 From Charlotte Pierce : @joan - GREAT pub house name!

09:27:28 From Charlotte Pierce : Victorious You Press

09:27:29 From Adam Bender : Not sure you can leave it up to the buyer -- the buyer might buy based on the cover or description and not know what's inside.

09:27:30 From JuLee Brand (she/her) : @LMB me too, 09:27:33 From "LMB" (they/them) Lisa M. Blacker : Agreed, Shelly.

09:28:57 From Tara Alemany : I agree with you, @Adam. The last few books I've read as a reviewer on NetGalley contained content that there was no hint of in the description and that I didn't enjoy. So, there's a challenge here in how publishers and booksellers can properly inform readers what to anticipate without giving the store away.

09:29:34 From Tara Alemany : *meant "story away," but both work. :-)

09:29:39 From Joan Randall : THATS IS HOW I SELL MY BOOKS.. AND IT ALLOWS ME TO GIVE A SPECIAL TOUCH WITH A THANK YOU CARD..

09:30:10 From Caryn Green : The same psychology as going to the - to surround yourself physically with books

09:30:39 From Elizabeth / Light Messages Publishing : James Daunt is describing the book lover’s equivalent to forest bathing.

09:30:41 From Shelly Francis : Those intangibles are invaluable in having a live encounter with booksellers and books in person.

09:30:59 From Jim Azevedo : Great comments. Many of us have coffee machines, but love going to coffee houses for the experience, human connection.

09:32:05 From Sarah Faxon : I LOVE going in to bookstores. There is something so special about being surrounded by books

09:32:07 From Pam Sheppard : CONFIRMED - Just had a convo with 30-ish son about his generation's pref for small companies

09:32:30 From Adam Bender : Can you imagine hearing this back in the days of "You've Got Mail" with Tom Hanks / Meg Ryan?

09:32:40 From Angela Bole, IBPA (She/Her) : We'll start asking audience questions soon! Please "up vote" now so I know what to ask.

09:33:15 From Charlotte Pierce : My 26yo child is going back to letter-writing, VHS, cassette tapes, it's crazy. I'm definitely going the other direction - maybe he knows something I don't?!

09:33:38 From Charlotte Pierce : Ooops, I mean THEY - nonbinary

09:34:16 From Mandy Jackson-Beverly to All panelists : How do you see Barnes & Noble affecting independent bookshops within the same geographical areas? Is there a way B&N can work with them? I.e. curation

09:35:05 From Sarah Hinrichs : My town has been without a bookstore for the past few years and a small bookstore is opening up soon. I hope to be there best customer :)

09:35:07 From Lauren H. Hunter to All panelists : I'm not sure that people will be willing to pay 20-40% more per book just to get a few minutes with a bookseller at B&N. We often got to B&N but end up ordering on Amazon because the prices are SO much higher... 09:35:13 From Sarah Hinrichs : their*

09:35:32 From Katie Versluis : I think younger generations are very aware of shopping consciously! many millennial/gen Z will shop places specifically because it's local/indie!

09:35:38 From Lauren H. Hunter to All panelists : If B&N could be more competitive on the pricing....that would help...or match Amazon prices.

09:35:41 From Mark Grady : Charlotte, I have gone back to writing first drafts on a Hermes typewriter and I love it - easier on the eyes. When I have children visit my little writing cabin on the lake, they ALEAYS become fascinated with the typewriter. I put a Smith-Corona on another table and let them type away.

09:36:14 From Charlotte Pierce : Oh yes! @mark - they also have a typewriter and one can hear the tap! tap! tap! late at night.

09:36:25 From Mark Grady : Great!

09:37:00 From Sarah Faxon : My friends and I used to hang out at our local B&N during high school. It was wonderful.

09:37:08 From Charlotte Pierce : at 64 I of course started out on clay tablets, but nobody want to use those anymore! lol

09:37:25 From Mark Grady : LOL, Charlotte!

09:37:40 From Adam Bender : I spent hours in the graphic novels section at Borders when I was a kid.

09:37:51 From Sarah Hinrichs : When my internet would break I would go to B&N, grab a coffee and do whatever work I needed to get done online.

09:37:59 From Marta Zarella to All panelists : I've seen many a group of high school or college age kids at B&N coffee shops or reading areas talking, giggle, and - now and then - also reading.

09:38:14 From Kelly Peterson (she/her) : From stone tablet to Apple iPad is not that big of a gap, Charlotte! We’re all on tablets nowadays.

09:38:20 From Charlotte Pierce : true!

09:38:20 From Daniel Willis : In high school I always hung out at our only bookstore (a used bookstore). Oh yeah, they paid me to be there...almost forgot that part.

09:38:21 From Mary Avery Kabrich (she/her) : Really enjoying this interview!!!

09:38:46 From Jim Azevedo : Last time I visited a BN, it was indeed packed in the afternoon with teenagers.

09:39:00 From Angela Bole, IBPA (She/Her) : I feel like Mr. Daunt and I share the same language!

09:39:16 From Sarah Hinrichs : Who remembers Borders? That was a place I loved going. I especially remember going to the midnight event for the last Harry Potter book. 09:39:24 From JuLee Brand (she/her) : @angela, same!

09:39:25 From Elizabeth / Light Messages Publishing : “Judge a book for its own qualities” irrespective of the publisher’s size. Amen. Amen.

09:39:31 From Angela Bole, IBPA (She/Her) : Judge the book by the book! 100% (….and also its ability to be distributed, of course)

09:39:53 From Lauren H. Hunter to All panelists : I loved Borders! Esp when they added the music bars with cd listening...

09:39:59 From Elizabeth / Light Messages Publishing : @Angela - it’s like James Daunt is crooning loves songs to us. He’s saying the most wonderful things.

09:40:11 From Mel Corrigan to All panelists : <3 <3 <3

09:40:13 From leewind : Ooo - so curious if they’ll change coop and make that promotion be more editorial

09:40:15 From JuLee Brand (she/her) : LOL true, @elizabeth

09:40:27 From Mary Avery Kabrich (she/her) : I agree!!

09:40:31 From Angela Bole, IBPA (She/Her) : I say "judge a book by the book" every time I speak...regardless of topic!

09:40:39 From Kelly Peterson (she/her) : Sarah, I think I did the first HP event in Borders at Waldenbooks in Ann Arbor. It was for Goblet of Fire, and the company started doing them for Order of the Phoenix. We called it a HP lock-in and I sold the books at 12:01

09:41:01 From Mark Grady : Listening to James, I think it emphasizes the importance our our own independent marketing efforts. It seems to me to be no different than getting a product into Walmart. You could promote to the point that B&N can't ignore your product.

09:41:52 From Cynthia Huijgens to All panelists : This has been a great session, thank you Karla and James for the insights.

09:42:36 From Mark Grady : Elizabeth, at the same time you posted about his "crooning," I was thinking, "How can I get this guy to narrate my audiobook. :)

09:43:04 From Daniel Willis : I thought this was suppose to start at 9:30 PT....but I came into the middle of it

09:43:13 From leewind : not just guys

09:43:54 From Julie Hammonds (she/her) : Daniel Willis, definitely watch the video once IBPA posts it. This has been marvelous.

09:44:06 From Daniel Willis : Will do

09:44:15 From Christopher Locke : @Daniel - The time on your Schedule is your local time, not Pacific Time. So if you’re on the East Coast, it will show the time it starts wherever you are 09:44:30 From Sarah Faxon : This has been wonderful and so inspiring, Mr. Daunt! Thank you so much for sharing all of this with us!

09:44:35 From Tara Alemany : @Christopher, that's true in the browser, but not the app.

09:44:50 From Anita Sugimura : This was more enlightening, thank you.

09:44:53 From Daniel Willis : ah thanks for explanation Christopher. I'm in Denver, so only an hour off

09:45:02 From E. Claudette Freeman : Great conversation. Appreciate the honesty and transparency.

09:45:10 From Delia Remington (She/Her) : Thank you so much! I learned a lot!

09:46:23 From Julia Goldstein : Agreed regarding quality. I'm in an online group where authors seek reviews. Some of the books are terrible.

09:46:37 From Tara Alemany : Agreed, Julia!

09:46:52 From "LMB" (they/them) Lisa M. Blacker : Absolutely agree, @Tara and @Julia.

09:46:53 From Adam Bender : Barriers to entry minimal, but standing out from the crowd is difficult.

09:47:22 From Cori (she/her) - Write & Vibe to All panelists : Thank you for this. Very informational!

09:47:38 From Delia Remington (She/Her) : My first job after I finished my undergraduate degree was in Barnes & Noble, and it has a special place in my heart. Every time I smell Starbucks coffee, I yearn to wander the shelves again.

09:47:49 From Kathryn Notestine to All panelists : I often tell people, “Just because you CAN write a book, doesn’t mean you SHOULD write a book”

09:48:19 From Dave Burns to All panelists : I operate an Espresso Book Machine as part of my job.

09:48:35 From Mark Harrison : Oof. I think most of us use POD.

09:48:39 From Kirsten "Kiki" Ringer to All panelists : I totally disagree about the quality

09:49:01 From "LMB" (they/them) Lisa M. Blacker : Just because you CAN publish a book, doesn't mean you SHOULD! There is so much junk content out there in the "content is king" era of internet marketing. We, independent book publishers, have that noisy competition to deal with. We compete for the attention and the dollars.

09:49:14 From Tara Alemany : I have some books that are offset, and the only way to get it into B&N has been through distributors, which is tremendously difficult.

09:49:18 From Adam Bender : @Mark I think there's a distinction though between using a POD distributor like Ingram, and a book from a physical store. Right? 09:49:30 From Lauren H. Hunter to All panelists : Don't forget about Blockbuster...

09:49:36 From Charlotte Pierce : I've done POD through Harvard Bookstore to get copies for book shows, etc. It's a LOVELY machine!! very exciting to watch, just saying!

09:49:41 From Marta Zarella to All panelists : I feel that Amazon and LIghtning Source book quality has improved over the last year or two. We also use TPS for guaranteed quality, but I must say newer POD books are not too bad.

09:49:52 From Lauren H. Hunter to All panelists : Blockbuster didn't change, or adjust, and put their fingers in their ears. Now they are no longer. Don't want this to happen to B&N!

09:50:03 From Mark Harrison : @Adam I hope that's what he's intending to say. He had mentioned paper quality a couple of times so I'm curious if Ingram's paper quality meets his standard.

09:50:22 From Charlotte Pierce : NOT SMELLY! I love them.

09:50:25 From Victoria Sutherland to Betty Turnbull and all panelists : thanks Betty, it was an honor to sponsor this session.

09:50:36 From Dave Burns to All panelists : Ouch - Folks love our Espresso Book Machine

09:50:37 From Kelly Peterson (she/her) : We have a top notch printing facility directly in our warehouse, and it has been amazing.

09:50:47 From Lena : That was disappointing to hear...

09:51:07 From Adam Bender : I have to say I compared KDP and Ingram's printing on my latest book and decided to go with Ingram because the book just looked more vibrant.

09:51:12 From Daniel Willis : The person today is Sheila Jamison

09:51:17 From Elizabeth / Light Messages Publishing : @Lena - I think the distinction is between the book “Espresso” machine vs professional, large scale POD.

09:51:18 From Colin Scott : Kelly Peterson -- where is your warehouse?

09:51:38 From Peter Goodman : re POD in the stores; there are many more possibiites than having the machine visible and noisy; a backroom machine that can deiver books to customers while they wait is certainly possible, and if someone were to invest in the tech they could make it a far better product. His least inspired answer so far in my opinion.

09:51:39 From Kelly Peterson (she/her) : IPG - in Chicago IL

09:51:42 From Charlotte Pierce : I always do a short run of about 200 in addition to POD and if salesw pick up, I'll do another short run.

09:51:48 From Colin Scott : Got it..!!

09:51:58 From Colin Scott : Thanks @Kelly

09:52:03 From Paul Nylander • Book Designer : Cheers for Milkweed! Here in Minneapolis, though! 09:52:30 From Kelly Peterson (she/her) : I would say, Peter, that it is much bigger than most bookstore backrooms would allow…which is why a warehouse is a good solution

09:52:32 From Elizabeth / Light Messages Publishing : @Peter Goodman - I thought of you throughout that answer! There’s room for your rebellious, groundbreaking, bookstore model.

09:53:28 From Kelly Peterson (she/her) : We did try printing in the concept stores at Borders, and they weren’t clanky or smelly…but they weren’t used often, either.

09:53:30 From Charlotte Pierce : I think Northshire Books in VT has an Espresso machine as a kind of customer magnet.

09:53:36 From Julie Hammonds (she/her) : B&N book of the year 2020: World of Wonders: In Praise of Fireflies, Whale Sharks, and Other Astonishments

09:53:37 From Mark Harrison : I've been to the Tattered Page in Denver and they had an Espresso machine there. For me, it was an attraction. Maybe that's because I'm a book nerd though.

09:53:49 From Charlotte Pierce : @mark hear hear

09:54:18 From Kelly Peterson (she/her) : I think they are cool too: I’m a geek and a nerd, so it’s right up my alley

09:54:33 From Dave Burns to All panelists : Mark and Charlotte - Espresso Book Machines are definitely for a different audience, but we printed 100+ books a month pre-pandemic.

09:55:43 From Shelly Francis : I love that Mr Daunt is an indie bookseller himself and that his heart is there. Helpful to be able to hear him speak wearing both hats. Thank you for inviting him.

09:56:12 From Charlotte Pierce : Mr Daunt, you need to update your LinkedIn profile, just saying! ;-)

09:56:55 From ProfJoeCain : Re: Shelly - yes Daunt Books in London is a lovely place - a welcome place to drop in. And excellent traditional curation of subscription gifts as a “book-of-the-month” club.

09:56:55 From Adam Bender : I sell through Amazon, but can't bring myself to give them exclusive sales of my eBook, even though there are clearly benefits..

09:57:02 From Elizabeth / Light Messages Publishing : We’ll take 5 star B&N reviews too!!!!

09:57:03 From Charlotte Pierce : Our B&N in Burlington, MA is always receptive to local author events and regional publishers. Not guaranteed, but receptive.

09:58:14 From Tara Alemany : @Adam there are clearly benefits to not being exclusive with Amazon for your eBooks too. For example, when you're exclusive, you can't put your ebook into Overdrive, so no library sales.

09:58:27 From Adam Bender : That's a great point.

09:58:47 From Pam Sheppard : WOW - no coop! that's a couple of % points publishers gave for that 09:59:20 From Daniel Willis : This is huge. When I worked at B&N 10 years ago, every books had it's exact place to be put it which was dictated from NYC

09:59:41 From Joan Randall : I LOVE THAT THE BOOK STORE IS GIVEN THE OPPORTUNITY TO MAKE THE DECISIONS BASED ON WHAT'S BEST FOR THEM

09:59:47 From Dawn Brotherton : FANTASTIC!!!

09:59:48 From Peggy Nehmen to All panelists : Thank you!!

09:59:48 From David Braughler : Excellent session!

09:59:49 From Victoria Sutherland : amazing!!!! thank you.

09:59:50 From Adam Bender : Thanks for the great keynote!

09:59:50 From Kelly Peterson (she/her) : Thanks so much!!!

09:59:51 From JuLee Brand (she/her) : Thank you so much, Mr. Daunt!!

09:59:54 From Megan Funk (she/her) : Thank you!

09:59:56 From Dave Burns to All panelists : Thanks so much!

09:59:59 From Jenn T. Grace (she/her), Publish Your Purpose Press : Great discussion!

10:00:00 From Mary Avery Kabrich (she/her) : Excellent!!!

10:00:03 From Doug Symington : Great key note, very candid and refreshing.

10:00:03 From Elizabeth / Light Messages Publishing : Thank you Mr. Daunt for your time! This was a wonderful and inspiring conversation. Thank you Karla for the great questions.

10:00:05 From Lianne to All panelists : wonderful!

10:00:06 From Mark Harrison : Thank you for taking the time to speak with us Mr. Daunt.

10:00:06 From Jane Ubell-Meyer : Excellent, thank you!

10:00:08 From janeploetz : TWO THUMBS UP!

10:00:08 From Betty Turnbull : Thank you so much for sharing, Mr. Daunt. Very encouraging to Indie presses!

10:00:09 From Kelly Peterson (she/her) : Brought me back to my days. It was wonderful!

10:00:10 From Pam Sheppard : thank you Mr. Daunt. so very grateful for your honesty and creativity!

10:00:12 From Lena : Thank you, Karla, Angela, and Mr. Daunt!

10:00:16 From Bob Regan : Excellent Mr. Daunt! Thanks!

10:00:17 From Candysse Miller : thank you! 10:00:17 From Teresa Granberry (she/her) : Excellent presentation !!

10:00:21 From Charlotte Pierce : Awesome, thank you from https://PiercePress.com and https://IPNE.org

10:00:26 From Theresa Halvorsen : Thank you! Very helpful!!

10:00:28 From Cheryl Dodwell : Thank you so much James Daunt and thanks to the IBPA Conference team for bringing you here!

10:00:29 From Michael Higgins : Thank you very much James. This was very interesting and informative.

10:00:42 From Nadine Feldman (she/her) : Thank you! Really informative.

10:00:43 From Katie Otey : This was a wonderful session, thank you!

10:00:45 From Wendy Jones (she, her) : Fine presentation. Thank you Mr. Daunt and Karla.

10:00:47 From Bethany Kelly (she/hers) : Great presentation Mr. Daunt. Thank you for coming today. And thank you Karla and Angela too.

10:00:48 From Sarah Faxon : Thank you so much, Karla, James, and Angela!

10:00:56 From Doug Chalmers : Thank you Mr. Daunt!

10:00:56 From Tara Alemany : Thank you, Mr. Daunt.

10:01:07 From jackie alcalde marr : Excellent!! Thank you for securing such an interesting and genuine guest!

10:01:10 From Virginia Underwood to All panelists : Excellent presentation by Mr. Daunt. Refreshing to have such transparency and direct responses to questions. Thank you Mr. Daunt for being the keynote speaker and sharing your time.

10:01:35 From Taneki Dacres to All panelists : Excellent! Thank you!