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Resumé I General Information

Name : Dr. (Mrs.) A. RAMA

Father’s Name : Mr.C.Arunachalam

Age & Date of Birth : 53 years, 24-05-1962

Designation : Associate Professor Department : Commerce

Mobile No : 9443496855 Email ID : [email protected]

Service in other colleges : - Years - Months Date of appointment : 01-04-1985 Date of retirement : 31-05-2020

II Educational Qualification Examination Year of Class / Board/University Subject Passed Passing Percentage SSLC Board of Secondary - 1978 I Class Education PUC/ Higher Board of Higher Commerce 1979 I Class Secondary Secondary Education Kamaraj Commerce Bachelor’s 1982 I Class Degree University Madurai Kamaraj Commerce Master’s 1984 I Class Degree University M.Phil. - - - - Ph.D. Madurai Kamaraj Commerce Commendable 1997 University Others Hindi – DBHP Sabha 1978 II Class Mathiama Certificate Arasan Ganesan 1985 “B” Grade course Polytechnic on Programming in BASIC M.B.A Annamalai 2009 I Class University, Annamalai Nagar III Teaching Experience : UG : 32 Years PG : 32 Years M.Phil : 14 Years Ph.D. : 11 Years Field of Specialization : Human Resources Management Awards won : Teacher Achiever Award 2008 – Busy Town Lions Club

Best Achiever Award 2010 – VVVC

Received A Special Certificate from New Century Book House, .

IV Research Experience Major Research Project Amount Topic Period Funding Agency sanctioned in ` Women entrepreneurship- A Way 2010-12 UGC to Women employment and 1,78,000 empowerment

Minor Research Project Amount Topic Period Funding Agency sanctioned in ` Job Satisfaction of Bank 1990-92 UGC employees – A study with special 11,000 reference to Kamarajar District Women Entrepreneurial 2005-07 UGC Development: Retrospects and 35,000 Prospects

Guideship details

No. of M.Phil. scholars guided : 24

No. of Ph.D. scholars guided Guided : 13 Ongoing : 7 Name of the Ph.D. Full Time/ Title of the Thesis Period scholar Part time Mrs. R.S.Devi Full time Customer Relationship Management 2007- in Banking Sector 2009 Mrs.A.Aruna Devi Part time Attitude of Customers and 2007- Employees towards information 2010 Technology Services in Banks Mr.S.Madasamy Part time Services Marketing-A Study with 2007- special reference to Banks in 2010 District Miss.P.Ramalakshmi Full time Women Entrepreneurs - A study with 2007- special reference to Virudhunagar 2012 District Mrs.R.Shanthi Part time Role Of Post Towards Rural 2007- Development 2010 Mrs.P.Thenrathi Part time Marketing of Life Insurance 2007- Services-A Study in Virudhunagar 2010 District,Tamilnadu P.T.Kanthimathi Part time Organisational Climate-A Study with 2007- 2010 reference to Banks in ,Tamilnadu. C.Amirthaselvi Part time Functioning of Self Help Groups-A 2008- 2011 Study with special reference to Virudhunagar District. G.Balasaraswathi Part time Service Marketing: A Study with 2011- 2013 Special Reference to Omni Bus Services in Virudhunagar District B.Suganya Part time Role of Co-operative Banks in 2011- 2013 Financial Inclusion – A Study with Special Reference to Virudhunagar District Central Co-operative Bank Limited. A.Vijayalakshmi Full time Human Resource Management 2011- 2013 Practices in Tamilnadu Police: A Study with Special Reference to Women Police in Virudhunagar district. K.Nivedha Part time Performance Evaluation of Non- 2013- 2015 Banking Financial Companies: A Study with Special Reference to Muthoot Finance Limited in Madurai Region. (submitted) S.K.Kalidoss Part time Human Resource Management in 2012- 2014 Printing Industry-: A Study with Special Reference to Virudhunagar District.

Projects guided Name of the Funding Amount Title of the Project Period student Agency sanctioned ` R. Vallimayil Imperatives of Women 2005- TNSCST- empowerment through 06 SPS 5,000 development programmes

In-house projects guided UG / PG / Number of Year Area of study M.Phil Students 2013-14 PG 3 Banking, Marketing 2014-15 PG 2 Production 2015-16 PG 3 Production 2016-17 PG 3 Production

No. of articles published in Journals International : 7 National : 17 No. of papers presented in Seminars / Conferences International : 50 National : 90 Regional : 15 No. of articles published in Books / Conference Proceedings : 28

Articles published Title of the Impact Citation Name of the Journal Database Article Factor Index Perspectives on Malhotra’s Capital norms to The Insurance Times, enter Life July 1999, pp.12&13. Insurance Industry Determinants of Job satisfaction ICFAI Journal of Bank of Bank Management, Feb 2006, pp.67-74. employees Attitude of customers towards deposits Raj Journal of Commerce, and credit February 2007, pp.19-21. facilities in VRDCC Bank

A Comparative Study of Job Satisfaction in ACCST Research Journal, Public and July 2007, Vol. 5 No. 3 pp.193-205 Private Sector Banks HRD Times, Measurement of July 2008, Vol. 10(7), pp. 14 &15. Job Satisfaction Impetus to boost HRD Times, bank employees October 2008, Vol. 10(10), p. 38. Attitude of Management Researcher, Nurses towards April- June 2011, Hospitals Vol. XVII(4),pp.49 – 55. Customers’ attitude towards credit card: An Organisational Management, Empirical study Oct.-Dec. 2011 in select bank Vol. XXVII No.3, pp. 37-40 customers of Cellular Phones: E-Journal The Hub of IJRCM, Communication Feb. 2013 Technology-An Vol. No. 3, Issue No. 2 Analytical Study. Customers’ Satisfaction towards Services E-Journal Marketing of RIJBFA, Banks in Apr. 2013 Virudhunagar Vol.2,Issue 4, pp.1-15 District –An Empirical Study Women B- Digest, Empowerment Jan.– June 2013 through Vol. 5, No 1,pp.8-84 Entrepreneurship- A Study with special reference to PMRY scheme An Empirical Assessment of Multidisciplinary Journal of SERVQUAL VVVC, Scale in Omni October 2013,Vol.No.1,pp.49-55 Bus Services Financial Multidisciplinary Journal of Inclusion : A VVVC, Gateway for October 2013,Vol.No.1, Inclusive Growth pp. 89-93 in India Management Innovator, Social Marketing January 2014, Vol. VII . No.1, pp.83- : A Catalyst for 85 Social Change Trend Analysis of Journal of Management in Deposit Manufacturing and Services, Mobilisation by September 2014, Vol.1, No. 11, pp. SBI Group in 1-14. India During Post Reform Period Attitude of KAIM Journal of Management and Research, Patients towards May-October 2014, Vol.7, No.1, Hospital Services pp.85-90.

Deposits Trends International Journal of 0.348 of Private Sector Management and Social Science Banks in India Research Review, January 2015, Vol.1, No.7, During Post – Reform Period. pp.127-135.

Shoppers’ Online International Journal of Destination- A Multidisciplinary Research study of Review, July 2015, Vol. 1, Issue: 5, pp. 52 56. Marketing Mix in – Online Shopping

Opinion of College Sadhana, Employees December 15, Vol.8, No. 1(A), towards Training pp. 52-57. for the E-services in India Post –A Study with Special Reference to Employees in Virudhunagar Division

Cash Deposit College Sadhana, Machine- A December 15, Vol.8, No. 1(A), Facilitator for pp. 80-82. easy Deposit in E-Banking Services

Awareness of College Sadhana, College Students ISSN:0974-6838 towards Bharati Vol 9 No:1(A), Airtel Open August 2016, Network pp. 88-91. Swelling NPAs – Indo Global Journal of Commerce A Case study of and Economics, State Bank of ISSN: 2393-9796 India. Vol.3, No.4, November 2016. pp.6-8 Impact of Commerce Times, Demonetisation ISSN: 2320-9461 on Bank March 2017 employees Approachable International Journal of Commerce Factors of getting and Management Research, Assistance from ISSN: 2321-3604 Financial 2321-3612 Institutions Jan-Mar 2017

Papers presented Seminar / Date Level Title of the paper Venue Conference 21.03.1987 Population District Production and VHNSN College, Education Problems on Virudhunagar-Dept. of population Women & Child Labour,District Welfare Department,Kamarajar District 11.08.2005 Institutional UGC-State i) Institutional Sri S.R.N.M. Finance for Rural Level finance for Rural College, Development Seminar Women Entrepreneurial Development ii) Lending towards Rural Development

01.09.2005 Recent Trends in UGC- i) A Study on V.V.V. College for & Commerce National Perceived Need Women, Virudhunagar 02.09.2005 Education and Conference Satisfaction of Research Bank employees ii) Need for Management of NPAs in Banks. iii) Women Entrepreneurs – A Study with special reference to Beauty Parlours in Virudhunagar District iv) Impact of Advertising on the purchase decision of toilet soap Consumers in Sankarankoil v) Customer services in Virudhunagar District Central co- operative Bank Ltd. vi) Customer Services in Banks- A Study with special reference to , Sivakasi branch vii) Consumer behaviour towards Shampoo- A study with reference to Madurai 21.10.2005 Second All i) A study on Scott Christian College, & India motivational 22.10.2005 Conference factors influencing of KAAS Women entrepreneurship ii) A study on factors influencing buying decision of shampoo 13.03.2006 Rural UGC -State Problems of N.M.S.S.V.N & Entrepreneurship- Level Women College, Nagamalai, 14.03.2006 Changes and Seminar- Entrepreneurs Madurai Challenges Department of Economics 20.09.2006 Women work UGC State Job Satisfaction of M.S.S Wakf Board & force in India Level Women Bank College, Madurai 21.09.2006 Seminar Employees in Virudhunagar District 21.09.2006 Global Business International Different Phases Adaikalamatha Institute of & and Policy Conference of Women Management, Vallam, 22.09.2006 Modelling Entrepreneurship- A Comparative Study in Virudhunagar 22.09.2006 Emerging Trends UGC Challenges before Devangar Arts & in Globalisation National commerce College,Aruppukottai 23.09.2006 of Higher Level Education in Education- Issues Seminar Globalised and concerns Scenario

01.12.2006 Third All i)Women Scott Christian College, & India Entrepreneurial Nagercoil 02.12.2006 Conference Development- of KAAS Retrospect and Prospect ii) Impact of Advertising on the purchase decision of toilet soap consumers in Sankarankoil 09.12.2006 Banks in IT era State Level i) Impact of Fatima College, Madurai Seminar Automation on working environment in Banks ii) Impact of Information Technology on Customer Services in Banks

19.01.2007 Customer National i)CRM in banking ANJA College, Sivakasi & Relationship Level ii) Customer 20.01.2007 Management Seminar preference for LIC iii)A Holistic Approach towards CRM 15.02.2007 Global Business International i)Challenges Loyola College, Chennai & Opportunities and Symposium before Insurance 16.02.2007 Challenges Industry ii)Entrepreneurship – a boom to Women iii) Sublime Services rendered to Customers in SBI iv) Empowerment of Women through Entrepreneurship 04.03.2007 Dynamics of State Level LIC in the Madura College, Madurai Commerce Seminar – Globalised Education In the Forum of scenario Globalised Era Commerce Teachers 23.03.2007 Value Added UGC- i)VAT and Rajapalyam Rajus College, & Tax(VAT) National Mopeds Rajapalayam 24.03.2007 Seminar ii) Effect of VAT on pricing of Computer Accessories 13.04.2007 Fourth All i) Constraints Scott Christian College, India faced by Women Nagarcoil Conference Entrepreneurs of SRF ii) Determinants of Job satisfaction iii) Behavioural pattern of consumers towards Computers 07.05.2007 Micro credit & Imperatives of , & Rural Women Annamalai Nagar. 08.05.2007 Development empowerment through Development Programmes

Fourth All i) Influencing 30.11.2007 India Factors of Women Scott Christian College, & Conference Entrepreneurship – Nagarcoil. 01.12.2007 of KAAS A Factor wise Analysis ii) A Study on India Post Services in Virudhunagar 19.12.2007 Emerging Trends State Level i) Organizational Sourashtra College, in Functional Seminar Culture: A Madurai Management in Property of the Corporate Sector Employees in India ii) Life Insurance Services – An Evaluation iii) Services Marketing – A Study with special reference to India Post. 10.01.2008 Changing Role of International i)ATM Cum Debit Karpagam Arts and to Banks – a Global Conference Cards- a key driver Science College, 12.01.2008 Perspective in E-Banking channels ii)Participative Management - Motivation to bank employees 25.02.2008 Globalisation: National Mutual Fund – A Sourashtra College, Prospects and Conference Global Outlook Madurai Problems 01.03.2008 Impact of National Mutual Fund Sourashtra College, Globalisation on Seminar Scheme – A mode Madurai Industry & to tax planning. Commerce 14.03.2008 Globalisation- International i)Attitude of St.Joseph’s College of Arts & Impact , Conference Customers towards and Science, 15.03.2008 Challenges and Postal Services Opportunities ii) Attitude of Investors towards LIC Mutual Fund 28.03.2008 Emerging trends National A Study on Women Christian College, in Banking and Conference Customer attitude Nagarcoil Insurance Sectors towards Credit card

19.04.2008 First Business Scott Christian College, International Performance of Nagarcoil Conference LIC of SRF 07.08.2008 Human Rights UGC - i) Self Help Group V.H.N.S.N College, & Advocacy and National – Solvojure of Self Virudhunagar 09.08.2008 Training Seminar Reliance Women ii) Human Rights – Assert to annex asset. 06.09.2008 CRM : New Sixth Impact of CRM in Commerce wing DDE, Challenges for National Banking Industry. Annamalai University Indian Industries Conference 05.12.2008 First i) Investment in Women’s Christian & International Postal Avenues – College, Nagercoil 06.12.2008 Conference A study of of KAAS Investors in VNR District. ii) Self Help Group – A Powerful Means for Empowerment of Women. iii) Customers’ Perceptions towards E-Banking Services. iv) Innovative Products of Life Insurance Companies v) Organisational Climate – Spearhead to sinecure satisfaction vi) New India Assurance Company Limited – A service provider for individual welfare. 27.12.2008 Services National Service Marketing Commerce wing DDE, Marketing: Conferecne in Banking sector Annamalai University Trends, Challenges and Strategies 04.08.2009 Research UGC i)Customers’ SFR College, Sivakasi & Methodology for Sponsored Perception of 05.08.2009 Researchers in National Banking Services Commerce and Workshop ii)Attitude of Management employees towards Information Technology services in Virudhunagar District

12.09.2009 Business & National Investors’ Saraswathi College Development Seminar Perception towards of Arts &Sciences, Theni Vision Postal Savings Schemes 04.12.2009 Fifth All i)Components to Holy Cross College & India Command (Autonomous), Nagarcoil. 05.12.2009 Conference Organisational of KAAS Climate ii)Non Government Oraganisation in Empowering Women – A Case Study iii)Savings Schemes in Post Offices and Banks – A Comparative Study iv) Hospital Services – An Overview v) Causes, effects and Strategies to reduce Stress 28.12.2009 Survival & International i).Service Quality Annamalai University, & Growth Conference – A Healthy Annamalai Nagar 29.12.2009 Strategies in Practice in Banks Changing ii) Role of banks in Business E-commerce Scenario 28.01.2010 Globalisation and International i)Ascendancy of Kalasalingam University, & Customer Conference HRM in Customer Krishnankoil Protection Protection 29.01.2010 ii) Technology in Banks – Security measures to protect customers 05.02.2010 Corporate UGC The need for ANJA College, & Governance Sponsored Human Resource Sivakasi 06.02.2010 National Management in Seminar Corporate Governance 27.05.2010 Global business – International i) Marketing , & Challenges & Conference Strategies To Sivakasi 28.05.2010 opportunities in Enhance Life the present Insurance Services scenario In The Global Scenario ii) Training – A Helping Hand To Self Help Groups iii) AAMAADMI- Target group of banks for inclusive growth iv) India Post – An inclusive Assistant for Rural Mass 22.07.2010 Contemporary AICTE Customer attitude V.H.N.S.N College, & Issues in Finance Sponsored towards innovative Virudhunagar. 23.07.2010 & HRM National practices in Banks Seminar 06.08.2010 Research TANSCHE Impact on V.H.N.S.N College, & Methodology in Sponsored information Virudhunagar. 07.08.2010 Social Sciences National technology in Level Bank employees Seminar attitude Sixth All i) SHGs & Micro S.T.Hindu College, 08.12.2010 India finance – New Nagercoil & Conference Paradigm for 09.12.2010 of KAAS Poverty Alleviation ii) Contribution of India Post towards Rural Development iii) Organizational climate – A comparative study 15.12.2010 Ethics in 8th National i) Ethics in Annamalai University, Business and Conference advertisement Annamalainagar. Corporate ii) Service Governance- attributes in banks Commerce wing, with special DDE reference to housing loan 22.12.2010 Sales UGC i) Attitude of V.H.N.S.N College, & Promotional sponsored cellular phone Virudhunagar. 23.12.2010 Strategies of National users towards sales MSMEs Conference promotion of cellular phones ii) Sales promotional strategies of Life Insurance Corporation of India iii) A study of awareness of ethical values in advertisement 06.01.2011 The Role Of Self UGC Marketing of Self V.H.N.S.N College, & Help Groups sponsored Help Groups: An Virudhunagar 07.01.2011 Towards The National Enabling Factor Achievement of Seminar for Economic Inclusive Growth Empowerment in Rural India 21.01.2011 Emerging UGC Implementation of Manonmaniam Sundaranar & Dimensions of Sponsored IT Services – University, 22.01.2011 Banking sector in International Attitudinal the Global Seminar Changes among Scenario Bank Employees 04.02.2011 Women State level Women Sri Adi Chunchanagiri Entrepreneurship- Seminar Entrepreneurship Women College,Cumbum Challenges and Opportunities in the Globalised Scenario 25.02.2011 Occupational UGC Strategies to cope Gandhigram Rural & Health & Stress Sponsored with occupational Institute, Deemed 26.2.2011 National stress – An University, Gandhigram Conference analysis 22.07.2011 Globalization and National Role of LIC Bharathiyar University, & Consumers- Seminar towards Coimbatore 23.07.2011 Issues and Consumers Challenges Welfare – A Study with Special Reference to Virudhunagar District. 28.07.2011 Micro Finance – UGC i)Inclusive Growth N.M.S.S.V.N. College, & A tool to Sponsored in Co-operative Madurai in Collabaration 29.07.2011 Eradicate Poverty National Banks. with Department of Level ii)Inclusive Mathematical Economics, Seminar Growth of Road MKU, Madurai. Transport Undertakings in Tamilnadu. 05.08.2011 New Vistas: UGC Social Securities SCOTT Christian College, & Exploring issuses Sponsored of Women Nagercoil 06.08.2011 of Women in National Workers in unorganised Seminar Unorganized Sector Sectors in Sivakasi 16.09.2011 Seventh All Women Police Women Christian College, & India Force in Nagercoil 17.09.2011 Conference Tamilnadu of KAAS 22.09.2011 Challenges of UGC i)Internship as a V.V.Vanniaperumal & Commerce Sponsored Career Launchpad College for Women, 23.09.2011 Education in the National for Commerce Virudhunagar in Twenty First Seminar Graduates. Collabaration with Century. ii) Department of Commerce, Entrepreneurship: MKU, Madurai. An indispensable components of commerce education. iii) Entrepreneurial education to prospective SHG members. iv) Upgradation of insurance education in commerce curriculum. v)Commerce education for prospective Bankers. vi)Enhancing E- commerce Education for a better future. vii)Commerce education opens new arenas for women commerce students. 19.12.2011 Revitalising 9th Biometrics in E- Annamalai University, Global business: National Banking Annamalainagar. Issues and Conference Strategies 14.02.2012 Emerging Trends 2nd i)Training – A Sri Kaliswari College, & in Commerce and International Strategy for HRD Sivakasi 15.02.2012 Management: Conference in TamilNadu Challenges and Women Police Strategies in the ii) Marketing Global Scenario Strategies and Consumer Perception Towards VVV& Sons. Edible Oil Ltd., Virudhunagar iii) Attitude of Passengers towards Omnibus Services iv) Empowerment of Rural Households through Financial Inclusion 6.3.2012 Innovative NAAC i) Teachers as V.V. Vanniaperumal & strategies in sponsored mentors in College for Women, 7.3.2012 Teaching, National promoting self Virudhunagar – IQAC Learning & Level employment. Evaluation Conference ii) Multimedia: An Process innovative teaching and learning strategy 23.07.2012 Shifting International i) Effects of V.H.N.S.N. College, & Paradigms of Conference Organisational Virudhunagar 24.07.2012 Business Climate on Bank Employees ii) Attitude of customers towards Mobile Marketing iii) Promoting online booking of tickets in Omni Buses- The need of the hour iv) India Post- An Edge on its competitors v) Role of Financial Inclusion for Inclusive Growth in India vi) Services Marketing-A Study with reference to Life Insurance Corporation Of India 14.12.2012 Inclusive Growth UGC i) Micro finance S.F.R. College for Women, & and Women Sponsored and Women Sivakasi 15.12.2012 Empowerment two day Empowerment- National The Reality Count Conference ii) Self Help Groups and Women Empowerment- An Analysis iii) Role of Banks in Achieving Financial Inclusion for Inclusive Growth in India iv) Police services: A Challenging job for Women 05.01.2013 Role of ICT for Two day Role of VHNSN & Rural India National Technology in College,Virudhunagar 06.01.2013 Level Banks for Conference Financial Inclusion International Two day Reflections of the Nadar Saraswathi College 01.02.2013 Trade after the National Global Financial of Arts and Science, Theni & Economic Crisis Level Crisis on Indian 02.02.2013 - Challenges and Conference Economy New opportunities 21.02.2013 Women Global Beauty Parlour-A SRM University, Chennai & Leadership Conference Women 22.02.2013 Entrepreneurial Avenue 20.03.2013 Global Trade International i) Global Courier Sri Kaliswari College, & Vision 2020: Conference Service-The need Sivakasi 21.03.2013 Issue and of the Hour Strategies in the ii) Challenges in Global Scenario Providing Safety Measures For Passengers in Omni Buses 13.08.2013 Financial International i)Financial P.K.R. Arts College for Services –Issues Conference Inclusion Women, and Challenges through Financial Services ii)Risk Management- An Ex-ante Strategy in Micro Finance Institutions

20.09.2013 International Job Satisfaction of & Conference Employees: A 21.09.2013 of KAAS Study with Reference to Omni Bus Services ii) Role of Financial Institutions in the Growth of Small Scale Industries

25.02.2014 Financial ICSSR i)Co-operatives Sri Kaliswari College , & Inclusion – Sponsered and Financial Sivakasi 26.02.2014 Strength , Two day Inclusion in India Weakness and National – Issues and Trend Conference Challenges ii)Constraints faced by MSMEs in accessing credit facilities in Virudhunagar District 25.07.2014 Current Account ICSSR i)Non Performing Sri Kaliswari College , & Deficit and Fiscal Sponsered Assets in Non Sivakasi 26.07.2014 Deficit in India Two day Banking Financial National Companies Conference ii)Indian Exports : An Expertise in Economic Expansion 25.07.2014 Problems and International Online Banking V.H.N.S.N College, & Prospects of Conference Services- A Study Virudhunagar 26.07.2014 E-Commerce with reference to State Bank of India 30.08.2014 Impact of International Role of Lead Bank Vivekananda College , Globalization on Conference in the Money Tiruvedakam , Madurai Indian Financial Market System Foreign Direct International Current Manonmaniam Sundaranar 11.09.2014 Investment and Conference Credentials of University, Tirunelveli & Retail Sector FDI’s Pathway in 12.09.2014 India 18.12.2014 Indian Service National i) A Study on Ayya Nadar Janaki Ammal & Sector in the Seminar Blockwise and College, Sivakasi. 19.12.2014 Information and Sectorwise Communication Progress of Lead Technology Era: Bank in Madurai, Emerging Trends Issues and ii) Performance Prospects Analysis of Service Sector – A Study with Reference to Non- Banking Financial Companies,

7.2.2015 State Level Attitude of Sri Vidhya College of Conference Consumers Engineering and towards online Technology, Virudhunagar. shopping

9.7.2015 “Women National Women Manonmaniam Sundaranar & Empowerment : Seminar Empowerment – A University, Tirunelveli 10.7.2015 Challenges and Study with special Contemporary reference to issues” Women Police in Virudhunagar District

24.7.2015 Tax Reforms in ICSSR i) Tax Evasion – Sri Kaliswari College, & India – Sponsored An Overview Sivakasi 25.7.2015 Opportunities and National Conference Challenges ii) Direct Tax Reforms and Tax Administration in India

24.7.2015 Strategies for International i) Financial V.H.N.S.N.College, & Sustainable Conference services through Virudhunagar 25.7.2015 Growth of E- Information and Commerce Communication Technology in Service Sector- A Study With Reference to Non- Banking Financial Companies

ii) Cash Deposit Machine – A Facilitator for easy deposit in E- Banking Services

iii) Opinion of Employees towards Training for E- Services in India Post

16.2.16 Emerging Trends International Determinants of Nehru Memorial College, in Global Seminar Human Resource Puthanampatti Business Management in Hatsun Agro Products Limited in Madurai

20.2.16 Emerging Trends State Level Services Sri Krishnasamy Arts & in Service Sectors Seminar Marketing: A Science College, Sattur. Study on Opinion of Customers towards Courier Services

25.2.16 Emerging Trends National A Study on G.R.Damodaran Academy in Consumer Conference Attitude of of Management, Coimbatore Behaviour Customers Towards Non- Banking Financial Companies

20.3.16 & Role of National Attitude of the Sri Kaliswari College, 21.3.16 Information & Level Employees Sivakasi Communication Conference towards Technology Effectiveness of (ICT) on the Growth of Training to cope Service Industries up Technology up gradation , pp.230- 232

20.08.2016 Make in India- International Awareness of V.H.N.S.N. Initiatives, Ideas Conference College students College, and Challenges towards Bharati Virudhunagar Airtel Open Network 29.10.2016 Payment Banks: ICSSR Shifting Paradigms V.H.N.S.N. & Opportunities and sponsored of Banks in College, 30.10.2016 Challenges National Recovery of NPAs Virudhunagar Conference 19.07.2017 Working UGC Pitfalls of Women V.H.N.S.N. & Women: Sponsored Entrepreneurs in College, 20.07.2017 Problems & Two Day MSMEs Virudhunagar National Prospects Conference 14.09.2017 Innovative International i) Online Buying: Morappur Kongu College Marketing Seminar A Promotional of Arts & Science, Strategies for Craze for Morappur Teenagers Business growth ii) A Study on Innovative Technologies in Educational Services

iii) Service Marketing: A Study with References to Online Services through Cellular Phones 22.09.2017 Twelfth All India National Determinants of Ruben College of Arts & & Conference of Conference Job Satisfaction of Science, 23.09.2017 KAAS 2017 Teachers of Self – Thadikkarankonam Financing Courses in Arts & Science Colleges in Madurai District Articles published in Books / Conference Proceedings Year Book title / Conference ISBN Article title 2005 Second All India Conference of 978-81- A study on motivational KAAS 909710-1-0 factors influencing Women entrepreneurship, pp.52- 57. A study on factors influencing buying decision of shampoo, pp.63-68. 2006 Third All India Conference of 978-81- Women Entrepreneurial KAAS 909710-2-7 Development- Retrospect and Prospect, pp.11-15. Influence of Advertising on the purchase decision of toilet soap consumers in Sankarankoil, pp.16- 20. 2007 Micro Credit & Rural Imperatives of Women Development empowerment through Development Programmes, pp.302- 304. 2007 Fourth All India Conference of 978-81- Influencing Factors of KAAS 909710-3-4 Women Entrepreneurship – A Factor wise Analysis, pp.11-15. A Study on India Post Services in Virudhunagar, pp.6-10. 2008 First International Conference 978-81- Investment in Postal of KAAS 909710-4-1 Avenues – A Study of Investors in VNR District, pp. 102-106. Self Help Group – A Powerful Means for Empowerment of Women, pp.1-2. Customers’ Perceptions towards E-Banking Services, pp.112-116. Innovative Products of Life Insurance Companies, pp.140-145. Organisational Climate – Spearhead to sinecure satisfaction, pp.64-66. New India Assurance Company Limited – A service provider for individual welfare, pp. 125-128. 2009 Research Methodology for 978-81-8488- Attitude of employees Researchers in Commerce and 894-2 towards information Management technology services in Virudhunagar District, pp.219-231. 2009 Fifth All India Conference of 978-81- Components to KAAS 909710-6-5 Command Organisational Climate, pp.144-148. Non Government Oraganisation in Empowering Women – A Case Study, pp. 137- 139. Savings Schemes in Post Offices and Banks – A Comparative Study, pp. 179-183. Hospital Services – An Overview, pp. 40- 43. Causes, Effects and Strategies to reduce stress, pp. 119-122. 2009 Service Quality – A Survival and Growth Healthy Practice in 978-81- Strategies in Changing Business Banks, pp.97-101. 837126-2-0 Scenario Role of Banks in E- commerce, pp. 189-192. 2010 Globalisation and Customer Ascendancy of HRM in Protection Customer Protection.

2010 Corporate Governance The need for Human Resource Management in Corporate Governance, pp.157-160. 2010 Global Business – Challenges & 978-93-80530- Marketing Strategies To Opportunities 14-7 Enhance Life Insurance Services in the Global Scenario, pp. 309-313. Training – A Helping Hand To Self Help Groups, pp. 52-57.

AAM AADMI- Target group of banks for inclusive growth, pp. 322-327. India Post – An inclusive Assistant for Rural Mass, pp. 274-278. 2010 Contemporary Issues in Finance Customer attitude & HRM towards innovative practices in Banks 2010 Research Methodology in Social 978-81- Impact of Information Sciences 910426-1-0 technology on Bank employees’ attitude, pp. 103-107 2010 Sixth All India Conference of 978-81- SHGs & Micro finance – KAAS 909710-8-9 New Paradigm for Poverty Alleviation pp.53-55 Contribution of India Post towards Rural Development pp.151-157 Organizational Climate – A Comparative Study, pp.158-164 2010 Ethics in Business and Corporate 978-93- Ethics in Advertisement, Governance 806272-6-7 pp. 19-21 Service Attributes in Banks with special reference to Housing Loan, pp. 577-579 2010 Sales Promotional Strategies of 978-81- Attitude of Cellular MSMEs 910426-5-8 Phone Users towards Sales Promotion of Cellular Phones, pp. 243- 247 Sales promotional strategies of Life Insurance Corporation of India, pp. 240-243. A Study of Awareness of Ethical Values in Advertisement, pp. 89-93. 2010 Business Horizon Attitude of Customers 978-81- towards Computer 910426-3-4 Service Centres, pp. 223-229.

2011 Women Empowerment The Role of Self Help Groups towards the 978-81- Achievement of 910426-4-1 Inclusive Growth in Rural India, pp. 56-62. 2011 Occupational Health & Stress Strategies to Cope with 978-93-80697- Occupational Stress An 66-6 – analysis, pp. 39-42. 2011 New Vistas: Challenges and 978-81- Social Securities of Prospects -Women in Informal 906512-7-1 Women Workers in Sector Unorganized Sectors in Sivakasi, pp.32-40. 2011 Seventh All India Conference of 978-81- Women Police Force in KAAS 909710-0-3 Tamilnadu, pp.154-156.

2011 Revitalising Global business: 819222211-X Biometrics in E- Issues and Strategies Banking,pp.580-584 2011 Women Entrepreneurship in the 978-81-8356- Women changing Scenario 870-8 Entrepreneurship: Challenges and Prospects, pp. 46-53 2012 Consumer Awareness, Welfare 978-81-8484- Role of LIC Towards and Protection - Problems and 143-5 Consumer Welfare, Prospects pp.189 -199. 2012 Emerging Trends in Global 978-93-80530- Training – A Strategy for Trade and Management 42-0 HRD in TamilNadu Women Police, pp. 70-74. Marketing Strategies and Consumer Perception Towards VVV& Sons. Edible Oil Ltd., Virudhunagar, pp.353- 356. Attitude of Passengers towards Omnibus Services, pp.382-385. Empowerment of Rural Households through Financial Inclusion, pp.406-410. 2012 Change Ahead 978-93-81723- Effects of Organisational 05-0 Climate on Bank Employees, pp.184-187. Attitude of customers towards Mobile Marketing, pp.263-267. Promoting online booking of tickets in Omni Buses- The need of the hour, pp. 278-280. India Post- An Edge on its competitors,pp.282- 287 Role of Financial Inclusion for Inclusive Growth in India, pp. 314- 317. Services Marketing-A Study with reference to Life Insurance Corporation Of India, pp.344-348.

2012 Inclusive Growth and Women 81-85517-89-4 Micro finance and Empowerment, 2012. Women Empowerment- The Reality Count, pp.607-609. Self Help Groups and Women Empowerment- An Analysis, pp.310- 319. Role of Banks in Achieving Financial Inclusion for Inclusive Growth in India, pp.98- 101. Police services: A Challenging job for Women, pp.548-551. 2012 Micro finance and Women 978-81- Micro finance and its Entrepreneurship 923975-2-8 impact on Self Help Vol. II, group in Women, pp.345-350 SHG – Bank Linkage: For Reaching the unreached, pp.351-356. 2012 Customer Relationship 978-81- Service Quality- The Management in the Present 923976-1-0 Measurement of Gaps in Scenario the Services of LIC, pp. 225-229 Retention Strategies for Customer Relationship Management Services in Omni Bus Services,pp.341-345 2013 International Trade after the 978-81-8371- Reflections of the Global Economic Crisis -Challenges 532-4 Financial Crisis on and New opportunities Indian Economy, pp. 24- 26

2013 Global Trade Vision 2020 978-93-80530- Global Courier Service- 54-3 The need of the Hour, pp.184-186 Challenges in Providing Safety Measures For Passengers in Omni Buses, pp.280-284. 2013 Use of Information 978-93-81723- Role of Technology in Communication Technology 12-8 Banks for Financial Inclusion, pp.167-169. 2013 Second International 978-93-81658- Job Satisfaction of Conference of KAAS 07-9 Employees: A Study with Reference to Omni Bus Services,pp.61-65 Role of Financial Institutions in the Growth of Small Scale Industries,pp.71-73 2014 Financial Inclusion – Strength , Co-operativcs and Weakness and Trend Financial inclusion in 978-93-80530- India – Issues and 55-0 Challenges, pp.97-98 Constraints faced by MSMEs in accessing credit facilities in Virudhunagar District,pp.156-157 2014 Innovative Facades in E- Online Banking Commerce Services- A Study with reference to State Bank of India, pp.39-44 2014 Impact of Globalisation on 978-93-81723- Role of Lead Bank in the Indian Finacial System 26-5 Money Market,pp.193- 196

2014 FDI and Economic Development 978-93-80- Current Credentials of 686-90-5 FDI’s Pathway in India, pp.169-175 2014 Indian Service Sector in the 978-93-83191- i) A Study on Blockwise Information and Communication 09-3 and Sectorwise Progress Technology Era: Emerging of Lead Bank in Trends Issues and Prospects Madurai, pp.125-126.

ii) Performance Analysis of Service Sector – A Study with Reference to Non-Banking Financial Companies, pp.106-107. 2015 Innovative Practices in 978-93-81723- i) Attitude of Consumers Functional Management 47-0 towards DTH services in Virudhunagar, pp. 44-51.

ii)Marketing Management Strategies of Omni bus Operators, pp.114-125

ii) Use of CAMEL for financial evaluation of Muthoot Finance Limited, pp.155-161.

2016 Emerging Trends in Consumer 978-93-5258- A Study on Attitude of Behaviour 428-4 Customers Towards Non-Banking Financial Companies

2016 Role of Information & 978-93-5258- Attitude of the Communication Technology 485-7 Employees towards (ICT) on the Growth of Service Effectiveness of Training Industries to cope up Technology up gradation, pp.230-232

The Role of National Skills ISBN:978-93- Techno- friendly 2016 Qualifications Framework 81723-59-3 Curriculum to Spur (NSQF) in Designing the Employability, pp.11-15 Curriculum

2016 Payment Banks: Opportunities ISBN: 978-93- Shifting Paradigms of and Challenges 81723-58-6 Banks in Recovery of NPAs, pp. 155-158. February Business Management Practices ISBN : 978- Usage Pattern of 2017 in Emerging Indian Economy 93-81723-64-7 Smartphones among Teenagers, M18-M28 September Twelfth All India Conference of ISBN : 978- Determinants of Job 2017 KAAS 2017 93-81658-18- Satisfaction of Teachers 15 of Self – Financing Courses in Arts & Science Colleges in Madurai District, pp. 23- 26 October Attitude of College 2017 students to Published in conference proceedings Date Venue Level Seminar Topic Title of the paper

01.09.2005 V.V.V. College UGC- Recent Trends in i) A Study on for Women, National Commerce Perceived Need & Virudhunagar Education and Satisfaction of Conference 02.09.2005 Research Bank employees. ii) Need for Management of NPAs in Banks.

13.03.2006 N.M.S.S.V.N UGC State Rural Problems of Level Entrepreneurship- Women & College, Seminar- Changes and Entrepreneurs. Nagamalai, Department 14.03.2006 Madurai of Challenges Economics

11.08.2006 National College Of Tamilnadu Students’ Imperatives of Engineering, State Level Projects Scheme Women & Council For Cum Exhibition Empowerment . 12.08.2006 Science and Trough Technology Development Programmes

21.09.2006 Adaikalamatha International Global Business Different Phases Institute of Conference and Policy of Women & Management, Modelling Entrepreneurship- 22.09.2006 Vallam, Thanjavur A Comparative Study in Virudhunagar.

19.01.2007 ANJA State Level Customer i) CRM in College,Sivakasi Seminar Relationship banking & Management ii) Customer preference for 20.01.2007 LIC iii) A Holistic 13.04.2007 Scott Christian Fourth All i)Approach Constraints College, Nagarcoil India faced by Women Conference Entrepreneurstowards CRM ii) Determinants of SRF of Job satisfaction iii) Behavioural pattern of consumers towards Computers 19.12.2007 Sourashtra College, State Level Emerging Trends i) Organizational Madurai Seminar in Functional Culture: A Management in Property of the Corporate Sector Employees in India ii)Services Marketing – A Study with special reference to India Post

10.01.2008 Karpagam Arts and International Changing Role of Participative Science College, Conference Banks – a Global Management - to Coimbatore Perspective Motivation to 12.01.2008 bank employees

19.04.2008 Scott Christian First Business College, Nagercoil International Performance of Conference LIC of SRF

07.08.2008 V.H.N.S.N College, UGC - Human Rights i) Self Help Virudhunagar. National Advocacy and Group – to Seminar Training Solvojure of Self Reliance Women 9.8.2008 ii) Human Rights – Assert to annex asset V.V.Vanniaperumal UGC Challenges of i)Internship as a College for Sponsored Commerce Career 22.09.2011 Women, National Education in the Launchpad for & Virudhunagar in Seminar Twenty First Commerce Collabaration with Century. Graduates. 23.09.2011 Department of Commerce, MKU, ii) Madurai. Entrepreneurship: An indispensable component of Commerce Education.

iii) Entrepreneurial Education to Prospective SHG members.

iv) Upgradation of Insurance Education in Commerce Curriculum.

v)Commerce Education for Prospective Bankers.

vi)Enhancing E- commerce Education for a Better Future.

vii)Commerce Education opens New arenas for Women Commerce Students.

06.03.2012 V.V. NAAC i) Teachers as & Vanniaperumal sponsored mentors in 07.03.2012 College for National promoting self Women, Level employment. Virudhunagar – Conference IQAC ii) Multimedia: An innovative teaching and learning strategy

Books published / edited Published / Year Book title ISBN Publisher edited 2010 Banking Technology Published 978-81-234- New Century Book House 1819-1 Private Limited, Chennai V Seminars/Conferences/Workshops attended Seminars Date Level Name of the Seminar Venue 14.10.1985 PG Commerce Association, Whither Commerce Education American College, Madurai 20.12.1986 Planning Forum and Population Club, Population Study V.V.V.College for Women, Virudhunagar 21.03.1987 District District Family Welfare Population Study Development,District Family Welfare Development, VHNSN College, Virudhunagar VHNSN College, Virudhunagar 17.03.1988 PG Commerce Study Club, Advertising NMSSVN College, Madurai 10.09.1988 COHSSIP, VVV Financial Management College for Women, Virudhunagar 16.12.1988 COHSSIP, VVV Advertisements Today College for Women, Virudhunagar 16.03.1989 COHSSIP, VVV College Business Financing Today for Women, Virudhunagar 4.10.1989 COHSSIP, VVV Manpower Management College for Women, Virudhunagar 12.03.1990 Sarvodaya Ilakkia & Pannai, Madurai – 13.03.1990 Human Recourses Management Vivekananda College, Tiruvedakam 06.03.1997 Commerce Savings – A new perspective Association, VVV College for Women, Virudhunagar 15.2.2000 E-Commerce Commerce Association, VVV College for Women, Virudhunagar

12.02.2001 Commerce Introduction to E-Commerce Association, VVV College for Women, Virudhunagar 13.02.2002 COHSSIP, VVV Recent Trends in Entrepreneurship College for Women, Virudhunagar 25.09.2002 COHSSIP, VVV Business Finance College for Women, Virudhunagar 08.08.2003 State State Level Seminar, VVV College for Globalisation State Level seminar Women, Virudhunagar 26.3.2004 State State Level & Seminar , & TNSCST, 27.3.2004 Chennai, Women Entrepreneurship VVV College for Women, Virudhunagar-

21.09.2004 State State Level Seminar, Capital Market VVV College for Women, Virudhunagar 05.10.2005 UGC Sponsored Visiting professor Lecture and discussion on topics of Current Visiting Professor Lecture and Discussion importance at Madurai Kamaraj University, the centre for Dr. Jahir Hussain studies, Madurai 11.08.2005 State UGC sponsored State Institutional Finance &Rural Level Seminar, development Sri.S.R.N.M.College, Sattur 01.09.2005 National UGC sponsored & National 02.09.2005 Recent Trends in Commerce Conference,UGC sponsored National Conference, VVV Education & Research VVV College for Women, Virudhunagar

15.03.2008 International International Conference, St. Globalisation- Impact, Challenges and of Opportunities Joseph’s College Arts and Science, Cuddalore 02.09.2006 International International Conference, Global business & policy Adaikala Matha modelling, Institute of Management, Thanjavur 23.09.2006 National UGC sponsored National Seminar, Trends in Globalisation of Higher Devanga Arts Education- Issues and Concerns College, Aruppukottai 02.12.2006 National Third All India Conference of Scott Christian KAAS College, Nagarcoil 21.02.2007 State State Level Seminar, VVV College for VAT Its impact on Prices – Women , Virudhunagar, 21.09.2007 State State Level Seminar, Investment Opportunities in Capital SEBI- Vivekananda Market College, Tiruvedakam - 11.12.2007 National NAAC sponsored & National level Quality and Excellence The Prime 12.12.2007 – Seminar, VVV Mantras of Higher Education College for Women, Virudhunagar - 28.02.2008 Intercollegiate Commerce Graduates- Opportunities and Seminar cum Meet – Challenges in the Globalised scenario VVVC Comfest P.C. Kannan Janaki Rolling Shield-2008 02.12.2009 National VVVC & Centre for Curriculum designing & Evaluation for to Educational Autonomous Colleges 5.12.2009 Research, Madurai Kamaraj University, Madurai – VVVCollege for women, Virudhunagar 15.02.2010 State State Level Seminar, IQAC Adithanar Quality Sustenance and Enhancement in College of Arts and Higher Education Science, Thiruchendur – 23.07.2010 National AICETE Sponsored National Seminar, Department of Contemporary issues in Finance & HRM Management Studies, VHNSN College – 06.08.2010 National TANSCHE & Sponsored National 07.08.2010 Level Seminar, Research Methodology in Social Sciences IQAC, VHNSN College, Virudhunagar 0 3.12.2010 & Retraining of Teachers Programme IQAC, VVVC, VNR 0 4.12.2010 22.09.2011 National UGC sponsored & National 23.09.2011 Seminar, VVV College for Challenges of Commerce Education in the Women, Twenty First Century. Virudhunagar in Collabaration with Department of Commerce, MKU, Madurai. 31.10.2011 & Retraining of Teachers Programme IQAC, VVVC, VNR 01.11.2011 Workshops 08.12.1988 COHSSIP, VVV to Computers in Business College for Women, 10.12.1988 Virudhunagar 20.12.1989 COHSSIP, VVV to Computers in Business Applications College for women, 22.12.1989 Virudhunagar – 29.03.1995 National Workshop on Competitive Department of Youth Examinations Welfare, Madurai Kamaraj University, Madurai-VHNSN College, Virudhunagar 05.10.2007 National Research Centre in English, VHNSN Effective Thesis writing College, Virudhunagar 19.11.2007 National UGC Workshop- Capacity Building for Women to Managers in Higher Education Centre for Women’s 23.11.2007 Studies, Lady Doak (Residential) College, Madurai 15.12.2007 Inter Inter University University Workshop, Dept. of Business lls Enhance U’r Memory Ski Administration, SFR College for Women, Sivakasi. 22.12.2007 FOCOT, VVV Application of Statistical Tools in Social College for Women, Research Virudhunagar 28.11.2014 National Commerce Wing , Commodity Market and Investment DDE, Annamalai Strategies University, Annamalai Nagar.

VI Course attended (Refresher / Orientation / any other ) Name of the Course Venue Duration Orientation 28.09.88 to Programme Academic Staff College, Madurai Kamaraj University 26.10.88

Centre for Entrepreneur Development in 29.01.96 to Refresher - Faculty Entrepreneurship association with Dept. of 18.02.96 Development Entrepreneurship studies, Madurai Kamaraj University, Programme Madurai, sponsored by Dept. of Science & Technology, Govt. of India, New Delhi-CED, Training Centre, Madurai Others B A Queen Planning Forum & Population Club, VVV College for 27.02.1988 Women, Virudhunagar 17.10.1989 Dept. of Youth Welfare, Madurai Kamaraj University, Memorisation to Madurai 20.10.1989 28.01.2003 First Aid Course St. John’s Ambulance, Sivakasi, VVV College for Women, Virudhunagar & 29.01.2003 Personality 01.02.2003 Development Course VVV College for Women, Virudhunagar - B A Princess Personality 28.01.2003 Women Entrepreneur Development Centre, VVV Development Course & College for Women, Virudhunagar, - B A Queen 29.01.2003 07.11.2005 Basics in Windows VHNSN College, Virudhunagar, to and MS- Office 18.11.2005

VII Role in Academic Bodies :

As a member of Board of : Studies University / College Period Board ANJA College, Sivakasi 2008-2010 UG

Sri SRNM College, Sattur 2010-2012 PG VVVC, VNR From 2009 to till date UG, PG & M.Phil V.H.N.S.N College, VNR 2017-2019 UG, PG & M.Phil As a member in Inspection Commission / Interview Panel / others Particulars Date Venue Course / Post Subject Expert in 17.07.2013 & VHNSN College, Assistant the selection 19.07.2013 Virudhunagar Professor of committee for Commerce regular vacancies (GT category and GT W catetory)

Academic Audit Name of the University / Year Course College

VIII Resource person / Chairperson Activity Date Topic / Theme Event Venue Kshatriya Old 26.7.2008 Women & Chief Guest Kshatriya Girls Girls’ Education Higher Association Secondary School, Virudhunagar. State Level 04.02.2011 State Level Guest speaker Sri Adi Seminar Seminar on Chunchanagiri Women Women’s Entrepreneurship College, – Challenges and Cumbum Opportunities in the Globalised Scenario Research Cell 19.03.2011 Moderator for the Moderator Sri Kaliswari paper College, presentation Sivakasi Session – Research Cell.

CBI 18.09.2012 Department of Guest speaker Nadar Association – Commerce, CBI Saraswathi Guest lecture Association- College of Arts Guest Lecture on and Science, Women Theni Entrepreneurship- Its Multiplier Effect on Women Employment and Empowerment. Guest Lecture 20.08.2013 M.Com Guest speaker S.F.R College, (Banking Sivakasi Technology) Guest Lecture on Technology- Performance Parameter in New Era Banking. Guest Lecture 18.12.2014 Department of Guest speaker A.K.D.R. Business College, Administration Rajapalayam and Commerce – Banking Technology. Pre Submission 4.06.2015 Mrs.M.Sumathi Chair Person S.F.R.College Viva-Voce Ph.D Scholar for Women, Session Sivakasi Guest Lecture 20.10.2015 M.Phil Guest speaker VVV College, Mathematics Virudhunagar Association- Research Methodology Pre Submission 30.11.2015 3 Ph.D Scholars Chair Person S.F.R.College Viva-Voce for Women, Session Sivakasi Ph.D Entrance 25.07.2015 Ph.D candidate External S.F.R.College Examination – Examiner for Women, Viva Voce Sivakasi Guest Lecture 12.01.2017 Methodology for Guest speaker S.F.R.College Research for Women, Sivakasi Recent 1.07.2017 Opportunities in Guest Lecture S.F.R.College Advances in Higher Education for Women, commerce Sivakasi Education IX Seminars / Conferences / Workshops organized Date Level Theme

X Student - oriented Service : Staff - in - charge of various activities in the i. Institution 2010 – 11 Member in College Magazine Editorial Board 2011 – 12 Golden Jubilee Committee member 2012 – 13 Golden Jubilee Committee member 2013 – 14 Vocational Guidance 2014 – 15 Vocational Guidance 2015- 16 Vocational Guidance 2016- 17 Curriculum and Development Cell 2017 - 18 Dean of Arts ii. Department 2010 – 11 2011 – 12 2012 – 13 Department library in-charge 2013 – 14 Department library in-charge 2014 – 15 Parents and Teachers Association In-charge 2015- 16 PG Commerce Association Vice-President 2016 - 17 Extension Services In-charge 2017 - 18 Work load & Time Table

iii. A) Any other information (Membership in various academic related bodies / societies / associations)  Editor – in- Chief, MASIVJ International Multi Disciplinary Journal  Member in Advisory Board of PRIMAX Foundation , Bengaluru  Member in Forum of Commerce Teachers (FOCOT), Madurai.  Member in Commerce Association of , Kerala.  Member in Kanniyakumari Academy of Arts and Science Colleges (KAAS), Nagarcoil. B) Judge  Judge for Virudhuanagar District Level Competitions among Self Help Groups Conducted by Virudhuanagar Collectorate.  Judge for Intercollegiate Staff Meet- Department of Commerce (Corporate Secretaryship) ANJA College, Sivakasi.

Residential Address :

Dr. (Mrs.) A. RAMA, 47, Lakshmi Colony Katcheri Road, Virudhunagar – 626 001