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Media Kit Ajfc Newspaper Association Distribution Advertise to reach Canada’s niche spending force: DND and the Canadian Armed Forces personnel ASSOCIATION DES JOURNAUX 2020 DES FORCES CANADIENNES CFNA CANADIAN FORCES MEDIA KIT AJFC NEWSPAPER ASSOCIATION DISTRIBUTION LEGEND NAVY AIR FORCE ARMY YUKON NORTHWEST NUNAVUT TERRITORIES BRITISH COLUMBIA LABRADOR NEWFOUNDLAND ALBERTA 3 4 QUEBEC MANITOBA 1 SASKATCHEWAN 6 ONTARIO 11 2 13 15 5 14 10 12 16 9 10 INDIVIDUAL BASE NEWSPAPERS 7 16 8 1 19 WING COMOX 6 17 WING WINNIPEG 10 ST-JEAN AND 14 CFB HALIFAX Totem Times Voxair MONTREAL GARRISONS Trident DIST: EVERY TWO WEEKS DIST: EVERY TWO WEEKS Servir DIST: EVERY TWO WEEKS DIST: EVERY TWO WEEKS 2 CFB ESQUIMALT 7 CFB BORDEN 11 3 WING BAGOTVILLE 15 14 WING GREENWOOD Lookout Borden Citizen Le Vortex Aurora DIST: WEEKLY DIST: WEEKLY DIST: MONTHLY DIST: WEEKLY 3 CFB EDMONTON 8 8 WING TRENTON 12 VALCARTIER 16 22 WING NORTH BAY Edmonton Examiner Contact GARRISON The Shield DIST: EVERY WEEK DIST: WEEKLY Adsum DIST: MONTHLY DIST: EVERY TWO WEEKS 4 4 WING COLD LAKE 9 CFB PETAWAWA 13 CFB GAGETOWN ASK DIGITAL Courier Petawawa Post Post Gazette ABOUT MARKETING DIST: WEEKLY DIST: WEEKLY DIST: WEEKLY OUR PACKAGES AND FLYER INSERTION 5 CFB SHILO Shilo Stag Total Distribution = 107,200 DIST: EVERY TWO WEEKS FOR ONE INSERTION IN ALL 16 BASE NEWSPAPERS DEMOGRAPHICS CANADIAN ARMED FORCES Community profile The CAF and the Department of National Defence are powerful consumer groups with billions in economic impact! THE NATIONAL DEFENCE TEAM Regular Force Members 66,465 Primary Reserves 47,135 Military Families 138,100 DND Public Servants 27,000 Veterans 649,300 Estimated Total: 928,000 REGULAR FORCE 16% 38% SUPPLEMENTARY RESERVE, ADVERTISE IN CADET INSTRUCTORS, RANGERS CANADIAN 21% PRIMARY RESERVE FORCES 25% DND PUBLIC SERVANTS 16 NEWSPAPERS LOCATED ACROSS CANADA CAF MEMBERS STATISTICS Reach the three CAF environments: Average Age 35 Army, Air Force, and Navy! Average Income of Officers $98,000 Average Income of Non-Commissioned Members $72,000 DATA AS OF 2017-19 BOOKING CENTRALIZED Booking and billing ONE CONTACT: Joshua Buck CAF NATIONAL AD REPRESENTATIVE WORK: 250-363-8602 CELL: 778-977-5433 EMAIL: [email protected] [email protected] WE SPECIALIZE IN MARKETING: • Ads targeting career transitioning military • Flyer insertion • Targeted social media and more! BOOK ANY OR ALL 16 NEWSPAPERS! Contact Josh for Remembering Book an ad newspaper.comnenewneewwwssppaaperppeerr..co.ccoom service at home MARPAC NEWS and abroad. CFB Esquimalt, Victoria, B.C. base-specific newspaper rates. Volume 64 Number 44, November 4, 2019 campaign. Send your BONUS DISTRIBUTION Remembrance TO ROYAL CANADIAN Salute. LEGIONS SURROUNDING Join us in honouring EACH BASE! those individuals Taking a Knee, painted by Scott Waters, is based on a photo taken during Exercise Desert Ram at the CFB Suffield Training area in April 2011. This painting also represents the beginning of the month and half the artist spent with 3 Princess Patricia Canadian Light Infantry in their who put their life lead-up training and deployment on Operation Attention Roto 0. Specifically, this image shows the culmi- nation of a live fire attack and presents www.basenewspaper.com a soldier during the consolidation phase of that attack. The painting itself was created for the on the line for True Patriot Love Foundation, as part of their annual gala and fundraising event. Read the artist’s story on page 8. Canada. .
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