Journal of Critical Reviews

ISSN- 2394-5125 Vol 7, Issue 13, 2020 THE IMPLEMENTATION OF PROPER IN THE ENVIRONMENTAL MANAGEMENT AT THE AREA OF PT. RAPP PANGKALAN KERINCI, PELALAWAN REGENCY, RIAU, INDONESIA

Sofia Achnes, Isyandi, Almasdi Syahza, Achmad Hidir

Faculty of Social and Political Science, Riau University [email protected]

Received: 17.04.2020 Revised: 19.05.2020 Accepted: 14.06.2020

Abstract This study was aimed to analyze the implementation of Proper as part of environmental management conducted by PT. RAPP. Proper is a program created by the Ministry of Environment to assess the company's performance rating in environmental management. This research is using mixed method by combining quantitative and qualitative method, supported by assessment technique in form of interview, observation, and document analysis. The document analysis is done related to the proper program and CSR in the previous year. Document analysis is used to lead interview questions and as synchronizing tools between informants answers and existing company’s data. PT RAPP in accordance with Government Regulation No. 24 year of 2009 was located in an industrial area of Kampar Industrial Estate (KIK). PT RAPP has succeeded in achieving the green category (green certificate) which is an award given to the person responsible for environmental management more than required in the regulation (beyond compliance) through the management of environmental system and utilization of 4R resources (Reduce, Reuse, Recycle, Recovery). However, in recently Proper rating’s of PT. RAPP was at the blue level, or in other words, the realization of achievement level of the ranking has not been optimal. Environmental management system on the proper implementation in overcoming environmental pollution in PT. RAPP and the supporting and inhibiting factors in the proper implementation of PT. RAPP.

Keywords: Proper, policy, environmental management, corporations

© 2020 by Advance Scientific Research. This is an open-access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/) DOI: http://dx.doi.org/10.31838/jcr.07.13.141

INTRODUCTION Environmental Compliance. Therefore, Proper is one of public The national development policy has stipulated that the policies in environmental management and regulatory tools and development of the environment is directed to maintain and various criteria. improve the sustainability of environmental function and its quality. So that the socio-economic activities of society and The criteria of Proper assessment are listed on the regulation of national development as well as the efforts of the utilization of Indonesia Ministry of Environment No 06 year of 2013 on natural resources, including water, land and air, shall be Corporate Performance Rating Program in Environmental sustainable through increasing awareness of the environment, Management. Generally, PROPER performance ratings are divided conservation and rehabilitation of ecosystems, pollution into 5 ratings marked with each color i.e. Gold, Green, Blue, Red prevention and control, proper and responsible management of and Black. Obedience criteria are given in blue, red and black natural resources utilization, and through spatial planning and ratings, while the criteria for assessing aspects beyond the integration of development activities within the region. Thus, it required (beyond compliance) are Green and Gold. Green and needs to be supported by the active participation of the Gold Assessmentare introducing performance screening based on community and the business world and the advancement of Environmental Management Performance Summary Document science and technology in order to improve people's welfare. (Yuwono et al., 2012). Community awareness was one important concern the The proper mechanism begins by the selection of participating government. This government's policy is used to prevent negative companies, in which the Proper target company participant impacts caused by industrial activities. One efforts made by the arethose that has an important impact on the environment. They government through the Ministry of Environment is by are listed on the stock market, has an export-oriented product or conducting corporate performance appraisal program in used by the public at large. After setting the participant, then data environmental management known as PROPER. Proper has been were collected by observingand evaluating the implementation of done since 2002 by the Ministry of Environment. This Corporate environmental management report submitted by eachcompany. Performance Rating Assessment Program (PROPER) is one of In addition, the primary data collection was also carried out by Ministry of Environment's efforts to encourage corporate conducting direct field surveillance that was carried out by the compliance in environmental management through information Environmental Supervisory Official (PPLH). Further, the instruments. Proper is carried out through a range of activities informations collected were processed into a temporary report directed for: (i) encouraging companies to comply with legislation card containing the company's evaluation in term of water, air, through incentives and disincentives, and (ii) encouraging and B3 (hazardous chemicaland waste) management compared to companies with good environmental performance to implement the proper rating criterias. This temporary report card has already cleaner production. Information on each company’s performance indicated a company performance rating based on those proper was arranged by stakeholders on a national scale. It is expected rating criteria. that stakeholders can actively accessed this compliance Every temporary report cards was then discussed through a peer information, and encourage companies to further improve review mechanism by a technical team. This discussion results environmental management performance. Thus, the were reported to Eschelon 1 of Ministry of Environmental environmental impact of corporate activities can be minimized. In (Kementerian Lingkungan Hidup/KLH) officials in order to get other words, Proper is a Public Disclosure Program for any comments and considerations. Afterwards, the report card

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was reported to the board of consideration to obtain their opinion Program in Environmental Management. By this proper and approval of this council. The report card from this council mechanism, it was seen that the implementation of this property wasconsidered as a temporary report card which have to be evaluation by the bureaucratic structure has been complicated submitted to the company and local government. Later, and convoluted. companies and local governments were given an opportunity to file some objections supporting by new valid datas. After the In the period of 2002 – 2011, many companies had been assessed period was passed, the result would be reported to the board of by the Ministry of Environment and the Province in accordance consideration. The Council shall give its final opinion on the status with their respective authorities. According to Amandha et al, of the company's performance before it could be reported to the proper assessment program consisting of five colors namely gold, minister. The Minister will examine, provide the policy, and green, blue, red, and black will be able to assist the government in establishe the status of the company's performance rating by assessing the performance of each company. With this property, considering the reports of the consideration council. This proper companies can expose information about their obedience, so that mechanism has been established by the Regulation of Ministry of society can give good or bad response to them. Environment No 05 Year 2011 on Corporate Performance Rating

Figure 1. Development of Proper Participant since 2002 until 2011

On this period, 1002 companies participant had been evaluated Proper execution is not an exception.All industrial activities (on a and supervised through the proper mechanism. For about 995 scale specified by KLH) shall comply the proper rating as defined companies were rated and 7 companies were not announced by law. PT Riau Andalan Pulp And Paper (RAPP) is one of because 4 of them were in law enforcement process, 2 of them companies that has engaged in the production and marketing of were being ordered to perform mandatory audits and 1 company pulp as its main business and other chemical industries. It has 4 was on force majoure company. This first time proper supervision (four) factories with total pulp capacity production of 2,262 has penetrated the psychological number of 1000 companies. In million tons per year. Each plant consists of 3 (three) parts that the coming years, this number will improve continuosly, so it have interdependency. They are utility/offsite factories, ammonia would cover 2000 companies by 2014. factories and pulp mills. Proper developments can not be separated from the Prokasih PT. Riau Andalan Pulp And Paper (RAPP) is one large scale (Program Kali Bersih/River Revitalization Program) which had international company operating in Pangkalan Kerinci Pelalawan been conducted on 1990 till 1995. Proper is a refinement program District, Riau Province. In accordance with Government of Prokasih since 2002. Proper judgments are based on different Regulation no. 24 Year 200, it is located on one industrial area as criteria, which are increasingly refined, rigorous, and detailed. The Kampar Industrial Estate (KIK). PT RAPP has successfully Proper Implementation shall be carried out on the business and / achieved the green category (green certificate), which is given to or activity of the AMDAL or UKL-UPL (Environmental the company thatare responsible for environmental management Management and Monitoring Efforts), in which should has: a) the more than regulation requirement (beyond compliance) through product proceeds to the export destination; b) exists in the stock itsgood environmental management system and utilization of 4R market, c) give an attention to the community both on regional resources (Reduce, Reuse, Recycle, Recovery) and doing any social and national scope; d) has any significant scale of activity impact responsibility program(CSR) well. This Green category was given on the environment (KLH, 2012). by Vice President of Republic of Indonesia Boediono. Itwas the result of company's commitment to the application of According to KLH (2012), the person in charge of a business and / environmental friendly business, sustainable and cleaner or activity that obtains a blue rating has to fulfill those conditions production. However, the green rating achieved in 2010-2011 can that are: a) there are no significant findings during the supervision not be sustained in the following years due to poor management, time; and b) there is no conflict with the local community during which can be seen from planning, implementation and evaluation. and after the supervision. This Blue level could be upgraded by submitting DRKPL, in which consist of: a) implementation of The existence of PT RAPP opens employment opportunities for environmental management system, b) achievement of energy local community to work in. On the other hand, PT RAPP has a efficiency, c) reduction and utilization of hazardous chemical and negative impact on the community, due to the frequent occurrence waste (B3), d) applying the principle of reduction, reuse and of air pollution, rain dust and unpleasant air caused by bad odors. recycling of non-B3 solid waste , E) reduction of air pollutants and Thoseoccurences bring an adverse effects, especially on public greenhouse gas emissions, f) achievements in water efficiency and health. Suggests that planning is a process to prepare reduction of pollution loads, g) biodiversity protection, and h) systematically with the awareness of the use of limited resources community empowerment. but are oriented to achieve goals effectively and efficiently.Achieving the goal required accurate policy

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formulation. Thus, it can be concluded that good planning is a. Communication crucial for implementation of policies and in turn, it will also The policy requires the implementor to know what to do, what are determine the achievement of objectives that have been the goals and objectives of the policy transmitted to the target established, for example in terms of community empowerment. group in order to reduce the distortion of implementation. If goals and objectives are unclear or even completely unknown to the The objective of this research is to find the proper application target groups, there will be resistance from them. model in industrial estate and an alternative policy of Proper application in PT RAPP industrial area. For that we need to do b. Resources analysis and deep understanding on: Although the contents of the communication have been clearly a. Environmental management system on the proper communicated and consistent, but the implementor lacks the implementation in overcoming environmental pollution in resources to implement,it will not running effectively. It needs PT. RAPP. tangible human resources, the competence of the implementor b. the supporting and inhibiting factors in the proper and the financial resources. Resources are important factors for implementation of PT. RAPP implementing policies effectively.

Novelti atau kebaruan dalam penelitian ini adalah meminimalisasi c. Disposition dampak negatif yang ditimbulkan perusahaan serta terciptanya This is consist of character and characteristics possessed by the sinergi program dan sumber daya pembangunan yang implementor such as commitment, honesty and democratic dilaksanakan secara bersama-sama oleh Pemerintah Daerah, nature.A good implementor has a good disposition, so he will be perusahaan dan kelompok masyarakat sipil sehingga ditemukan able to run the policy as well as what is desired by it makers. Any suatu model yang ideal untuk penerapan proper secara efektif dan different attitudes or perspectives of the implementor will affect efisien. Dengan penerapan pelaksanaan proper yang terukur dan the policy implementation ineffectively. sistem pemberdayaan masyarakat yang optimal sehingga mendorong perusahaan untuk meningkatkan kinerja pengelolaan Bureaucratic structure in charge of implementing policies has a lingkungan hidup ketingkat yang lebih optimal. significant influence on its implementation. One of the important structural aspects of any organization is the existence of standard LITERATURE STUDY operating procedures or SOPs. The operational structure becomes Environmental management system based on ISO 14001 is a the guideline of each implementor in acting. An overly complete management system related to company policy as an organizational structure will tend to undermine supervision and attention on potentially impact to the environment around the lead to complicated bureaucratic procedures, and further affect to company's operating area. The management system should cover inflexible organizational activity. the whole process of planning, research, implementation, responsibility, until the review, creation and maintenance of The target group will always has range from active to passive policies that have been generated. acceptance, indifference, passive resistance to active rejection of policy implementation, in which is basically build a resistance to This management system (ISO 14001, 2009) is including overall change. Soehardjo (in Tangkilisan, 2005), explains that the programof organization, responsibility, implementation, participation of all elements of society by voluntary cooperation is procedures, resources, implementation, achievement, evaluation the key to the success of development. and policies. In addition, environmental management system is part of the organizational management system used to develop RESEARCH METHODS and implement environmental policies and manage This research is using mixed method by combining quantitative environmental aspects in pour of ISO 14001. and qualitative method, supported by assessment technique in form of interview, observation, and document analysis. Implementation of environmental management system (ISO Observation aims to figure out the company perform in 14001) is a basic framework of pollution prevention, as well as the implementing proper program indicated by the result of arrangement of applicable laws and other provisions that are production and also the reaction of the community toward bound by the company as well as doing a continuous improvement company's program. efforts. According to Intan Kirana, environmental management is an ongoing cycle of planning, implementation, evaluation, and The document analysis is done related to the proper program and improvement of processes within the organization in such a way, CSR in the previous year. Document analysis is used to lead so that corporate and government business goals and interview questions and as synchronizing tools between environmental goals are synergistic. informants answers and existing company’s data. There are several steps in doing this research. They are: a) how proper and A good environmental management system is built on the concept how important the proper is to the company, b) how important of TQM (Total Quality Management), for example ISO 9000. To the proper benefits to the company, c) the factors that become improve environmental management, the organization should not obstacles in the implementation of proper. only know about what is going on, but also has to know why it is happened. Most implementations of environmental management PT RAPP has two location of plantations, which are Pangkalan (including ISO 14001) will be successful if being supported by top Kerinci in Pelalawan Regency for approximately 80 km east of management; focus on continuous, simple, flexible and dynamic Pekanbaru City and the other in banks of Kampar River. Its main improvements following environmental change and awareness; office is located on Jl. Jenderal Sudirman, BNI Building on floor 20- and also accomodate involvement of all parties. In this case, there 22, Jakarta. The locus of this study was done in Pangkalan Kerinci are some considerations that must be understood, namely Subdustrict (Kerinci Timur, Mekar Jaya and Kerinci Barat village) planning program and effectiveness. and Pelalawan Subdistrict (Lalang Kabung, Sering and Pelalawan village). Edwards III (in A.G. Subarsono, 2008) states that policy implementation is influenced by four variables: a) The datas were used in form of: 1) primary data, taken from communication, b) resources, c) disposition d) bureaucratic interview results to key informants about the environmental structure. These four variables are also related to each other. management done by the corporation; 2) secondary data, taken

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from the formulation of the proper in written document and file of the company.

Sistem Manajemen Pemberdayaan

Lingkungan Masyarakat

Faktor yang Faktor yang

Mempengaruhi Menjadi Kendala Kinerja Perusahaan

Figure 2. Conceptual

RESULT AND DISCUSSION 1. PT. RPE (Riau Power Energy), which serves to produce PT. Riau Andalan Pulp and Paper (RAPP) is a private company electricity, steam, water and pressurized air. engaged in pulp and paper manufacture. The company was 2. PT. Riau Fiber Business Unit, which provides wood raw founded by Sukanto Tanoto who has started it from family material. business to be an international business. PT. Riau Andalan Pulp 3. PT. Riau Pulp, which serves to produce pulp (pulp). and Paper is a subsidiary of King Garuda Mas International, which 4. PT. RAK (Riau Andalan Kertas), which serves to produce is a major shareholder of APRIL Group (Asia Pacific Resource paper (paper). International Holding Ltd), a well known brand in international business world. In 1995, the company has started its production PT RAPP and its subsidiaries are fully committed to in Riau Province, precisely in Pangkalan Kerinci Village, Pelalawan environmental sustainability around its production site as well as District. It production capacity was reaching 750.000 ton pulp per the development of communities surrounding. This commitment year. In 2010, it was gain to 2.1 million tons per year. is reflected in one of the corporate cultures of "Caring for the environment". Concern for the environment, this company PT. RAPP is already using the similar internal and external waste implements the Environmental Management Plan (RKL), management facilities as any modern factories in North Environmental Monitoring Plan (RPL), and also join the National Americans and Europeans today. Those equipment and Committee of Responsible Care Indonesia (KNRCI). technology are imported from Europe, especially Finland and Sweden, for example sund fibrator, superbatch cutting tools, wash 1. Environmental Management System At PT RAPP and pulp filter, oxygen delignification system, bleach and second The emergence of various responses in the implementation of stage filtering. PT. Riau Andalan Pulp and Paper distributes its environmental management provides an overview of complexity pulp market abroad for about 85% from total production and 15% level about its content and issues. It requires comprehensive and remain for local. The products are exported to many countries, integrative thinking as well as a wise and full policy action to bring such as America, China, Korea, India, Taiwan, Japan, Australia, and this issue as mandated by the law. Environmental management is other countries in Europe and South East Asia. also a multidimensional process, takes a long time, and produces impact slowly. Considering this potential negative impacts in PT. Riau Andalan Pulp and Paper is built and designed to operating industry, PT RAPP manages the environment as follows: commercialize a high quality pulp and paper. This kind of pulp is produced chemically with sulfate (kraft) process. The control 1. Preparation of AMDAL prior to the construction of factories system has been incorporated into ISO 14001 system as a sign to and other projects determine the world quality product. The labor force of PT RAPP 2. Implementing International Standards to prevent negative is approximately 3,800 people. It has 23,000 contractors, that are impacts in both during construction and its operations. 80% domestic and the rest of 20% are overseas coming from 3. Implement International Management System of ISO 9001: India, Finland, Canada, America and Philippines. 2000, IS014001: 2004, ISO 9001 for quality management system (OHM), OHSAS 18001 (Occupational Health and Facilities provided by the company are as follows: health facilities, Safety Assessment Series) in its operations. security, employee insurance, housing (PT RAPP housing 4. Apply the Proper requirement to suppress the pollution complex), training facilities and education, canteen (food court), level, so that it meets the Limit of Threshold (NAB). schools, hotels, minimarkets and sports facilities. In addition, PT. 5. Running CSR/Comdev Program as a form of social awareness Riau Andalan Pulp and Paper is also considered as a fast growing to the local community. private company and getting certified by ISO 9002 and ISO 14001. 6. Comply with legal and regulatory requirements, including It is a company that uses advanced production technology environmental regulations. including superbatch administrator digester system and 7. Conducting dialogue with local government of Level I and production system with a sophisticated control system and Level II, community leaders and religious leaders. management both in terms of production and at cooperate level. 8. Fulfill Proper requirements to reduce concerns of RAPP consists of 4 departments, which are: waste/pollution that may be inflicted

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9. Provide assistance that is contained in the Corporate Social 1. The Rio Conference has linked two key terms, namely the Responsibility (CSR) program. development of whole earth and its environmental protection. In general, environmental management in PT RAPP industrial area 2. The roadmap of new luminaries of Rio's spirit which includes refers to3 approaches of development program, namely three dimensions, which are the intellectual dimension, the institutional approach, socio-economic and cultural approach and economic dimension and the political dimension. technology approach. The intellectual dimension is an acknowledgment that 1. Institutional Approach planet/earth is a broad device of dependency. The rising water In this approach, PT RAPP establishes an institution that aims to level that threatens the Ganges delta is the same threat of the City address and also cover pollution prevention, internal compliance of Venice or the islands of Pacific Ocean. Thus, the intellectual with applicable laws, regulations, and other provisions followed dimension is a relationship or coherence dimension. by the company, continuous improvement efforts such as technology section, environmental management agency, The second is economic dimension. This economic dimension is environment agency, environmental policy, corporate culture, the main idea of Rio's spirit. It means over-development or less implementation of AMDAL (RKL and RPL), Implementation of development could cause the same concern.Both of them need to Man System, Environment (ISO 14001), and Proper Rating. be gradually replaced by the construction of the whole earth. The logical consequence of this change needs to be understood, that 2. Social, Economic and Cultural Approach the efforts undertaken must be a global effort made by both In this social, economic and cultural approach, PT. RAPP develop northern and southern countries. One contribution by these a framework to socialize and communicate the need of proper recipient countries is using plantation resources efficiently implementation, as well as strategic effort concerning and according to the Rio’s spirit. involving in the community empowerment process. PT. RAPP has Third is the political dimension. Political dimension is the developed several programs, including; a) Development of Green existence of a clear awareness of the good will, politics, long-term Barrier, b) Construction of Public Facilities, c) Training, d) obligation by the government. Politics is not merely a struggle to Education, e) Health, f) Empowerment, and g) Disaster Mitigation. win or to retain power, but its essential aspect is the exercise of Through these programs, it will raise a harmonious relationship power to prepare the world for future generations. Political between various stakeholders and fair benefits sharing. dimensions do not have to bear any result in the short term, but take a longer period of time. 3. Technology Approach An appropriate process and technology selection are made to The analogy of those three dimensions mentioned above in its address the problems that may be faced in operating the connection to Proper implementation supporting Sustainable plantation by minimizing the negative impact on environmental Development can be explained as follows: aspects. Selection of these processes and technologies is done by 1. Intellectual dimension, in the context of the company and the performing various work programs, such as on new projects, environment surrounding,implies an acknowledgment that modification of processes / equipment, construction of additional the environment (factory/company and surrounding) are equipment installation and implementation of clean production united. If there are negative operational deviations within (5R + T + S). 5R means Reduce, Recycle, Recovery, Reuse and the company, it will also impact the conditiona of Refine, meanwhile T is for Treatment and S is for Substitution. environmental around. This Process and Technology Approach applied for handling 2. Economic Dimension is related to the function of plantation contamination or exposure covering: emissions and odor, dust, asthe way to achieving the goals of the company, and also for noise, liquid waste level I, and liquid waste level II. Although the the welfare of stakeholder. This means that the company has standardization of environmental management has been well a responsibility togain social awareness of the local classified, the proper rating of PT RAPP is considered ineffective. community. It can be done in form of Coporate Social The lack of planning focus by the agencies assigned to run the Responsibility or Community development programs, so program was suspected to be main cause of this problem. there will be an empowerment process.

3. Political Dimension is the existence of awareness from the 2. Proper To Ensure Sustainable Development government by issuing a policy of Proper implementation According to the World Commission on Environment and requirement for all companies. This program cocnsists of 4 Development (WCED) Report, in Syamsuharya Bethan (2008: 78), main activities, that areincluding the supervision of sustainable development is a development that meets the needs corporate compliance, the application of public openness, of the present generation without diminishing the future the community involvement at environmental management, generations welfare. This concept contains two important ideas, and the implementation of corporate obligations to convey which are: information related to environmental management. 1. The idea of "needs" specifically refers to the essential needs Those obligations are an encouragement to the company to for peopleas the top priority, comply any production in a sustainable manner and in the long 2. The idea of utilization limit based on the ability of the term manufacturing. The following elaboration of Proper environment to meet current and future needs. implementation at PT. RAPP is consider as a part of its In accordance to the results of the Earth Summit in Rio de Janeiro environmental management. 1992, there were21 agendasigned by various countries in the world. All these countries are committed to work together and 3. PT RAPP’s Proper Implementation develop sustainable programas country life style. The conference The emergence of various responses towards environmental brought a declaration called the "Rio de Janeiro Declaration on management implementation need an comprehensive and Environment and Development" (Rio Declaration),in which was integrative thinking.Environmental management is a outlining the fundamental principles of environment and multidimensional process and can be seen in real terms. Proper development. According to Koesnadi Hardjasoemantri (in implementation in encouraging environmental management Syamsuharya Bethan, 2008: 80), this conference results on: process in PT RAPP area can be done through environmental management analisis as follows:

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1. Program planning group consists of local community and the employees involving in One factor suspected as cause of ineffectiveness of proper policy the proper program. They are less supportive in proper policy implementation in PT. RAPP is the lack focus on planning by the implementation. A supportive attitude of the targeted employees agency assigned to run the program. This is due to the is showed in recognition that environmental management has to unavailability of experienced employees in sufficient quantities. be handled by the government and further, it gives beneficial Having a good and focus planning is crucial to achievean effective profit employees and the community. and efficient policy implementation. This is explained by Safi'i (2007) that planning is a process to prepare systematically with 4. Implementation of monitoring /supervision the awareness of limited utilization of resources in achieving the Supervision is the whole process of conducting an assessment to objectives efficiently. Achieving the objectives requires a accurate the object of inspection. The results of the research indicates that formulation of policy.There are 3 cases of unfocus environmental the weakness of monitoring/supervision activities could be the management planning at PT. RAPP in term of: a) planning process, cause of unoptimal implementation of PT. RAPP proper policy. b) planning revision and c) planning time. Knowledge of technical issues in monitoring / supervising is very important. A good officer could find and repair the lack of an 2. The role of corporate leadership actors (management) operated program. Therefore, the incident of policy disobedience This research indicates that management PT. RAPP is not could be menimized. responsible for the Proper implementation. It has a professional staff constraints.According to Gow and Marros' opinion, the 4. The Driven and Barrier Factors of Proper Implementation inability of human resources in the technical field can hinder the in PT. RAPP implementation of the policy. According to D.L. Weimer and Aidan In accordance to the concept of policy implementation by Edward R. Vining, the availability of skilled human resources, the III (in A.G. Subarsono 2008), it could be supervised by four commitment to manage the implementation of activities is a key variables, which are: factor determining the success of policy implementation (Harbani 1. Communication Pasalong, 2007). This means that human resources lacks of 2. Resources reliable ability in implementing and managing the company 3. Character and disposition activities. 4. Bureaucracy structure

3. Attitude of the target group Those four variables are also interconnected each other. A minimum impact showed by target group indicates an Responses of the respondents toward proper implementation at unoptimal proper policy implementation in PT RAPP. The target PT. RAPP can be seen in the following table.

Table 1. Respondents' Responses Toward Driven &Bariers Factors in Proper Implementation on Community Empowerment Systems No Variabel Respondent answer Total and its percentage Respondent Yes No 1. Communication 27 5 32 84,37% 15,63% 100% 2. Resources 22 10 32 68,75% 31,25% 100% 3. Character and 26 6 32 disposition 81,25% 18,75% 100% 4. Bureaucratic Structure 23 9 32 71,88% 28,12 100% Average 24,5 7,5 32 76,56% 23,44% 100% Source: Research Processed Data, 2017

1. Inadequate Communication the failure of policy implementation. Human resources are Communication is defined as the process of delivering information consisting of staff, its number, and proficient (expertise). Financial from the communicator to the communicant. Policy resources/finance is a resource that also affect the effectiveness of communication means the process of information delivery from policy implementation as the funding support. The limited budget the policy makers to the policy implementers. What are being the will cause the low quality of public services. This condition also goals and objectives of the policy makers should be transmitted to makes the policy actors can not perform their duties and functions the target group, so that it will reduce the implementation optimally, low incentives beyond expected, and failure of the distortion. program implementation. This communication factor is one cause of less effective proper Informants agreed that the human and financial factors will affect implementation in PT RAPP. There islackof communication done the implementation of the proper policy. Qualified human by particular work units in environmental management. The head resources are available, but in very limited numbers. As for of the work unit must consider the importance of proper program relating availability of funds / financial always be met, waste implementation, both in its working unit and in the company's reduction programs was rarely rejected. Top management PT scope. this research showed that the head of the work unit is less RAPP has a strong commitment to keep this program running. able to communicate the program. There is limited acces for the lower level impelementer because the meeting was only attended 3. Characteristic and Disposition Job Among The by Section Head and above. Implementors In the implementation of a proper policy on PT RAPP, there is a 2. Human Resources and Finansial Factors range of expected behavioral changes. A program that aims to Edward III (in Joko Widodo, 2008) argued that human resources provide knowledge or cognitive training will be relatively easier is one of the variables that gives a big influence on the success or to be implemented than a program to change attitudes and

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behavior of local society or employees in a company. Disposition pengembangan model kinerja lingkungan yang diadopsi dari Rian or characteristic, defined as the tendency, desire or agreement of Nugroho (2004), George E. Edward (1980) dan Untung (2008). implementers to the policy.There are three kinds of responses that could affect the desire and willingness to apply a policy, REFERENCES consisting of knowledge (cognition), understanding and policy 1. Bethan, Syamsuharya. 2008. Penerapan prinsip Hukum deepening that determine the direction of target groups responses Pelestarian Fungsi Lingkungan Hidup dalam Aktivitas as accepting, neutral or rejecting. From the interview results, it Industri Nasional. Sebuah Upaya Penyelamatan Lingkungan can be concluded that the characteristic and disposition factors of Hidup dan Kehidupan Antar Generasi. Bandung: PT. Alumni. the employees are influential. It is closely related to the loyalty and 2. Block, R. A., George, E. J., & Reed, M. A. 1980. A watched pot integrity of the employees concern to comply with the rules set sometimes boils: A study of duration experience. Acta out in the proper policy. Psychologica, 46(2), 81-94. 3. Keputusan Menteri Negara Lingkungan Hidup Nomor 4. Bureaucratic Structure Factor 127 / MENLH / 2002, tentang Program Penilaian The bureaucratic structure also influences the disposition level of Peringkat Kinerja perusahaan dalam Pengelolaan policy actors. The more bureaucratic structure fragmented, the Lingkungan (Proper). greater chance of raising conflict among them. As the result, the 4. Keputusan Menteri Negara Lingkungan Hidup Nomor relationship between implementer becomes unharmonious. 97 / MENLH / 2005, tentang Dewan Pertimbangan Conflicts and harmonious relations among policy actors willlead Proper. to differences in dispositions. In addition, Standard Operating 5. Nasution, S. 2000. Metode Research (Penelitian llmiah). Procedures (SOPs) will also affect the disposition level of policy Jakarta: PT. Bumi Aksara actors. The clearer the SOPs of policy implementation, the easier 6. Nugroho, R. D. 2004. Pemberdayaan Masyarakat. Jakarta: for employees to know, understand, and deepen the substance of Elex Media Komputerindo. the policy in regarding goals, direction, target groups, and its 7. Pasalong, Harbani. 2007. Teori Administrasi Publik. results. Bandung: Alfabetha. 8. Safi'i, H. M. 2007. Strategi dan Kebijakan Pembangunan CONCLUSION Ekonomi Daerah Perspektif Teoritik. Malang: Averroes Press. Based on the above description, the authors concluded that in the 9. Siagian, Sondang P. 2005. Administrasi Pembangunan implementation of Proper policy in the area of PT. RAPP is as :Konsep, Dimensi dan Strateginya. Jakarta: PT. Bumi Aksara. follows: 10. ------, 2004. Filsafat Administrasi. Jakarta: 1. PT. RAPP management has implemented environmental PT. Bumi Aksara. management by taking into account the aspects related to 11. Subarsono, A. G. 2008. Analisis Kabijakan Publik. Konsep, Proper program requirement. However, there was a Teori dan Aplikasi. Yogyakarta: Pustaka Pelajar. weaknessin its implementation on planning program. 12. Sugiyono. 2007. Memahami Penelitian Kualitatif. Bandung: 2. Implementation of Proper Policy in encouraging the Alfabeta. environmental management process in PT. RAPP is 13. ------. 2005. Metode Penelitian Administrasi. Bandung: influenced by the active role of corporate management. Alfabeta. Management irresponsiveness is considered to be the cause 14. Tangkilisan, H. N. S. 2005. Manajemen publik. Grasindo. of less optimal implementation of Proper policy at PT. RAPP. 15. Untung, K. 2008. National policy on biological diversity The change of management structure within a short time is (biosecurity). Kritis-Learning Communities, Special Co- also suspected as the failure cause. publication, (pp.228-238). 3. The implementation of Proper policy also can not be 16. Widodo, Joko. 2008. Analisa Kebijakan Publik. Konsep dan separated from the support of the target group's attitude as Aplikasi Analisis Proses Kebijakan Publik. Malang: one of the Proper implementation object. The rejection of the Bayumedia Publishing. target group towards the management instruction is a failure 17. Yadav, G., Kumar, P., Kumar, Y., Singh, P.K.Dolutegravir, of the program. second generation integrase inhibitor: A new hope for HIV 4. Weakness in monitoring/supervision from the government patient(2018) European Journal of Molecular and Clinical is also the cause of unoptimal implementation of Proper Medicine, 5, pp. 20-29. DOI: 10.5334/ejmcm.252 policy at PT. RAPP. The government tends to be passive and 18. Yuwono, S. S., Hayati, K. K., & Wulan, S. N. (2012). waiting for report from the company. Karakterisasi fisik, kimia dan fraksi protein 7S dan 11S 5. Less effective communications lead to a non-optimal sepuluh varietas kedelai produksi Indonesia. Jurnal Teknologi implementation of the RAPP proper policy. Pertanian, 4(2). 6. Resources are one of the variables that influence the success and failure of policy implementation. 7. It was found that character and disposition is significant enough to influence t on the ineffectiveness implementation of the proper policy. Knowledge, experience and understanding of the policy will lead to acceptance, indifference and disagreement to the policy. 8. The influence of bureaucratic structure is quite significant. An overly long organizational structure will tend to undermine a complex bureaucratic oversight and procedures and cause inflexible organizational activity. Rekomendasi yang dapat diberikan adalah PT RAPP diharapkan dapat membuat perencanaan kebijakan proper secara komprehensif dan harus berusaha membenahi aktor pimpinan perusahaan, pihak unit kerja harus diberikan pelatihan dan pendidikan serta harus berusaha membuat strategiyang baik agar operasi kegagalan pabrik dapat diminimalisir, untuk intern PT RAPP diharapkan melakukan komunikasi yang intensif dengan unit kerja kelompok, serta dalam pelaksanaan Proper pada sistem pemberdayaan masyarakat dapat digunaka model SEM dengan

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