LIVERPOOL INTERNATIONAL TENNIS TOURNAMENT 2021 23-26 June
PARTNERSHIP PROPOSAL June 2021
Presented By LIVERPOOL INTERNATIONAL TENNIS TOURNAMENT 2021 23-26 June
Established in 2002
A PRESENTING PARTNERSHIP OPPORTUNITY AT THE LARGEST AND LONGEST RUNNING TENNIS EXHIBITION IN EUROPE. A brief introduction to The Liverpool International Tennis Tournament.
The Liverpool International Tennis Tournament (LITT) was established in 2002 as a warm up event for Wimbledon to give top ATP and WTA players as much grass court practice as possible prior to the most important tennis tournament in the world, Wimbledon.
Since 2002 the event organisers Northern
Vision has gathered an incredible list of the Williams BMW, has added extra value world’s best players competing in Liverpool to the tournament in terms of the promotion of Sport, Health and Business such as Novak Djokovic , David Ferrer, Marat Networking. The tournament each year support a number of local charities and Safin, Caroline Wozniacki and Martina Hingis to has collected over 200,000 pounds mention a few. to local causes since the inaugural tournament in 2002.
The Tournament added on legends promotions at the The Central Station, Due to the financial austerity hitting the to its program in 2004 and has since Exchange Flags,Williamson Square and Liverpool City Council they hosted the three most famous tennis in Southport all courtesy of our Title and no longer can look upon sport as players of the Open era, Bjorn Borg, Presenting Sponsors. something they can support and hence John McEnroe and Martina Navratilova,, it is of great important for the private Virgina Wade, Mats Willander, Michael Northern Vision works closely with The sector to embrace our initiative by Stich, Richard Krajicek, Greg Rusedski Lawn tennis Association to guide as encouraging kids and adults to stay and the Iranian tennis trickster with the many of the children and adults who healthy and active to fight obesity, unmistakable ‘tash’, Mansour Bahrami. attend our promotional program tennis mental health and crime through playing to tennis clubs in Liverpool and its region. tennis.In addition your firm will be part Northern Vision also carries out lot of We have over the years introduced over of putting Liverpool on a very exclusive work at grass route level and runs one 150,000 children to tennis through map as tennis has an incredible globale of the most extensive CSR programs for our Kids Programme prior and during reach ensuring great ensuring economic tennis in the UK. During our Kids Day duringThe Liverpool InternationalTennis and promotional gain for the North West. Only Program set an incredible world Tournament. record in the largest tennis lesson ever I hope you will find the content of this staged were 806 kids from schools At Northern Vision we have a philosophy brochure interesting and that we can around Liverpool participated. to use Sport and Tennis as a tool to meet up to discuss opportunities further. become active and healthy. In addition to In 2019 the event reached out further our CSR program Liverpool International Thank you for reading! to the very grass roots of sport by offer has projects involving students, local three weeks of FREE tennis in the most businesses and charities, making it a busy shopping center in the UK north very community oriented event. Our Anders Borg of London, Liverpool One and further partnership with the title sponsor Tournament Director
www.liverpooltennis.co.uk TOURNAMENT MARKETING, PR, CSR & HR OPPORTUNITIES
This is a Partnership proposal for The Liverpool International Tennis tournament June 2021. The event takes place at the Liverpool Cricket Club, one of the oldest sporting grounds in the UK. Our partners are part of showcasing great international tennis to the general public, corporate clients, sponsors, creating valuable media value for the private and public sector in the North West in addition to be associated with one of the largest CSR programs for sport in the region.
Our partner and delegate packages and corporate clients creating a great provide much more than straight- day out. Liverpool One has an estimated forward badge sponsorship, they footfall of 750,000 visitors per week. provide an extension to company’s existing PR, marketing, branding, Further promotional activities( TBC) HR and an extensive Corporate are due to take place at The Exchange Social Responsibility program. In Flags, Williamson Square, The Central addition there are ample promotional Station, Peel Ports and John Lennon opportunities through branding and Airport in addition to promotional days in company exposure in the corporate Southport and on the Wirral. and public area and at all social media channels. Northern Vision will also deliver the 5th Tennis Europe and International Tennis During the 2019 event we had Federation Junior Event taking place at more than 2000 corporate visitors The Bidston Tennis Centre on the Wirral in addition to 10,000 general public from the 9th to 24th of November 2019. spectators . During one of the most Players aged 12-18 from more than 45 extensive promotional periods nations are expected to attend these for a sporting event in the UK we two weeks in International Tennis mixing distributed more than 50000 branded with up and coming local talent from fliers to the general public and the region making it another great way business community in the region in for a company to engage with the local addition to our online database on community through its CSR program. 30000 members.
Northern Vision also ran the 7th Festival of Tennis and a Corporate Tournament taking place in one of the largest shopping malls in England , Liverpool One, for a three week period prior to the international . It is another great way to engage with the public for our sponsors
www.liverpooltennis.co.uk www.liverpooltennis.co.uk PRESENTING SPONSOR PROPOSAL TOURNAMENT MARKETING PR, CSR & CORPORATE HOSPITALITY
• Naming rights as one of the Presenting Sponsors of Liverpool International Tennis Tournament 2021-2022 • Name and logo prominently placed within the official website including homepage www.liverpooltennis.co.uk and on sponsor listing page roller. • Your branding and bespoke promotions across all social media channels • Prominent branding and your company name within all marketing material and on items such as press backdrops, flags, banners etc. • Four perimeter adverts on centre court and practice courts
www.liverpooltennis.co.uk TOURNAMENT MARKETING PR, CSR & CORPORATE HOSPITALITY
• One full page advert in official programme. • Opportunity to promote during Kids Day Only at Liverpool Tennis Center June 2021. • Opportunity for exhibition and promotional activity in Liverpool City Centre public areas within our court facilities. • Opportunity to set up a 3x3 promotional marquees within corporate hospitality village. • One tobleronne branding board to be showcased at each promotion in Liverpool One (TBC), The Exchange Flags, Williamson Square and one other promotional site (TBC) during a two week period in May/June prior to the International 2020. • 1 press release and 2 social media and/or eflier campaigns showcasing your company /products or promotions from February - June 2021 • Two coin toss opportunities on center court during the International.
www.liverpooltennis.co.uk TOURNAMENT CORPORATE HOSPITALITY, NETWORKING • One Courtside VIP table of 10 per day throughout the tournament (totalling of 40 guests incl 3 course lunch or buffet with wine allocation.) • Souvenir Programme. • 25 general admission tickets for centre court on each day of the event. • Two 45-minute pro-am tennis clinics for up-to four people. • Photograph opportunities with players.
www.liverpooltennis.co.uk THE LARGEST TENNIS OUTREACH PROGRAM IN BRITAIN. Festival of Tennis serves an ace with amazing attendance at Liverpool One.
The 7th Festival of Tennis will take from the last Bank Holiday in May for three weeks introducing general public to tennis with free lessons between 12pm and3pm on a daily basis.
This initiative gives thousand of kids and adults from Liverpool the opportunity to try tennis for the first time and we are confident we can prove to them what a great game tennis is and that it is a game for life!
Each presenting sponsors will have a promotional board visible throughout the Festival (footfall in Liverpool One is 750.000 per week)
Each year we are also running a Corporate Doubles Competition for all Sponsors and Partner of The Williams BMW Liverpool International Tennis Tournament taking place at the Exchange Flags behind the Liverpool Town Hall.
www.liverpooltennis.co.ukwww.liverpooltennis.co.uk THE LIVERPOOL INTERNATIONAL TENNIS TOURNAMENT HOLDS A WORLD RECORD!
Liverpool has officially smashed the world record for the largest ever tennis lesson according to the Guinness Book of Records – beating the marker set by Andy Murray’s mum Judy in July of 770 kids.
The Liverpool International Tennis time. I hope that their experience as Tournament now holds the world record breakers will help them develop record by coaching 806 kids during a a lifelong love of sport as fun, as part of tennis lesson during Kids Day. a healthy lifestyle or even a career.”
Firmly guided by coaches, including Anders Borg said that he was Merseyside’s own Wimbledon legend immensely proud to bring the record to Barry Cowan, local children from all the city: over Liverpool took part in the session. “We have been running the tournament Mayor of Liverpool Joe Anderson led the in Liverpool since 2002 and throughout plaudits following the announcement that time we have worked hard to the record would stand. introduce young people to the sport as an alternative to football. To have “Congratulations to everyone who took so many schools get involved with part in this record-breaking tennis this effort and succeed in bringing coaching lesson,” he said. “They should the record to the city of Liverpool is a rightly be proud of themselves for fantastic achievement and every pupil making history. who took part should be proud that they have made history. Hopefully this One of the great aspects of the will inspire them to go out to tennis Liverpool International Tennis clubs, playing fields and open spaces Tournament is the way in which all over the city playing tennis and who it is inspiring the next generation of knows, the next big British talent may tennis players and encouraging young well be right here in Liverpool.” people to take up the sport.”
Ian McKenna, Director of Development at Liverpool Hope University said: “Breaking a world record is a fantastic achievement, and I am sure that sense of accomplishment will stay with all of the young people involved for a long
www.liverpooltennis.co.uk TOURNAMENT HISTORY
MENS WOMENS WINNER YEAR YEAR WINNER
Pablo Lorenzi 2019 2019 Kaia Kanepi Alessandro Giannessi 2018 2018 Corinna Dentoni Steve Darcis 2017 2017 Polona Hercog Damir Dzhumhur 2016 2016 Qiang Wang Aljaž Bedene 2015 2015 Ana Bogdan Michael Russell 2014 2014 Jordie Burrage Martín Alund 2013 2013 Coco Vandeweghe Kevin Anderson 2012 2012 Belinda Bencic Fernando González 2011 2011 Martina Hingis Paul-Henri Mathieu 2010 2010 Eugenie Bouchard Mardy Fish 2009 2009 Michelle Larcher de Brito Amer Delic 2008 2008 Caroline Wozniacki David Ferrer 2007 Xavier Malisse 2006 Ivan Ljubičić 2005 Ivan Ljubičić 2004 Jan-Michael Gambill 2003 Marat Safin 2002
www.liverpooltennis.co.uk PLAYER REPRESENTATION SPORTS TRAVEL CONFERENCES ACADEMIES EVENTS
Creating unique events for public and corporate gains.
Telephone: 07950 260 165 eMail: [email protected] facebook.com/InternationalTennisTournament/ Liverpool Tennis
Go to www.liverpooltennis.co.uk for further information