Sponsorship Prospectus | 2015 2nd Annual ORHF “Color it Purple” Fashion Show Sheraton Tyson’s Hotel Grand Ballroom 8661 Leesburg Pike Tysons | Virginia | 22182 Operation Renewed Hope Foundation, Inc. PO Box 10142 Alexandria, Virginia 22310 ORHF | Sponsorship Prospectus | 2015 About Us The Operation Renewed Hope Foundation (ORHF) is a charitable 501(c)(3) Veteran-led organization. ORHF provides quality housing and supportive services to Veterans experiencing homelessness or who are at risk of becoming homeless. More than 49,000 Veterans live in transitional shelters or on the streets nationwide and another 1.5 million are at risk of becoming homeless. The ORHF team is determined to help these men and women secure homes for themselves and their families and they need your help! These Veterans served our great country, preserved our freedom, and it’s our responsibility to help them in their time of need. On November 14th, 2015, ORHF will host its 2nd Annual “Color it Purple” Fashion Show, An Evening of Cupcakes, Cocktails, & Couture. This event will be held at the luxurious Sheraton Tysons Hotel in Tysons Corner, Virginia. This year’s fashion show will feature the latest ready-to-wear designer collections, a silent reverse, and live auction. Guests will also enjoy outstanding desserts, wines, and cocktails from an open bar all in an effort to raise awareness and funds to end Veteran homelessness. We’re excited with the prospect of partnering with you to further our mission to end Veteran homelessness in the Washington, D.C. Metropolitan area. We invite you to learn more about our organization, mission, and our many sponsorship opportunities. Thank You, Deborah Founder & CEO LTC (Ret), US Army URL: www.orhfoundation.org EMAIL: [email protected] FACEBOOK: @OperationRHF 2 ORHF | Sponsorship Prospectus | 2015 Our Initiative At last year’s Inaugural event (“In Plain Sight”) patrons were treated to an evening of spectacular lights, music, and fashion featuring talent from the Washington D.C. metropolitan area. Sarah Fraser and Melanie Glazener of the DC 1073 Morning Show served as the emcees. The show was produced by Marcellas Hill, a local young talent who had just returned from New York where he was a part of the production team that produced the BET Fashion Show at the world famous New York City Fashion Week. Marcellas and his team wrote and produced “In Plain Sight” especially for the ORHF Fashion Show. Local designers were headlined by recent British Vogue featured designer Danielle Canfield, Kataya Adeeve, and others as they had their collections on full display as local models and Veterans walked the runway. The crowd roared as Virginia native Courtney Garrett fresh off her Miss America 2nd Runner-Up finish at the 2015 Miss America Pageant walked the runway wearing a gown from the Kataya Adeeve collection. Later in the show, Courtney performed “Parla Piu Piano” the same opera piece she performed at Miss America. 3 ORHF | Sponsorship Prospectus | 2015 Our Initiative The highlight of the show was a Veteran Children’s walk, escorted by ORHF CEO and founder LTC (R) Deborah Snyder and US Army Veteran, Jacqueline Griffin, mother of Redskins quarterback Robert Griffin, III. The finale of the night was a special “Veterans Walk the Runway” produced by the ORHF Director of Development and former Miss America 2010 Caressa Cameron-Jackson and Army Veteran wife Cherita Barnes. The “Veteran Walk the Runway” featured and honored Veterans, family members of Veterans, and Veterans who have been assisted by the Operation Renewed Hope Foundation, starting a tradition we will continue at this year’s event. 4 2nd Annual ORHF Fashion Show |2015 This year’s “Color it Purple” Fashion Show will serve as the pinnacle of high fashion and decadence. The essence of Washington DC society, exquisite collections from local and world-renown designers, the finest in sweet treats, and mixologists are brought together all in the effort to end Veteran Homelessness. The event will attract press, dignitaries, and industry elites. Supporters from across the Metropolitan Washington DC area come together to support the cause, and enjoy an evening of “Cocktails, Cupcakes, and Couture” This year’s 2015 Fashion Show will be the most glamorous event yet! Our runway show features producers, designers, models from around the world, extravagant culinary delights and exquisite wine, beer, and cocktails, a reverse auction, a silent auction followed by a live auction and more. Exclusive guests and sponsors gain access to our VIP Balcony Lounge with hosted bar, hors d'oeuvres, and sweet treats. A VIP and Press Reception will be held prior to the event, along with a post-production social. These tickets are limited and must be reserved in advance. Join us this year and be “Fashionably Philanthropic” as you show your support for this most worthwhile cause. 5 2nd Annual ORHF Fashion Show |2015 Sponsorship Packages & Offerings The Operation Renewed Hope Foundation Fashion Show at the Sheraton Tyson’s Hotel provides excellent marketing opportunities for organizations that want to be recognized by celebrities, stylists, and top designers. It is also attended by business and community leaders, Washington & industry elites, high-society guests and the local Washington Metropolitan area press and media, and luxury publications. By becoming a sponsor with us, your brand will be in the spotlight with the recognition of supporting such a worthwhile Veteran cause. All Sponsors and Event Underwriters will receive the following benefits: 1. Recognition and exposure opportunity during the preceding events leading up to the event and during the event 2. Recognition and exclusive opportunities and access to local press and celebrities in the re- stricted access VIP Balcony 3. Promotional flyers distributed throughout the Washington DC Metropolitan area 4. Display of your logo on the Fashion Show program guide and all ORHF Social Media outlets 5. An opportunity to promote your organization with a section named after your company If your company or organization is interested in participating or securing any of the sponsorship packages or underwriting opportunities identified in this prospectus please contact Chris Barnes ([email protected]) or Caressa Cameron-Jackson ([email protected]) at 202-486-7735. 6 2nd Annual ORHF Fashion Show |2015 Presenting Sponsor Package & Offering ($25,000) In addition to all the base offerings outlined above the Presenting Sponsor will receive the following: Recognition on all media material for 12 months Speaking Opportunity Company CEO opens fashion show with 3 minute salutation VIP Lounge Presenting Sponsor logo placement in VIP Lounge Red Carpet Press Wall Presenting Sponsor logo placement on step-and-repeat and digital materials • Event Entrance Presenting Sponsor logo placement on welcome and check-in signage Program Guide Inside cover or back cover, full-page ad, and recognition as presenting sponsor Online and Media eNewsletter Promotions Presenting Sponsor logo placement and URL on event page and in all online and eNewsletter promotions Media Exposure Recognition as presenting sponsor in all media outreach, advertisements, and on-air mentions. Event Flyers Presenting Sponsor logo on all printed event marketing collateral distributed Ten (10) VIP Fashion Show Tickets with front row reserved seating, access to VIP Lounge (hosted bar) and VIP gift bag One night stay (Event Night) in two Sheraton Tysons Hotel Club Level rooms Access for company executives to all VIP and Press events and receptions 7 2nd Annual ORHF Fashion Show |2015 Title Sponsor Package & Offerings ($15,000) In addition to all the base offerings outlined above the Title Sponsor will receive the following: Host VIP & Press Reception at company location (Off-Site) Speaking Opportunity Company CEO opens VIP & Press Reception with 3 minute salutation Red carpet Press Wall Sponsor logo placement on step-and-repeat and digital materials Event Invitations Recognized as VIP & Press Reception Host on printed invitations Online and eNewsletter Promotions ENewsletter invitation to media & VIP attendees; post- reception coverage on event page and social media Media Exposure Recognition as VIP & Press Reception Host in media outreach and coverage Program Guide 1/2 page ad and recognition as VIP & Press Reception Host Eight (8) VIP Fashion Show Tickets with reserved seating, access to VIP Lounge (hosted bar) and VIP gift bag One night’s stay (Event Night) in one Sheraton Tysons Hotel Club Level rooms Access for company executives to all VIP and Press events and receptions 8 2nd Annual ORHF Fashion Show |2015 Underwriting Packages & Offerings The Operation Renewed Hope Foundation “Color it Purple” Fashion Show at the Sheraton Tyson’s Hotel provides excellent marketing opportunities for organizations who want to be recognized by celebrities, stylists, and top designers. It is attended also by business and community leaders, Washington & industry elites, high-society guests and the local Washington Metropolitan area press and media, and luxury publications. By becoming an event underwriter with us, your brand will be in the spotlight with the knowledge and recognition of supporting such a worthwhile Veteran cause and the following benefits: 1. Exposure opportunity during the preceding events leading up to the event and during the event 2. Exclusive opportunities and access to local press and celebrities in the restricted access VIP Balcony 3. Promotional flyers distributed