November 9, 2013 A Celebration of Children, Music and Arts Education C O N T E N T S Intro FOUNDER, CEO Pat Melfi Pat Melfi, founder of the MuzArt World Ted Fujimoto 18 Foundation, tells about why he started a Brandon Frank MUZART grassroots movement and why it’s important ADMIN ASSISTANT/LOGISTICS Stacey Lignell A look into the concept behind to get involved. Jenna Melfi 04 the grassroots organization CREATED BY Pat Melfi uzArt World Foundation is a major leader in the revolution to bring music WRITTEN BY Brandyn Cross and arts back into our schools. The WE ARE HOPE ARTISTIC DIRECTION Kenneth Bell Restoring the balance in decision makers of today would have usM believe music and arts programs are simply 06 education by Dana Lamb EDUCATION COMMITTEE Debbie Beninati sideline classes, unnecessary and disposable when Gloria Brown funds become tight. We passionately believe this Dana Lamb could not be further from the truth! Music and 09 arts are essential to the success of our children. MEDIA COMMITTEE Debbie Beninati We are passionate about enhancing and Evelyn Call Charlynn Patterson VIRTUAL ORCHESTRA reviving music and arts programs in our schools. Dana Robinson 09 With Mark Wood of Trans- We are determined to give children what they Siberian Orchestra need to flourish, by deeply embedding music and PUBLIC RELATIONS Evelyn Call, Ace Strategies arts into education, which fosters whole brain Dana Robinson, Mr. Media learning, self-confidence, critical thinking skills and ingenuity. All these skills improve students’ SPONSORSHIP DEVELOPMENT Pamela Butters achievement and success in overall academics, Todd Memmott ENTERTAINMENT Charlynn Patterson especially in science, technology, engineering 10 AMBASSADORS and math-related fields. MuzArt brings to Mark Wood, Trans-Siberian Orchestra VIRTUAL ORCHESTRA CONDUCTOR communities Education That Matters, Because it’s the Right Thing to Do. CHOIR MANAGEMENT Masa Fukuda 04 We invite you to join us in ensuring our children everything they need to move FULL AMERICAN HERITAGE LYCEUM Kayson Brown JACKIE EVANCHO STEAM AHEAD™ into a future of innovation, PHILHARMONIC CONDUCTOR perseverance, distinction, creativity and success. America’s Got Talent Prodigy TECHNICAL MUSIC READER Terri Merrill 18 We firmly believe this MUST be a grassroots 06 movement composed of teachers, parents, and STAGE MANAGER Cory Castillo grandparents all demanding that these programs are preserved for future generations. Please visit WEBSITE DESIGN & MANAGEMENT Erico Bisquere, Penna Powers Brian Haynes muzartworld.org to learn more about our cause, Mitchell Vice, Penna Powers Brian Haynes volunteer and join the movement!” Contributing Design - Amy Tuttle FEATURED PERFORMERS Trudy Reynolds, Elan Menkin, Beverly Hills 310 We Are Hope performers and William Henderson, Colorado Web Design 20 musical groups Contributing Writers - Elizabeth Cobb, Dana Lamb SOCIAL MEDIA Elizabeth Cobb James Conlee Dana Lamb CREDITS PROGRAM Amy Tuttle All the awesome volunteers who Ken Densley 28 made this event possible THE CHURCH OF JESUS CHRIST All Involved OF LATTER-DAY SAINTS [ Pat Melfi ] Founder, CEO EACH ONE TEACH ONE MVP Nanya Nambiar 20 P.O. Box 71653 • Salt Lake City, UT 84171 • (800) 355-8721 2 WE ARE HOPE November 9th, 2013 WE ARE HOPE 3 how does muzart work? Since 2004, MuzArt has worked to establish an endownment fund, supported by private donations and corporate sponsorships, to promote the integration of music and arts into the public education core curriculum through a grant process. uzArt wants to capture the attention of every American parent with a child in public school. Currently there are 80 million parents we hope to connect to our engaging and social campaign. We believe that once When we first planned this concert in 2010, we We have seen this incredible potential in action and parentsM see the importance and validity of MuzArt’s mission, connected with other successful professional musicians want you to see it too. MuzArt has observed nine models they will support us any way they can – be that a $10 donation who were more than willing to partner with us. As the statically proven to generate results we know not only or working in their community to create a stronger partnership list of talent grew and grew, we realized filming the event possible but, when embraced by parents, could become with teachers and administration -- inspiring other parents to for television was the key to spreading our message by a new standard for our children’s education. Because do the same. We believe parents are very concerned that public empowering our ambassadors in the music business. music and arts, as well as core subjects, are taught in schools are failing their children, but simply lack a trusted We consider this “Phase One.” Quite simply, in order project learning, critical thinking environments in these source to support them in their vision for change. As parents and to further this movement, money must be raised to launch 21st century models, students are directly engaged. They grandparents, it seems our spirit resonates with every heart that an effective and engaging social campaign, a television therefore effectively receive a balance in development wants the best for tomorrow’s children. campaign featuring public service announcements, and a of the brain. The result is development of the whole That is why the MuzArt mission was born eight years ago. As poster campaign to hang in every school across America. being, which in turn enhances society as we educate we began to shape the MuzArt vision, we drew from our career This is why we are here tonight. The money from ticket better citizens. And of course the ripple effect continues, experiences and knowledge of how We Are the World and Hands sales to celebrate children, music and arts education in the making our entire world a better place. MuzArt does not Across America united millions behind a common cause. We presentation of this “We Are Hope” event is used to film market these schools or curriculum in any way. We simply developed the dream that we could harness this type of forward the project, provide our esteemed applaud them for transforming 612 motion once again, yet this time with the intent to greatly improve music ambassadors, cover production “It’s interesting to me that schools across America, which are our national education system. Since starting along this journey, costs, and to develop and implement we have about 50% of the now achieving 97% graduation rates MuzArt’s goal has been to improve, enhance, and fortify America’s the national awareness campaign. among their students. public education in partnership with parents, teachers, and the Occasionally people misunderstand children in America dropping Tonight you are enjoying a greater community. For five of those years, we have reviewed our mission and roadmap. We do not out of school. I wonder if that concert and we thank you for your what other schools have done – what models work, what build schools nor publish curriculum. attendance. But as you watch the schools get results, and what schools simply outdo the We are advocates for music and arts, has anything to do with the show, consider that every musician others. We have discovered that schools exceeding not only because we love music and fact that we continue to only on the stage began with one note expectations are those with a arts, but because we believe when and one teacher. They would not thriving balance between schools eliminate these classes due to develop 50% of the brain by have had the incredible opportunity the logical disciplines (such budget cuts, it affects every student not making music and arts to come together in this forum, as the sciences, math more than many realize. It does not for this event, had it not been for and technology), and affect only band or orchestra, chorus mandatory.” music and arts education. MuzArt the arts (such as music, or general music. When a school -Pat Melfi recognizes the impact of music art, drama, dance, and system determines it needs to fund and arts education on every child creative writing). We standardized tested subjects over non-tested subjects, in our schools and is dedicated to this mission because realized hope existed all it disrupts the overall balance taught in the schools. we know it yields results – the exact results parents are across the United States and that Essentially, only the logical (left-brained) disciplines looking for all across America today. We must launch an we could all work together toward that are taught for the purposes of the test, and the aesthetic engaging and interactive social media campaign through hope. Three years ago we started planning “We (right-brained) disciplines are forsaken. Why do we radio, TV, print, and Internet. But we have come to that Are Hope” concerts, not just to raise awareness. It was allow this? When did it become acceptable to engage only crossroad where you are urgently needed. Please, join our goal to inform and inspire parents and lovers of the half of a student’s potential? We believe by examining MuzArt today and help make this happen for your child. arts to recognize this growing and pervasive imbalance, to the current situation, and applying lessons learned from Again, thank you for your attendance tonight work together to transform education, to guarantee a system S.T.E.A.M. models (Science, Technology, Engineering, and we look forward to partnering with you on this that integrates music and arts into the core curriculum as Arts, and Math), we create tremendous positive impact incredible journey. Education matters to every child, and a fixed, necessary, and vital part of a well-balanced and on student achievement, community strength, and We are Hope. comprehensive education.