C NTENTASIA 1-14 June 2015 www.contentasia.tv l https://www.facebook.com/contentasia?fref=ts facebook.com/contentasia l @contentasia l www.asiacontentwatch.com Asia pay-TV slow- down looms large Revenue growth down to 6.4% in 2014, MPA says The market for pay-TV and broadcast- ers in Asia Pacific substantially slowed in 2014, with revenue growth decel- erating from 9.8% in 2013 to 6.4% in 2014, according to Media Partners Asia (MPA) new research published Tuesday (2 June). Total sales reached US$19.5 billion. In Asia ex-China, the slowdown was Story on page 17 Choi launches freesat platform for India 80 free channels on offer from ABS-2 satellite Asia-based global satellite company ABS has soft launched a free-to-air sat- ellite platform for India. ABS co-founder and chief executive, Tom Choi, said on Monday that the new free-sat platform would launch formally in August this year Story on page 16 Korea adapts NBCUniversal’s Suits Hunt begins for Asian Harvey Specter South Korea’s EnterMedia Pictures Co has picked up format rights for NBCUniver- sal’s scripted drama Suits. This is NBCUniversal’s first scripted for- mat deal in Asia. The Korean version will be jointly exec- Story on page 7 #/-).'3//.&2/- 3/.90)#452%34%,%6)3)/. 3ONY0ICTURES4ELEVISION)NC!LL2IGHTS2ESERVED 1-14 June 2015 page 2. C NTENTASIA 1-14 June 2015 Page 3. Nathaniel leads Malaysia’s NJOI hits 1 million installs Philippines’ Top 10 Astro adds first Malay HD channel to NJOI bundle Drama series Nathaniel topped the Philip- Malaysia’s first free satellite TV service, pines’ list of TV shows in May, with ratings NJOI, has hit the one million customer of 33.5%. Forevermore was second at milestone, and is celebrating with its first 32.3%. Kantar Media data puts ABS-CBN free Malay entertainment HD channel, shows in nine of the top 10 spots for the Astro Maya. month. ABS-CBN says nationwide viewing Malaysia’s largest pay-TV platform Astro, across urban and rural homes in May hit which operates NJOI, has also started an average audience share of 43%. talking about making TV everywhere service, Astro on the Go, available to NJOI customers. Astro Maya HD carries select shows From left: Saiful Subhan, NJOI; NJOI’s one from the Astro Prima and Astro Oasis millionth customer, Mustaffa B Yusoh Tereng- ganu; Jailani Johari, Multimedia and Communi- channels. cations Ministry; Rohana Rozhan, Astro The launch of Astro Maya follows the February 2015 roll out of Chinese pre-paid premium content. Astro says entertainment HD channel, Xi Yue HD. the volume of prepaid transactions in The NJOI platform offers 26 TV and 20 2014 grew by more than twofold to over Nathaniel, ABS-CBN radio channels, along with the option of a million buys. CNBC’S MOST WATCHED MORNING SHOW* Martin Soong Anchor, CNBC WEEKDAYS 10AM (SIN/HK) FOLLOW THE MONEY. For distribution enquiries, please email [email protected] *Source: Kantar Media Singapore, Cable Age 25+ individuals, January to April 2015, Average Monthly Reach C NTENTASIA 1-14 June 2015 Page 4. Rewind ramps up Content “experiences” trump delivery platforms giveaways in new push Global E&M revenues to hit $2.23 trillion in 2019, PwC Avi Himatsinghani’s Rewind Networks is ramping up its profile in the Philippines Consumers are seeing “no significant five years, from US$1.74 trillion in 2014 with a series of viewer giveaways, divide between digital and traditional to US$2.23 trillion in 2019. Japan has the including a car. The initiative in media: what they want is more flexibility, slowest growth at a CAGR of 0.9%, and partnership with pay-TV platform freedom and convenience in when Nigeria has the fastest at 15.1%. Indonesia SkyCable is the first of its kind for the and how they consume their preferred is the fastest-growing advertising market 18-month-old regional network. Rewind content,” says PwC’s new Global at a CAGR of 12.9% to 2019. chief executive Avi Himatsinghani says entertainment and media outlook 2015– Consumers call the shots, as content the contest aims to drive awareness and 2019. experience trumps delivery platforms, the tune-in and to “add buzz and marketing Looking at an environment in which report says. “Overall, what’s emerging push to the pay-TV ecosystem”. “empowered consumers seek out is an environment where consumers tailored, inspiring content experiences regard any distinction between ‘digital’ that transcend platforms”, PwC says that and ‘non-digital’ as irrelevant. Instead of A+E’s History premieres Digital or non-digital – for consumers it’s all local trio in July about content experiences.” A+E Networks Asia’s History channel Marcel Fenez, Global Leader, Entertainment and Media, premieres a trio of local productions in PricewaterhouseCoopers July, including new local special Secrets of the Otherworld (“mysterious events unexplained by modern science”) on as “consumers around the world become favouring one or the other, they’ve taken Sundays at 10pm (HK/Singapore) from connected, their behaviour becomes on board the proliferation of content and 19 July. The half-hour Secrets of the more similar”. This is subject to two access options enabled by digital, and Otherworld is produced by Sorahouse differentiators. “The first is the quality of are exploiting it to seek more flexibility (episode one) and Buttonijo Films the available infrastructure for consuming and freedom – for which read ‘choice’ – (episode two). The other two shows are content. The second is consumers’ in what, when and how they consume. In a one-hour biography Hassanal Bolkiah – common desire for content experiences making these choices, they’re migrating The Sultan of Brunei (10pm, 12 July) from that are relevant to them personally – to offerings that combine relevance In Focus Asia and My Mosque (10pm, 30 which is why, even in a globalised world, and convenience – attractive content, July). A+E Networks owns all rights to the meeting local preferences remains easy discovery, social community – with titles. critical,” says Marcel Fenez, PwC’s Global an inspiring, personalised experience, leader, entertainment and media. however it’s delivered. “Digital or non-digital – for consumers The report adds that, as a result, while Nat Geo picks up it’s all about content experiences,” global revenue from digital media will Fenez says, adding: “Given the wide continue to exhibit stronger growth, China from Above variations in consumer preferences, the non-digital media will still contribute well challenge for entertainment and media over 80% of global consumer revenues in National Geographic Channels companies is to blend data insights and 2019. International has picked up Beach consumer intuition to maximise the value “A key feature of this multifaceted House Pictures/NHNZ’s two-part China of the experiences they offer. The prize environment is the resilience – and in From Above. The special, which airs for achieving this is heightened by the some cases resurgence – of aspects of in July, showcases China’s diverse fact that the consumer has never been ‘traditional’ media, including the shared, landscapes, extreme weather, massive more up for grabs than today.” live experiences that consumers still love”. cities and infrastructure from overhead. The latest Outlook shows total worldwide This includes higher spend on live music This is interwoven with stories from the entertainment and media revenues ticket sales and cinema box office, both ground tracing how the landscape has rising at a compound annual growth of which are forecast to outpace overall been “tamed”. rate (CAGR) of 5.1% over the coming consumer spending. C NTENTASIA 1-14 June 2015 Page 5. Singapore Ch 5 unveils 1st Turner boosts Southeast Asia/Aus efforts long-form daily drama Sony’s Voo Chih Yeong joins Ricky Ow’s team Singapore terrestrial station, Channel 5, premieres its first long-form daily drama, Turner Asia Pacific has appointed Tanglin, on Tuesday, 30 June, at 8pm. former Sony Pictures exec Voo The series is part of monopoly broad- Chih Yeong as Southeast Asia caster MediaCorp’s revival plan for the vice president. English-language mass-market station. Robi Stanton and Vishal Tanglin revolves around four multi-racial Dembla have also been given and multi-generational families living in a new positions as Asia boss Ricky Voo Chih Yeong Robi Stanton Vishal Dembla middle-class neighbourhood. Ow ramps up Turner’s business in Southeast Asia and Australia/Pacific. Stanton has been promoted to general Dembla has been promoted to vice Jackie Chan drives film/ manager, Australia, New Zealand and president, Hong Kong and Southeast TV education in China Pacific Territories. Asia. Hong Kong director/actor Jackie Chan has opened a film and TV school in China. Visiting professors at the Jackie Nielsen, Tencent push China measurement Chan Film and Television Academy First Asia roll-out for Digital Ad Ratings of the Wuhan Institute of Design and Sciences include Zhang Guoli, Li Bingbing and Feng Xiaogang. Chan has Audience measurement company smartphones “in a way comparable to long supported educational initiatives Nielsen has launched Digital Ad Ratings TV”. for young filmmakers. Chan is dean of in China in collaboration with online The measurement platform is also the new school. platform Tencent. China is the first available in Australia, Brazil, Canada, market in Asia – and the ninth market France, Germany, Italy, U.K. and the U.S. Indonesia in high alert globally – to get the measurement “Given the explosive growth of system. Six more markets are planned online and mobile usage and Chinese over tobacco ad ban for this year. consumers’ changing media habits, Nielsen is also working with other we believe the introduction of a robust, Indonesian television stations may be companies in China to push an independent measurement standard for forced to hunt for a replacement for independent measurement agenda for digital campaigns is essential to unlocking more than US$270 million in annual digital advertising.