GOVERNMENT OF INDIA OUTCOME BUDGET 2016 - 2017 MINISTRY OF INFORMATION AND BROADCASTING Lasertypesetting at: Print-O-World, 2579, First Floor, Mandir Lane, Shadipur, New Delhi-110008, Tel.: 011-25702843, 9811462163 Printed at: Educational Stores S-5, Bulandshahar Road Industrial Area, Site-1, Ghaziabad (U.P.) 201009 Tel.: 0120-4109807 CONTENTS EXECUTIVE SUMMARY ............................................................................................................................................................................................1 Information Sector Directorate of Advertising and Visual Publicity ..........................................................................................................................................2 Directorate of Field Publicity........................................................................................................................................................................3 Indian Institute of Mass Communication .....................................................................................................................................................3 Photo Division ...............................................................................................................................................................................................4 Press Council of India ...................................................................................................................................................................................5 Press Information Bureau ............................................................................................................................................................................8 Publications Division ...................................................................................................................................................................................10 Registrar of Newspapers for India ..............................................................................................................................................................11 New Media Wing .........................................................................................................................................................................................12 Song and Drama Division ...........................................................................................................................................................................12 Main Secretariat’s Information Wing Schemes (A) Policy Related Studies, Seminar, Evaluation, etc. for all three sectors including Media Units (excluding Prasar Bharati) (New Schemes) .........................................................................................................................................12 (B) Training for Human Resource Development .......................................................................................................................................13 (C) International Media Programme ...........................................................................................................................................................14 (D) Social Media Platform ..........................................................................................................................................................................14 Film Sector Central Board of Film Certification, Mumbai ..........................................................................................................................................15 Children’s Film Society, India ....................................................................................................................................................................15 Directorate of Film Festivals ......................................................................................................................................................................16 iii Film and Television Institute of India, Pune .............................................................................................................................................17 Films Division ..............................................................................................................................................................................................18 National Film Archive of India, Pune ........................................................................................................................................................18 Satyajit Ray Film and Television Institute of India, Kolkata ...................................................................................................................19 Main Secretariat’s Film Wing Schemes (A) Anti-Piracy Initiatives ...................................................................................................................................................................19 (B) Development, Communication and Dissemination of Filmic Content .......................................................................................19 (C) National Film Heritage Mission ...................................................................................................................................................20 (D) Setting up a National Centre of Excellence for Animation, Gaming and VFX Sector (NCoE) ...............................................21 (E) Setting up a Film Facilitation Office (FFO) .................................................................................................................................22 Broadcasting Sector Electronic Media Monitoring Centre ................................................................................................................................................................22 Prasar Bharati .....................................................................................................................................................................................................23 Main Secretariat’s Broadcasting Wing Schemes A) Supporting Community Radio Movement ..........................................................................................................................................27 B) Automation of Broadcasting Wing ........................................................................................................................................................28 C) Mission Digitization ...............................................................................................................................................................................29 CHAPTER I Mandate, Goals and Objectives, Policy Framework and Policy Statement Information Sector Directorate of Advertising & Visual Publicity ...........................................................................................................................................31 iv Directorate of Field Publicity......................................................................................................................................................................32 Indian Institute of Mass Communication ...................................................................................................................................................32 Photo Division .............................................................................................................................................................................................34 Press Council of India .................................................................................................................................................................................35 Press Information Bureau ............................................................................................................................................................................36 Publications Division ...................................................................................................................................................................................39 Registrar of Newspapers for India ..............................................................................................................................................................45 New Media Wing .........................................................................................................................................................................................46 Song and Drama Division ...........................................................................................................................................................................48 Main Secretariat’s Information Wing Schemes ..........................................................................................................................................49 (A) Policy Related Studies, Seminar, Evaluation, etc. for all three sectors Including Media Units (excluding Prasar Bharati) (New Scheme) ............................................................................................49 (B) Training for Human Resource Development.................................................................................................................................50 (C) International Media Programme .....................................................................................................................................................50