SACCAF SALES INTRODUCTION January, 2014 PepsiCo Confidential Confidential – For Internal PepsiCo Use Only PepsiCo South America, Caribbean & Central America Foods is a complex, $ 4.3B business with 30.6K employees. It is best described as: 3xMxC: MULTI COUNTRY /CURRENCY & CULTURAL 1 We are a Macro Snacks Market Leader LEADING SNACK AND FOOD BRANDS GLOBAL EXPERTISE LEADING SAVORY SNACK BRANDS (Lay’s, Doritos, Cheetos, Ruffles, Natuchips & Detodit) STRONG REGIONAL COOKIE AND CRACKER BUSINESS New Acquisitions in South America Quaker Cookies FAST GROWING NUTRITION BUSINESS ACROSS REGION Leveraging Quaker From Breakfast to Drinkable Oats STRONG PRESENCE IN MILK MODIFIERS AND CHOCOLATE MILK. 2 We have 19 countries with significant presence, reflecting the region’s diversity Source: Frontier Strategy Group analysis /Corporate estimates, / IMF - World Economic Outlook) Oct., 2012, 3 We are organized in 5 BUs / Clusters SACCAF President BRAZIL VENEZUELA ANDEAN SOUTH CONE CARICAM GM GM GM GM GM OPERATIONS VP CAPABILITIES R&D VP DRIVING FUNCTIONS COMMERCIAL (MARKETING & SALES) VP FINANCE VP GOVERNING HR & CORPORATE AFFAIRS VP FUNCTIONS TRANSFORMATIONS VP 4 We have built a powerful footprint and reach EMPLOYEES PLANTS DCS ROUTE POS 13.9k 15 82 2.8k 560k 5k 6 44 0.9k 182k 6k 4 24 1.6k 247k 2.7k 2 17 0.4k 31k 3.6k 8 35 1k 261k 31.2k 35 202 6.k 1.282k Note K= Thousand / Employees_Set 2012 / Plants/DCs/Route /Pos_ Jan 2013 5 And A Clear Vision & Strategies to Win Grow Core Innovate High end Build and Savory Snacks Per Caps Cookies & Crackers Expand Nutrition Cookie and Cracker Superior Brand Expanded Acquisitions leveraging Breakfast Range Mexico powerhouse Stepped up innovation to Nourishing Snacks Portfolio capture new Occasions Indulgence winning platform and Cohorts (Toddy) Ready to Drink Regional platforms to Oats Innovation Regional Quaker improve local relevance Cookie Platform 6 We grow Core Salty Per Caps with Innovation and powerful international & regional brands. Create a powerful Becoming iconic Snack Cheetos the preferred engine of brand & fuel dd Innovation anchored fun savory snack for in locally relevant growth around growth family time staples mixes 7 We grow Core Salty Per Caps with Innovation and powerful international & regional brands. Crackers Bars Cookies Turbo charge: Engage New Execute basics to fuel winning Renovate & Scale Generation high growth formula 8 We Build and Expand Nutrition From Classic Quaker to Ready to Drink Expand Nourishing Ready Breakfast Snacks to Drink LEADING BREAKFAST READY TO DRINK OATS INNOVATION OATS BRANDS NUTRITION ON THE GO INNOVATION 9 SACCAF multi-category portfolio demands alternative GTM solutions to compete over different markets Our Sales Strategic Pillars GTM key challenges Specialized Progressive Customer Revenue Holistic distribution crosswise all Management Management channels (DTS, OT, WHS, 3PD) High velocity categories flawless execution at POS (Pre-sell) Merchandising, Space availability and Variability restrictions Cost To Serve uninterrupted optimization Renewed IT architecture, visibility and integrated solutions Advantaged GTM 10 Thank you! SACCAF SALES 11.