Redcar & Cleveland Regeneration Masterplan East Cleveland Area Spatial Framework April 2010 this is Redcar & Cleveland 1 C 2 Contents East Cleveland Area Spatial Framework 1 Summary (4 - 7) C 2 East Cleveland : Vision and Objectives (8 - 13) 3 Spatial Framework for the East Cleveland Area (14 - 25) 4 Delivery Plan (26 - 41) Appendix 1 East Cleveland Project Proformas 3 1. Summary 4 1. Summary 1.1 The case for change East Cleveland is an area of contrasts, This is the East Cleveland Spatial even within the overall character Framework, one of four such documents of a rural, countryside setting. The setting out the vision, objectives and settlements have emerged as a result of interventions for different areas in 1many different factors, from the market the Borough (the others are Greater town of Guisborough to the planned Eston, South Tees and Redcar). This visitor attractions of Saltburn and the Spatial Framework provides area and smaller agricultural and industrial towns site specific projects that sit under and villages in between. the overarching document, Economic Futures: A Regeneration Strategy for In the context of Redcar and Cleveland Redcar and Cleveland. This sets the and the wider Tees Valley however, Borough-wide context and strategies there is a fundamental challenge; that for change. These documents are of using the undoubted assets of East supported by a number of technical Cleveland to help attract and retain appendices that include the baseline population and to underpin the economic evidence and consultation undertaken. development of the Borough. This also has to be achieved whilst protecting the environmental and heritage assets of the coast and countryside that render it attractive in the first place. Redcar and Cleveland Spatial Areas South Tees Cyclists in East Cleveland Spatial Framework North Sea Greater Eston Spatial Framework Redcar Spatial Redcar Marske-by- Framework South the-Sea Tees New Saltburn- East Cleveland Marske by-the-Sea Spatial Framework Brotton Skelton Loftus Golden Lion Hotel, Loftus Eston Nab Guisborough A171 Roseberry Topping A171 North York Moors National Park 5 1. Summary 1.2 East Cleveland Vision The team will act as the Executive to take forward projects and will operate from within the RCBC Regeneration Directorate. East Cleveland Lives The RCDC will act as a wider collective body to receive reports and set direction for the programme team. It would meet By 2025 East Cleveland will be one of the most popular quarterly and use the East Cleveland spatial framework and districts in the North of England. It will have an increased delivery plan as the basis for its business plan. and prosperous population with thriving communities and strengthened town centres; whilst maintaining an attractive, 1.5 Outcomes and Impacts rural aspect. East Cleveland will not only be a highly attractive place to live, it will be drawing increasing numbers It is important to understand what the outcomes and impacts of visitors; by 2025 the visitor economy will be famous for of the East Cleveland projects will be on the economy of its Heritage Coast and countryside including the North York Redcar and Cleveland. The early investments are focussed Moors, and the quality of accommodation and services. on increasing employment space in East Cleveland and making the key centres and natural environment more 1.3 Key Interventions attractive for visitors. The impact will be considerable, with some 600 additional jobs and a marked increase in visitor Central to the delivery of the East Cleveland Lives vision numbers. This is the initial potential, and there is the capacity is a set of projects that build upon the natural assets of the for new premises to act as a catalyst for further growth in area, key towns and settlements and the visitor and rural existing and new businesses, with key interventions creating economies. These projects will: 5000m2 of new or refurbished commercial space. • Create new workspace in rural locations across the Borough, that will support and grow local economies; Key Project Output Companies* Employment • Provide a boost to the visitor economy, attracting more people from outside the Borough to visit East Cleveland; • Define a role and strategy for key towns, prioritising; New Space 2000m2 60 new and 240 - the retail core in settlements across the Borough, for New existing consolidating retail where necessary and diversifying Opportunities companies and widening the retail offer in larger settlements such Rural 3000m2 150 300** as Guisborough; Enterprise companies** Hubs - providing local communities with the opportunity to contribute to the regeneration of their towns and Skills for 60 trainees per 20 companies n / a Tourism annum per annum villages; and Excellence - providing good quality, desirable and affordable Independent Marketing n / a 30 housing choices throughout East Cleveland, in the Business in campaign major settlements and also in smaller, more rural Guisborough locations. Saltburn on Hotel / 145 the Edge festivals A set of projects that addresses transport and connectivity, Living in Loftus 10 New retail 10 15 skills and training, and the environment will support the units delivery of the core themes for the East Cleveland Lives plan. Town community 24 In particular, in order to support the town strategies, there are Strategies and schemes a number of proposals that will reduce isolation in rural areas Housing through improvements in accessibility. BOBS 100,000 20 Extension visitors per annum 1.4 Delivery Plan local wildlife 10,000 visitors 2 The East Cleveland strategy provides a programme of per annum work and, rather than a specific delivery vehicle, it needs a Green Routes 60,000 visitors 7 ‘programme team’ putting in place to take forward the delivery per annum plan. Currently there is little dedicated resource devoted to the industrial 60,000 visitors 10 programme of projects outlined in the spatial framework and Heritage trail per annum the proformas. A dedicated Redcar & Cleveland Development Company (RCDC) is therefore proposed, with leadership at a * Likely to increase as new start up grow and move out of strategic level within the Council. The RCDC will be made up accommodation of a representative set of key stakeholders, elected members, ** New start up programme likely to focus on Hubs and provide community representatives and private sector representatives. support for accelerated growth, further increasing employment numbers in the medium term. 6 Guisborough 7 Guisborough Wood 2. East Cleveland 2 Area Vision and objectives 8 2. East Cleveland: Vision & Objectives Part 1 Drivers of change Context to South Tees South Tees is home to a number of world-class industrial busi- nesses. The area is an industrial hub, which, together with the North Tees industrial area drives a substantial part of the sub -re- 2.1 How have the Vision gion’s Gross Domestic Product and Objectives been (GDP), as well as regional and developed? national productivity. It is home to Teesport, the sec- 2The Vision and Objectives for East In the context of Redcar and Cleveland ond largest port in the UK, petro- Cleveland encapsulate the planned and the wider Tees Valley however, ambitions for this, the largest of the four there is a fundamental challenge; that chemical and process industries spatial areas within the masterplan, of using the undoubted assets of East and steel. South Tees extends through a key focus on some of the Cleveland to help attract and retain the across a wide area and being on assets and addressing the key issues population and to underpin the economic that need to be resolved through the development of the Borough. This also the edge of the Middlesbrough Regeneration Masterplan. They also has to be achieved whilst protecting the conurbation is a location for a build on the LDF Core Strategy Vision environmental and heritage assets of range of unused or underused and Objectives. the coast and countryside that render it attractive in the first place. former industrial sites, as well Context to East Cleveland as over eighty smaller industrial East Cleveland is an area of contrasts, and commercial operations. This even within the overall character of a rural, countryside setting. The industrial heartland provides settlements have emerged as a result of a home for process industries, many different factors, from the market utilities and services, port and town of Guisborough to the planned visitor attractions of Saltburn and the logistics, steel manufacturing, smaller agricultural and industrial towns supply chain and ancillary busi- and villages in between. nesses and light industrial parks. Historically, South Tees was an St Nicholas Church, Guisborough important employment source for local residents and there was a strong relationship be- tween Greater Eston and Redcar residents and South Tees. This relationship has reduced dra- matically in recent years, with increased automation, decline in industries and a trend of those in higher paid and skilled jobs at South Tees, living outside the Borough. South Tees is a dynamic place, where industry cycles are af- fected by many complex factors including the global market, interdependencies with sur- rounding industries and specific infrastructure requirements. With the recent announcement Context to South Tees 1 Tees Valley City Region A Business Case for Dlivery, 2006 9 2. East Cleveland: Vision & Objectives Key Issues Key Assets A series of baseline papers have been produced to support The key assets of East Cleveland are: the proposals identified within this Regeneration Masterplan. Reference should be made to the baseline papers within the • Rural setting; technical appendices. • Coastal setting; • Brand value of proximity to the North York Moors; The key headlines from the analysis of East Cleveland are: • Attractive and historic town cores; • Strong centres at Saltburn and Guisborough; • East Cleveland has strong natural assets – coast, Heritage • Access to strategic highway networks and accessibility to Coast, countryside, North York Moors National Park and national rail networks.