July 2017 Cn 11-5234/Go

July 2017 Cn 11-5234/Go

Follow Us on WeChat Now that's guangzhou that's shenzhen China Intercontinental Press Advertising Hotline 城市漫步珠三角 英文版 7 月份 国内统一刊号: JULY 2017 CN 11-5234/GO that’s PRD 《城市漫步》珠江三角洲 英文月刊 主管单位 : 中华人民共和国国务院新闻办公室 Supervised by the State Council Information Office of the People's Republic of China 主办单位 : 五洲传播出版社 地址 : 北京西城月坛北街 26 号恒华国际商务中心南楼 11 层文化交流中心 11th Floor South Building, Henghua lnternational Business Center, 26 Yuetan North Street, Xicheng District, Beijing http://www.cicc.org.cn 总编辑 Editor in Chief of China Intercontinental Press: 慈爱民 Ci Aimin 期刊部负责人 Supervisor of Magazine Department: 邓锦辉 Deng Jinhui 编辑 : 梁健 发行 / 市场 : 黄静 李若琳 广告 : 林煜宸 Editor in Chief Jocelyn Richards Shenzhen Editor Sky Thomas Gidge Senior Digital Editor Matthew Bossons Shenzhen Digital Editor Bailey Hu Senior Staff Writer Tristin Zhang National Arts Editor Erica Martin Contributors Lachlan Cairns, Connor Frankhouser, Lena Gidwani, Mia Li, Noelle Mateer, Dominic Ngai, Betty Richardson, Angel Song, Dominique Wong, Allyn Zamora HK FOCUS MEDIA Shanghai (Head Office) 上海和舟广告有限公司 上海市蒙自路 169 号智造局 2 号楼 305-306 室 邮政编码 : 200023 Room 305-306, Building 2, No.169 Mengzi Lu, Shanghai 200023 电话 : 传真 : Guangzhou 上海和舟广告有限公司广州分公司 广州市麓苑路 42 号大院 2 号楼 610 室 邮政编码 : 510095 Rm 610, No. 2 Building, Area 42, Luyuan Lu, Guangzhou 510095 电话 : 020-8358 6125 传真 : 020-8357 3859 - 816 Shenzhen 深圳联络处 深圳市福田区彩田路星河世纪大厦 C1-1303 C1-1303, Galaxy Century Building, Caitian Lu, Futian District, Shenzhen 电话 : 0755-8623 3220 传真 : 0755-6406 8538 Beijing 北京联络处 北京市东城区东直门外大街 48 号东方银座 C 座 G9 室 邮政编码 : 100027 9G, Block C, Ginza Mall, No. 48 Dongzhimen Wai Dajie, Dongcheng District, Beijing, 100027 电话 : 010-8447 7002 传真 : 010-8447 6455 General Manager Henry Zeng Operations Manager Rachel Tong Accountant Annie Qi Production Supervisor Jack Lin Designers Claire Zheng, Felix Chen Sales Managers Celia Yu, Justin Lu Senior Account Executive Shumin Li Account Executives Wesley Zhang, Nicole Tang, Annie Li, Tia Weng Sales Assistant Sunnie Lü Event Manager Valentina Latorraca Event Supervisor Alice Wang Senior Marketing Executive Fish Lin Marketing Executive Peggy Ni Distribution Luo Zhi, He Wei Wen National Operation CEO Leo Zhou Head of Communication Ned Kelly HR/Admin Director Penny Li Financial Manager Laura Lu Head of Digital Vickie Guo Digital Joseph Miao, Miller Yue, Amanda Bao, Lambert Chen, Peggy Zhu General enquiries and switchboard (020) 8358 6125 [email protected] Editorial (020) 8358 9847 ext 808 [email protected] Sales (Guangzhou) (020) 8358 9847 ext 802 [email protected] (Shenzhen) (0755) 8623 3210 ext 801 Distribution/Subscription (020) 8358 7749 ext 828 Listings & Events (Guangzhou) (020) 8358 9847 ext 808. (Shenzhen) (0755) 8623 3220 Web & IT (021) 5238 5459 Fax (020) 8363 3759 ext. 816 www.thatsmags.com 广告经营许可证 : 京海工商厂字第 8069 号 法律大部 : 大成律师事务所 魏君贤律师 Distribution Legal advisor: Wei Junxian, Dacheng Law Firm across the 国际标准刊号 : ISSN 1672-8041 国内统一刊号 : CN 11-5233/GO Pearl River : Delta: 63,000 定价 : 25.00 元 邮发代号 46-193 copies 如发现印刷装订问题 , 请与广州白云天马印刷厂联系 部分非卖品 , 仅限赠阅 2 | GZ | JULY 2017 | WWW.THATSMAGS.COM WIN Editor's Note JULY 2017 Summer’s here, the air is sweet, and we’re bringing you relaxing beach reads about, er, pain… We’ve tackled some pretty heavy topics in the first half of this year, from the controversial Chinese hukou system and cetacean captivity on the mainland to the fall of urban villages. Our goal is always to draw attention to crucial issues that are unfolding right now in Chinese society. Or, in the case of this month’s cover story, that are right on the verge of becoming big. Pain killers, particularly OxyContin, have for years been abused by no small We're giving away tickets to some number of US citizens (1.7 million in 2015), but what does that have to do with China? of the very best events in the Pearl As recently as February of this year, China expanded its list of Western medicines reimbursable by public health insurance schemes from 133 to 1,297, signaling a new River Delta, alongside a host of free era of more affordable Western medication and liberal prescription. meals and other goodies. Follow our OxyContin, heralded as a “global bestseller” with few side effects in various medical training sessions on the mainland, already enjoys a 60 percent market share official WeChat feeds and sign up of cancer-related pain relief in China. And though China has long remained cautious for our weekly newsletter for your about painkillers following its history with opium abuse, attitudes appear to be chance to win major prizes! To stay shifting in the country that stands to be one of the most lucrative markets for drug companies like Purdue Pharma, OxyContin’s manufacturer. up to date, visit www.thatsmags. It’s not all gloom and doom, however, as we also introduce a myriad of alternative com or scan the QR codes below and methods used to treat pain in the second half of the cover story, sharing words from experts in physical therapy, osteopathy, chiropractic and traditional Chinese medicine. follow our WeChat accounts. Turn to p40 to read the whole story. If you prefer a lighter read, our photo essay on p16 featuring an entertaining narrative about sneaking into an abandoned amusement park in Guangzhou might be more your style. Or, everyone’s favorite Dear Jamie column on p52, where your sincere (though often comical) questions about life – especially life in China – are answered. We all know Watsons and Evian are the priciest bottled water brands at 7-11, but just how much would the most luxurious water in the world set you back? Find out on ThatsGuangzhou p24, where our Shanghai-based editor-in-chief Dominic Ngai explores the work of a water sommelier (yes, that’s a thing). In Arts, we’ve got the story behind Higher Brothers – a rising rap foursome from Chengdu who are all the rage overseas (and on YouTube), but not so much in China, so it’s okay if you haven’t heard of them yet (p36). Finally, as always, our Eat and Drink section is packed with cool new eateries to check out this month, from La Medina and 13 Factories in Guangzhou to Minikor and Luxury bar in Shenzhen. ThatsShenzhen Here’s to enjoying a long, lazy, sizzling summer! Cheers, Jocelyn Richards Hourly updates on news, Editor-in-Chief current affairs and general weirdness from around the PRD and China. FOLLOW US ON SOCIAL MEDIA facebook.com/ThatsPRD twitter.com/ThatsPRD youtube.com/thatsonline #THATSPRD 4 | GZ | JULY 2017 | WWW.THATSMAGS.COM WWW.THATSMAGS.COM | JULY 2017 | GZ | 5 8 CITY 40 COVER STORY PAIN KILLERS 9 SOLE MAN How OxyContin could trigger a second opioid epidemic in China. Curbside cobbler. 12 AD NAUSEUM Are consumers buying Chinese advertising? 20 LIFE & STYLE 50 COMMUNITY 21 GRACE CHEN Designer and founder, Grace Chen. 22 TAP THAT APP Airmule. 70 EVENTS 32 ARTS GZ 33 TRANCE ENCOUNTER Our sober interview with Dutch DJ Jochen Miller. JUL 26-AUG 6 36 HIGHER BROTHERS Sister Act On the brink of international stardom, Chengdu's rap foursome MO launches their debut album tour. ONGOING 60 EAT & Monkey King DRINK HK 67 BRASSTON Let it shine. 69 13 FACTORIES Papa Americano. JUL 15-16 LKF Beer and Music Fest THE WRAP 6 | GZ | JULY 2017 | WWW.THATSMAGS.COM CITY On Dangerous Grounds Inside Guangzhou’s deserted amusement park, p16 Instagram of the Month Chinese Slang P10 P11 8 | GZ | JULY 2017 | WWW.THATSMAGS.COM MAN ON THE STREET SOLE MAN Curbside Cobbler Text and photo by Jocelyn Richards our shoes don’t need mending,” the same business in the same location with much in eight years, he says the quality of a cobbler surnamed Hu says as (mostly) the same prices for the past eight shoes has: “you used to be able to wear shoes “Yhe extends a stained cloth bag years. Well that and the free rent. And his from your childhood. Now a pair only lasts towards a woman who looks to be in her 70s. bro-like relationship with local chengguan. one to two years.” It hasn’t noticeably af- “That strap here, see…” He pulls a plastic san- Originally from Hunan, Hu admits he fected his business, however, as the greater dal from her bag. “It’s secure, don’t worry. I’m taught himself everything he knows (“there frequency of worn-out shoes compensates for not going to charge you.” At those words, the are no real techniques required in shoe re- the fact that half of Hu’s potential customers woman’s pursed lips soften into a grin. pair”) and enjoys the job to the extent that it today prefer to just buy a new pair. She chats with Hu for a few minutes until challenges him more than his previous work Shrugging off the particulars, Hu divulges a young man arrives, demanding to see heels as a bao’an. what he likes most about his work. “I have he dropped off the day before. “In that bag Fixing the tips on a pair of heels costs the more freedom with this job. I can do what there,” Hu signals. I want. Not like other manual labor for mi- The young man lifts two nude stilettos began his business in 2009. Hu says cobblers grants.” and peers intently at the rubber tip on each downsame todaythe street (RMB8) charge as it RMB15-20 did when hefor firstthe “So you can take days off,” we observe. heel. “Can you tell if they’re even?” He asks. same service, but they have rent to pay. “Oh no!” Hu erupts.

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