NAPLES - ITALY Sustainability and Mainstreaming THE CITY The work of the ULSG started in the first phase of the project and will continue until the final Location: stage of the implementation of the LAP. The intent is to set up a monitoring group on the terri- Capital of the Campania region tory for the “città bassa” area, and to present the results of the work to the General Assembly Population*: of the city of Naples in the framework of an integrated development. 1.004.500 Density of population*: CONTACTS (inhabitants per sq km) 8556 Employment rate*: 29,8% URBACT LOCAL SUPPORT GROUP CTUR LEAD PARTNER Unemployment rate*: 31,39% Municipality of NAPLES Municipality of Naples Income per capita**: € 25.565,81 GIANCARLO FERULANO GAETANO MOLLURA *source: City Council of Naples, census 2001 Valorization of the Historic Centre Coordinator ** source: Finance Ministry, 2009 [email protected] URBACT Project Unit gaetano.mollura@comune. LAURA TRAVAGLINI, PATRIZIA SERENA VOLLERO Urban Planning Department napoli.it [email protected] GIOVANNI HOFFMANN, FRANCESCA IACONO CRISTINA FATO, Innovative Finance and European Funding ANNA ARENA, [email protected] MARIA LUNA NOBILE URBACT Project Unit Port Authority of Naples (CTUR Partner) [email protected] Naples is the third largest city of Italy, and is also the most important of the south Italy; FIORINDA CORRADINO it lies on the Tirrenic coast of the Italian peninsula, and is in an advantageous position Study and Data Analyse Division in the Mediterranean basin. It is the capital city of the Campania Region and the prov- [email protected] ince of Naples counts more than 3 million inhabitants on a surface of 1.171 km2. The BARBARA CASOLLA Greek - Roman road network was preserved until now in the old town centre and the Tourism Promotion Division stratification of the following ages enlarged its heritage of many major monuments. For MANAGING AUTHORITY [email protected] this reason the old town centre of Naples was included in the “Word Heritage List” of Campania Region University of Naples FEDERICO II UNESCO in 1995. ROBERTA AMIRANTE, ORFINA FATIGATO DANILO DEL GAIZO Head Directorate Faculty of Architecture - DPUU Local challenges capogabinetto@regione. [email protected], [email protected] • A better connection between port and city which will create a high quality tourist campania.it RICCARDO FLORIO, ALMA ESPOSITO support for cruise passengers Faculty of Architecture - DI.PRO.AA DARIO GARGIULO • A positive economic impact for commercial and handicraft areas close to the port [email protected], [email protected] Managing authority OP • Approaching the cruise activity as an opportunity to redevelop the industrial derelict Private companies [email protected] areas in urban park and recreational/cultural places and to upgrade the quality of FABRIZIO MONTICELLI SEBASTIANO ZILLI life Consortium Antico Borgo Orefici Technical Assistance Consultant [email protected] sebastiano.zilli@regione. Managing Authority CLAUDIO PELLONE campania.eu Campania Region Consortium Antiche Botteghe Tessili [email protected] URBACT WEB site: Public/Private companies http://www.urbact.eu/ctur BRUNO DISCEPOLO, BERNARDINO STANGHERLIN, URBACT National Dissemination BRUNELLA COMO, LUCA GANGUZZA Points ITALY: S.I. Re. Na. http://www.unich.it/dart/urbact/ [email protected] urbactii.html NAPLES - ITALY LOCAL ACTION PLAN LOCAL SUPPORT GROUP The waterfront of the historical centre and port area from Piazza Municipio to Piazza KEY feature of the LAP Mercato: a sustainable development through the improvement of the cruise tourism One of the main actions of the LAP in Naples is the reconnection between the port impact and the city, the goal is to build a network of relationships not only physical, through the regeneration of pathways and squares of the buildings of the area, which is the The context connecting element between the sea and the historic city. One of the results ob- The area concerned by the LAP is part of the so-called “città bassa” which, even tained from URBACT is the networking of individuals and authorities acting in the if in the past had a strong commercial character, since the end of the war suffers same area, with a common strategy. of a relative neglect and a gradual decay. Some successful initiatives implemented by individuals (Consortium Goldsmith District) with the support of the Municipal- URBACT Local Support Group ity of Naples showed the opportunity to reclassify the area obtaining a positive The Naples Local Support Group involved the principal stakeholders that act di- impact both in the social field (creation of business incubators, revitalization of the rectly on the LAP area as well as the traders and the citizens’ groups who work and context, etc.) and the economic field (Increase of the commercial attractiveness of live there. the site, creating new skilled jobs, etc.). In this perspective the development of the Furthermore the involvement both of the students of the primary and secondary LAP aimed at maximizing the impact of the planned interventions in the area by the schools of the area, through the activities proposed by the Municipality and by the “Great program for the UNESCO heritage centre” of the city of Naples, incorporat- Port Authority, and the students of the Faculty of Architecture University, contrib- ing suggestions and proposals from private actors. uted to the dissemination of the contents and the themes analisyed. In relation to the private property, as proposed by S.I.Re.Na., the ULSG considered essential, for the LAP work, the involvement of the property managers. NAPLES - ITALY LOCAL ACTION PLAN LOCAL SUPPORT GROUP The waterfront of the historical centre and port area from Piazza Municipio to Piazza KEY feature of the LAP Mercato: a sustainable development through the improvement of the cruise tourism One of the main actions of the LAP in Naples is the reconnection between the port impact and the city, the goal is to build a network of relationships not only physical, through the regeneration of pathways and squares of the buildings of the area, which is the The context connecting element between the sea and the historic city. One of the results ob- The area concerned by the LAP is part of the so-called “città bassa” which, even tained from URBACT is the networking of individuals and authorities acting in the if in the past had a strong commercial character, since the end of the war suffers same area, with a common strategy. of a relative neglect and a gradual decay. Some successful initiatives implemented by individuals (Consortium Goldsmith District) with the support of the Municipal- URBACT Local Support Group ity of Naples showed the opportunity to reclassify the area obtaining a positive The Naples Local Support Group involved the principal stakeholders that act di- impact both in the social field (creation of business incubators, revitalization of the rectly on the LAP area as well as the traders and the citizens’ groups who work and context, etc.) and the economic field (Increase of the commercial attractiveness of live there. the site, creating new skilled jobs, etc.). In this perspective the development of the Furthermore the involvement both of the students of the primary and secondary LAP aimed at maximizing the impact of the planned interventions in the area by the schools of the area, through the activities proposed by the Municipality and by the “Great program for the UNESCO heritage centre” of the city of Naples, incorporat- Port Authority, and the students of the Faculty of Architecture University, contrib- ing suggestions and proposals from private actors. uted to the dissemination of the contents and the themes analisyed. In relation to the private property, as proposed by S.I.Re.Na., the ULSG considered essential, for the LAP work, the involvement of the property managers. ALICANTENAPLES - -ITALY SPAIN Sustainability and Mainstreaming THETHE CITY CITY NowadaysThe work of the the Local ULSG Support started Groupin the firstworks phase in a completeof the project action and plan will withcontinue different until actionsthe final Location:Location: Spain - Region of Valencia thatstage must of the be implementation reachable and attractiveof the LAP. for The all intentthe people is to setinvolved up a monitoring in Cruises, group Tourism on andthe terri His- CapitalPopulation: of the Campania 329 947 (city)region 1.8 m (metropolis) toricaltory for District the “città (neighbourhood, bassa” area, and merchants, to present artisans, the results tourists). of the Thenwork toestablish the General a link Assembly between Population*:Number of people in employment: 778 000 allof theof us city with of Naplesa special in thecommission framework whose of an taskintegrated will be development. to promote, coordinate and maintain 1.004.500(metropolis) all these actions. DensityUnemployment of population*: rate: 5.9 % CONTACTS (inhabitants per sq km) 8556 EmploymentTHE POR rate*:T 29,8% URBACT LOCAL SUPPORT GROUP CTUR LEAD PARTNER Unemployment rate*: 31,39% Municipality of NAPLES Ranking: international- regional Municipality of Naples CONTACTS Income per capita**: € 25.565,81 Administrative statutes: Port of state GIANCARLO FERULANO GAETANO MOLLURA *source: City Council of Naples, census 2001 URBACT LOCAL SUPPORT GROUP CTUR PARTNER Valorization of the Historic Centre Coordinator ** source:Total Financetraffic: Ministry, 3.8 millions 2009 G.T. (2006)