ANNUAL REPORT 2012 NEW MARDI GRAS Ltd – ACN 102 451 785 The name ‘Sydney Gay and Lesbian Mardi Gras’ is a trading name and is a registered business name of New Mardi Gras Limited. The legal entity has not changed, but the trading name has. THANKS! SYDNEY GAY AND LESBIAN MARDI GRAS SINCERELY THANKS ALL THE VOLUNTEERS, STAFF, CONTRACTORS AND PARTNERS WHO MAKE SYDNEY MARDI GRAS THE WONDERFUL EVENT THAT IT IS. We are a not-for-profit organisation and rely on community support to make our events happen through volunteering and membership. In particular we would like to thank the dedicated members of the celebrating Fair Day Team, Party Production Team, Parade Team, Harbour ‘12 lesbian gay Team, Volunteer Team, Medical Team, Event Fundraising Team, IT bisexual transgender Working Team, Our Audit & Risk Committee, Legal Committee, queer and intersex Nominations & Governance Committee, Finance Committee, pride Strategy Committe, Community Engagement Committee, MCAG, WELCOME / 4 Womens Committee, Youth Committee, as well as the thousands more who volunteered during season to ensure things went smoothly. We would like to thank our Brand consultancy partners at Moon Communications, including Greg Logan, Brooke Hinman and Gemma Glanville, James Calpis, Jo White, as well as the full team at Moon for their assistance and creative direction. We would also like to thank Tia Lee, Summer Salt, Ross James, Katrina Wills, Steve Warren, Philip Diment, Hill & Knowlton, Dan Murphy, Joyce Maynge, Carmen Geddit, Marie Claire, Dallas Dellaforce, James Bridge, Jesse Stark, Lewis Oswald, Tora Hymen, Marcus O’Brien, Geoff Lynn, Kylie Martin, Terry Blamey, Kylie Minogue, Katie Hoskins, Michael Douglas, Charlie McCagh and Kris celebrating lesbian Taifalos at Avant Card, Andrew Ward at Sauce Solutions, William gay bisexual Yang Photography, Mazz Images, Mark Dickson, John McRae transgender queer Photography, Mikey Trotter, Jason Moss, Kylie Unlikely, David and intersex Bonella, Bradical Best, Paul Wyborn, Kathy Pavlich, Michael pride WELCOME / 8 Woodhouse, Nic Parkhill, Rebecca Reynolds, Ron Austin, Mark Thomas, Tom Tansey, Paul Capsis, Tom Christophersen, Jacques Tchong, Stuart Doherty, Cameron Mitchell, The Squared Division, Queer Screen, Beth Appleton, Scott Abrahams, Brenton Kewley, Rebecca Durr, Peter Hunt, Sandra Chipchase, Anthony Laver, Michael Abbott, Rachel Healy, Kate Murray, Coard-Anthony Henry, Annie Heath, Ruth Friedman, Denis Doulgeridis, Vincent Rommelaere, Out There Productions, Nell Schofield, Mark Trevorrow and Doreen Manganini, Tristn Goode, Theresa Famularo, Will Sheehan, Iain Reed, Virginia Harris, Gearhouse Productions, Sheridan Jones, Rick Pearce, Spencer Newman and our friends at Optus, Kate Munro, Eva Cox, Gretel Killeen... ...and to everyone in the community that has helped us continue to inspire the world to love each other by celebrating the power celebrating lesbian and beauty of diversity. gay bisexual transgender queer and FOR A FULL LIST OF PRODUCTION TEAM MEMBERS AND COMMITTEES intersex pride PLEASE REFER to PAGE 24. WELCOME / 6 ANNUAL REPORT 2012 2012 SEASON HIGHLIGHTS We delivered the safest This year saw an During the 2012 season, the Parade in recent times with improvement in financial Volunteer team processed record low levels of incidents performance which 2,981 applications for 2,086 reported continues us on a path to positions with a total sustained profitability & workforce of 1,723 volunteers There were record growth in the years to come satisfaction levels in International and interstate response to our increased Reached a digital global visitations to Parade celebrating lesbian investment in the quality of audience of 500,000 through increased by 9.5% despite gay the most difficult tourism bisexual the Parade and Party Mardi GrasTV, with Parade transgender and season Hightlights enviroment in recent years queer Applied for ROCO and spreading our messages and intersex registration to acquire We focused on building the pride LGBTQI community spirit to WELCOME / 2 Deductible Gift Recipient successful Women Say the world status (DGR) Something series producing Donated just under three separate sold out We welcomed Kylie Minogue $55,000, including over events. back after 14 years to CONTENTS P# $24,000 in complimentary celebrate her 25th Brought month end financial tickets to community WELCOME anniversary in music with us accounting back in house 1 groups for their fundraising THE REBRAND 3 Launched our first iPhone activities Continued to develop new app, which was downloaded income streams in the form HOW WE PERFORMED 4 We progressed with the by 4067 people of merchandising, licensing implementation of our long MARDI GRAS AWARDS 6 events and food vending We refreshed our brand to be term strategic plan YOUR FEEDBACK 7 more embracing of the Introduced the Big Gay increasing diversity within our CHAIR REVIEW 10 Weekend as a replacement communities with a message fundraiser of Sleaze Ball CEO REVIEW 12 of infinite love for all BOARD COMMITTEES 16 ORGANISatIONAL REVIEW 18 SEASON REVIEW 20 THE TEAM 24 I just loved the This year Mardi Gras I also love the wide SPONSORS 26 whole experience. got it’s Mojo Back!!! range of events put FINANCIAL REPORT 29 It’s a time for on during the period I believe the feel, TREASURER’s REPORT Sydney to shine (even from dance parties 30 atmosphere or vibe in the rain). People to exhibitions, this DIRECTOR’S REPORT 32 was fantastic... AUDItor’s INDEPENDENCE embracing difference. year, you guys did a 34 DeclaratION It was great. Well done for your fantastic job. FINANCIAL REPORT 35 efforts this year StateMENT OF COMPREHENSIVE INCOME 36 StateMENT OF FINANCIAL CREDITS 36 POSITION COPYWRITING KATIE HOSKINS StateMENT OF CHANGES DESIGN & LAYOUT LEWIS OsWALD IN EQUITY 37 NUMBERS MICHAEL DOUGLAS IMAGES HAMID MOUSA, ROBERT MCGRATH, ClAIRE SARGENT, HAYDEN BROTCHIE & ANN-MARIE CALHIHANNA StateMENT OF CASH FloWS 37 NoteS to THE FINANCIAL The name Sydney Gay and Lesbian Mardi Gras is a trading and registered business STATEMENTS 38 name for the legal entity and the company New Mardi Gras Limited. The legal entity has not changed, but the trading name has. DIrectors’ DeclaratION 47 Sydney Gay and Lesbian Mardi Gras – ABN 87 102 451 785 New Mardi Gras Ltd – ACN 102 451 785 MARDIGRAS.ORG.AU ANNUAL REPORT 2012 / 1 ABOUT US ABOUT SYDNEY W E DO THIS THROUGH: GAY AND Providing the opportunity for Providing resources and We inspire the LESBIAN LGBTQI individuals and opportunities to our world to love each groups to use Sydney Mardi community for creative and MARDI GRAS Gras as a statement of pride political expression other by celebrating and to promote a broader Embracing individuals and the power and message of LGBTQI diversity groups from the broader SGLMG EXISTS PRIMARILY TO and acceptance beauty of diversity DEVELOP THE SYDNEY MARDI community who share our vision Anchoring the Parade in a GRAS FOR THE BENEFIT OF Constantly improving broader program of cultural SYDNEY’S LGBTQI COMMUNITY, creativity and production and social activities for the OUR PURPOSE THE ENJOYMENT OF A WIDER values on our events, enjoyment of local audiences AUDIENCE AND AS A glOBAL including bringing the world’s AND ACTION and to attract visitors to BEACON OF DIVERSITY, best artists, thinkers and Sydney ACCEPTANCE AND LGBTQI RIGHTS. entertainers to Sydney STRATEGIC GOALS NTS EXCELLENC EVE E EVENTS EXCELLENCE Increased artistic and production Y C T O excellence I R N P U O PEOPLE ENGAGEMENT M R M A O T E Open and considered processes to C G recruit and retain talented people & O P V I E MEMBERSHIP & COMMUNITY H R S N R A Better involvement from and E N consultation with our members B C M and community E E M CORPORATE GOVERNANCE Better decision making, planning and budgeting at all levels of the T N organisation E M P E E G FINANCE & ASSET O A P N L E MANAGEMENT A M E N T G Rigorous financial planning, E A S G S A E monitoring, risk mitigation and M & E E N C T cost control N A N I F 2 /ANNUAL REPORT 2012 MARDIGRAS.ORG.AU THE RE-BRAND THE RE-BRAND For a group of courageous men made. and women to take to the streets We also want Mardi Gras and SYDNEY MARDI GRAS HAS THE in 1978, to dress up colourfully to what it stands for to endure - to We have always DUBIOUS DISTINCTION OF BEING scream, ‘Look! We’re here! We’re continue to generate renewed been leaders and PROBABLY THE BEST LGBTQI PRIDE not going away! We deserve the interest in Mardi Gras and our now the time is right EVENT IN THE WORLD AT A TIME same rights as everyone! We have communities causes. WHEN SOME PRIDE EVENTS ARE absolute pride in ourselves!’ In the to take the lead As society evolves and the LGBTQI STRUGGLING TO BE EMBRACED BY context of a society that legally community evolves to be more to also embrace WIDER SOCIETY. and culturally tried to negate inclusive, we believe we have the them (and met with the most others as part of opportunity to broaden the PRIDE’S MANIFESTATION HAS TO BE brutal of force that night) shows event’s appeal and reach new our movement and ALIVE TO ITS CONTEXT. pride at its most powerful. audiences, without losing sight of our new vision In 2012, many people are not the need to promote LGBTQI reflects this particularly challenged by a group community interests here and of people marching. amongst our sisters and brothers However, most people are ready to around the world. be dazzled by a thunderous convoy We want all Sydneysiders to feel of dykes on bikes or boys in hot invited to be part of Mardi Gras, Mardi Gras inspires the world to pants when in a troupe of not to class themselves just as love each other by celebrating the hundreds with slick choreography onlookers.