Homecoming 2013: Internal Communications Guide

Homecoming 2013: Internal Communications Guide

Homecoming 2013: Internal Communications Guide Homecoming events for alumni and friends take place October 18-20 and feature more than 20 events, including parties and gatherings, networking opportunities, alumni reunions, and the Alumni Tailgate Row Party and Temple vs. Army Football Game. In conjunction with Homecoming 2013, the university will celebrate the formal inauguration of Dr. Neil D. Theobald as Temple’s 10th president. Homecoming 2013 Microsite: alumni.temple.edu/Homecoming Who is Homecoming For? • Alumni and friends • Students • Faculty and staff Sample Homecoming 2013 Art: Featured Events: Thursday, October 17, and Friday, October 18: • Academic Symposia Celebrating the Inauguration of President Neil D. Theobald: As part of the celebration of the inauguration of Temple University President Neil D. Theobald, academic symposia will be held at various locations throughout Temple’s Main Campus. Homecoming 2013: Staff Guide | 2 For more information and to register for the Inaugural Academic Symposia, visit inauguration.temple.edu. Friday, October 18: • Temple Basketball Cherry & White Night: Basketball season’s right around the corner! Bring the whole family to the Liacouras Center to meet the 2013-2014 Temple Men’s and Women’s Basketball teams. Friday, October 18, and Saturday, October 19: • The Temple News Reunion: Celebrate the cherished history of The Temple News during a weekend celebration featuring a panel discussion, tours of Main Campus and the student newsroom, a special reception and more. Saturday, October 19: • Diamond Marching Band Alumni Gathering: Pack up your instruments, find your old sheet music and gather with fellow Diamond Band alumni for a breakfast reception, brief rehearsal and the traditional Homecoming game halftime performance. • Temple Residence Life Reunion: Connect and reminisce with former Temple Residence Life alumni over delicious food and drinks during a special reception. • Alumni Tailgate Row Party, hosted by the Greater Philadelphia Chapter of the TUAA: The Temple University Alumni Association is hosting the biggest tailgate of the year, and has all of the ingredients to kick off an extra-special Football Saturday in Philly. Enjoy your favorite tailgating treats, music, games, face painting, giveaways and much more! o The first 2,000 people to register online for the Alumni Tailgate Row Party get a FREE Temple scarf. One scarf per registrant; you must be present at Tailgate Row to pick up your scarf. • Temple vs. Army Football Game: Celebrate Homecoming 2013 with an extra-special Football Saturday in Philly as the Temple Owls take on Army! o Special alumni discounted game tickets available online via alumni.temple.edu/Homecoming through October 18 with the special offer code TUOWLS. Sunday, October 20: • Homecoming 5K Run and Family Fun Walk: Wrap up the weekend on a healthy note and enjoy a beautiful jog—or walk—around Main Campus. o Awards will be given out to the fastest adult and child (under 12), and male and female runners and walkers. o Participants get a free, limited-edition Temple T-shirt, while supplies last Homecoming 2013: Staff Guide | 3 Most programs are free, but you need to register in advance to reserve your spot. Check out the complete schedule of events alumni.temple.edu/Homecoming. Important Dates: • Sunday, Sept. 1: Online Homecoming registration opens • Wednesday, Oct. 9: All Institutional Advancement meeting and Tent Captain Training • Monday, Oct. 14: Online Homecoming registration closes Spread the Word: The official hashtag for Homecoming is #TempleHomecoming, and the overall social media strategy is centered on driving the ongoing conversation and engagement around the Homecoming hashtag as well as the following hashtags: • #TempleMade • #TUFB When linking to the Homecoming microsite via social media please use the following URL: http://bit.ly/1dQsANE (it helps us track overall usage and movement). When possible, mention the Temple Alumni Twitter handle (@TempleAlumni) or tag the Temple University Alumni Association Facebook page (Temple University Alumni Association) in your social media posts. For sample messages and more information on social media efforts around this year’s Homecoming please refer to the Homecoming 2013 Social Media Promotions Guide. Please update your email signature file to include: Homecoming 2013: October 18-20 Register today: alumni.temple.edu/Homecoming #TempleHomecoming (The register now icon above should link to the Homecoming landing page) New NFL Clear Bag Policy for Lincoln Financial Field: Please inform your constituents that under the NFL’s new Clear Bag Policy, each guest is permitted to bring in one large clear bag—either a one-gallon Ziploc style bag or a 12" x 6" x 12" clear bag—plus a small clutch. The larger clear bag must be a standard 12" x 6" x 12" made of clear PVC vinyl and easily searchable. For more information on the new Clear Bag Policy, visit alumni.temple.edu/HCResources. Additional Resources: Additional resources are available at alumni.temple.edu/HCResources. .

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