NOV 2018 FOOD, NUTRITION & SAFETY MAGAZINE the WINNING FORMULA Enzymes in Improvement Nutrition Week of Food Process Activity Report 2nd Floor, Mahalaxmi Chambers, 22 Bhulabhai Desai Red., Mumbai- 26 (India) Phone : 022 23538858 / 23519014 Email : [email protected] Website : www.pfndai.org NOV 2018 FOOD, NUTRITION & SAFETY MAGAZINE Email : [email protected] Website : www.pfndai.org EDITORIAL Dr. Bhajekar Deepa, Dr. Gupte Swati, Dr. Holla K.S., Dr. Shirhatti Vilas, Dr. Viral Brahmbhatt, Mrs. Madhavi Trivedi, BOARD Dr. Udipi Shobha, Dr. J.I. Lewis & Dr. Jagmeet Madan ens yNiv INDEX e COVEr 2 k.com/Serg STORY 3 Editorial ........................................ e © iStoc The Winning Formula ........................ 3 Imag Advertisers Coming Events ................................. 5 Food Ingredient Specialities, Enzymes in Improvement .................... 6 of Food Process E.I. DuPont India, Nutrition Week Activity Report: ............ 9 Ruchi Soya, Addressing India’s Burning Issue: Undernutrition During The First 1000 Days Of The Child Decernis, Regulatory Round Up ......................... 12 ITC, 15 Research in Health & Nutrition ............. et k et et et k k k AAK Kamani, oc oc oc oc kR kR kR kR Food Science and Industry News 37 JRS (Rettenmaier) India ........... Pvt. Ltd. k.com/Stoc k.com/Stoc k.com/Stoc k.com/Stoc & Regulatory News .............................. 43 e © iStoc e © iStoc e © iStoc e © iStoc Vista Processed Foods Pvt. Ltd. Cover Image © iStock.com/SergeyNivens Imag Imag Imag Imag Cover Design & Bulletin Layout by Ms. Leena Shanbhag GOVERNING Chairperson: Mr. Bhupinder Singh, Vista Processed Foods BOARD VICE CHAIRPERSON: Mr. Sailesh Venkatesan, Mead Johnson Nutrition HON Treasurer: Dr. Shatadru Sengupta, Hardcastle Restaurant India ELECTED MEMBERS: Advisors: Dr. B. Sesikeran, ex-Director, National Inst Nutrition, H’bad Ms. Anshu Gupta, General Mills hee Mrs. Madhavi Trivedi, Kelloggs Co-opted Members: CO-OPTED Past Chairmen: Mr. Prakash Chawla, AAK Kamani Ms. Richa Mattu, HUL Dr. Vilas Adhikari, ex-DSM k.com/borc Mr. Arun Kelkar, Hexagon Nutrition Dr. Prabodh Halde, Marico Mr. S.D. Pandit, ex-L&T Mr. Sanjaya Mariwala, OmniActive Dr. TSR Murali, Mother Dairy Dr. J. I. Lewis, ex-Marico e © iStoc Health Technologies Imag Mr. V. Mohan, Inttl Advocare Dr. Shaminder Pal Singh, Pepsico Dr. G.M. Tewari, ex-Coca Cola Mr. Amitabh Tewari, Parle Products Ms. Shilpa Telang, Tata Chemicals Mr. R. D. Shenoy, ex-Cadbury EDITORIAL New regulations on Advertisements & regulations. Claims have been notified and will come into force on July 1, 2019. This is A new feature is that certain claims like a long awaited regulation and several natural, fresh, pure, original, traditional, genuine, real etc. have been allowed to be used terms have been defined and/or under specified conditions. However, certain clarified. The manufacturers can now words and phrases like home-made or home make a lot of claims such as the food is cooked will not be permitted to be used as they natural or fresh or is rich in particular give erroneous impression to consumers. nutrient or is free of some undesirable ingredient. There is a claims approval procedure given in the regulations which will be followed and We are planning to have expert articles and there will be fees charged for this process. opinions in our magazine soon to help our members and other readers to understand the It would take a little while before industry implications of the regulations and what adequately understands the implications of claims they can or cannot make. these and will find restrictions or difficulties if OO OO any which would be brought to the notice of OO Earlier there used to be claims like reduced in regulators. In the meanwhile, many companies , HASL , HASL will start advertising their products with these , HASL o o salt or sugar to attract people trying to lower o their consumption of sugar and/or salt. new regulations. However, it was noticed that even though a very small reduction was made one could Since there are many new products allowed k/a_namenk k/a_namenk make this claim as there was no regulation with health benefits and there are many health k/a_namenk governing these claims. However, now there claims allowed under these regulations, we expect that there will be substantial growth in e © iStoc e © iStoc are conditions given before one can make such e © iStoc claims. this category of food products. Indians are Imag Imag affected by many lifestyle diseases such as Imag In nutrient claims, both content claims as well hypertension, heart diseases, type 2 diabetes, as comparative claims can be made. However, and others. They would be happy to get food there are conditions defined for both, so earlier products that would reduce the risk of such vagueness has somewhat gone and consumers diseases. They would like to make changes in now may understand better these nutrient their diets by adjusting certain nutrients and claims. control ingredients. Such declaration may be useful in this. Hoping for better consumer There are some health claims allowed for health, foods. However, while making these, the manufacturers cannot make claim that the Prof. Jagadish S. Pai, food can prevent, alleviate, treat or cure a Executive Director, disease. That would be the function of a PFNDAI medicine. However, a disease risk reduction claim could be made either in specified conditions given therein or if it could be scientifically substantiated as laid down in the PFNDAI Nov 2018 the WINNING FORMULA By Poornima Shankar, Sr Research Scientist, Functional Foods Division, R & D, The Himalaya Drug Company, Makali, Bangalore The world of functional food is an combination to be added in markers as well as the bioactive ens ens ens exciting emerging area of unique functional foods. FSSAI also makers, which may or may not be yNiv yNiv yNiv e e e food products. It is a world of dictates through its list of plant or the same compound, is important to promises, anticipation, hope, botanical ingredients, the permitted ensure potency, safety and efficacy motivation and challenges! It is a plant parts, range of usage in terms of the phyto extract. story of passion delivered! of raw herb/ material per day for k.com/Serg k.com/Serg k.com/Serg adults & children, and type of It is recommended to use whole Functional foods offer to extracts that can be used. This may part of the plant extract versus e © iStoc e © iStoc e © iStoc consumers, the anticipation of not sound restrictive however, it using the single isolated bioactive of somewhat eases the job of the plant. This is because, smaller, Imag Imag Imag just the mundane nutrients but, something extra that helps them formulators in making their distinctive bioactive compounds stay healthy and strong. For decisions. “Development of often, acting as bioactive enhancers businesses, it is a story of hope, of formulations with botanicals are which also contribute to the benefits differentiating by bringing often guided by ayurvedic experts provided by the herb and their something novel that merges the who also recommend dosages and inclusion is useful to provide a knowledge of forgotten benefits of phytochemists who provide authentic holistic approach that mimics the everyday ingredients with consumption of the herb naturally. stable extracts.” contemporary science. For Using whole part of the plant marketing teams, it motivates extractis known to nullify the Pharmacognosy and through USPs with key possibility of side effects which is phytochemistryteams screen agri- differentiators that promise to stand the bane of many allopathic sources of herbs,check their out in the crowded shelf space of formulations. authenticity, sustainability, similar products in the category. ecological impact, markers and Functional foods is an area that their standardization. It is critical to The Food Safety and Standards food formulators aspire to get their evaluate contamination and Actallows the use of plants or hands into, experience, learn and adulteration to reduce bio-burden, botanicals or their parts in the form come out with the winning meet standards for heavy metals of powder, concentrate or extract in formulation after going through the and ensure safety of the ingredients water, ethyl alcohol or hydro rigour and heart breaks with a good sourced and also provide alternate alcoholic extract, single or in dose of challenges thrown in! sourcing.Identifying the analytical PFNDAI Nov 2018 3 COVER STORY The challenge for food The important factor is to keep raw formulators usingphyto- materials cost low so that margins extracts is that most extracts are profitable to the business. This is have a distinct taste and also another challenge when it flavor note. This is often comes to sourcing of phyto-extracts outside the range of which are limited and often acceptability to the restrictively available commercially. consumer’s expectation of a hee hee food. The common notes in Market positioning, claims and hee phyto-extracts observed are branding is another story for Image © iStock.com/StockRocket woody, grassy, hay-like, another day.As Winston Churchill k.com/borc k.com/borc k.com/borc Formulators discover creative ways astringent, bitter, acidic and once said, “Success is the ability to of using the most optimum flavours of the forest or green, of go from one failure to another with the soil, raw or uncooked. Many no loss of enthusiasm.” e © iStoc e © iStoc technology and know-how to make e © iStoc a product with the best shelf life, also have a distinct colour note as Experimental failures are all too Imag Imag Imag delivering the dosage of health well. Formulators use skill to mask, common but, rising again, learning benefitting phyto-extracts in a food reduce, integrate or harmonize with and finding that one winning matrix, without compromising on other ingredients to make it tasty formulation that is superlative, that taste and acceptability! It’s a and acceptable.