Press Release, Press Release as of September 2, 2015 MITSUKOSHI GINZA STORE Mitsukoshi Ginza Store Major Remodeling and Grand Opening 2015.10.14. Mitsukoshi Ginza Store – “The Trendiest Global Department Store” CONTENTS For realization of “The Trendiest Global Department Store” ■For realization of “The Trendiest Global Department Store” ・・・・・・・・・・2 Makoto Asaka, Store Manager, Mitsukoshi Ginza Store, Executive Officer, Mitsukoshi Ginza Store is about to transform into Isetan Mitsukoshi Ltd. “The Trendiest Global Department Store.” ■Mitsukoshi Ginza Store Profile ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・2 ■Significance of Mitsukoshi Ginza Store Remodeling (Redevelopment) ・・・3 Ginza – a vital and lively district visited by people from Japan and the rest of the world. in the “Mid-Term Vision of Isetan Mitsukoshi Group” Here, Mitsukoshi Ginza Store has been loved by customers for 85 years since its opening in 1930. This fall, it ■Store Concept ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・4 is about to undergo a major transformation as “The Trendiest Global Department Store.” ■The Mitsukoshi Ginza Store “Customer Image” ・・・・・・・・・・・・・・・・・・・・4 Through offering the “trendiest” and the ultimate in Japanese hospitality to mature adults from both Japan ■Trendiest Globalization in Merchandise (Product Lineups) ・・・・・・・・・・・・5 and overseas, together with the district of Ginza, we aim to be “The Trendiest Global Department Store.” ■Globalization of Sales Services ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・6 ■Floor Configuration ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・7 From Ginza in the heart of Japan, we will convey the latest trends from Tokyo and the world while giving ■Floor Guide ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・8～12 customers uniquely Japanese hospitality, greater convenience and a more enjoyable shopping experience. ■Airport Style Duty Free Shop “Japan Duty Free GINZA” ・・・・・・・ 13～14 In terms of merchandise, we will offer items worthy of any department store and especially Mitsukoshi Ginza Store while always staying abreast of the latest fashions and trends of Japan and rest of the world. We also aim to convey to customers new discoveries and ideas regarding wisdom, preferences, makers’ wishes, and methods of coordination while cherishing Japanese styles, seasons, events and the like. In the area of sales and service, with a “spirit of hospitality” through which we seek to sincerely respond to the wishes of not only Japanese customers but also the overseas tourists who visit Ginza, our stylists (sales assistants) will strive to build connections (between stylists and customers, between customers and makers, and also between customers) that are based on “values” and “preferences.” We also welcome customers from all over the world to our luxury “airport style duty free shop” replete with international brands and Japanese tradition. We are grateful for the customer’s support and we hope you can enjoy the next stage of the newly transformed Mitsukoshi Ginza Store. Store Manager, Mitsukoshi Ginza Store, Executive Officer, Isetan Mitsukoshi Ltd. Makoto Asaka Mitsukoshi Ginza Store Profile ■Store name : Isetan Mitsukoshi Holdings Ltd., Mitsukoshi Ginza Store ■Address : 4-6-16 Ginza, Chuo-ku, Tokyo ■Opening date : 1930, April 10 (expanded opening on September 11 (Saturday), 2010) ■Scale : 3 basement floors～12 aboveground floors (the actual building has 6 basement floors and 13 aboveground floors) ■Total floor area : Approximately 81,476㎡ ■Store area : Approximately 36,556㎡ ■Open hours : B3F～8F/10F ＝10:30～20:00 ※Exceptions may be applied over limited periods : 9F Ginza Terrace ＝10:30～23:00 ※Excluding some facilities : 11F&12F restaurant floors ＝11:00～23:00 ■Annual sales : 74,428 million yen (term ending March 2015) 1 2 CONTENTS For realization of “The Trendiest Global Department Store” ■For realization of “The Trendiest Global Department Store” ・・・・・・・・・・2 Makoto Asaka, Store Manager, Mitsukoshi Ginza Store, Executive Officer, Mitsukoshi Ginza Store is about to transform into Isetan Mitsukoshi Ltd. “The Trendiest Global Department Store.” ■Mitsukoshi Ginza Store Profile ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・2 ■Significance of Mitsukoshi Ginza Store Remodeling (Redevelopment) ・・・3 Ginza – a vital and lively district visited by people from Japan and the rest of the world. in the “Mid-Term Vision of Isetan Mitsukoshi Group” Here, Mitsukoshi Ginza Store has been loved by customers for 85 years since its opening in 1930. This fall, it ■Store Concept ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・4 is about to undergo a major transformation as “The Trendiest Global Department Store.” ■The Mitsukoshi Ginza Store “Customer Image” ・・・・・・・・・・・・・・・・・・・・4 Through offering the “trendiest” and the ultimate in Japanese hospitality to mature adults from both Japan ■Trendiest Globalization in Merchandise (Product Lineups) ・・・・・・・・・・・・5 and overseas, together with the district of Ginza, we aim to be “The Trendiest Global Department Store.” ■Globalization of Sales Services ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・6 ■Floor Configuration ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・7 From Ginza in the heart of Japan, we will convey the latest trends from Tokyo and the world while giving ■Floor Guide ・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・・8～12 customers uniquely Japanese hospitality, greater convenience and a more enjoyable shopping experience. ■Airport Style Duty Free Shop “Japan Duty Free GINZA” ・・・・・・・ 13～14 In terms of merchandise, we will offer items worthy of any department store and especially Mitsukoshi Ginza Store while always staying abreast of the latest fashions and trends of Japan and rest of the world. We also aim to convey to customers new discoveries and ideas regarding wisdom, preferences, makers’ wishes, and methods of coordination while cherishing Japanese styles, seasons, events and the like. In the area of sales and service, with a “spirit of hospitality” through which we seek to sincerely respond to the wishes of not only Japanese customers but also the overseas tourists who visit Ginza, our stylists (sales assistants) will strive to build connections (between stylists and customers, between customers and makers, and also between customers) that are based on “values” and “preferences.” We also welcome customers from all over the world to our luxury “airport style duty free shop” replete with international brands and Japanese tradition. We are grateful for the customer’s support and we hope you can enjoy the next stage of the newly transformed Mitsukoshi Ginza Store. Store Manager, Mitsukoshi Ginza Store, Executive Officer, Isetan Mitsukoshi Ltd. Makoto Asaka Mitsukoshi Ginza Store Profile ■Store name : Isetan Mitsukoshi Holdings Ltd., Mitsukoshi Ginza Store ■Address : 4-6-16 Ginza, Chuo-ku, Tokyo ■Opening date : 1930, April 10 (expanded opening on September 11 (Saturday), 2010) ■Scale : 3 basement floors～12 aboveground floors (the actual building has 6 basement floors and 13 aboveground floors) ■Total floor area : Approximately 81,476㎡ ■Store area : Approximately 36,556㎡ ■Open hours : B3F～8F/10F ＝10:30～20:00 ※Exceptions may be applied over limited periods : 9F Ginza Terrace ＝10:30～23:00 ※Excluding some facilities : 11F&12F restaurant floors ＝11:00～23:00 ■Annual sales : 74,428 million yen (term ending March 2015) 1 2 Significance of Mitsukoshi Ginza Store Remodeling Store Concept (Redevelopment) in the “Mid-Term Vision of Isetan Mitsukoshi Group” The Trendiest Global Department Store Viewing the year ending March 2019 as a milestone, Isetan Mitsukoshi Holdings Ltd. aims to create unique customer Together with the world famous landmark district of Ginza, Mitsukoshi Ginza Store continues value through maximizing the potential of the group’s resources (customer assets, key channels, functions, and to offer the latest trends from around the world and Tokyo together with the ultimate know-how). In this respect, we consider our three key stores (Isetan Shinjuku Main Store, Mitsukoshi Nihombashi Main Store, and Mitsukoshi Ginza Store) in three of the most attractive urban centers in the world to be our greatest strength. in Japanese hospitality to mature adults from both Japan and overseas. These three flagship stores have the role of constantly creating new content and value and generating the corporate Through implementing this remodeling, we will further enhance the concept of “the store that opens the door on a new group’s brand capability, competitiveness and profit capacity, so in order for them to continue growing as world-class age through creating style out of new values,” and we will continue to offer the trendiest products and information stores, we consider it important to continually invest in their improvement. As a part of this policy, we transformed Isetan from Japan and the rest of the world and uniquely Japanese seasonal styles, events and excellent quality to mature adults Shinjuku Main Store into the “World’s Finest Fashion Museum” based on redevelopment of the ladies’ fashion floors from Japan and other countries who visit Ginza. (main building 1F~4F and B2F) in March 2013 and the household , interior goods and gallery floor (main building 5F) and baby and children’s wear・goods floor (main building 6F) in March 2015. Also, Mitsukoshi Nihombashi Main Store is ＜”Four Filters” for Mitsukoshi Ginza Store to become “The Trendiest Global Department Store”＞ currently advancing and testing redevelopment plans based on the concept of culture with a view to becoming a “Culture Resort Department Store”. Latest Trends × We