North End Working Group // October 24, 2018 • Introductions 15 min • Planning Process + Schedule 10 min • Community Engagement Plan 10 min • Background Analysis 25 min • Visioning and Mapping Exercise 55 min • Next Steps 5 min perkinswill.com perkinswill.com Jay Demma Leslie Johnson John Slack Project Manager, Senior Planner Landscape Architect Principal-in-Charge, Lead Urban Perkins+Will Perkins+Will Designer Perkins+Will perkinswill.com perkinswill.com ~400 acres I-694 County Rd D 2 mil sf retail space sf healthcare space Maplewood 900k Mall St. John’s ~1,000 households Hospital Beam Ave 6,000+ jobs Ramsey County Library Bruce Vento Trail perkinswill.com • Identified as a goal in the Comp Plan I-694 County Rd D • Coordinate with Rush Line BRT planning Maplewood • Retail is changing: Mall St. protect a key asset John’s Hospital • Healthcare is changing: Beam Ave build on a key asset • Opportunity to provide diverse housing options perkinswill.com Riverdale Northtown Arbor Lakes Shingle Creek Maplewood Mall 1 Rosedale Ridgedale Woodbury Lakes Southdale South Robert Existing Conditions: Eden Prairie Center • Eagan Town Center . Market and Economic Analysis Burnsville Center Apple Valley CBD . Buildings . Infrastructure . Traffic Volumes 2 4 6 12 . Parks, Trails, and Open Space 50,000 35,000 20,000 perkinswill.com 2 perkinswill.com 3 • Multiple outreach strategies . Public meetings . Website . One-on-one interviews . Event attendance . Other tactics as needed/appropriate perkinswill.com 4 • Reinforcing positive elements of the North End area • Collectively reimagine and reinvent the North End area • Strengthen the connections between residents and the places they live • Enhance physical, cultural, economic, and social identities perkinswill.com 5 perkinswill.com 6 perkinswill.com 7 perkinswill.com • Help determine community needs • Assist in establishing project priorities • Review plan concepts and provide input • Share project information and bring suggestions from community, stakeholders and respective organizations • Help communicate plans to the community • Provide guidance to City staff and plan recommendations • Ensure full range of issues are brought forward during design process perkinswill.com • Be respectful of other working group members or people meeting with the working group • Attend approximately 6 meetings – notify City staff of any conflicts • Review project materials distributed to the working group • Transparent deliberations – avoid off-line group discussions • Understand that the working group’s directive is * The public is welcome to attend and observe to provide a recommendation to the City working group meetings. However, because of the amount work assigned to the working group, there Council, but that the City Council has authority will be no time available for the public to comment over the final plan and its adoption on or participate in working group activities. The project website, however, is available for public comment. perkinswill.com CITY COUNCIL Community Planning Design Review Board Commission Housing & WORKING Parks & Economic Recreation Development GROUP Commission Ramsey CONSULTANT County TEAM Regional Rail Authority perkinswill.com We are here OCT NOV DEC JAN FEB MAR APR MAY PHASE 1 DISCOVERY 1.1 Previous Studies/Rush Line Review 1.2 Base Mapping 1.3 Existing Conditions Analysis 1.4 Market Analysis Integration * PHASE 2 STRATEGIC PLAN FRAMEWORK * 2.1 Draft Framework Plan Alternatives 2.2 Draft Framework Plan Refinement * 2.3 Preliminary TOD Guidelines * 2.4 Final Framework Plan * PHASE 3 IMPLEMENTATION STRATEGIES * 3.1 Implementation Strategies 3.2 Document Preparation * * OCT NOV DEC JAN FEB MAR APR MAY PROJECT MANAGEMENT/STAKEHOLDER ENGAGEMENT Project Team Meetings North End Working Group Meetings City Council/Planning Commission Updates p c c p c Social Media, e-Mail, Website Updates Public Meeting/Open House Aug 21 Business Outreach Rush Line Coordination *Deliverable perkinswill.com perkinswill.com GOALS • Identify stakeholders, especially underserved groups • Engage all stakeholders, including residents and businesses, in meaningful and accessible ways • Solicit early and continuous involvement • Seek collaborative input on alternatives and evaluation criteria • Provide transparency during the planning process • Build understanding of opportunities and support for the plan that evolves from the planning process perkinswill.com • North End Working Group (NEWG) • What other community stakeholder groups should be engaged during this planning process? • What are the best methods to engage underserved stakeholder groups? perkinswill.com • 5:30-7:30pm • Ramsey County Library – Maplewood • Greeting from Mayor Slawik • Approximately 80 attendees • North End Project Information and Mapping Exercise • Coordinated with Ramsey County and the Rush Line BRT Project perkinswill.com What is your favorite place or thing in the North End? (green dot) • Library (6) • Retail/services (6) • Healthcare (4) • Parks & trails (2) • Housing (2) • Quality public realm (1) perkinswill.com What is your big wish for the North End? (red dot) • Revitalize Mall with other uses (8) • Community park with more facilities (6) • Sit-down restaurant (2) • Safer connections/road crossings (2) • Retail that is more pedestrian-oriented (2) • Community gathering area (2) • Sell the Myth • Add sidewalks along County Rd D • Maintain vacant lot at County Rd D & Flandreau • Celebrate ethnic diversity • End BRT at Mall • Replace Mall with other uses • Bike rentals (for trail users) perkinswill.com • www.maplewoodmn.gov/northend • Project information • Meeting notices • Meeting agendas • Meeting packets • Link to interactive feedback site (SocialPinpoint) perkinswill.com • “St John's is a tremendous asset to the Maplewood community. The number of medical providers that are available to residents make health care very accessible.5:30-7:30pm” • “We need to be creative and proactive to look for new tenants for the Sears site.” • “The Mall area should have a movie theater, a variety of restaurants that have outdoor patio seating and good food like Jake's or similar to Rudy's Red Eye Grill or Ingredients that are located at WBL. Some fun eating places. Make this a destination stop for those who work at St John's or going to and from White Bear Lake so they want to stop. I don't think we need anymore high density housing.” perkinswill.com perkinswill.com • Understand the drivers of change • Provide stakeholders and policy makers with data to help make informed decisions perkinswill.com ~400 acres I-694 County Rd D 2 mil sf retail space sf healthcare space Maplewood 900k Mall St. John’s ~1,000 households Hospital Beam Ave 6,000+ jobs Ramsey County Library Bruce Vento Trail perkinswill.com 2016 Population = 221,000 2040 Population = 253,000 Change ‘16-’40 = +32,000 Percent Change = 15% Maplewood Chg. = 28% Metro Area Chg. = 25% Sources: Metropolitan Council; Perkins+Will perkinswill.com HOUSEHOLDS MEDIAN AGE WITH CHILDREN HOMEOWNERSHIP 40 38% 78% 39 36% 76% 38 34% 37 74% 36 32% 72% Median Age Median 35 30% 70% 34 of PercentHouseholds Percent of Households of Percent 33 28% 68% 32 26% 66% 2000 2010 2016 2000 2010 2016 2000 2010 2016 MAPLEWOOD MAPLEWOOD MAPLEWOOD TRADE AREA TRADE AREA TRADE AREA 7-COUNTY METRO AREA 7-COUNTY METRO AREA 7-COUNTY METRO AREA Source: US Census Source: US Census Sources: US Census; Perkins+Will perkinswill.com CHANGE IN MEDIAN INCOME RELATIVE TO METRO AREA $120 $100 $98 $100 $100 $100 $94 $96 $95 $80 $89 $89 $60 $40 ($100 = Metro allmedianMetro = ($100HHs) for $20 Ratio Ratio of Median Household Incomes $0 2000 2010 2016 2000 2010 2016 2000 2010 2016 MAPLEWOOD TRADE AREA METRO AREA All HHs All HHs All HHs Sources: US Census; Perkins+Will perkinswill.com Market Rate Rental Vacancy Rate 9% 8% 7% 6% Maplewood • Housing market is very strong – both owner and 5% Vicinity* 4% Metro Area renter markets Vacant Percent 3% Equilibrium 2% • Vacancies are low – especially in the trade area 1% 0% • Rents have been rising rapidly in the last three 2000 2003 2006 2009 2012 2015 2018 * Includes communities adjacent to Maplewood years Source: CoStar • New rental development is moving into the Market Rate Rental Monthly Asking Rent $1,300 suburbs after focusing on the central cities $1,200 (e.g., Conifer Ridge, Mahtomedi Flats) $1,100 $1,000 Maplewood Vicinity* $900 • For-sale market is extremely tight, especially for Metro Area entry-level homes $800 $700 Average Monthly Asking Rent Asking Monthly Average $600 2000 2003 2006 2009 2012 2015 2018 * Includes communities adjacent to Maplewood Source: CoStar perkinswill.com Maplewood Residential Development 1970-2016 600 500 50-Year Annual Average 400 300 Despite the current 200 • Units Housing New apartment boom, we are still 100 well below the 50-year 0 1970 1975 1980 1985 1990 1995 2000 2005 2010 2015 annual average Single-Family Detached Townhomes Multifamily Source: Metropolitan Council Multifamily product types Metro Area Residential Development 1970- • 30,000 2016 account for almost 2/3 of all 50-Year Annual Average 25,000 residential construction 20,000 15,000 New Housing Units Housing New 10,000 5,000 0 1970 1975 1980 1985 1990 1995 2000 2005 2010 2015 Single-Family Detached Townhomes Multifamily Source: Metropolitan Council perkinswill.com Trade Area Retail Construction 2006- 450,000 2018 400,000 350,000 Retail construction has slowed considerably 300,000 • 250,000 since the mid-2000s – despite household 200,000 150,000 growth in recent years 100,000 Rentable Rentable