DDBCnw0313cover_01DDBC_FC 2/26/13 8:53 AM Page 1 MAY/JUNE 20132013 www.ddbcsocal.org Visit us at: Outstanding Quality and Service for over 80 years! Bridgford sliced meats are made from the finest ingredients. They are carefully cured, cooked and packaged to insure freshness. Bridgford Deli Foods P.O.Box 3773, Anaheim, CA 92803 (866) 273-2351, (714) 526-5533, bridgford.com/foodservice 1987; A.A. “Bud” Moorman, 1988; §Morrie Rosenfeld and §Claus Simon, 1989; Otto Schirmer and §Andy Stylianou, 1990; §Ray Ferry, 1991; §Bob Garcia and §Art Jelin, 1992; §Lou Agrati, 1993; Bernie Brener, 1994; Mark Levey, 1995; Harold Davis, 1996; Eleanor Bennett and §Joe Malin, 1997; Gary Illingworth and §Ken Tisdell, 1998; §Jo Ann Benci and Ken Hanshaw, 1999; Tom Keyes, 2000; John Vitale, 2001; Bill Schwartz, 2002; Ted Hopkins and Dick Schwebe, 2003; Diane OFFICIAL PUBLICATION Beecher, §Stan Coop, and §Jerry Lewis, 2004; Don Fisher and Rona Reeves, 2005; DDBC of Southern California Bill MacAloney and Rob Willardson, 2006; Jim Veregge, 2007; Mark Dixon, 2008; Dave Daniel, Editor Kathie Porter, 2009; John Brass, 2010; Jim DeKeyser and Burhan Nasser, 2011; www.ddbcsocal.org Jack Taylor, 2012. RETAILER OF THE YEAR: §Stan Coop, 1975; Bill MacAloney, 1976; VOL. XLIV NO. 3 2013 • ISSN 00117862 §Eddie Goldstein, 1977; §Pete Uraine, 1978; §Art Jelin, 1979; A.A. “Bud” Moorman, Business Manager: Susan Steele 1980; Ken Hanshaw, 1981; Eleanor Bennett, 1982; Gary Illingworth, 1983; Harold Executive Director Emeritus: A.A. “Bud” Moorman Davis, 1984; John Vitale, 1985; Eddie Hoggatt, 1986; Don Fisher, 1987; Fred OFFICERS: President: Bill Mackie (Nasser Co., Inc.); First Vice President: Brandt, 1988; Diane Beecher, 1989; Les Taylor, 1990; Bob Johnson, 1991; §Jerry Connie Thatcher (Advantage Sales & Marketing); Second Vice President: Mark Lewis, 1992; Dave Wolff, 1993; Dave Fernandez, 1994; Kathie Porter, 1995; John McKenzie (General Mills); Third Vice President: Henry Rodriguez (DPI Specialty Brass, 1996; Jim Veregge, 1997; Jean Dreshner, 1998; Cindy Mulvaney, 1999; Foods); Secretary: Cynthia Yarak (Insight Food Sales); Treasurer: Bill Back (Zacky Mark Miale, 2000; Mickey Gold, 2001; Andre Mesropian, 2002; Joe Rodriquez, Farms); Advisor: Neil Swanson. 2003; Pete Hejny, 2004; Manny Marin, 2005, Jim Roesler, 2006; Sue Bargsten, DIRECTORS: Irene Graves (Quest Sales & Marketing), Sokha Lim (Fuji 2007; Steve Nguyen, 2008; Matt Reeve, 2009; Robin Bell, 2010; Gayle DeCaro, Foods), Wes Meyer (Albertsons), Silvia Quiroz (Cardenas Markets), Laura Taketomo 2011; Dennis McIntyre. (Food 4 Less), Jim Veregge (Unified Grocers), Liz Wilson (Ralphs), Tammy Wilson PRESIDENTS AWARD: §Don Lee, 1992; §Louis Vitale, 1995; A.A. “Bud” (JAX Markets), Patti Winsell (Horizon Sales Corp.). Moorman, 1997; Diane Beecher, 1998; Eleanor Bennett, 1999; Mark Dixon, 2007; PAST PRESIDENTS: §Sydney Fisher, 1960; Loyd Knutson, 1961; §Sam Debra Zimmerman, 2012. Freed, 1962; §Harry Schneider, 1963; §Earl Anderson, 1964; §Leo Cohen, 1965; LIFETIME ACHIEVEMENT AWARD: §Walt Scheck, 1999; §Ken Tisdell, §Art Jelin, 1966; §George Hobbs, 1967; §Eli Coleite, 1968; Bill Trapani, 1969; 2001; Larry English, 2001; Charlice Makowski, 2005; Mark Roth, 2006; Tom §Pete Uraine, 1970; Otto Schirmer, 1971; §John Andikian, 1972; Ted Hopkins, Ilharreguy 2006; John Vitale, 2010; Terry Fyffe, 2011; Mickey Gold, 2012; Bill 1973; §Stan Coop, 1974; §Ray Ferry, 1975; A.A. “Bud” Moorman, 1976; Bill MacAloney, 2012; Gilbert de Cardenas, 2013. Schwartz, 1977; Eleanor Bennett, 1978; §Bob Garcia, 1979; Harold Davis, 1980; SUPPLIER OF THE YEAR: §George Hobbs, 1975; §Lou Agrati, 1976; Randall Chew, 1981; Gary Illingworth, 1982; §Ken Tisdell, 1983; John Vitale, §Chico Santillan, 1977; Mark Levey, 1978; §Morrie Rosenfeld, 1979; §Ken 1984; Gary Provenzano, 1985; Joe Jimenez, 1986; Dick Schwebe, 1987; Diane Tisdell, 1980; §Walt Scheck, 1981; Larry English, 1982; §Bob Garcia, 1983; Ted Beecher, 1988; Joe Matyasik, 1989; Don Fisher, 1990; Mark Stringer, 1991; §Jerry Hopkins, 1984; Bob Fetzner, 1985; Joe Wilson, 1986; §Claus Simon, 1987; §Joe Lewis, 1992; Mark Dixon, 1993; Kathie Porter, 1994; Jim Allumbaugh, 1995; Jim Malin, 1988; Tom Keyes, 1989; §Creighton Wiggins, 1990; Gary Illingworth, Veregge, 1996; Rona Reeves, 1997; Joy Sawhill, 1998; Debra Zimmerman, 1999; 1991; Paul Yates, 1992; Rob Willardson, 1993; Mark Dixon, 1994; Dick Schwebe, Peter Hejny, 2000; Jeff Merrill, 2001; Bill Hankes, 2002, Manny Marin 2003-04; 1995; Jim Allumbaugh, 1996; Paul Christianson, 1997; Rona Reeves, 1998; Bill Bob Dressler, 2005; Jon Amidei, 2006; Sue Bargsten, 2007; Rigo Landeros, 2008; Schwartz, 1999; Jim DeKeyser, 2000; Burhan Nasser, 2001; Jeff Merrill, 2002; Bill Rey Garza 2009; Lisa Juarez 2010; Stacy Gilbert, 2011; Neil Swanson, 2012. Hankes, 2003; John Brass, 2004; Debra Zimmerman, 2005, Jack Taylor, 2006; Jon HALL OF FAME: §Harry Schneider, 1983; §Sam Freed and §Ralph Levey, Amidei and Bob Dressler, 2007; Paul Miller, 2008; Monica Stone, 2009; Judy 1984; §Pete Uraine, 1985; §Al Berger, 1986; §Eddie Goldstein and §George Hobbs, Norton, 2010; Ann Dressler and Rey Garza, 2011; Lisa Juarez, 2012. § — Deceased. 4 DDBC News, May-June 2013 Come see us at the Unified EXPO! LA MEXICANA Mark Dixon, Acosta Sales & Marketing (714) 988-1319. La Mexicana Food Products 4601 Pacific Boulevard, Vernon, CA 90058 LaMexicanaFoods.indd 1 4/29/13 3:35 PM Calendar OFFICIAL PUBLICATION May DDBC of Southern California 1-2 – DPI Specialty Foods Expo, www.ddbcsocal.org Temecula. 3 – Fresh Produce & Floral Coun- cil of Northern California golf tour- In This Issue: nament, The Course at Wente Vine- yards, Livermore. Information: www.fpfc.org. 45th National DDBC Seminar 5 – Cinco de Mayo. Planning for the 45th National DDBC Seminar, scheduled for Sept. 13-15 at the Park Hyatt 18-21 – NRA Show 2013 National Aviara Resort & Spa in Carlsbad, is well underway. The first of an impressive list of Restaurant Association, McCormick speakers will be announced soon. We look at the 5-Star resort in this issue, beginning on Place, Chicago. Information: Page 8. www.restaurant.org. 21-23 – Sweets & Snacks Expo, March Meeting of DDBC McCormick Place, Chicago. Informa- It was strictly a night of fun and games as the DDBC presented its second Casino tion: www.sweetsandsnacks.com. Night and achieved exactly what it set out to do ... provide a good time had by all. 27 – Memorial Day. Story and photos begin on Page 14. June 2-4 – IDDBA Expo, Orlando. In- Paul Yates says ‘Toodles’ formation: www.iddba.org. 5 – CIGA Golf Tournament, Popular long-time DDBC member Paul Yates of Mastro & Associates is retiring Sonoma. Information: ciga.org. on May 31. Story on Page 24. 11-12 – Unified Grocers Expo, Long Beach Convention Center. In- Also in this issue formation: www.unifiedgrocers.com. News from various segments of the perishable foods industry. 12 – Tony’s Fine Foods Show, Sleep Train Arena, Sacramento. In- formation: www.tonysfinefoods.com. 22 – DDBC Night at Anaheim Sta- Advertiser index dium. Information: 562-947-7016. Bridgford Foods 4 Horizon Sales 35 30-July 2 – Summer Fancy Food Cacique USA 2-3 IDDBA 27 Show, Jacob K. Javits Convention Don Pedro Meats 19, 29 Fuji Foods 29 CenterNew York. Information: DSW Distribution 34 La Mexicana 5 www.specialtyfood.com Evergood 9 LiteHouse Foods Cover Fuji Foods 29 Mastro & Associates 25 Heritage Foods 13 Nasser 7 More calendar Hoffy 33 Premier Action Group 30 Page 34 Western Industrial Tech. 31 About the cover Advertising, editorial information Litehouse Foods began providing For advertising information in the Items to be submitted for editorial delicious, high-quality dressings to DDBC News, contact Dalva Fisher at consideration should be sent to: Editor, consumers more than 50 years ago. 435-674-3504 or Pacific Rim Publish- DDBC News, P.O. Box 4533, Hunting- Since that time, they have expanded ing Co., P.O. Box 4533, Huntington ton Beach, CA 92605-4533. its product offerings to include fruit Beach, CA 92605-4533. 714-375-3900. All submissions are subject to edit- and veggie dips, sauces, caramel dips, FAX: 714-375-3906. ing for style and content. glazes, and hand-crafted artisan cheeses. Litehouse also provides DDBC NEWS (USPS 152-360, ISSN 00117862) is published six times per year for the DDBC unique-to-the-industry Instantly Fresh of Southern California. Published by Pacific Rim Publishing Co., P.O. Box 4533, Huntington Beach, CA 92605-4533. 714-375-3900. FAX 714-375-3906. The DDBC address is P.O. Box 1872, Herbs, an innovation that continues Whittier, CA 90609. Phone 562-947-7016. FAX: 562-947-7872. to turn heads and win over consum- Subscription rates are $30 per year. Membership in the DDBC includes a subscription. ers with their unique freshness and Copyright 2013 by the DDBC of Southern California. All rights reserved. convenience. 6 DDBC News, May-June 2013 45th National DDBC Seminar Mike Servold Donna Tyndall Sue Klug Unique trio of retailers are slated to speak The first trio speakers for the 45th DDBC manager and held many different positions, UCLA, and graduated from the Food Indus- National Seminar in September have been including regional director of store opera- try Management Program in the Graduate announced, according to Chairman Connie tions, regional vice president of store op- School of Business at USC, where she was Thatcher (Advantage Sales & Marketing) erations, vice president, Deli/Bakery and selected by her peers as the “Student of the and Co-Chairman Liz Wilson (Ralphs). vice president, Grocery, Liquor and Nutri- Year” in 1989. Mike Servold, Vice President of Opera- tion. In 2007, she was recognized by Progres- tions for Food 4 Less Division of Kroger, He was named regional manager for the sive Grocer as one of the “Top Women in Donna Tyndall, Senior Vice President of Ralphs Division in 2011. He was promoted Grocery” in the United States, and was hon- Store Operations for Gelson’s, and Sue to his current role in 2012. ored by the Food Industries Sales Manag- Klug, Chief Marketing Officer for Unified Tyndall began her career with Gelson’s ers Club (FISMC) in 1998 and 2009 at their Grocers, are key retailers that bring the Markets 40 years ago as a clerk’s helper at annual “Women in the Industry” luncheon.