THE MIDDLE EAST’S LARGEST INDEPENDENT FULL SERVICE REAL ESTATE COMPANY FRANCHISE INFORMATION Infoline 600 54 7773 ABU DHABI | AL AIN | BAHRAIN | DUBAI | JORDAN | SHARJAH © Asteco, 2015 asteco.com Freedom Profit CONTENTS Respect Experience Support Network Expertise Leadership BENEFITS OF OWNING A FRANCHISE 04 ASTECO’S PROFILE 07 Recognition THE BESPOKE ASTECO FRANCHISE 10 THE ASTECO VALUE PROPOSITION 12 THE NEXT STEP 24 THE FAQs 26 2 Asteco Franchising Infoline 600 54 7773 Infoline 600 54 7773 Asteco Franchising 3 of all franchise 92% businesses are profitable (NatWest/British Franchise Association Franchise Survey 2013) BENEFITS of Owning a Franchise You run your business, your way. Hit the ground running benefitting from over 30 years Don’t reinvent the wheel, just of brand awareness campaigns accompanied by tried and tested operational expertise. realign it with Asteco Asteco are the largest and most established full service real estate brand in the Middle East. Becoming a franchise helps you grow your own business to its full potential, by utilising a robust tried and tested business framework, accompanied by support services to help you along the way. ASTECO FRANCHISE BENEFITS THE ASTECO BRAND; YOUR START UP ATTRACTING TOP PERFORMING INFORMATION SYSTEMS business between all other Asteco planning and reporting - and the best PASSPORT TO PROFIT With set up support and advice, You'll hit EMPLOYEES A leading fully functional and robust franchises and the principal business. advice in the business, you'll be able to A well established, strong, recognised the ground running. Your business could Want to attract top Talent? Top technology platform, that helps you track This means real rewards for real referrals. grow your business with confidence. brand for both sales and leasing. No be trading within weeks* performing employees are drawn to and grow your business. A tick in the need to spend large amounts on brand *Subject to necessary/required permissions strong recognised brands, just as much technology box, what a relief. BUSINESS ADVICE AND BUILDING A VALUABLE ASSET marketing campaigns. The Asteco as potential clients are. Asteco, a brand INFORMATION Grow from strength to strength, while brand……A magnet for buyers and SAVE MONEY people want to work for and with. NETWORKING The executive Asteco management are building a tradeable asset that appreciates sellers, landlords and tenants. Brand Awareness campaigns are costly As an integrated member of Asteco you your partners. With the discipline of in value. but are essential when establishing a new MARKETING will receive and be able to refer A BETTER CHANCE OF SUCCESS or less recognised brand. Customers and Plug into a high quality marketing AND LESS CHANCE OF FAILURE potential employees need to recognise programme and marketing suite, no Opening a new business or running who you are and to want to work with need to invent it all yourself. Spend that an existing business always carries the you. Spend your hard earned money time with your customers and benefit risk of failure. According to a recent elsewhere, because we’ve taken care of from pre-designed marketing / media survey, there is a 91% Success Rate for this for you. templates. experience translates into Franchises, 42% Higher Than Typical 30 Small Businesses*. Can you afford to fail?, if not then Asteco could be for you. your passport to profit years *Source: (Recent FranNet Survey) 4 Asteco Franchising Infoline 600 54 7773 InfolineInfoline 600600 5454 77737773 AstecoAsteco FranchisingFranchising 5 12.9bn in project sales achieved ASTECO’S PROFILE / Who we are THE STRONG BRAND As one of the largest independent full Asteco has witnessed outstanding service real estate firms in the region, growth and diversification over the franchising forms an integral part of decades and has built a strong regional our business, extending our brand network of offices and is currently reach into new territories, forming represented in strategic agreements with real estate Largest independent full • Abu Dhabi professionals. It is widely recognised • Al Ain that our brand, network, systems and • Bahrain service real estate firm in the procedures, created through a vast • Dubai wealth of experience and expertise, • Jordan add value to these agreements. • Sharjah THE TRUSTED BRAND As a truly integrated property services Trust develops through time and must be company the core business lines Asteco Middle earnt. Forged over 30 years by delivering conducts from its offices throughout first class service and results, Asteco are the Middle East are listed below. All recognised as undisputed real estate of which are headed up by highly experts, trusted by a significant number qualified directors with decades of local of the region’s top property owners, and international experience in their East developers and investors. respective fields; THE CREDIBLE BRAND Asteco has been • Asset Management Asteco’s credibility is widely recognised, • Sales defining landscapes “For us, the bottom through its involvement with many of the • Leasing projects that have defined the landscape since 1985. • Valuation & Advisory line is results. Our and physical infrastructure of the • Sales Management relationship has emirates, trusted to deliver results. • Owners Association lasted two decades, THE REPUTABLE BRAND • Licensing Our solid reputation has been built as that’s exactly Our property services cover all land use through an essential combination of categories/market sectors including what we get.” local and international expertise over residential, offices, retail, industrial and 30 years. A deeply established brand, land. Be part of the professional’s brand Maan Halabi, Executive renowned for its application of the latest of choice. Director Al Habtoor Group LLC technological advances, its commitment to transparency, winning strategies and human expertise helped create a 6 Asteco Franchising Infoline 600 54 7773 reputation second to none. Infoline 600 54 7773 Asteco Franchising 7 ASTECO’S PROFILE Who We Are ASTECO’S PROFILE Who We Are Defining landscapes since 1985 PROJECTS Emirates Towers Centre Residence AFTER THREE DECADES OF EXPERIENCE, LOCAL KNOWLEDGE Oceana Tiffany Tower World Trade Centre Residence Emirates Oasis Villas AND ACHIEVING RESULTS FOR THE REGION’S TOP PROPERTY Rolex Tower Al Haya Villas Tiara Residence V3 Tower OWNERS, DEVELOPERS AND INVESTORS, OUR SUCCESS IS IBN Battuta Mall Grand Hyatt Residence Souk Madinat Palm Jumeirah NOW YOURS TO BENEFIT FROM Oberoi Tower Rainbow Residence Fairmont Residence MBK Tower Offices @ the Conrad Yahya Residence Habtoor City Al Saqr Business Tower Sama Tower Casbah Villas 48 Burjgate Burj Daman Swiss Tower 12.9bn 13.7mil 7355 MAG 214 TOTAL SALES VALUE (AED) SQ FT SOLD UNITS SOLD Al Bateen Residence Maze Tower Capricorn Tower Discovery Gardens Trio Tower IBN Battuta Gate Latifa Tower 10733 15.8mil Habtoor Residence UNITS LET SQ FT LET 8 Asteco Franchising Infoline 600 54 7773 Infoline 600 54 7773 Asteco Franchising 9 We understand that each franchise will require tailoring to each THE ASTECO Value Proposition individual. THE BESPOKE Asteco Franchise We understand We recognise that your that every business success means our success. and owner have We therefore do everything in different needs and our power to ensure that you requirements. succeed. • Tailor made bespoke franchise to meet your needs and As a forward thinking organisation, we understand that requirements each franchise will require tailoring to each individual. So that’s what we do. What is cast in stone, is our dedication • Tailored branded marketing support and unique and commitment to excellent customer service and marketing initiatives helping you grow your business. • Tailored business setup services • Tailored geographical operating areas • Tailored support & advice • Tailored financial assistance (structured approach to each individual’s own financial affordability) • Tailored growth strategy & plan • A culture of professionalism, collaboration and transparency 10 Asteco Franchising Infoline 600 54 7773 Infoline 600 54 7773 Asteco Franchising 11 THE ASTECO Value Proposition ACCESS TO Sales & Leasing Listings Access to an exclusive Sales & Leasing portfolio In 2013 - 2015 Asteco listed in excess of AED 4.15 billion worth of quality property for sale and in excess of 3.12 million sq ft of leasable space, all on an exclusive/joint basis. We’ll give you access... By providing quality inventory with motivated sellers and landlords, on day 1 we are helping Franchisees reduce the risk of business failure. ACCESS TO SALES & LEASING EXCLUSIVE LISTING EXCLUSIVE LISTING EXCLUSIVE LISTING EXCLUSIVE LISTING INVENTORY FROM DAY 1 AED Access to our exclusive/ Access to our exclusive/joint 3.12m 4.15bn joint property listed for sale property listed for leasing (2013 - 2015) (2013 - 2015) sq ft 12 Asteco Franchising Infoline 600 54 7773 Infoline 600 54 7773 Asteco Franchising 13 THE ASTECO Value Proposition ACCESS TO Leads & Buyers REFERRAL INFLUENTIAL NETWORK NETWORK Be part of a referral network of agents, brokers and franchisees, Benefit from instant credibility and access to an influential network, who are motivated, financially and otherwise, to send business gaining you access to leads and inventory for both sales & leasing, your way. Earn income by sending it back their way too. that may have otherwise been out of your reach. ACCESS TO SELLERS ACCESS TO BUYERS TO LEADS 14 Asteco Franchising Infoline Infoline 600 600 54 54 7773 7773 ACCESS InfolineInfoline