Martin Ukraine 1 Martin Ukraine Table of Contents International Marketing Project Introduction …………………………………………………………………………………….. 3 Issue ……………………………………………………………………………………………... 3 Non-Profit ………………………………………………………………………………………. 5 Geographical Area Analysis ………………………………………………………………… 6 Economic Analysis: Part 1 …………………………………………………………………….. 8 Economic Analysis: Part 2 …………………………………………………………………… 12 Political System ……………………………………………………………………………… 15 Trade Laws and Legal Analysis …………………………………………………………… 18 Population …………………………………………………………………………………… 20 Diet and Nutrition …………………………………………………………………………… 23 Housing ……………………………………………………………………………………… 26 Transportation ……………………………………………………………………………… 28 Labor …………………………………………………………………………………………. 30 Education …………………………………………………………………………………… 31 Clothing ……………………………………………………………………………………… 33 Recreation and Leisure …………………………………………………………………… 34 Language …………………………………………………………………………………… 36 Religion …………………………………………………………………………………….. 41 Bibliography ………………………………………………………………………………… 43 Appendix ……………………………………………………………………………………… 56 2 Martin Ukraine Introduction International Marketing Project The country, Ukraine has been chosen by BIS Inc. to be the host of the non-profit organization “Healing Acts of Ukraine”. Research has been done on numerous topics including the geography, economy, political system, labor, education, clothing, language, etiquette, and housing of Ukraine. All of these subjects are detailed in depth later in this project. All the research has been done on Ukraine to gain a very good understanding of the country. From the research we were able to identify many problems with the country (just like every country in the world), but we were also able to identify a problem that we could help minimize. After analyzing the political system of Ukraine it had become quite clear that there was extreme corruption going on within the government, especially that with the former president Viktor Yanukovych who had stolen up to $70 billion. (KyivPost) This factor has put Ukraine in an extreme debt and lead to the recent Euromaidan riots. The Euromaidan riots were a wave of demonstrations and civil unrest in Ukraine, which began on the night of 21 November 2013 with public protests demanding closer European integration. The scope of the protests expanded, with many calls for the resignation of President Viktor Yanukovych and his government. Many protesters joined because of the violent dispersal of protesters on 30 November and "a will to change life in Ukraine". By 25 January 2014, the protests had been fuelled by the perception of "widespread government corruption", "abuse of power", and "violation of human rights in Ukraine". Also, because of Ukraine’s debt and its necessity for this has allowed Russia to practically own Ukraine in a business standpoint, which then allows Russia to oppress Ukraine a great deal, so much as to annex parts of Ukraine into Russia. Therefore because of recent events there are numerous people in Ukraine who have suffered and are still suffering, which makes Ukraine a prime candidate for BIS Inc. Ukraine is in need of help and “Healing Acts of Ukraine” can offer that help. “Healing Acts of Ukraine” will raise money to establish soup kitchens in the major cities of Ukraine. These soup kitchens will be available to people who were affected by the Euromaidan riots, either through the loss of a loved one or the destruction of property. “Healing Acts of Ukraine” will then, in hopes, inspire other Ukrainians who too were affected to volunteer and help out. The Issue International Marketing Project Imagine a country that has been an independent country for twenty plus years, and this country is still oppressed by the mother country which it had come from. If you look at Ukraine, it is a prime example of the statement above, by every day Ukrainians face Russian oppression. It’s hard to imagine a country being able to grow and be successful when they are being oppressed every day by a Super Power such of that of Russia. Russian oppression over Ukraine is not the only problem but also leads to other problems such as the extreme corruption in the recent Ukrainian government. 3 Martin Ukraine The problem(s) in Ukraine are not minor but very extreme problems. One of the major problems is the extreme corruption in the recent government, which made the government look like a Kleptocracy (rule of thieves). The now ex-president, Victor Yanukovych, and his regime is suspected to have stolen over seventy billion dollars and placed said money in off-shore accounts. (Economist) The biggest problem in Ukraine is that of Russian Oppression. This problem also had a huge impact on the extreme of Victor Yanukovych’s corruption. This corruption grew too much for the citizens of Ukraine, and thus began the Euromaidan protests, which lead to the overthrow of the corrupted government and new officials being put in place. On March 16th, 2014 the Crimean Peninsula voted and approved a succession from Ukraine. This would not have that major of an impact, other than the fact that Russian had already moved military forces into the Crimean and set destroyers in the Black Sea, so that the Ukrainian navy could not leave the Black Sea. Now, in eastern Ukraine Pro-Russian protests have erupted and the protesters have taken over a few government buildings. In the city of Donetsk the protesters occupy the regional administrations building and have declared that the region is an independent republic. (LosAngelesTimes) The people of Ukraine are suffering profusely from these problems. The thievery of Victor Yanukovych has left the citizens poor and in debt, and it led to the Euromaidan riots. These riots grew intense and brutal very quickly, and had police forces intervening and attempting to stop the rioters with force. In the capital of Kiev, there were police snipers who were picking of rioters one by one with deadly precision. Over one hundred people have lost their lives through the Euromaidan riots and thousands have been injured. (TheGuardian) Citizens of Ukraine are also losing their homes through fires and destruction from the rioters. With the Crimean succession the Crimean Ukrainians lost their entire country that they called home and were emitted into an entirely different one. The eastern Ukrainians in the Donetsk region may also face the same catastrophe as that of the Crimean Ukrainians as the tensions rise in that area. It may be extremely hard to fix the problems in Ukraine and even by doing so it may not guarantee a perfect country. There is already a new Ukrainian government in replace of the old one that was corrupt. Though this new government has only recently been put in place, it could help fix the problem with Russian oppression. By not allowing the officials to be poisoned by Russian promises, this country will be able to stand up to Russia and minimize the oppression that Russia inflicts upon it. Ukraine may be on a climb after it just fell into a deep hole. Ukraine is a suffering country because of its recently corrupted government that allowed Russia to forcefully oppress the country. A non-profit organization is willing to be created in Ukraine to help stabilize the country. The idea of, “Healing Acts of Ukraine” has been tossed around and it is possible that this non-profit organization can help heal the hearts of Ukrainians that have lost loved ones or homes from the Euromaidan riots. 4 Martin Ukraine Non - Profit International Marketing Project “Healing Acts of Ukraine” Mission Statement: To help those who were affected by the Euromaidan riots of 2014. What We Do: “Healing Acts of Ukraine” aims to aid those who were abused by the Euromaidan riots of 2014, and have suffered from the loss of a loved one or the destruction of property. The Euromaidan riots started on the night of November 21st, and did not grow violent until nine days later on the 30th of November when riot police officers chased down and brutally beat unarmed protestors with batons, which lead to seventy-nine protestors being injured. As the Euromaidan came to a close, an official record counts that one hundred and four protesters were killed and seventeen police officers were killed. The medical volunteers estimate that as much as seven hundred and eighty protestors were either killed or went missing (most likely abducted), but the Ukrainian Health Ministry denied this estimation. (KyivPost) “Healing Acts of Ukraine” plans on trying to help these people by setting up at least one memorial for each of the major cities that had at least one death result from the Euromaidan. With so many people either missing or unnamed, it would be impossible to arrange a funeral for every person, but setting up memorials in each of the major cities would maximize the justice we can do to honor the dead and missing. Another way “Healing Acts of Ukraine” plans on doing is setting up soup kitchens for the Ukrainians that have lost their homes through destruction. These soup kitchens will have warm food and beds for these Ukrainians. “Healing Acts of Ukraine” cannot fix the problems entirely since the problems are grander than one nonprofit organization can fix, but “Healing Acts of Ukraine” can set Ukraine on a path of healing from the destruction of the Euromaidan. A way “Healing Acts of Ukraine” will raise its money to pay employees and be able to work is by asking all of America to donate any spare change. In hopes that some people will donate more, and that one or two people will buy into this and donate a large sum of money. There are a lot of people in America, and spare change is not that much, so they should be able to donate without trouble. “Healing Acts of Ukraine” will offer its donators an opportunity to buy a four by six inch stick flag for two dollars and fifty cents. “Healing Acts of Ukraine” will also offer certain size flags based on the amount that they donate. If someone donates fifteen dollars they will receive a Ukrainian Flag embroidered patch. If someone donates fifty dollars they will receive three by five foot Ukrainian flag, and if someone donates one hundred dollars or more they will receive a five by eight foot flag.