A NEW LIFE FOR LOTTO ITALIAN COMPANY: Founded in 1973, Trevignano, Treviso. Privately owned 2015 Sales Volume: 284 million € TWE Employees: 190 in HQ, 80 in foreign branches 46.000 sqm warehouse in HQ Brand Portfolio: Lotto, Lotto Leggenda, Aequiter, Lotto Works, LeDD. All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Mission To deliver performance enhancing products for sports and fitness with an unconventional Italian design style. All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Soccer MORE THAN 100 TEAMS AND NATIONAL TEAMS 4 MORE THAN 200 TOP SOCCER PLAYERS 5 Tennis - Man 103 PLAYERS ATP: 1 TOP15 4 TOP50 5 TOP100 All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 6 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Tennis - Woman 64 PLAYERS WTA: 2 TOP10 4 TOP60 6 TOP100 All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 7 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Why Lotto Performance? “My mind never stops thinking how to innovate! Our performance products shall always stand out for providing smart solutions to professional and avid players and athletes!” (Andrea Tomat) All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 8 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Lotto Performance Target: sport professionals and passionate Benefits: performance and innovations Communication channels: sponsorships, testimonials, events and our flagship products Distribution channels: sports specialized store, e-channels All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 9 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Brand Architecture All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 10 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Active well being 35-40% PARTICIPATE IN SPORT WITH THE DESIRE TO COMPETE 60-65% PARTICIPATE IN SPORT WITH THE DESIRE TO RELAX, KEEP FIT, STAY HEALTHY, SOCIALIZE All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 11 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Background Despite a contraction of the total Italian footwear market during the last 10 years, the sneakers segment is growing both in terms of volumes and value. PAIRS (in Millions) VALUE (in M€) 35 225 740 4.300 30 220 720 4.200 215 700 4.100 25 210 680 4.000 20 205 660 3.900 15 200 640 3.800 195 620 3.700 10 190 600 3.600 5 185 580 3.500 - 180 560 3.400 2006 2015 2006 2015 Sneakers Market Sneakers Market Lotto Life’s will focus on this segment to fuel brand’s business. All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 12 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Active well being Sport is: - above all: competition - winning and going beyond personal limits - success, power, dominance - sacrifice, sweat, exhaustion, grit - an epic victory or drama. Sport is: - a way to have fun, relax, socialize - a way to have an healthy lifestyle - what matters is the time to share and have fun with others - a way to enjoy life and make life easy. - there is no drama All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 13 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Active well being Global footwear market to reach 190 billion euro by 2019 Sport Shoes: 30% of total market All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 14 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Why Lotto Life’s? “It is the key driver for the brand’s global growth and credit: volumes, sales and brand image” (Andrea Tomat) All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 15 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Active well being Emerging trends: - Health consciousness - Aging population - Socializing and well being are increasingly influencing sport participation - Gender equality: increase of female sport participation - Authentic, true, natural sport vs. non-trustable, untrue, unethical sport (doping, corruption, cheating…) All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 16 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. We need to change the culture, the organization and the information system… Business Application Digital strategy process infrastructure development revision management •Software selection •Do we need a new supply •Creating an Agile chain management? roadmap for the •Organize current and new a! •…Have we got a infrastructure standard operating •Create a new company development culture! procedure for realizing it? All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 17 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party. Lotto Sport Italia Spa reserves any and all action to protect such rights in case of violation. Change the behaviors and change the technology… People and technology: two pillars of the transformation All information, drawings, images, trademarks, texts, data contained herein are exclusive property of Lotto Sport Italia Spa and have a strictly confidential nature, are disclosed in a strictly confidential basis and cannot be used, disclosed, revealed, 18 copied, sold or otherwise transferred, in whole or in part, in any way and in any means, to any third party.