THE YEAR OF THE TEAM: EXHIBITOR, SPONSOR REPRESENTATION AND ADVERTISER & RESILIENCE OPPORTUNITIES HILTON DENVER CITY CENTER SEPTEMBER 23-24, 2021 DENVER, CO RTDNA21.RTDNA.ORG ABOUT RTDNA The Radio Television Digital News Association is the world’s largest professional organization, with over 1,400 members, exclusively serving broadcast and digital journalists. OUR REACH 1,400 Total Members from the Journalism Industry including: • News Directors • Producers • Reporters • Digital News Professionals • Educators • Students The Radio Television Digital News • Renowned trainers Association 2021 – a brand-new news • Hands on workshops leadership retreat - is the premier gathering • Keynote sessions of highly engaged journalists working in • Breakout sessions television, radio and digital media, and is • Networking opportunities focused on community, connection, service • Award presentations and leadership. The conference presents: • Banquets ABOUT • Receptions RTDNA21 • Tours and much more WHO ATTENDS? This year’s conference is a stand-alone event, Attendees are interested in learning about hosted by the Radio Television Digital News journalism and media trends, new digital tools, Association (RTDNA). We expect over 200 emerging technologies, career opportunities, news directors, producers, reporters, editors, and more. RTDNA21 will provide job seekers and photographers, and other media professionals recruiters a place to network and explore new to gather September 23-24 at the Hilton opportunities. Denver City Center in Denver, CO. WHO SHOULD EXHIBIT & SPONSOR? Recruiters | Journalism Schools | Content or Resource Providers | Foundations | Suppliers and Vendors with products used in newsrooms or by journalists | Companies who support the mission of RTDNA 2 | RTDNA21.RTDNA.ORG SPONSORS GET ALL THE REWARDS! NETWORKING OPPORTUNITIES With a small, exclusive number of intimate lounges, and roughly five sponsors per lounge, you will have multiple unopposed time periods each day to engage with the attendees. Each lounge will also have other activities to bring in the attendees. ACCESS Highlight your company, job openings, services or opportunities by branding locally-sourced conference swag for each attendee! Be the exclusive sponsor of a hospitality event like a breakfast or lunch, sponsor a snack break, and more! Create and maintain business relationships during some of the more “social” aspects! EXPOSURE Looking for a way to make an impression? We offer a number of branded and experiential marketing opportunities to engage our audience. Our sponsor recognition packages offer optimal exposure. Ads in our Program Book allow you to put your message in the hands of attendees and serves as a great take-home reference. #RTDNA21 | 3 THANK YOU TO OUR PAST SUPPORTERS AAAS / American Association for the First look Media / The Intercept SocialNewsDesk Advancement of Science/SciLine Focus Features Spectrum Networks / Time Warner Cable AACR / American Association for Cancer Fox News Network, LLC Stephen Arnold Music LLC Research, Inc. Fox Television Stations, LLC Stringr ABC News, Inc. Frank N. Magid Associates, Inc. Syracuse University (S.I. Newhouse School AccuWeather Fund for American Studies of Public Communications) American Civil Liberties Union/ACLU Fund for Investigative Journalism TEGNA Inc. American Heart Association, Inc. Futuri Media, LLC Temple University School of Media American Public Media Group Gatehouse Media, LLC Texas State University School of Angie’s List, Inc. Generation Technologies Corp Journalism & Mass Communication Asian Development Bank Google LLC The Annie E Casey Foundation Inc Auburn University Graham Media Group, Inc. The Associated Press Autism Speaks, Inc. Gray Television, Inc. The Atlantic Aveco Inc. Hearst Television, Inc. The Bureau of National Affairs Inc Axios Media Inc. Heising-Simons Foundation The Coca-Cola Bottling Company of New Banjo, Inc. Hindenburg Systems York Inc Baron Services, Inc. Hubbard Broadcasting, Inc. The E W Scripps Company Berkeley Graduate School of Journalism Institutes for Journalism & Natural The Edward R. Murrow College of Best Western International, Inc. Resources Communication Bloomberg L.P. Ithaka / JSTOR The Georgetown University Boston Globe Electronic Publishing, Inc. J. C. Penney Company, Inc. The Marshall Project Inc Boston University College of John S. Knight Journalism Fellowships at The New York Times Company Communication Stanford The NewsGuild - CWA Bureau of Economic Analysis / BEA Knight Wallace Fellows at Michigan The Quincy Herald-Whig LLC Bureau of Labor Statistics Los Angeles Times The Robert Wood Johnson Foundation Business Insider LSU Manship School of Mass The Wall Street Journal Business Technology, Inc. Communication Thehuffingtonpost.com, Inc. Business Wire, Inc. Marquette University Thomson Reuters CBS News (CBS News Radio) McClatchy Newspapers, Inc. Total Traffic & Weather Network/24/7 Census Bureau, United States Meredith Corporation News Source Chan Zuckerberg Initiative, LLC MGM Resorts International Tribune Media Company Charles Koch Institute Mississippi State University Tribune Publishing (Formerly TRONC) Chartbeat, Inc. Multicultural Marketing Resources TVU Networks Corporation Cision Us, Inc. National Association of Broadcasters U.S. Virgin Islands Department of Tourism CNHI/C & H Industrial Equipment National Institute On Money In State United Services Automobile Association Maintenance, LLC Politics United Talent/N S Bienstock Inc CNN National Public Radio, Inc./Think Public University of Colorado / Journalism & Columbia College Chicago Media Mass Communications Columbia University Graduate School of NBCUniversal, LLC University of Florida School of Journalism Journalism New Orleans Convention and Visitors University of Houston Law Foundation Cox Media Group, LLC Bureau University of Oklahoma-Gaylord College Cultural Vistas, Inc. / Robert Bosch Nexstar Media Group, Inc. Univision Communications Inc. Foundation NLM/National Library of Medicine US Legal, Inc. Culture One World LLC Northwestern University / Medill USA Today Network CUNY Graduate School of Journalism / Oregon Public Broadcasting USC Annenberg School for The Craig Newmark Graduate School of Parsely, Inc. Communication & Journalism Journalism Philadelphia-Newspapers Verb8tm Depauw University / Prindle Philip Merrill College of Journalism, Verizon Media Donald W. Reynolds National Center for University of Maryland Volcast LLC Business Journalism Pulitzer Center on Crisis Reporting Vox Media, Inc. Dow Jones News Fund Radix Vydeo Eli Lilly and Company RespectAbility Walter Cronkite School of Journalism Elon University RIAS Berline Kommission Walton Family Foundation Emerson College RNN/Regional News Network/Fios1 Warner/Chappell Production Music Environment & Energy Publishing, LLC Ross Video Limited Watchdog.org ESPN, Inc. SAG-AFTRA Weather Group Television, LLC F/X Design Group, LLC Samson Technologies Corp. Weather Metrics, Inc. Facebook Schurz Communications, Inc. WeatherNation TV FedEx Corporation Scoopbroker, Inc. WSMV-TV Nashville Feel Good Inc Sinclair Broadcast Group, Inc. Fiat Chrysler Automotive / FCA Soaring Sky Photos LLC 4 | RTDNA21.RTDNA.ORG IMPORTANT DEADLINES! JUNE 28 Registration opens AUGUST 13 Last day to submit ad artwork JULY 30 Last day to reserve exhibits at for printed program book early bird rate SEPTEMBER 1 Last day to reserve hotel AUGUST 10 Early bird attendee room at group rate registration closes SEPTEMBER 10 Registration closes SPONSORSHIP LEVELS Included with your Platinum Gold Silver Bronze Virtual level of sponsorship: $15,000 $10,000 $8,000 $5,000 $2,500 Full Conference Registrations 5 4 3 2 1 Booth in the Lounge ✔ Complimentary Ad Full Page, 50% included in RTDNA 4-Color Ad Full Page, Full Page, Half Page, Discount program guide Premium 4-Color Ad 4-Color Ad 4-Color Ad on Ads Custom eBlast sent to ✔ ✔ all attendees via email Promo Posts on RTDNA ✔ ✔ ✔ social media sites Sponsor logo Highlighted in RTDNA ✔ ✔ ✔ ✔ ✔ E-blast Promotions Pre and Post Conference Digital Attendee List (no ✔ ✔ ✔ ✔ ✔ emails included) Promotional Item included in RTDNA21 ✔ ✔ ✔ ✔ ✔ attendee swag Sponsor Recognition on Event Website and ✔ ✔ ✔ ✔ ✔ in Program #RTDNA21 | 5 EXCLUSIVE SPONSORSHIP EVENTS Opportunity Cost Benefit Level Description Put your brand front and center at the RTDNA21 Opening Night SOLD Platinum kickoff event. All attendees are invited for a night of Reception networking fun! Host the closing night cocktail reception at the conference hotel where all attendees are invited for more networking! Take advantage of having over Closing Night 200 news directors and RTDNA members in one $10,000 Reception Platinum place…we bring them together and you host the party! All food and beverage will be arranged separately, directly with the location vendor, and are the responsibility of the sponsor. Estimated total spend: $15-25k The 2020 and 2021 classes of RTDNF Scholarship and Fellowship recipients will be recognized at this yearly celebration. This diverse group of future journalists will travel to RTDNA21 to attend training and networking Next Gen events. Many of these students are looking for their first Journalist jobs in journalism. Your sponsorship gives these classes of recipients the opportunity to attend the conference & Young $10,000 Platinum Professional and meet today’s industry leaders at an intimate event Lunch with in their honor. Sponsorship includes an opportunity to Introduction give a brief introduction at this event. All food and beverage will be arranged
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