QUARTERLY SUMMARY of RADIO LISTENING Survey Period Ending 14Th December 2008

QUARTERLY SUMMARY of RADIO LISTENING Survey Period Ending 14Th December 2008

QUARTERLY SUMMARY OF RADIO LISTENING Survey Period Ending 14th December 2008 PART 1 - UNITED KINGDOM (INCLUDING CHANNEL ISLANDS AND ISLE OF MAN) Adults aged 15 and over: population 50,735,000 Survey Weekly Reach Average Hours Total Hours Share in Period '000 % per head per listener '000 TSA % ALL RADIO Q 45511 90 20.0 22.3 1013107 100.0 ALL BBC Q 33520 66 11.1 16.8 564437 55.7 ALL BBC 15-44 Q 15548 62 8.0 13.0 202680 44.8 ALL BBC 45+ Q 17972 71 14.2 20.1 361757 64.5 All BBC Network Radio¹ Q 29923 59 9.3 15.7 470405 46.4 BBC Local/Regional Q 9471 19 1.9 9.9 94032 9.3 ALL COMMERCIAL Q 31210 62 8.4 13.7 427050 42.2 ALL COMMERCIAL 15-44 Q 17641 70 9.4 13.5 238626 52.8 ALL COMMERCIAL 45+ Q 13569 53 7.4 13.9 188424 33.6 All National Commercial¹ Q 13640 27 2.1 7.9 107071 10.6 All Local Commercial Q 25110 49 6.3 12.7 319979 31.6 Other Listening Q 3147 6 0.4 6.9 21620 2.1 Source: RAJAR/Ipsos MORI/RSMB ¹ See note on back cover. For survey periods and other definitions please see back cover. Embargoed until 7.00 am Enquires to: RAJAR, Paramount House, 162-170 Wardour Street, London W1F 8ZX 29th January 2009 Telephone: 020 7292 9040 Facsimile: 020 7292 9041 e mail: [email protected] Internet: www.rajar.co.uk ©Rajar 2008. Any use of information in this press release must acknowledge the source as "RAJAR/Ipsos MORI/RSMB." QUARTERLY SUMMARY OF RADIO LISTENING Survey Period Ending 14th December 2008 PART 1 - UNITED KINGDOM (INCLUDING CHANNEL ISLANDS AND ISLE OF MAN) Adults aged 15 and over: population 50,735,000 Survey Weekly Reach Average Hours Total Hours Share in Period '000 % per head per listener '000 TSA % All BBC Network Radio Q 29923 59 9.3 15.7 470405 46.4 BBC Radio 1 Q 10576 21 2.0 9.6 101865 10.1 BBC Radio 2 Q 13465 27 3.2 11.9 160113 15.8 BBC Radio 3 Q 1981 4 0.3 6.4 12695 1.3 BBC Radio 4 Q 9812 19 2.5 12.8 125197 12.4 BBC Radio FIVE LIVE Q 5993 12 1.0 8.2 48980 4.8 BBC Radio FIVE LIVE Q 6107 12 1.0 8.3 50399 5.0 (inc SPORTS EXTRA) FIVE LIVE SPORTS EXTRA Q 663 1 * 2.1 1419 0.1 BBC 6 Music Q 619 1 0.1 5.1 3178 0.3 1Xtra from the BBC Q 533 1 * 4.7 2514 0.2 BBC7 Q 850 2 0.1 6.3 5380 0.5 BBC Asian Network UK Q 379 1 * 5.3 1992 0.2 BBC World Service Q 1431 3 0.1 4.9 7073 0.7 All National Commercial Q 13640 27 2.1 7.9 107071 10.6 Total Absolute Radio H 1887 4 0.2 6.6 12516 1.2 (was Total Virgin Radio) Absolute Radio Classic Rock H 245 * * 3.6 878 0.1 (was Virgin Radio Classic Rock) Absolute Radio Xtreme H 87 * * 4.0 346 * (was Virgin Radio Xtreme) The Arrow (UK) H 166 * * 6.1 1015 0.1 Chill H 201 * * 5.1 1028 0.1 Classic FM Q 5702 11 0.8 7.1 40632 4.0 Galaxy Network (UK)² H 3661 7 0.5 7.1 26059 2.6 Gold Network (UK)² H 1000 2 0.2 9.7 9740 1.0 Heart Network (UK)² H 6944 14 1.1 8.0 55242 5.5 Heat Q 465 1 * 2.6 1216 0.1 The Hits Q 1329 3 0.1 3.4 4557 0.4 Total Kerrang!² H 1384 3 0.1 4.5 6289 0.6 Total Kiss Network² H 3221 6 0.4 5.6 17965 1.8 Total LBC (UK)² H 852 2 0.2 11.4 9705 1.0 Total Magic² Q 3484 7 0.5 7.1 24696 2.4 Mojo Radio Q 258 1 * 4.9 1266 0.1 NME Radio Q 152 * * 2.3 356 * Planet Rock Q 680 1 0.1 7.2 4872 0.5 Q Q 245 * * 2.9 700 0.1 Total Real Radio² H 1601 3 0.3 9.5 15271 1.5 Smash Hits Radio Q 922 2 0.1 2.8 2563 0.3 Total Smooth Radio² H 2885 6 0.5 8.3 23978 2.4 Sunrise Radio National² Q 469 1 0.1 5.9 2767 0.3 talkSPORT Q 2515 5 0.4 7.2 17996 1.8 Total XFM (UK)² H 863 2 0.1 4.8 4127 0.4 Source: RAJAR/Ipsos MORI/RSMB ² See note on back cover. ©Rajar 2008. Any use of information in this press release must acknowledge the source as "RAJAR/Ipsos MORI/RSMB." QUARTERLY SUMMARY OF RADIO LISTENING Survey Period Ending 14th December 2008 PART 2 - RESULTS FOR INDIVIDUAL BBC SERVICES Results are shown based on each station's Editorial Area Survey Adults (15+) Weekly Reach Average Hours Total Hours Share in Period Pop'n '000 '000 % per head per listener '000 TSA % BBC NETWORK RADIO BBC Radio 1 Q 50735 10576 21 2.0 9.6 101865 10.1 BBC Radio 2 Q 50735 13465 27 3.2 11.9 160113 15.8 BBC Radio 3 Q 50735 1981 4 0.3 6.4 12695 1.3 BBC Radio 4 Q 50735 9812 19 2.5 12.8 125197 12.4 BBC Radio FIVE LIVE Q 50735 5993 12 1.0 8.2 48980 4.8 BBC Radio FIVE LIVE Q 50735 6107 12 1.0 8.3 50399 5.0 (inc SPORTS EXTRA) FIVE LIVE SPORTS EXTRA Q 50735 663 1 * 2.1 1419 0.1 BBC 6 Music Q 50735 619 1 0.1 5.1 3178 0.3 1Xtra from the BBC Q 50735 533 1 * 4.7 2514 0.2 BBC7 Q 50735 850 2 0.1 6.3 5380 0.5 BBC Asian Network UK Q 50735 379 1 * 5.3 1992 0.2 BBC World Service Q 50735 1431 3 0.1 4.9 7073 0.7 NATIONAL REGIONAL BBC Radio Scotland Q 4309 986 23 1.7 7.4 7253 9.1 BBC Radio Ulster³ Q 1408 517 37 5.0 13.6 7013 24.4 Total BBC Radio Wales/Cymru Q 2477 537 22 2.6 11.9 6386 12.6 BBC Radio Wales Q 2477 442 18 1.9 10.4 4604 9.1 BBC Radio Cymru Q 2477 146 6 0.7 12.2 1782 3.5 LOCAL BBC Local Radio Q 40940 7171 18 1.7 9.9 70707 8.6 BBC Radio Berkshire H 773 115 15 1.2 7.9 909 6.2 BBC Radio Bristol H 920 162 18 2.1 11.8 1907 9.6 BBC Radio Cambridgeshire H 691 120 17 1.6 9.1 1100 7.5 BBC Radio Cornwall H 451 125 28 3.1 11.2 1409 17.1 BBC Coventry and Warwickshire H 653 85 13 0.8 6.3 538 4.1 BBC Radio Cumbria H 404 111 27 3.0 10.8 1192 15.3 BBC Radio Derby H 623 138 22 2.0 9.1 1253 10.3 Source: RAJAR/Ipsos MORI/RSMB ³ See note on back cover. ©Rajar 2008. Any use of information in this press release must acknowledge the source as "RAJAR/Ipsos MORI/RSMB." QUARTERLY SUMMARY OF RADIO LISTENING Survey Period Ending 14th December 2008 PART 2 - RESULTS FOR INDIVIDUAL BBC SERVICES Results are shown based on each station's Editorial Area Survey Adults (15+) Weekly Reach Average Hours Total Hours Share in Period Pop'n '000 '000 % per head per listener '000 TSA % BBC Radio Devon H 961 222 23 3.1 13.5 3003 15.6 BBC Essex H 1243 219 18 2.1 11.7 2567 9.5 BBC Radio Gloucestershire H 476 96 20 2.0 9.9 946 9.5 BBC Hereford & Worcester H 486 107 22 2.1 9.8 1042 11.9 BBC Radio Humberside H 755 227 30 3.3 10.9 2480 14.5 BBC Radio Kent H 1364 248 18 2.1 11.6 2885 8.7 BBC Radio Lancashire H 1179 212 18 1.6 8.6 1835 8.4 BBC Radio Leeds H 1589 214 13 0.9 6.6 1410 5.0 BBC Radio Leicester H 783 161 21 2.1 9.9 1605 10.7 BBC Radio Lincolnshire H 528 123 23 3.6 15.3 1887 15.3 BBC London 94.9 Q 10786 568 5 0.3 5.8 3309 1.6 BBC Radio Manchester Q 2105 209 10 0.8 8.2 1713 4.3 BBC Radio Merseyside H 1613 335 21 2.8 13.6 4564 13.8 BBC Radio Newcastle H 1397 255 18 1.4 7.5 1922 7.4 BBC Radio Norfolk H 749 184 25 2.9 11.9 2181 13.8 BBC Radio Northampton H 463 93 20 2.2 11.1 1031 11.6 BBC Radio Nottingham H 772 178 23 2.2 9.6 1712 10.9 BBC Radio Oxford 95.2FM H 508 73 14 1.0 6.9 507 5.0 BBC Radio Sheffield H 1241 216 17 1.8 10.2 2209 9.5 BBC Radio Shropshire H 376 102 27 3.8 14.2 1446 15.9 BBC Radio Solent** H 1500 236 16 1.7 10.9 2567 8.2 BBC Solent for Dorset Y 170 23 14 1.2 9.0 207 5.7 BBC Somerset H 407 40 10 1.0 9.7 392 4.1 BBC Southern Counties Radio Q 2407 277 12 1.0 8.6 2390 4.6 BBC Radio Stoke H 593 161 27 2.8 10.5 1686 14.7 BBC Radio Suffolk H 519 114 22 2.5 11.2 1275 12.6 BBC Tees H 781 139 18 1.6 8.9 1237 7.7 BBC Three Counties Radio H 1254 162 13 1.1 8.3 1336 5.4 BBC WM Q 2234 274 12 1.5 12.2 3338 7.4 (Birmingham & Black Country) BBC Radio Wiltshire/Swindon H 528 82 16 2.0 13.0 1067 9.6 BBC Radio York H 522 87 17 1.5 9.0 784 6.7 BBC Radio Guernsey Y 50 17 35 4.9 13.9 243 27.5 BBC Radio Jersey Y 74 31 42 5.1 11.9 374 22.5 Source: RAJAR/Ipsos MORI/RSMB ** Excludes Dorset ©Rajar 2008.

View Full Text

Details

  • File Type
    pdf
  • Upload Time
    -
  • Content Languages
    English
  • Upload User
    Anonymous/Not logged-in
  • File Pages
    16 Page
  • File Size
    -

Download

Channel Download Status
Express Download Enable

Copyright

We respect the copyrights and intellectual property rights of all users. All uploaded documents are either original works of the uploader or authorized works of the rightful owners.

  • Not to be reproduced or distributed without explicit permission.
  • Not used for commercial purposes outside of approved use cases.
  • Not used to infringe on the rights of the original creators.
  • If you believe any content infringes your copyright, please contact us immediately.

Support

For help with questions, suggestions, or problems, please contact us