JUNE 8 - JULY 17, 2020 MARSEILLE, BORDEAUX, PARIS 2020 KE*****DGE INTERNATIO**************NAL SUMMER SCHO****************OL 02 ABOUT KE*****DGE THE MULTI- CAMPUS ADVANTAGE THE KEDGE INTERNATIONAL SUMMER SCHOOL programme leverages the institution’s multi-campus platform and its international positioning to offer Bachelor and Master students from around the globe an extraordinary portfolio of summer school programmes to suit all tastes, budgets and WHO WE ARE time constraints. Follow just 1 course on 1 KEDGE campus, or take a Tour de France KEDGE BUSINESS SCHOOL IS accreditation associations: EQUIS, AMBA and follow as many as 6 different FRANCE’S LARGEST INDEPENDENT and AACSB. Consistently ranked among courses (30 ECTS credits!) BUSINESS SCHOOL and one of the Top-40 Business and Management between our different campuses only 90 institutions worldwide holding institutions in Europe by the Financial in Marseille, Bordeaux and/or in triple-accreditation awarded by Times, KEDGE is France's leading Paris, and transfer those credits the three largest and most influential, institution of Management research back to your home institution! international business school publications. #1 KEDGE’S 12,500 275 INTERNATIONAL NATIONAL RANKING STUDENTS ACADEMIC PARTNERS for management (28% international) (spanning 5 continents) research publications 183 CORE 10 CAMPUSES FACULTY MEMBERS on 3 continents (Europe, (44% international) Africa and Asia) KEDGE / International Summer School 03 EARN COURSE CREDITS YOU CAN TRANSFER TOWARDS YOUR DEGREE WHILE SPENDING THE SUMMER OF A LIFETIME IN EUROPE! WHAT WE OFFER WHY CHOOSE KEDGE FOR YOUR 19 DIFFERENT COURSES SUMMER SCHOOL OFFERED 5 ECTS credits/30 contact DESTINATION? hours per course - A completely flexible 9 PROGRAMME PACKAGES format unlike any other Summer - Each package comprised School programme… Follow just of 2 courses 1 course compressed into - 2-4 weeks in duration per 1 week, mix & match courses package from different packages to create - Classes organised Monday– a hybrid programme that Thursday on campus with a business trip or social activity meets your needs, plan your organised every Friday classes in a hop-on/hop-off format between mid-June and the OUR PACKAGE THEMES end of July–numerous possibilities 1. Supply Chain Design to build your own personalised & Management Summer School programme! 2. Sports Marketing & - All courses delivered in English Management by top-notch international 3. Design Thinking & Managing faculty from around the world. the Creative Process - Business trips and social 4. Value Creation and activities included each Innovation in Marketing week of the programme at no 5. Disruptive Technologies additional cost. & Modern Management - Study in Marseille, Bordeaux 6. Wine & Tourism in France and/or Paris, France–served by high-speed rail and local airports, 7. Entrepreneurship these cities are ideal gateways 8. Global Finance & to visit the rest of Europe. International Business FOR MORE INFO, - Discover a new culture and 9. Ethical Business & CHECK OUT OUR WEBSITE AT create an international Sustainable Change student.kedge.edu/summer-school network of friends. 04 TOP Q***UALITY BUSINESS COU*****RSES… 9 PROGRAMME 2. 3. SPORTS DESIGN THINKING PACKAGES… MARKETING & MANAGING C O M P R I S E D & MANAGEMENT CREATIVITY MARSEILLE MARSEILLE OF 19 TOTAL COURSE 1 COURSE 1 C O U R S E S Strategic Management Managing the Creative (5 ECTS EACH) for Sports Organisations Process June 8 – 19 June 22 – 26 3 hrs per day, AM 6 hrs per day, AM & PM - - COURSE 2 COURSE 2 Sports Marketing & Design Thinking 1. Communication SUPPLY CHAIN June 29 – July 3 DESIGN June 8 – 19 6 hrs per day, AM & PM & MANAGEMENT 3 hrs per day, PM BORDEAUX COURSE 1 Design of the Supply Chain June 8 – 12 6 hrs per day, AM & PM 4. 5. - VALUE CREATION DISRUPTIVE & INNOVATION TECHNOLOGIES COURSE 2 IN MARKETING & MODERN Management of the Supply Chain BORDEAUX MANAGEMENT PARIS COURSE 1 June 15 – 19 Value Creation and COURSE 1 6 hrs per day, AM & PM Brand Management Disruptive Technologies June 22 – 26 June 29 – July 3 6 hrs per day, AM & PM 6 hrs per day, AM & PM - - COURSE 2 COURSE 2 Innovation Management Creating Customer and Digital Applications Value with Innovative Technologies June 29 – July 3 6 hrs per day, AM & PM July 6 – 10 6 hrs per day, AM & PM KEDGE / International Summer School 05 WE ORGANISE A COMPLETE PROGRAMME FOR OUR INTERNATIONAL STUDENTS, DESIGNED TO MAKE THE WHAT OUR PAST MOST OF THEIR TIME WITH US IN FRANCE. STUDENTS HAVE TO SAY “All round great experience. You are promoting exactly what you get when you study at KEDGE. Thanks for 6. 7. having me.” WINE & TOURISM GLOBAL FINANCE IN FRANCE & INTERNATIONAL BORDEAUX BUSINESS MARSEILLE COURSE 1 “Thank you for my two weeks, would certainly Consumer Behaviour COURSE 1 recommend to a friend! in Wine & Spirits (two options available – Wish I could do it all over courses delivered in parallel) again.” June 22 – July 3 3 hrs per day A) Global Financial Regulations - OR B) Managerial Cost Accounting COURSE 2 “It was the best two weeks Oenotourism – Wine June 22 – July 3 of summer school that Tourism in France 3 hrs per day, AM I have ever completed. I've learned a lot regarding July 6 – 17 - the courses offered and most importantly I've 3 hrs per day COURSE 2 gotten to know and study International Business: with some great people.” A Mediterranean Perspective June 22 – July 3 3 hrs per day, PM “Thank you very much for 8. a wonderful experience! ENTREPRENEURSHIP The knowledge, friends BORDEAUX and fun that I had at KEDGE will be remembered for COURSE 1 years to come.” Entrepreneurial Business Model Design 9. ETHICAL BUSINESS, July 6-10 DIVERSITY 6 hrs per day, AM & PM MANAGEMENT “Studying abroad has completely changed my - & DRIVING perspective and I would SUSTAINABLE recommend anyone to COURSE 2 CHANGE do it. I felt part of KEDGE Leadership & Communication MARSEILLE Business School by the Skills for Entrepreneurs end of the two weeks COURSE 1 and felt very sad to leave July 13-17 Accelerating Change such wonderful people. 6 hrs per day, AM & PM Towards Sustainability Thank you for being so welcoming!” July 6 - 17 3 hrs per day, AM - COURSE 2 “Such a great program! I wish I could do it again Ethical Business Practice next year.” & Diversity Management July 6 - 17 3 hrs per day, PM “I loved everything about it.” 06 AMAZING SO********CIAL AND CUL****TURAL ACTIVITIES 1. 2. 3. SUPPLY CHAIN SPORTS DESIGN THINKING DESIGN & MARKETING & & MANAGING MANAGEMENT MANAGEMENT CREATIVITY BORDEAUX MARSEILLE MARSEILLE A guided Bike Tour along An initiation course Take part in Toulon’s the Garonne River in in Scuba Diving in the annual Design Parade, Bordeaux - the world’s #1 crystal waters of the an international gathering Tourist Destination Mediterranean. of innovative entrepreneurs according to the LA Times and creative thinkers. & Lonely Planet. & & & A guided tour of the Orange Stade Velodrome, Spend a day in the beautiful A visit to a multinational home to the French League 1 seaside hub of Cassis. company implementing football club L’Olympique cutting-edge Supply Chain de Marseille. Management techniques. 5. DISRUPTIVE 4. TECHNOLOGIES VALUE CREATION & MODERN & INNOVATION MANAGEMENT IN MARKETING PARIS BORDEAUX Get to know more about An initiation to Paddle Big Data and Blockchains Boarding near the famous in use with a Parisian Dune du Pyla on the company visit. Atlantic Coast. & & Take in the sights of A guest lecture and tour Paris with a boat tour given by an international on the Seine. firm using innovative Marketing techniques. KEDGE / International Summer School 07 OUR ORGANISED BUSINESS VISITS COMPLEMENT THE THEMES OF THE COURSES IN EACH PACKAGE, WHILE THE CULTURAL EXCURSIONS GIVE YOU THE OPPORTUNITY TO TAKE IN ONE WHAT OUR PAST OF THE MOST BEAUTIFUL REGIONS ON EARTH, INCLUDING… STUDENTS HAVE TO SAY “Amazing experience all in all. The professors were great. I highly recommend KEDGE Business School.” 6. 7. WINE & TOURISM GLOBAL FINANCE IN FRANCE & INTERNATIONAL BORDEAUX BUSINESS “Had a blast, exceeded MARSEILLE A trip to world renowned expectations. Would like to take more classes châteaux in Saint-Émilion A visit to L’Occitane, at KEDGE, I made friends (a Unesco World Heritage site). the world famous natural I hope to stay in touch with. & cosmetics company founded Will always remember in the Provence region the experiences I had here. Visit the Cité du Vin of Southern France. Thanks!” a permanent exhibition and experiential cultural & centre in the heart A guided trek through the of Bordeaux. Calanques National Park. “I had an amazing time. I would love to return. I am even looking into the possibility of completing my Masters course at the university. I have enjoyed the courses themselves, as well as the other activities. 8. I have so many friends 9. from around the world now. ENTREPRENEURSHIP ETHICAL BUSINESS, I should not have waited BORDEAUX DIVERSITY until my final year to take this opportunity.” Visit an incubator specialised MANAGEMENT in Digital start-ups and & DRIVING speak with French SUSTAINABLE entrepreneurs launching CHANGE their own companies. MARSEILLE “Overall, it was a fantastic 2 weeks. I learned new Tour a French winery & things (which was my main specialised in organic and aim), met very nice and Take a boat tour around sustainable viticulture. the scenic Arcachon Bay. polite people and had & a great time. Thank you.” Take in the beauty of the Mediterranean and the magnificent coast along Marseille with “I have learned new an organised boat tour. practical knowledge and extended my network. I would highly recommend the Kedge summer program.” “I had an amazing experience. Merciii!” 08 AND WHEN*** THE CLASSES ARE O******VER… KEDGE STUDENT VOLUNTEERS But they don’t stop there. Our Past summer programmes have included: MAKE UP A CRITICAL PART OF students go the extra mile to - Beach parties and picnics OUR INTERNATIONAL SUMMER organise a complete programme - Extreme tubing PROGRAMMES.