FINAL REPORT THE RALLIES AND IT S RELATION WITH CONTRACEPTIVES SALES PREFACE Family of the future association, as a non go­ vernmental organization, aimed since its establishment to support the Egyptian National programme for popula­ tion ann family planning. To help the F.O.FO in pla­ nning and programming, its activities through scientific approach, Research Department Carrying out Co-ordinate studies to conduct practicable recommendation may help in modify the method of work to efficient ones. The rallies are consider one of the most impor­ tant methods using to spread information about contra­ ceptives adopted by F.of. So that, Research Department gave its attention to carry out a special study about this rallies and its relation with contraceptives sales. This report, which prepared by group of acadimic research, will present the final refiults of that study. There are ,,great hope to use these results for direzting the rallies method to achieve more effecti­ veness and broad acomplishmerit for the f.o.f's goals. Contents Chapter One Page I -Introduction -Subject of the study -Objectives of the study -Methodology A. Sample selection B, Study tools C. Data collection D. Analysis E. Findings of the study. Chapter Two 9 -Main characteristics of the sample Chapter Three 15 - Field data findings First Findings concerning rallies Second Comparisoi, between the experimental sample and the control sample concerning their opinion about rallies. Third Respondants knowledge about family planning and contraceptives Fourth Awareness of FOF association and its products Fifth Practice and methods used among respondants Chapter Four The relation between rallies and FOF distributed quantities -Introduction First : Rallies geographical distribution in Cairo metropolitan area during 1982. Second : The time sequence for rallies in Cairo metropolitan area during 1982. Third : FOF distributed quantities of contraceptives during 1982. General Discussion and Conclusion of Study Recomendations Appendix (Cross-tables - Questionnaire). Introduction In spite of the over population problem which Egypt faces, many theoretical and academic studies have been conducted on this problem. Meanwhile the applied research about this problem is very little which indicates no balance between the problem and the member of applied studies. In the past few years, many private association, have contributed in this field beside governnental efforts in order to overcome this problem. Family of the future is considered as one of the pioneers in this field for its efforts and activities to achieve the objectives of the national policy of population FOF started its activities 3 years ago (in 1979). It specifies a great part of its activities for the awareness of the population problem in general and the usage of contraceptives in particular. FOF plans mainly to arhieve this goal through the rallies which are held in over-populated areas,especially in the urban areas which are characterized with high birth rates. Another important activity of FOF is directed towards providing physicians and pharmacists with contraceptives at reasonable prices for consumers. The FOF research department conducted research studies to explore public physicians and pharmacists attitudes towards FOF products and its distribution system. The findings of these research studies has assisted in constructing its policy and future plans . The current research aims are to study the relation between FOF, rallies and their effects on the distribution system among physicians and pharmacists. Subject of the Study The main objective of FOF rallies is to inform people about the population problem and family planning methods. -2- FOF believes that this will increase the sales of its products and, also raise the usage efficiency. To continue the rallies activity, we have to be sure that.the costs and efforts of conducting rallies is proportionate with its effectiveness on sales. For future plans it is important to answer the following question: Did rallies achieve its goal and increase the distributed quantities of contraceptives? The answer of this question is the main goal of our study. Objectives of the Study The purpose of this study in general is to identify the relation between the FOF rallies which were held in greater Cairo in 1982 and the distributed amounts during the same year. The Objectives of the Study are: 1. Identify the rallies effectiveness on increasing attendants'intormation about contraceptives and also the suitability of this information. 2. The effect of attending rallies on using contraceptives in general and FOF products in particular. Identify the relation between time sequence of rallies and the demand of contraceptives. 4. Identify the relation between the geographicall distribution of raliies and the flow of demand of contraceptives. I. Methodology 1. Sample selection 2. Study tools 3. Data collection 4. Analysis. II. Field Study Findings 1. Demographics of the respondants of the two samples 2. Experimental sample findings concerning rallies 3. Comparison between findings of the experiiuental and control samples 4. Hearing of family planning and its methods among the two samples -. 4­ 5. Hearing of family of the future and its products among the two samples 6. Comparing findings concerning practice of family planning among the two samples. III. Study of Recorded Data 1. Geographical distribution and time sequence of rallies which were held during 1982. 2. The relation between number of rallies and number of attendants and the sales quantities of FOF products. IV. Conclusion and Reccmendations. I. Methodology 1. Saple Selection The samplinS population of this study is the public who attended the FOF rallies in greater Cairo during 1982. According to the FOF recorded data, FOF conducted 906 rallies with (53861) attendants (males and fenales). These rallies were held in (28) geographical areas in greater Cairo. The sample was selected in two steps: 1. The three areas with the highest niuber of rallies were selected from the 28 areas of greater Cairo. These areas are: Shoubra, Tababa and Giza. 229 rallies with 13740 attendants were held in the above three areas during 1982. This is equal to 25.3% from the total number of rallies and 25.5% from the total number of attendants. 2. A stratified random sample was drawn from the FOF list of rallies'attendants during 1982. This sample consisted of (158) attendants (80 males and 78 females). To achieve the objectives of this study a control purposive sample of (162) persons (82 males and 80 females) who never attend FOF rallies was randomly selected fron the same three areas. This means that the total sample consisted of (320) persons. II.Study Tools A. Recorded Data This study depends on the FOF available recorded data about number of rallies, number of attendants, and distributed quatities of FOF products during 1982. These products are: IUD copper T, copper 7, "Amman" foaming tablets and "Topps" Condum. B. Questionnaire A quastionnaire has been designed including parts about demographic information, knowledge about family planning and FOF association, sources of getting contraceptives, and suggestions about rallies and contraceptive methods. This questionnaire has been tested anong 32 cases, and according to the pre-test results the questionnaire was modified. (A copy of this questionnaire is attached in the Appendix). C. Individual Interviews Individual interviews were held among FOF medical representatives and distributers to obtain extra information about rallies and distribution systems to integrate with field study data. III. Data Collection Ten FOF trained volunteers carried out the field work in three weeks, and at the sane time three researchers tabulated the FOF recorded data Ii,five weeks. The office and field data check have been done during March 1983. Three expert researchers conducted the individual interviews during April 1.983. IV. Analysli 1. Analysis of variations in the quarterly data of the distributed quantities of FOF products to physicians and pharmacists during 1982. This is done by calculating the weighted geamatric means for this data. 2. Analysis of variations in the quarterly nunbers rallies which were held during 1982 in the (28) areas. This is also done by calculating the weighted ecametric means. 3. Using person's correlation factors to estimate correlations betwaen the distributed quantities of FOF products and the number of rallies and its attendants. 4. Tabulating the frequency distributions for all questionnaire variables. 7 5. Testing the significance of deviation between attendants and non-attendants of rallies concerning the quantity of knowledge about family planning and contraceptives. This is done by calculating the contingency factors. 6. Testing the segnificance of deviations in attendants knowledge according to variables/4e, sex, education, and incone. Findings of the Study Findings of the study will be in three parts: 1. Field data findings. 2. Recorded data findings. 3. Conclusion and recommendations. CHAPTER 1 NAIN CHARAC"ERISTIC OF THE SAMPLE CHAPTER TWO MAIN CLARACTERISTICS OF THE SAMPLE The study consisted of two samples, an experimental sample of (158) persons who attended FOF rallies and a contr3l sample of (162) persons who never attended FOF rallies. Half of the experimental sample is males and the other is females, all of rhem are married and in the fertile age. The sample is distributed on the three geographical areas as follows: Shoubra 36Z - Giza 362 - Bababa 28%). The control sample was selected from people who had never attended rallies but had the same characteristics of the experimental sample concerning sex, marriage status, and geographical distribution. Table (1) Total Sample Distribution by Sex and District Sex! Exp. Sample Control Sample % Males Females Total % District Males Females Total Shoubra 28 29 57 36 30 29 59 36 Giza 30 27 57 36 29 28 57 35 Embaba 22 22 44 28 23 23 46 29 Total 80 78 158 100 82 80 162 100 - iD - This part includes a sunmary of the main characteristics of the experimental and control samples concerning age, education, income, duration of marriage, and nunber of children.