1 Table of Contents Partnership Benefits 4 University Highlights 6 Blue Demons Tradition 7 Demographic Information 8 Wintrust Arena 10 Attendance Accolades 11 BIG EAST Conference 12 Men’s Head Coach Dave Leitao 13 Stadium Signage and Elements 15 Radio and Digital Media 22 Print Opportunities 24 Game Day Elements 28 Official Provider Status 32 Use of DePaul Athletics Marks 34 Additional Sponsorship Opportunities 35 Women’s Head Coach Doug Bruno 37 DePaul Women’s Basketball 38 Other Varsity Sports 39 Contact Information 42 Partnership Benefits Increased Awareness & Visibility The wide exposure and variety enjoyed by DePaul Athletics in both electronic and print media provides partners with vast publicity opportunities. Increased Brand Loyalty Loyal customers are a company’s most valuable asset. Many customers have discovered a partnership with DePaul Athletics as an effective way to connect their product to a University and program that potential customers in the Chicago area truly care about. Drive Retail Traffic and Sales Use assets of your partnership with DePaul Athletics to create unique and effective traffic-building promotions and increase sales. Efficiency DePaul Athletics partnerships allow companies to focus their efforts on a specific target market. DePaul Athletics has the ability to provide specific demographic data, so you know exactly who your efforts are reaching. Display Brand Attributes A partnership with DePaul Athletics allows your company to showcase product benefits in direct and creative ways. Entertain Clients The hospitality aspect of a partnership with DePaul Athletics will provide you with an easy and effective way to entertain employees or potential clients. Especially if they are college basketball fans! Why Sponsor College Athletics? College athletics has the largest fan base in all of sports – over 190 million fans. College sports delivers an authentic product with unrivaled traditions and a highly devoted fan base. College fan base demographics are broad and diverse – • 89 million female fans, outnumbering all professional sports leagues. • 27 million millennial fans (ages 18-24), the largest fan base amongst this age group • 31 million fans earn over $100K+, the largest, most affluent audience in sports. • DePaul University’s fan base includes over 24,000 students however, nearly 50% of DePaul Basketball fans are over the age of 50. Attendance of college sporting events surpassed 100 million in 2010-11, with Basketball drawing almost 33 million fans during the 2017-18 season alone. College sports offers partners the opportunity to connect with fans and potential customers nearly year round. Sources: IMG College and NCAA University Highlights The Princeton Review ranked DePaul in the Top 10 for most diverse student population DePaul University is the largest Catholic University in the country with enrollment nearing 23,000 students, representing 87 countries. DePaul is among the top 10 largest and fastest growing private universities in the United States. Over 173,000 DePaul alumni worldwide; More than 113,000 DePaul alumni live and work in the Chicagoland Area. Ranked No. 3 for best college cities in the U.S., by The Princeton Review in The. Best 379 Colleges (2014). Noted among the nation's "Most Innovative Schools,“ by U.S. News & World Report (2015). Ranked as one of the country’s best undergraduate business programs by U.S. News & World Report (2018). DePaul’s continued growth currently features four campuses located throughout the Chicagoland area: • Lincoln Park • Naperville • Chicago Loop Blue Demon Tradition DePaul Men’s Basketball also ranks among the 45 most successful college programs with 22 or more NCAA Tournament Appearances. Mark Aguirre (1978-1981) National Collegiate Basketball Hall of Fame Class of 2016 Wilson Chandler (2005-2007) – 14-Year NBA Veteran Current Team: Los Angeles Clippers “The Coach” Ray Meyer still ranks among the top 20 in coaching victories with 724 career wins. Max Strus (2017-2019) Current Team: Boston Celtics Demographic Information Age Gender 18-34 55+ 29% Female 33% 40% Male 35-54 60% 38% Family Household Income 1 or more $100K+ Children Below $50K 26% No 38% 40% Children $50-$99K 62% 34% Education Race White 90% College 80% Degree 80% 35% High School/ 70% Some College 60% 65% 50% 40% 30% Hispanic Black 20% 9% 12% 10% Asian, 3% 0% Hispanic African-American Asian Caucasian College sports fans are defined as adults 18 and older who have listened to, watched or attended a game in the past year. Statistics provided by Scarborough Sports Marketing Multi-Market DMA 2012 Demographic Information More than 20,000 Over 113,000 alumni under 30 live DePaul alumni call in the Chicago area Chicagoland home Source: Office of Alumni Relations, DePaul University Wintrust Arena The Wintrust Arena is a multi-purpose venue for concerts, sporting events, general session hall for business meetings and conventions as well other major special events. With 10,000 seats and 22 state of the art suites, the Wintrust Arena can accommodate a myriad of events, including first-class NCAA basketball court that is the home court for DePaul University Men’s and Women’s basketball teams . facility features: • 10,000+ seating capacity • 22 luxury Suites • Projected 60+ annual events • 479 premium Club Seats • 2 VIP Club Lounges Attendance Accolades In each of the last 10 years, including 2018-19, DePaul Men’s Basketball has been ranked among the top 100 programs in NCAA Division I Men’s Basketball season attendance. McGrath-Phillips Arena Wintrust Arena DePaul Women’s Basketball has been ranked in the top 50 in NCAA Division I Women’s Basketball average season attendance four out of the last six seasons. *All statistics provided by the NCAA BIG EAST Conference and FOX Sports The BIG EAST Conference attracts the interest of fans in nine of the nation’s largest media markets including New York, Chicago, Indianapolis, Philadelphia, Cincinnati, Washington, D.C., and Milwaukee. Founded by Dave Gavitt in 1979, the BIG EAST reorganized in 2013, entering a new era by returning to its basketball-focused heritage. The BIG EAST continues to differentiate itself as one of the nation’s elite basketball conferences, sending each of its ten teams to a postseason tournament in 2019, including four to the ncaa tournament. In 2020, the University of Connecticut will rejoin the BIG EAST as the Conference’s 11th team. The conference's broadcasting contract with FOX Sports continues to provide maximum exposure for both organizations, as the 2018 BIG EAST Tournament delivered the highest conference tournament ratings for FOX Sports. During the 2018-19 season, every BIG EAST Conference Men’s Basketball game was broadcast on the FOX Sports family of networks which includes FOX Sports 1 and 2, as well as its digital streaming service, FOX Sports Go. As part of this partnership, FOX Sports continues to utilize the BIG EAST with the latest innovations in sports broadcasts, including its widely-acclaimed “All Access” games that features a commercial-free broadcast, both coaches live mic’d and unprecedented access to the team benches and locker rooms. FOX Sports College Basketball announcers Gus Johnson and Bill Raftery with BIG EAST Commissioner Val Ackerman Men’s Head Coach Dave Leitao In 2019-20, Head Coach Dave Leitao is returning an exciting blend of new and returning players. DePaul will be led by Juniors Paul Reed, Devin Gage, and Jaylen Butz, all of whom delivered significant contributions to the team this past season. They will be supported by guards Flynn Cameron, Lyrik Shreiner, and starter Jalen Coleman-Lands, who will be returning to the lineup after a season-ending injury last year. Joining them will be the #25 recruiting class in the country comprised of Romeo Weems, winner of Michigan’s 2019 Mr. Basketball award and the 42nd ranked recruit in the country, Markese Jacobs, ranked #84 and viewed by many analysts as the Chicago-area’s best player, and all-around guard Oscar Lopez. The Blue Demons will also have three very talented transfer students joining the team: Carte’Are Gordon from St. Louis University, and Darious Hall from Arkansas University, who will both be eligible to play in 2019-20, and highly talented Charlie Moore from Kansas University, who may also be eligible to play next season. During his first stint as DePaul’s Head Coach (2002-05), Leitao led the Blue Demons to three consecutive post- season appearances and recruited three future NBA draft picks: Wilson Chandler, Sammy Meija and Dorell Wright. COACH LEITAO QUOTES "I absolutely love this school and everything that it stands for.“ "To defend and rebound is absolutely necessary to win games. It's in my blood and it's what I know.“ "To everyone else out there, I dare you to give us a try. We are absolutely going to make you proud." Sponsorship Elements Stadium Signage & Branding WINTRUST ARENA CLUB LOUNGE If your brand is looking for a unique and unparalleled promotional experience, look no further than becoming the Presenting Sponsor of Wintrust Arena’s Champions Club Lounge. This 5,500 square foot executive-level lounge provides exclusive access to high-end donors, premium season-ticket holders and select corporate partners. Offering a premier lounge atmosphere that includes couches, flat screen televisions, all-inclusive food and non- alcoholic beverages and other amenities, there is no better way to experience a DePaul Basketball game or Wintrust Arena event. Your company’s name will be constantly associated with this premium seating area, from website placement, radio live reads and general word-of-mouth. thanks to the beautiful transparent facades along the West side of the Arena, the Lounge and subsequently your company’s logo and branding will be seen by arena visitors approaching on Indiana Avenue. Stadium Signage & Branding BOX OFFICE NAMING RIGHTS For every DePaul Basketball and Wintrust Arena event, spectators will be purchasing or picking up tickets from the Arena Box Offices and Will Call station.