MIKE TATSUGAWA, CSM 1256 Via Del Rey [email protected] South Pasadena, CA 91030 818.281.1364 (Mobile Phone) OBJECTIVE Experienced Technical Manager with over 20 years of development and management experience as well as 12 years experience within sales organizations and 15 years experience in social and digital media, seeks a challenging Project Management or Executive role. Specialties include client engagement, agile development of Internet applications as well as creating structure within rapidly evolving organizations. QUALIFICATIONS • Experience - Dedicated professional with more than 20 years of IT experience. Certified Scrum Master (CSM) • Leadership – More than 20 years of management experience. Managed efforts as large as 250 people. Managed multiple teams and projects simultaneously in a matrix environment. • Results – Successfully managed over two billion dollars in revenue, handling the largest clients and most mission critical projects in all of my past companies. • Flexibility – Managed both large enterprise projects using Waterfall Methodology and shifting client priorities using Agile/Scrum methodology. PROFESSIONAL EXPERIENCE DECEMBER 2010 TO PRESENT WARNER BROS - ADVANCED DIGITAL SERVICES – TECHNOLOGY TEAM SENIOR TECHNICAL PROJECT MANAGER (CONTRACTOR) Worked within Warner Bros Advanced Digital Services (ADS) to develop a portfolio of initiatives moving Warner Bros into the digital age. Oversaw expansion of the Warner Bros Direct-to-Consumer architecture to include new tools for managing digital content and metadata, implemented technologies to allow digital retailers to redeem Warner Bros content and to also allow third party content providers (Sony, Fox, Paramount, etc.) to have their digital content redeemed on Warner Bros' retail digital platform. Projects: Digital Copy 1.0 Managed the project team for the legacy Digital Copy 1 download application. UltraViolet Managed the Warner Bros implementation of UltraViolet, a core part of the studio's overall digital strategy. Oversaw growth of service from launch through 14 million users. Helped to develop and manage the Warner Bros. portion of the Flixster website, the first UltraViolet studio implementation, including integration with Neustar as well as third party implementations for Sony, Fox, Paramount, BBC, Lionsgate, Village Roadshow, Universal, Anchor Bay, Lionsgate and Relativity Media. Developed the SuperTicket mechanism, which allows consumers to purchase both a movie ticket and a digital bundle of the movie at the same time. Worked with Finance on monthly billing and long-term planning, managed P&L meetings with executives Token Management System 2.0 Managed an Indian offshore team to create a service for external content providers to validate and consume UltraViolet redemption tokens within Warner Bros. This allowed Warner Bros to expand its digital fulfillment strategy to include digital retailers worldwide. On-Boarded Walmart/VUDU, TESCO, Cineplex, Best Buy/CinemaNow and Target. UltraViolet Disaster Recovery site Worked with Savvis to develop a redundant data center for the potential failover of Warner Bros UltraViolet services. Mike Tatsugawa (Page 2) Tracked work and escalated potential issues through management. Provided daily status reports. Worked with Finance on billing. Worked with Legal on contracts. Worked with other teams to develop a process for activating the site. Maintained the site through regular code deployments and testing. Digital Operations Tool Managed an Indian offshore team to create a tool to allow the Warner Bros Digital Operations team to publish title metadata to the Neustar UltraViolet Coordinator for consumption by third party digital retailers. Account Linking Service Managed the service that Warner Bros utilizes to link user data between Facebook, Google+, Flixster and other external services to create a seamless user experience between the different sites. Metadata Service Bureau Portal Managed the maintenance and development of the portal site used by Warner Bros employees to track and manage product metadata. Domestic Television Distribution Services Portal Managed and developed the portal site used by Domestic Television Distribution Services to provide information on Warner Bros' syndicated shows to its station partners. This includes deal information, product information and updates on the satellite windows for downloading content. Managed the development of a new section of the site dedicated to Time Period Reporting that allows Warner Bros to gather information from all of its customer on the broadcasting of its products via a web portal. This data would then flow through the sales system for submission to Nielsen. Flash Access/Content Licensing and Acquisition Service Managed the next generation of Digital Rights Management services for Warner Bros products. This was used for both content packaging and authentication. WBIE Game-On Portal Web Portal for distribution of games to North American employees of Warner Bros Interactive Gaming. This required pulling feeds from Human Resources and our retail partners to provide a list of complimentary products which would then be fulfilled by our partners. WB Digital End-to-End Site (DETE) On-Boarding Portal Managed an off-shore team in Argentina to develop an on-boarding site for new users of Warner Bros' Digital End-to- End (DETE) services, allowing Warner Bros to manage external customers requests for digital content from registration through fulfillment. Work Tools/Environment: Agile/Scrum methodology. JAVA. SVN. JIRA. Glassfish 2.X. Glassfish 3.X. RequestTracker (RT). Web Services. MS Project. MS Visio. MS PowerPoint. XML. MS Windows XP. MS Windows 7. Macromedia Flash. MS Office. Site Catalyst. Google Analytics. Omniture. AUGUST 2010 TO DECEMBER 2010 CITRUSBYTE – TECHNOLOGY TEAM SENIOR TECHNICAL PROJECT MANAGER Contracted as a Technical Project Manager to manage several CitrusByte's clients using both Agile and Waterfall methodologies. Clients included Concord Music Group, Talentboom, Tehelka, Leadbucks and Digital Domain. Work Tools/Environment: Agile/Scrum and Waterfall methodology. Ruby on Rails. Redmine. Ecommerce. MS Visio. MS PowerPoint. XML. MS Windows XP. Macromedia Flash. MS Office. Google Webmaster Tools. Google Analytics. SEPTEMBER 2008 TO JULY 2010 RAZORGATOR INTERACTIVE GROUP – TECHNOLOGY TEAM PRINCIPAL PROJECT MANAGER Recruited by Razorgator to transition the company's engineering department from a traditional Waterfall methodology to an Agile Project Management methodology. Mike Tatsugawa (Page 3) Collaborated with the executive team to plan long-term strategy for the company’s Internet portfolio. Managed an offshore team of 50 in a matrix environment. Managed a domestic team of 10 in a matrix environment. Was ScrumMaster for daily stand-up meetings, weekly planning meetings and sprint reviews for the domestic development team. Hosted regular morning and evening calls with the India team. Worked with external partners like FoxSports, Amazon, Rovi, Mondial to work on product integration and to handle any ongoing support issues. Collaborated on Social Media, Search Engine Optimization (SEO) and Search Engine Marketing (SEM) Strategy for the TickCo, Razorgator, TicketOS and Suite Agent websites. Implemented services like Omniture, Hitbox and Site Catalyst. Wrote functional specifications, wire frames, use cases and gap analysis for features and for website redesigns. Developed workflow management using Fogbugz and Redmine. Chaired the weekly Executive Technology Product Meeting with all major stakeholders in the company. Worked with executives to prioritize all company technology requests. Managed support queues, work assignments and escalations Work Tools/Environment: Agile/Scrum methodology. ASP.NET. SVN. Perforce. Redmine. Fogbugz. Ecommerce. Web Services. MS Project. MS Visio. MS PowerPoint. XML. MS Windows XP. Macromedia Flash. MS Office. Hitbox. Site Catalyst. Google Webmaster Tools. Google Analytics. Omniture. Mike Tatsugawa (Page 4) FEBRUARY 2007 TO SEPTEMBER 2008 MYSPACE – COMMERCIAL PLATFORM DEVELOPMENT MANAGER/TECHNICAL PROJECT MANAGER Assigned to be the Technical Project Manager for the Advertiser Support team responsible for building custom technical features for internal stakeholders, marketing partners and domestic and international advertiser customers. Promoted within six months to Development Manager and team renamed to Commercial Platform. Managed a team of six engineers, three Technical Project Managers, a Program Manager and two Project Coordinators in developing custom features for MySpace. Original stakeholders included domestic sales, marketing, ad operations and inside sales. Oversaw the expansion of the team into Business Development and International verticals. Created new processes to streamline requests coming in from multiple verticals to the Commercial Platform team. Managed a team generating more then 35M in domestic revenue in FY 2007. Personally project managed more than 27M in domestic revenue in FY 2007. Led the new pilot sales program shifting the role of tech into the pre-sales phase. Helped to create the template for the current MySpace sales process. Met with clients and creative agencies to brainstorm ideas, responded to Request for Proposals (RFP) created mocks, wire frames, PowerPoint presentations and Use cases. Managed developers and designers in implementing the client vision. Managed the client/technical engagement for MySpace’s largest custom community advertising campaigns, including McDonalds Big
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