International Journal of Scientific & Engineering Research Volume 12, Issue 3, March-2021 813 ISSN 2229-5518 STRATEGIC PLANNING OF PRIORITIES IN THE FIELD OF INFORMATION TECHNOLOGY IN THE CONTRIBUTION TO THE TRANSITION TO INNOVATIVE DEVELOPMENT Saatova Lolakhon Ergashevna Ph.D in economics, serviceman of the armed forces, lecturer at the Department of Informatics and Information Technology of the Higher Military Aviation School of the Republic of Uzbekistan E-mail: [email protected] Abstract: This article develops a number of scientific proposals and practical recommendations for developing the company's priorities, identifying its strengths and weaknesses, opportunities and threats to its activities by assessing the current state of Uzbektelecom JSC in the context of the transition to innovative development of the national economy. Keywords: SWOT analysis, management activities, strategy, plan, services, digital economy, innovative development, service, operators, Internet services, mobile Internet, investments, information and communication technologies, joint stock company, efficiency. Introduction development of this industry, the provision of quality In the context of ongoing socio-economic information services [17]. This, in turn, indicates the reforms in Uzbekistan, consistent measures are being need to intensify work in this area in all sectors and taken to make extensive use of information and spheres of the republic and in all spheres of life in communication technologies in the innovative general. development of the economy. In particular, in the Address of the President of the Republic of Literature review Uzbekistan to the Oliy Majlis on January 24, 2020, In the face of increasing competition, every he said: “It is necessary and necessary to acquire business entity needs to not only properly assess and digital knowledgeIJSER and modern information anticipate its strengths, but also to effectively analyze technologies to achieve development. This allows us the external and internal environment of its activities to take the shortest path to the ascent. Today, in order to achieve high performance in the market. information technology is penetrating deep into all In this regard, one of the main pillars of strategic spheres of life in the world. ”[1] These priorities management, which allows to determine the pros and require the effective use of information and cons of the state of the enterprise, to determine the communication technologies in the innovative reliability of its position in the market, is the method development of the economy. of SWOT-analysis.[11] It is known that the development of the Studies show that the SWOT model was first information and communication sector at the present used in practice in 1960-1970. The founder of this time, in turn, has a synergistic effect on the model was Albert Humphey, who worked as a development of all sectors and industries of the management consultant in the United States. He economy. Almost all the work carried out in the state created a SWOT analysis based on this conclusion in and society in modern conditions is inconceivable the process of studying the strategic plans of without modern information and communication insolvent enterprises. Another impetus for the technologies. In this regard, the country is development of SWOT analysis was later proposed consistently working on the development of modern by Heinz Weihrich in the form of a SWOT matrix, information technologies and communications, the also known as a 2x2 or SWOT matrix. [2] creation of an integrated system of e-government From the 1980s to the present, in most services, the introduction of new mechanisms of countries of the world, economists have been using communication between government agencies and the SWOT method of analysis as the main support in the population. determining the strategic directions of enterprises and At the same time, a number of systemic organizations. problems and shortcomings in the field of Theoretical and methodological problems of management and implementation of information this method were studied by foreign and CIS technologies and communications hinder the rapid scientists D.V.Arutyunova, E.V.Bogomolova, IJSER © 2021 http://www.ijser.org International Journal of Scientific & Engineering Research Volume 12, Issue 3, March-2021 814 ISSN 2229-5518 L.M.Goxberg, I.Yu.Zabaturina, G.G.Kovaleva, and operation services, Internet channel distribution N.V.Kovaleva, V.I.Kuznetsova, L. Simkin, S.Dibb, services to operators and providers, billing services D.A.Kornilov, S.N.Yashin, D.A.Kornilov, for all telecommunications services, IP-telephony, S.N.Yashin, D.A.Kornilov [3,4,5,6,7,8 , 9]. IPTV services. [8] For example, American economists A.A. As a result of the research, the strengths and Thompson and A.Dj. According to Strickland, “it weaknesses of the services provided by the company, consists of a list of risks and opportunities related to as well as the opportunities and threats to the external the external environment, as well as a summary of the environment in accordance with these services were approximate characteristics of the list of strengths identified. and weaknesses of the enterprise”. [10] From the existing analysis, it should be Taking into account the national features, noted that Uzbektelecom JSC is a monopolist in the the doctoral dissertation of Sh.A. Tursunov in the provision of universal services in the field of information and communication of the telecommunications network in our country, and has Republic of Uzbekistan covers the issues of attracting strong competitors in the provision of additional foreign investment in the field using the SWOT services. In this regard, it is expedient to study the analysis method for effective management of existing opportunities and weaknesses of investment activities in the telecommunications Uzbektelecom JSC.[18] sector. Muhiddinov's scientific work analyzes the The SWOT analysis of the management activities of the Tashkent branch of Uzbektelecom activities of Uzbektelecom JSC is presented in Table JSC using the method of "SWOT" analysis to 1. increase the effectiveness of marketing activities in the Tashkent branch of the telephone network. This Table -1 analysis is not limited to the study of the general The SWOT analysis of the management activities activities of the branch, but also proved that each type of Uzbektelecom JSC of service can be implemented in practice, and this Strength Weakness method of analysis provides practical assistance to - Adoption of a - Negative clearly develop a strategic plan of the branch [6]. corporate code for the attitude of employees introduction of innovative to innovations; Methodology management principles; - weak In general, the SWOT analysis method is a - support from the advertising and widely recognized approach that allows for a joint country and industry marketing policy; study of the internal and external environment, leadership; - low capacity meaning in English strength (weaknegs), weakness - Adoption of a of staff working with (opportunites), opportunities (threats). Using the program for the clients; method of SWOT-analysis, it is possible to establish development and - low level of a link between IJSERthe strengths and weaknesses of the introduction of information information and enterprise, as well as between external threats and and communication communication opportunities. The SWOT-analysis methodology is technologies; technologies; one of the methods designed to first identify strengths - production of - slow level of and weaknesses, as well as to establish a telecommunication introduction of communication chain that can be used to clearly technology infrastructure; innovative services; articulate the risks and opportunities and then the - monopolist in the - low level of business strategy between them. [7] provision of universal competitiveness in This method of analysis is important in services; large cities; determining the ability of each enterprise or company - provision of - low material to maintain, strengthen and develop its position in the quality and uninterrupted interests of employees. market. Also, this method of analysis is one of the telecommunication most effective methods in the strategic management services; of the enterprise or companies, effectively organizing - Availability of their management activities, strategic planning of telephone exchanges in all future activities and helping them to make effective settlements of the country; management decisions.[12] - full dominance in the local telecommunications Analysis and results market; In this article, as an object of research, we - analyze the activities of Uzbektelecom JSC in the Opportunitity Threats provision and development of services in the national - Targeted reforms - changes in information and communications market, namely: to develop the digital the legal framework; Call Center - services (reference data), transport economy; - existence of network rental services, "Single Window" - services, - existence of a external liability; telecommunications and computer network design strong legal system; - strong IJSER © 2021 http://www.ijser.org International Journal of Scientific & Engineering Research Volume 12, Issue 3, March-2021 815 ISSN 2229-5518 - availability of competition for mobile presence of young people leaving for other relatively government orders; and Internet services; high-paying fields, the low share of high-skilled - Increased - the presence workers with modern