A Commercial Lunar Enterprise Business Plan Overview October 2007 Version 2.6 Excalibur Moon Limited [email protected] www.excaliburmoon.com Excalibur Moon Proprietary Information Excalibur Moon Limited will be an Isle of Man incorporated private limited company WARNING: Excalibur Moon has prepared this document for internal management purposes and to provide potential employees of Excalibur Moon and interested third parties with an introduction to Excalibur Moon and its proposed activities only. Accordingly, this document is not intended to constitute an offer to directly or indirectly acquire securities in Excalibur Moon. The information contained in this document is to be regarded as confidential and any intellectual property subsisting within to be the ownership of Excalibur Moon. This document should not be copied or shown to any third party without the written consent of Excalibur Moon. Excalibur Moon Limited Business Plan Overview Table of Contents INTRODUCTORY NOTES AND DISCLAIMER .................................................................................................... 3 1. EXECUTIVE SUMMARY.............................................................................................................................. 4 2. EXCALIBUR MOON COMPANY OVERVIEW ................................................................................................ 5 3. CORPORATE DOMICILE – ISLE OF MAN..................................................................................................... 6 4. STRATEGIC PARTNER – MDA SPACE MISSIONS........................................................................................ 7 5. EXCALIBUR MOON COMPANY VISION ...................................................................................................... 8 6. EXCALIBUR MOON MISSION STATEMENT ................................................................................................. 8 7. EXCALIBUR MOON’S GOALS & OBJECTIVES............................................................................................. 8 8. THE EXIT STRATEGY FOR INVESTORS ....................................................................................................... 9 9. EXCALIBUR MOON’S BUSINESS CASE....................................................................................................... 9 10. THE “BLOCKBUSTER” SPACE MARKET ................................................................................................ 11 11. THE RISK ............................................................................................................................................. 11 12. EXCALIBUR MOON MISSIONS............................................................................................................... 12 12.1 Mission M-1: Crescent Moon......................................................................................................... 12 12.2 Mission M-2: Odyssey Moon ......................................................................................................... 12 12.3 Mission M-3: Harvest Moon .......................................................................................................... 12 13. M-1: SPACECRAFT & LANDER CONCEPT.............................................................................................. 13 14. M-1: LAUNCH AND MISSION CONCEPT ................................................................................................ 14 14.1 Alternative Launchers.................................................................................................................... 15 15. M-1: CRESCENT MOON – TOP LEVEL PROJECT PLAN .......................................................................... 16 16. M-1: CRESCENT MOON – PROJECT WORK BREAKDOWN STRUCTURE AND SCHEDULE ......................... 17 17. M-1: CRESCENT MOON PROJECT – FINANCIAL PROJECTIONS (3 YEARS).............................................. 17 17.1 Projected Budget* (start up plus mission M-1)..............................................................................17 17.2 Sources of income from operations and investment....................................................................... 18 17.3 Projected Net Income (Aug 2007 through July 2010).................................................................... 18 17.5 Recommended Management Risk Allocation ................................................................................. 20 17.6 Resource Allocation ....................................................................................................................... 20 18. DIRECTORS AND ADVISORS .................................................................................................................. 21 18.1 General Counsel ............................................................................................................................ 27 APPENDIX A – PROJECT DELIVERABLES SCHEDULE ................................................................................... 28 APPENDIX B – GOOGLE LUNAR X PRIZE PRESS RELEASE......................................................................... 32 Draft Version 2.6 October 2007 Company Confidential 2 Excalibur Moon Limited Business Plan Overview Introductory Notes and Disclaimer Excalibur Moon has prepared this document for internal management purposes and to provide potential employees of Excalibur Moon and interested third parties with an introduction to Excalibur Moon and its proposed activities only. Accordingly, this document is not intended to constitute an offer to directly or indirectly acquire securities in Excalibur Moon. The information contained in this document is to be regarded as confidential and any intellectual property subsisting within to be the ownership of Excalibur Moon. This document is copyrighted by Excalibur Moon Limited and should not be copied or shown to any third party without the written consent of Excalibur Moon. It should be noted that this Business Plan Overview is an introductory document only and does not address the business model, market and risk with the rigor of a full business plan. Details of Excalibur Moon business case and market strategies will be made available under non-disclosure agreement to qualified investors and interested third parties. Draft Version 2.6 October 2007 Company Confidential 3 Excalibur Moon Limited Business Plan Overview 1. Executive Summary Excalibur Moon Limited will be established as a private company incorporated in the Isle of Man. The company has entered into strategic arrangements with key private and government players in the global space industry to develop turn-key solutions for reliable products and services supporting customized missions to the Moon. As the world’s first commercial lunar exploration and development enterprise operating on a global scale, Excalibur Moon will develop unique technical and managerial capabilities as a commercial lunar “mission integrator" to deliver unprecedented value to diverse international customers. The company’s three-year strategic business goals are: • Become the first private enterprise to reach the surface of the Moon • Be the first to market ongoing lunar mission products and services • Create a growing and profitable commercial space business that delivers substantial returns on investment to the company’s stakeholders over time • Win the $25M Google Lunar X PRIZE purse Excalibur Moon is a lunar exploration products and services business. Its products will come from a growing inventory of increasingly capable commercial lunar exploration technologies and intellectual property, starting with small robotic landers and rovers and growing to multi-ton class systems with man- rating potential. Its services will be focused on providing turn-key solutions for reliable products and services supporting customized missions to the Moon. In essence, Excalibur Moon is a commercial broker and provider of low cost access to the Moon for private and government clients. The company’s short-term financial goals are: • Fund the $100M first pathfinder mission to the Moon by 2010, from cumulative $145M sources of funds available. • Have a positive cash flow of >$60M and plans to undertake further missions beyond 2010 • Begin generating revenues from various sources (see Tiers below) and tap into debt markets as needed to support the Company’s ambitions. • Consider Acquisition targets, Mergers or an IPO following the success of the first “blockbuster” pathfinder mission • Establish a Web 2.0 model valuation that will drive market capitalization beyond $1B in five years With the world’s attention turning back to the Moon and the increasing confidence accruing to the private space sector as highly credible players enter the new space race, Excalibur Moon is uniquely positioned to take the next bold step beyond the current focus on suborbital and low earth orbit tourism. This unique position is due to the experience and influence of the company’s founders and advisors; strategic partnerships with renowned space technology developers; and exclusive relationships with key Russian facilities capable of adapting proven lunar access technologies to Excalibur Moon’s requirements. Draft Version 2.6 October 2007 Company Confidential 4 Excalibur Moon Limited Business Plan Overview The announcement of the $30M Google Lunar X PRIZE on September 13th, 2007 marked the beginning of an historic private sector race to the Moon. To win the primary $20M Google Lunar X PRIZE, a team must successfully land a privately