LOVE TO COOK–COOK TO LOVE BACK TO SCHOOL CELEBRATING 50 YEARS OF THE VOTING RIGHTS ACT NEW! MEET THE PEPPER WITH A HEART! APPLE PECAN PIE • SUMMER BLACK-EYED PEA SALAD • JOHN’S BREAKFAST BOWL Meet the Pepper with a Heart! You know the difference pepper makes. Think what a really good pepper could do. John’s Breakfast Bowl, page 16 Penzeys Pepper A simple shake brings life to salads, sandwiches, pasta, meat, potatoes, soup NEW! and eggs. Delicious every time. 1⁄ 4 cup jar (net 1.0 oz.) #46138 $ 3.95 1⁄ 2 cup jar (net 2.3 oz.) #46154 $ 6.95 3/4 cup bag (net 3.5 oz.) #46141 $ 8.69 Our Pledge: For each jar of Pen- zeys Pepper sold (or given away with this current promotion), we will donate one jar of Penzeys Pepper to an organization that feeds those in need. Bill’s Harvest Tomatoes, page 62 Make a difference— make your pepper, Penzeys Pepper. Back to School 2015 With August 6th marking the 50th anniversary of the Voting Rights Act of 1965 Chocolate Zucchini Cake 9 we thought it would be good and right to focus on cooks who work to educate about the events that set the Act in motion, and the positive impact actually CHILI PEPPERS & POWDERS 10-12 enforcing the right to vote has had on our country. As once again there are CINNAMON 14-17 those who are using unfounded fears to place obstacles along the path to voting that have a greater impact on minority voters, it’s important to remind Nancy’s Apple Pecan Pie ourselves of how much was achieved 50 years ago and at such a cost. John’s Breakfast Bowl 16 I can understand there is a world of cooking that revolves around Cornmeal Soufflé 16 exceptionality and elitism where the featured foods flow from the anger of celebrity chefs. In that world it might be hard to see the connection between Summer Tomato Salad 22 cooking and the Voting Rights Act. But in our world, people cook to take care of those around them and people give away their cooking because of the way the BBQ Tri-Tip with Homemade Salsa 23 gift of cooking has of setting better futures in motion for everyone. In our world cooking and the Voting Rights Act pretty much come from the very same PEPPERS & PEPPERCORNS 26-29 place. When you treat people with dignity and compassion the world really Company Meal does become a better place. And where empathy and compassion abound, great recipes are always close at hand. Sweet Drop Biscuits with Strawberries 31 With all this in mind, in this catalog we are introducing the new Penzeys FIND A PENZEYS STORE NEAR YOU 32 Pepper. First off it’s great pepper; the best really. If you were a fan of our Penzeys Freshly Ground Pepper, you will like the flavor of Penzeys Pepper even Chopped Greek Salad 35 more. If there was a weakness to the Freshly Ground, its particle size was Banana Walnut Buttermilk Muffins 36 slightly too large to work well with foods that were neither hot nor moist. So for Penzeys Pepper we’ve added about 20% finer ground pepper, which may seem Fried Green Tomatoes 37 like a small thing, but when it comes to foods like sandwiches, salads or simply a hard-boiled egg, the flavor comes through so much better. Summer Black-Eyed Pea Salad 39 The other big difference with Penzeys Pepper is our pledge. For every jar we sell Sweet Potato Casserole 41 or give away to our customers through promotions, we will be donating an additional jar to organizations that feed people in need. So by getting a jar of Salmon Croquettes 48 Penzeys Pepper not only are you providing the very best in pepper for yourself and the people you cook for, you are also providing the same for someone in Favorite Salad 49 need. VANILLA 50-53 For too many in need, meals often are what others have rejected or made with Sour Cream Pound Cake ingredients beyond their best-by dates. From our customers I’ve learned the optimism that comes with cooking. I just believe that the idea of there still Pickled Black-Eyed Peas 52 being people out there who care enough to give you the option to season your Tilapia Salad 53 food with the very best pepper the world has to offer is going to make a difference for someone somewhere. Please help make Penzeys Pepper a GIFT BOXES & CRATES 54 success. Cheesy Spinach with Brown Rice 60 And if you have the chance to get our new Penzeys Pepper, you really should use it to season John’s Breakfast Bowl on page 16. So much of what we are Polynesian Ribs 60 trying to do is keep the spirit of cooking alive. Keeping the history of the Civil Rights Movement alive is important too. In John’s Breakfast Bowl both live side SPICE INDEX 61 by side literally in the same bowl. Don’t miss this chance to connect to the best of our humanity. Trust me, you’ll be glad you did. Enjoy. ONE FOR THE ROAD 62 Bill’s Harvest Tomatoes And thanks for being a Penzeys Customer, [email protected] 3 PENZEYS SPICES | HOLIDAY Adobo Seasoning Apple Pie Spice A traditional and popular Mexican spice mix. Not hot, Use 1-2 tsp. for an 8-inch apple pie. Great for muffins, but spicy and rich in flavor, and salt-free. Use ¹/4 -1 tsp. use ¹/2 tsp. per cup of batter. For sugar cookies, add 1-2 per pound and rub on chicken, fish and pork. Great for tsp. per batch. Sprinkle on regular or French toast, add to waffle or pancake batter, /4 tsp. per cup. Hand- HOW MUCH SHOULD I BUY? easy guacamole, just mix 1 tsp. Adobo Seasoning in ¹ 1 TB. water, add to 2 mashed avocados with a squeeze mixed from: China and Korintje cinnamon, nutmeg, mace A good guideline is to buy a one year’s of lemon or lime juice, a shake of salt and a pinch of and cloves. supply of herbs or ground spices, and a hot pepper. Hand-mixed from: garlic, onion, black 1⁄4 cup jar (net 1.0 oz.) #10232 $ 3.95 one to two year supply of whole spices. The pepper, Mexican oregano, cumin and cayenne red pepper. 1⁄ 2 cup jar (net 2.2 oz.) #10258 $ 6.95 government’s guideline for freshness dating 1⁄ 4 cup jar (net 1.1 oz.) #10137 $ 3.95 3/4 cup bag (net 3.3 oz.) #10248 $ 8.69 is four years for whole spices and two years 1⁄ 2 cup jar (net 2.5 oz.) #10153 $6.95 3/4 cup bag (net 3.8 oz.) #10143 $ 8.69 for ground. Some people say six months Arizona Dreaming 1 1⁄ 2 cup bag (net 7.5 oz.) #10185 $ 13.99 Arizona Dreaming is simply a delicious all-purpose is the longest spices should be stored, but coming together of spices. The flavors of South of the most spices are harvested only once a year, Ajwain Seed Border combined in the ways that Americans love so so it does not make sense to discard them Ajwain (or Ajowan) is traditional to many Indian and much. Great for just about everything, use frequently every six months. On the other hand, two Pakistani dishes. From Pakistan. to season: vegetables, rice, beans, beef, pork, scrambled huevos, ground turkey, cheese, salad years is too long to store finely powdered 1⁄ 4 cup jar (net .8 oz.) #50139 $ 3.45 dressings. Free from salt. Hand-mixed from: ancho chili spices. Each spice contains hundreds 1⁄ 2 cup jar (net 1.9 oz.) #50155 $ 5.95 4 oz. bag #50142 $ 6.65 pepper, black pepper, onion, garlic, paprika, spices, of flavor components. It is the quantity cumin, citric acid, Mexican oregano, cilantro, lemon peel, and balance of these components that chipotle pepper, red pepper, jalapeño, cocoa and natural Allspice smoke flavoring. determines the quality of the spice. These Allspice is one of the most popular baking spices. flavor components will dissipate at different Sweet and warm, ground allspice is particularly good 1⁄ 4 cup jar (net .9 oz.) #15837 $ 3.95 in pumpkin pie, banana bread and cookies. Allspice is 1⁄ 2 cup jar (net 2.1 oz.) #15853 $ 6.95 rates. A top quality spice may be better at 4 oz. bag #15840 $ 7.09 also the main flavor in barbecue sauce and is used two years old than a low quality spice at two 8 oz. bag #15882 $ 12.79 whole for canning, soups, and mulled wine or cider. months. When in doubt about a spice, just 1 lb. bag #15811 $ 24.30 smell it. If it smells strong and spicy, use it. If Whole Honduran Allspice 1⁄4 cup jar (net .6 oz.) #50234 $ 2.95 not, toss it. Arrowroot Starch 1⁄ 2 cup jar (net 1.5 oz.) #50250 $ 4.95 Arrowroot has long been used in making clear glazes for 3/4 cup bag (net 2.3 oz.) #50240 $ 6.29 fruit pies. Because of its superior thickening ability (use half HOW SHOULD I STORE THEM? 1 1/2 cup bag (net 4.6 oz) #50282 $ 9.49 as much as flour) and clear look, arrowroot is excellent for Spices must be stored properly to Ground Honduran Allspice stir-fry sauce. To thicken sauces or gravies: Use 1-2 tsp. maintain strong, fresh flavor.