hair • nails • dayspa • business october 12 & 13 photo: Bonika Shears photo: i make you beautiful photo: GiGi photo: RUSK photo: CND Beauty Industry Professionals Only SHOW PREVIEW artistry & education at its best! birmingham jefferson convention center • birmingham, alabama artistry & education Beth Minardi Martin Parsons Mike Karg Tina Crenshaw Johnathan Kent Swaim Barry Fletcher Minardi KARG Inc. New York Framesi Framesi Jaime Schrabeck, PhD Rose M. van Leslie Christin Jim Jones Ivan Zoot Lance Courtney Precision Nails Hemert Chvasta Cara Cosmetics Andis Inspiring Champions Biomaris USA at its best! show information show dates & hours registration prices October 12 • 9a – 6p On or Before September 6 October 13 • 9a – 4p Professional Two-Day $40 Student Two-Day $30 show location After September 6 Birmingham Jefferson Convention Center Professional Two-Day $50 2100 Richard Arrington Jr. Blvd North Student Two-Day $40 Birmingham, AL 35203 Day of Show Professional Two-Day $60 monday specials! Student Two-Day $50 A free gift will be given to the first 2,000 attendees including product discounts and specials! A FREE trip to Orlando prize coupon savings! winner will be announced Monday! Enjoy a unique shopping experience at Premiere BIRMINGHAM 2008. Take advantage of this great buying opportunity and enjoy the savings 4 easy ways to register featured on page 33. 1. ONLINE www.premierebirminghamshow.biz 2. FAX or MAIL registration form on page 35 hotel & travel 3. CALL 800.335.7469 or 407.265.3131 (9a – 5p EST, M-F) Get the lowest rates at official show hotels! 4. VISIT a local authorized registration outlet (listing on page 34) • Visit www.premierebirminghamshow.biz, click on Hotel & Travel • Call Travel Planners at 800-237-5655 or 212-532-1660 See page 36 for details. artistry & education Wayne Grund Surface Oscar Valencia Inspiring Champions at its best! inside: education Barbershop Highlights 24-25 Business Forum 28-29 Dayspa & Esthetics 26-27 Extensions & Weaves 20-21 Global Texture 22-23 Hair Education 6-17 Main Stage 4-5 Nail Education 30-31 workshops Hands-On 18 participating companies 19 general information Birmingham City Information 25 Coupons 33 Registration Form 35 photo: CND Frequently Asked Questions 34 Show Registration Outlets 34 Trip Giveaway Information 32 hotel & travel information Directions & Parking 36 special events Simply Pink Dance Party 19 main stage Thomas Dewing Amedeo DeRango Presented by Beauty Systems Group Presented by Beauty Systems Group Goldwell KMS California Featuring Thomas Dewing and Amedeo DeRango Featuring Thomas Dewing and Amedeo DeRango As a diverse, award-winning hairstylist, Thomas is brilliant in cutting as well as coloring. He is 2008 Hollywood and Malibu Campaign especially talented in the areas of up-styling and modern shaping and finishing. Modern Salon KMS California will inspire you as they present the Hollywood and Malibu Campaign for called him “wickedly creative” and his editorial work has been featured in other respected 2008. This dynamic team will share new and innovative cutting and styling techniques publications. According to Thomas, “Fashion change is constant. A hairdresser’s eye needs to be and the culture that is KMS California. as sharp as his scissors.” KMS California haircare inspires individuality, promises versatility and frees you to Amedeo inspires growth in stylists and owners through progressive techniques and motivation. express your own unique style. Express yourself! His work has been featured in Passion, Coiffure Q and Modern Salon. He is very approachable and shares his talents by bringing his creative cutting design techniques to stylists across North The Main Stage America. Sunday 10:25 -10:50a The Main Stage Sunday 10-10:25a Farouk Systems Tressa Featuring Rocky Vitelli and Monica Keesee Featuring Alvin Charchuk and Kelly McMurray Vision Designing for many years and still going strong, Alvin Charchuk continues to make magic The Trend Collection for Fall/Winter 2008-09 with his creations. One of Alvin’s great strengths is his ability to imagine and bring to life We proudly present “VISION” the new trend collection from Farouk Systems Group. This modish and progressive styles that also suggest classic elegance. Educator and Color Artist collection is based on two different streamings in fashion, Shimmer & Shine. The Vision are only the beginning of Kelly’s many talents. She is well versed in the beauty industry Collection contains the most beautiful ingredients as texture, beauty and shape. doing haircut techniques and design, special occasion hair and make-up. The Vision Collection contains the 4 basic elements of life: earth, water, air and fire. Total Look • “Earth” stands for: Natural, ecological, melting of culture and feminine The KIS & Tressa Design Team brings the stage to life with cuts, colors and finishing • “Water” stands for: new, fresh, clean, reflection, transparency and movement techniques which will surpass all expectations! It’s all about movement, design and healthy • “Air” stands for: big, space, volume, soft, movement and streaming younger hair with KIS Hair Care. The cut & color methodology consistently integrates all • “Fire” stands for: strong, expressive, explosive and contrast aspects of a “Total Look” for every client. To complete the total look we have added simple The elements inspired us to create “VISION” the new international collection 2008. perm techniques to support the cut and aid in finishing. The Main Stage The Main Stage Sunday 12 – 12:50p • Monday 12 – 12:50p Sunday 11 – 11:50a • Monday 11 – 11:50a 4 Monica Keesee Alvin Charchuk Kelly McMurray Wayne Grund Dewey Fanone Martin Parsons Mike Karg Surface Martin Parsons Featuring Wayne Grund Featuring Martin Parsons Worldwide media features Wayne Grund’s work; Cosmopolitan, Vogue, Modern Salon, Martin’s fast paced and entertaining Main Stage presentation will highlight the latest looks American Salon, and Passion are but a few of the magazines; NBC, ABC, CNN, CTV, CBC, including fabulous finishes on short and medium hair, as well as long hair up-styles for special and BBC the television networks. Wayne Grund is featured in excess of 85 shows per occasion hair. year. Stylists throughout Europe, South Africa, Australia, Japan, U.S.A. and Canada have applauded his work. Excitement, Energy, Passion, Learning, Pure Edutainment. Become Educational as well as entertaining, Martin’s presentations are not to be missed. His finale will inspired! Traditionally classic to edgy street fashions. Shout, laugh and learn with Wayne be a parade of elegant hair matched with the most colorful and sumptuous gowns that are Grund! guaranteed to inspire. The Main Stage The Main Stage Sunday 2 – 2:50p • Monday 2 – 2:50p Sunday 1 – 1:50p • Monday 1 – 1:50p Fi Hair KARG Inc. New York Featuring Dewey Fanone, International Creative Director Featuring Mike Karg The Square Risky, charismatic and fiercely intuitive, KARG is a go-to celebrity stylist, an award winning Since 1997, the Fanone International Hair Academy has been recognized with no platform artist as well as the Owner of KARG, Inc. New York and KARG Hairstyling and Products, fewer than 7 international awards including 4 consecutive NAHA student winners. Switzerland. Knowledge and passion in hairdressing have made Dewey Fanone and the Fi Hair Team one of the most sought after educators in North America. Rediscover the The Signature KARG DryHairCut fundamentals of cutting and finishing and learn how to express your confidence and As the hairstylists’ hairstylist, Mike Karg thrives on teaching hairdressers his groundbreaking vision with clients while conveying a complete understanding of the art. See why techniques to help raise them to the next level of hair cutting artistry. Step-by-step, he “The Square” is the foundation of shape! demonstrates his state-of-the-art methods using a variety of professional cutting shears, texturizers, thinners and texture blades. As a world renowned Ambassador of DryHairCutting, The Main Stage KARG breaks new barriers in designing bold, modern hair structures. Sunday 4 – 4:50p • Monday 3 – 3:50p The KARG EXPERIENCE: It’s not just about hairstyling, it’s about a new way of cutting hair! The Main Stage Sunday 3 – 3:50p • Monday 10-10:50a 13 hair education Farouk Systems Minardi Featuring Mickey Svircevic, Bradley Tuggle, Featuring Beth Minardi Rocky Vitelli and Monica Keesee Join BETH MINARDI as she shares her TOP SECRET Formulas for Success in Vision professional hair coloring. This lecture puts YOU in the spotlight. Listen as The Trend Collection for Fall/Winter 2008-09 Beth explains the latest concepts in coloring, her methods of hiring, developing We proudly present “VISION” the new trend collection from Farouk Systems and promoting color staff, and her candid opinions on new hair color products, Group. This collection is based on two different streamings in fashion, theories and techniques. YOU’LL be able to ask Beth any color question you Shimmer & Shine. The Vision Collection contains the most beautiful want, and can take part in one of the most informative color education formats ingredients as texture, beauty and shape. available. During this session, BETH speaks straight from the heart – and gives The Vision Collection contains the 4 basic elements of life: earth, water, air you the kind of non-commercial color assistance busy colorists are asking for. and fire. Note: This is a lecture and information exchange. No models will be presented. • “Earth” stands for: Natural, ecological, melting of culture and feminine Register NOW. BETH’S lectures are standing–room only crowds. Don’t miss • “Water” stands for: new, fresh, clean, reflection, transparency and out! movement • “Air” stands for: big, space, volume, soft, movement and streaming • “Fire” stands for: strong, expressive, explosive and contrast East Ballroom A Sunday ONLY • 11:30a - 1p The elements inspired us to create “VISION” the new international collection 2008. Exhibit Floor Education Look & Learn Prices Sunday • 9a – 6p $25 On or Before Sept 6 Monday • 9a – 4p $35 After Sept 6 $45 Day of Show 6 800.335.7469 www.premierebirminghamshow.biz Presented by Gulf States Beauty Supply RUSK NIOXIN® Research Laboratories, Inc.