Dit document wordt u aangeboden door: XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX klik hier voor meer artikelen MeetingInternational.org Business Destination HollandHolland Volume 3 - nr2 - 2013 - MeetingInternational.org Find out why Holland should be your next MICE destination Discover the new Rijksmuseum - The Dutch Masters - Leiden, a city worth exploring - Hotel review: Sofitel Legend The Grand Amsterdam Pullman Eindhoven Cocagne: Make your meetings run extra smoothly With Co-Meeting by Pullman you benefit from personal support by our highly skilled Event and IT Solutions Managers as well as high-level technologies. Pioneering ideas are created not only in our 18 meeting rooms (for up to 400 people), but also during the innovative break-time activities that we offer. Pullman Eindhoven Cocagne, Vestdijk 47, Eindhoven 5611 CA, Netherlands. Book now at pullmanhotels.com or by telephone on: +31 (0) 40 - 2326160 Photographer: Hugo Potharst Photographer: Paris . Sao Paulo . London . Shanghai . Dubai . Bangkok . Sydney . Berlin . Bali . Barcelona JOIN OUR GLOBAL LOYALTY PROGRAM AT ACCORHOTELS.COM 2076_PM_AZ_Eindhoven_215x285_ENG_0913_k1.indd 1 05.09.13 13:32 Preface Meeting Pullman Eindhoven Cocagne: Make your meetings run extra smoothly With Co-Meeting by Pullman you benefit from personal support by our highly skilled Event and IT Solutions Managers as well as high-level technologies. Pioneering ideas are created not only in our 18 meeting rooms (for up to 400 people), but also during the innovative break-time activities that we offer. Pullman Eindhoven Cocagne, Vestdijk 47, Eindhoven 5611 CA, Netherlands. Book now at pullmanhotels.com or by telephone on: +31 (0) 40 - 2326160 Dutch art: world class Internationally, the Netherlands are leading in the field of art and history. Each year, a large number of tourists come to admire the world-famous works of art by Dutch masters. It is no surprise, then, that the Netherlands have the most museums per square kilometer. This edition of Meeting International highlights a number (a very small selection) of Dutch artists, and of course we pay attention to the newly renovated Rijksmuseum. On 13 April, after a renovation lasting ten years, the Rijksmuseum was finally officially reopened by Princess Beatrix. Four months later, over 1 million people had already visited the museum. Now, seven months after the reopening, each day 7,000 to 10,000 visitors come to view the museum’s treasures. That the Rijksmuseum enjoys international renown, was proven early November, when the museum was granted the award ‘Best European Tourism Project’ – leaving the Paris Louvre behind. The jury of this competition, including famous travel journalists, photographers and writers from Great Britain, praised the museum for its success- ful transformation. And that is another thing we can be proud of! Have a nice read! Team Meeting International Photographer: Hugo Potharst Photographer: Paris . Sao Paulo . London . Shanghai . Dubai . Bangkok . Sydney . Berlin . Bali . Barcelona JOIN OUR GLOBAL LOYALTY PROGRAM AT ACCORHOTELS.COM MeetingInternational.org 3 2076_PM_AZ_Eindhoven_215x285_ENG_0913_k1.indd 1 05.09.13 13:32 6 Discover how Dutch Masters can transform your events into Masterpieces It’s quite likely you’ve encountered some Dutch Masterpieces – paintings by the likes of Rembrandt, Van Gogh and Vermeer, and maps by cartographers like Joan Blaeu – but did you know the Dutch are also Masters of event planning? Mr. Holland delves into history to help explain the present day. “It is quite interesting 8 Discover the new Rijksmuseum to see where the 13 April was The Day. After a renovation lasting almost ten years, the Amsterdam Rijksmuseum was of- evolution of ficially reopend by (then still) Queen Beatrix. Now, a little over six months later, almost two million peo- ple have already visited the completely renovated museum to view its world-famous art collection. congresses leads, and which role a convention agency or 14 The Dutch Masters PCO will play in this In the course of the centuries, a large number of Dutch artists have gained world renown with their process.” work. We will name just a few of the most prominent amongst these. Jeannette van Namen, page 30 30 Congress by design: ‘It always boils down to tailormade solutions’ Last year, the renowned PCO Congress by design invited a number of major players in the MICE industry to discuss the added value of partnerships. This discussion tasted morish, so on 8 October a number of participants were again invited to voice their opinions. 8 14 4 MeetingInternational.org Contents Meeting Volume 3, number 2 www.meetinginternational.org van munster media groep A PUBlicaTION OF MVM Producties b.v. Postbus 6684 6503 GD Nijmegen Kerkenbos 12-26c 6546 BE Nijmegen t: 024 - 3 738 505 f: 024 - 3 730 933 30 34 PUBliSheR: Michael van Munster PriNTinG: Balmedia EdiTor IN CHIEF Jessica Scheffer [email protected] EdiTORS Sofie Fest MA Hans Hooft ADDITIONAL CONTENT BY Eric Bakermans, GMIC LayoUT 46 Joost Franken, Jan-Willem Bouwman PHOTOGRAPHY Hielco Kuipers, NBTC, Rijksmuseum 34 Leiden, a city worth exploring ‘Seeing is believing’. With this saying in mind, Leiden Marketing organized the inspirational coVer weekend ‘Discover the convention city of Leiden’. So, late September, more than 20 Rijksmuseum, Amsterdam meeting planners and event organizers from all over the country came to see with their own eyes what Leiden has to offer with regard to corporate events. ADVERTISemenTS Danny Toonen: [email protected] 46 Hotel review: Sofitel Legend The Grand Amsterdam Jordey de Joode: The impressive facade of the historic building that houses Sofitel Legend The Grand Am- [email protected] sterdam is a preview of the interior that reminds you of a long history and days gone by. The rich heritage of the location is maintained carefully, but the demands of the modern- This magazine is a special edition of Meeting Ma- day guest are also met – in the same stylish manner. gazine.nl. The copyright of all articles published in this magazine rests with the publisher. Although the greatest care was given to the accurateness of the information in this publication and checked Also in this magazine where possible, the publisher and the editors ex- 13 Novotel Amsterdam plicitly contest any liability for any incorrectness 24 Utrecht Convention Bureau or incompleteness of the information provided. 26 TivoliVredenburg 27 Postillion Hotel Utrecht-Bunnik 28 Hotel Mitland 28 Oud London 38 CORPUS/Hilton Garden Inn 43 Noordwijk Marketing MeetingInternational.org 5 Holland enjoys creating impressive venues From Palace on the Dam 1670 to Eye Film Institute - today Advertorial_iPad.indd 1 07-11-13 15:48 NBTC Meeting Discover how Dutch Masters can transform your events into Masterpieces By Mr. Holland It’s quite likely you’ve encountered some Dutch Masterpieces – paintings by the likes of Rembrandt, Van Gogh and Vermeer, and maps by cartographers like Joan Blaeu – but did you know the Dutch are also Masters of event planning? Mr. Holland delves into history to help explain the present day. or a small northern European country roughly VENUES the size of the American state of Delaware, The While learning to hold back the North Sea and water in general, FNetherlands has an impressive history of global we’ve learned a thing or two about building. From Amsterdam’s achievement and influence. But for all of that, the Dutch Royal Palace on Dam Square, built on roughly 14,000 wooden are a very forward-looking people who proudly live side stilts in a swamp in the 17th Century, to the gleaming white Eye by side with their history. When considering what country Film Institute, the new jewel of Amsterdam’s harbour, we’ve got to stage an event in, some key factors make Holland one used to creating venues that attract global attention. And these of the top destinations available today. days that includes our hotels, convention centres and meeting spaces, built to cater to every need. ACCESSIBILITY Our cartographers first put the world on the map in the 17th COMPACT Century, and are still doing it today; TomTom digital maps And we use our small size to our best advantage. We’re easy to are created by Dutch innovators. We’re easy to find and easy get around via highways, rail lines and canals, since Holland to reach via Schiphol International Airport, high-speed rail is only 300 km long and 200 km wide. This means from connections from European neighbours, or even by ocean or Amsterdam you can reach Utrecht in 30 minutes, Rotterdam river-going passenger liners. in 45 and Groningen all the way in the north, still in less than two hours. CULTURE Our culture is rich and diverse, and it certainly isn’t only about And since we’ll be at the Holland Meeting Point (Stand H10) our ‘Old’ painting masters. Today Tiësto and Armin van at the EIBTM, you’re invited to come and find out much more, Buuren are two of the biggest names on the global music scene, in person, from our friendly Dutch Masters of event planning while André Rieu tops another segment of the music sector. who will be on hand to meet you. There’ll be representatives Dutch Design and fashion are respected the world over, and available from Regional Convention Bureaus, Destination with our residents coming from over 190 different countries, Management Companies, Convention Centres, Hotel Chains, you’ll be sure to find world-class cuisine in our villages as well Individual Hotels, Special Venues and Travel Solutions. We as our cities. look forward to meeting you there. MeetingInternational.org 7 8 MeetingInternational.org Dutch Highlights Meeting Discover the new Rijksmuseum 13 April was The Day. After a renovation lasting almost ten years, the Facts & Figures Amsterdam Rijksmuseum was officially reopend by (then still) Queen • The renovated Rijksmuseum exhibits over 8,000 works of art and historical objects Beatrix.