Before the FAIR AFTER the FAIR

Before the FAIR AFTER the FAIR

FAIR LOCATIONS ro r Tana Rive River T Maddalena Courtyard and Choir anaro 1 Eusebio Civic Museum WITH THE MAIN SUPPORT OF WITH THE CONTRIBUTION OF TORINO 2 G. Busca Theatre ASTI CUNEO 3 Church of San Domenico CORSO NINO B VIA T IXIO O RI SPONSORS NO VIA VERNAZZA 4 Palazzo Mostre e Congressi 9 BO VIA BAL Piazza Pertinace aka Piazza San Giovanni 4 11 I 5 VIA COMO D U A RATO V A R Z I A M R Z VIA C E I A A AV N O A C N Z G U I A O I R V R Piazza Risorgimento aka Piazza Duomo E N V V TECHNICAL SPONSORS meDIA PartNerS 6 I LE IA ACQU T A I I T D O E A V BARBARESCO E P I T V T S 5 A 6 12 A O VIA S I .GIOVANNI Piazza Savona O M V 7 S A R VIA VID O C V I NO A G RI I AC E A E I IA M C Piazza Falcone V L 8 Z A E Z N VIA C 2 A U O I ALISSAN N T N INFORmatiON O R 3 A E A P M I A M I Piazza Medford E 9 O E I V 8 E R D N Ente Fiera Internazionale del Tartufo Bianco d’Alba Ente Turismo Alba Bra Langhe e Roero VIA BELLI A O C O T V Piazza Risorgimento 2, Alba (CN) C Giostra delle Cento Torri T I 1 O A Piazza Medford 3,Alba (CN) tel + 39 0173 35 833 A Piazza San Paolo A V I 10 13 I G A V tel + 39 0173 36 10 51 [email protected] - www.langheroero.it I V [email protected] - www.fieradeltartufo.org A | V VIA GIOBERTI R V T I VIA PARUZZA A D S O N E I Church of San Giuseppe I P 11 A A P Z E C O O R HOTEL AND RESTAURANT BOOKINGS WINERY TOUR BOOKINGS B R A M O C S I S M R O F V E O R T C A T V 12 Beppe Fenoglio Study Centre T I E T IA C Consorzio Turistico Langhe Monferrato Roero Piemonte on Wine E S L O L 0 O I B T EO Piazza Risorgimento 2, Alba (CN) Piazza Risorgimento 2, Alba (CN) 2 UN RR A A VIA C ID I A C N I O O D V N tel + 39 0173 36 25 62 tel + 39 0173 63 50 13 R V I S IE Ferrero Foundation O B R 13 A www.turismodoc.it www.piemonteonwine.it O VIA ROMA A C N S C K A À B 7 Y A S S I T V A FAIR FOR ALL (ADVICE FOR THE DISABLED) FOLLOW US ON R IC A 10 Truffle Market | AlbaQualità VIA DON ALBERIONE Sportabili Maddalena Courtyard Località Toetto 2, Roddi (CN) DI AU tel + 39 0173 61 56 70 - 366 994 37 48 IN Ente Fiera Internazionale del Tartufo Bianco d’Alba IA E www.sportabili.org Piazza Medford 3 V A A OP I UR L A Ente Turismo Alba Bra Langhe e Roero SO E T BAROLO OR I Centro Nazionale Studi Tartufo C O welcOme UNESCO! CUNEO S Piazza Risorgimento 2 R O COrtemilia Eusebio Civic Museum C 1 Tuesday to Friday: 3pm to 6pm savONA Saturday and Sunday: 9am to 8pm ALBA WHITE TRUFFLE MARKET alba truffle SHOW FOlklOre ExHiBiTIONS ALBAQUALITÀ ALBA TRUFFLE SHOW HEADLINE EVENTS Photo Aldo Agnelli Archivio Centro Studi Beppe Fenoglio Cooking demo with Matteo Baronetto, chef at the restaurant Del Cambio, Turin Maddalena Courtyard - Sala Foodies - Sunday 12 October at 11am Cooking demo and presentation of the book Casa Rugiati by Simone Rugiati INveStiture OF the PODESta ANSelm Kiefer . Der RheiN / THE RHINE Maddalena Courtyard - Sala Foodies - Sunday 19 October at 4pm The town hall is given a historical makeover, with a cast in period costume and an exciting re-enactment. An exhibition organized with the support of the Ceretto family and featuring the work of noted Cooking demo with Chef Rubio, star of DMAX (digital terrestrial channel 52) Piazza Risorgimento - Saturday 27 September at 9pm German contemporary sculptor and painter Anselm Kiefer. Maddalena Courtyard - Sala Foodies - Saturday 25 October at 4pm Maddalena Choir - From Saturday 13 September to Sunday 9 November - Free entry Tuesday to Friday from 3pm to 6pm / Saturday and Sunday from 10am to 6pm Cooking demo with Ken Frank of La Toque restaurant, Napa, California MEDIEVAL PROCESSION Maddalena Courtyard - Sala Foodies - Sunday 26 October at 11am A magnificent parade through the town streets with over a thousand characters - noblewomen, knights and commoners - ALDO AGNELLI . PAINTER AND PHOTOGRAPHER OF THE PALIO ‘Five Women in Search of Pasta’ with Anna Prandoni, editor of La cucina Italiana magazine to the sound of drums and the waving of flags. Each district will act out an episode from medieval history in the Palio arena. Church of San Domenico - From Friday 3 October to Sunday 9 November - Free entry Maddalena Courtyard - Sala Foodies - Saturday 1 November at 4pm Start from Piazza Savona - Sunday 5 October at 2.30pm Monday to Sunday from 10am to 12.30pm and from 3pm to 6pm Cooking demo ‘In Search of Lost Tastes’ with Ugo Alciati and Samanta Cornaviera Maddalena Courtyard - Sala Foodies - Sunday 2 November at 11am DONKEY PALIO FElicE Casorati . COLLEcTIONS AND ExHiBiTIONS FRoM EUROPE AND AMERICAs by with Alba’s nine districts compete for a painted cloth, the Palio, in a beautiful and exhilarating donkey race, Presentation of the book 100% Alba Enrico Crippa - Ceretto La Pina & Diego di Radio DEEJAY 65 paintings by Felice Casorati, including 40 from collections held by national and international museums Maddalena Courtyard - Sala Foodies - Sunday 2 November at 5pm conducted with great respect for the animals’ welfare. The donkeys are assigned to the districts in a draw, held at 10am in Piazza Risorgimento. and institutions. Organized by Alba’s Ferrero Foundation and gam - Civic Gallery of Modern and Events moderated by . Buy your ticket on Paola Gula Piazza Medford - Sunday 5 October at 4.30pm Contemporary Arts of Turin, in collaboration with the Piedmont regional department for historical, artistic Events are free with entry to the Truffle Market and AlbaQualità:€ 2.50 and ethnoanthropological heritage. The Alba White Truffle Market is the place to come to find out everything there is to know about FOODieS MOmeNTS TRUFFLE BACCHANAL | MEDIEVAL FAIR Ferrero Foundation - From Saturday 25 October 2014 to Sunday 1 February 2015 - Free entry Monday, Wednesday, Thursday and Friday from 3pm to 7pm and Saturday, Sunday and holidays from 10am to 7pm the truffle, immersing yourself in a unique and headily scented atmosphere. Every Alba white Cooking demos in which famous chefs revisit the themes of local cooking, paired with the best of Two captivating, tradition-packed events as the town presents itself in splendid medieval guise, truffle on sale at the market has been checked by a commission before the market is opened the Langhe and Roero’s wines. Events moderated by Paola Gula. welcoming visitors with torches and music and the flavours and fragrances of the past. , and this group of experts will also be available for consultation at the THE LAND WITHIN to the public consumer help Chefs: Maurilio Garola, Davide Palluda, Ugo Alciati, Walter Ferretto, Alessandro Boglione. Old town - Saturday 18 October from 6pm and Sunday 19 October from 10am desk inside the pavilions. The Alba White Truffle Market offers visitors the chance to see, touch and Maddalena Courtyard - Sala Foodies - Every Saturday at 11am An exhibition of the art of Massimo Berruti and Gabriella Rosso. smell many, many truffles, sold directly by trustworthy vendors and local truffle hunters. Chef: Pasquale Laera. Church of San Giuseppe - From Saturday 11 October to Sunday 2 November - Free entry Maddalena Courtyard - Sala Foodies - Sunday 19 October at 11am Monday to Friday from 2.30pm to 7pm and Saturday and Sunday from 10am to 12.30pm and 2.30pm to 7pm The large space hosting the Alba White Truffle Market is also home to the stands of the AlbaQualità Chefs: Manuel and Christian Costardi. GUIDED TOURS food and wine exhibition. Here you can discover wines from the Langhe and Roero, the delights Maddalena Courtyard - Sala Foodies - Sunday 16 November at 11am Buy your ticket on A HERiTAgE To EXPLORE of local artisanal confectionery, cheeses, egg pastas, cured meats and all the other food products To book: [email protected] - +39 0173 36 10 51 An exhibition of photographs of the vineyard landscapes of the Langhe and Roero and that have brought international fame to this area. UNDERGROUND ALBA Monferrato, the 50th Italian site to be included in the Unesco World Heritage list. TRUFFLE SENSORY ANALYSIS Piazza Savona - From Saturday 4 October to Sunday 16 November - Free entry Lovers of the the Langhe and Roero’s great cuisine can also enjoy a bite to eat at the restaurant Travel with an archeologist to the heart of the town. A sensory analysis judge will reveal the secrets of the Alba white truffle, with olfactory tastings and sensory tests. Sunday 28 September and every Saturday and Sunday between 4 October and 16 November area within the Fair’s pavilions. Maddalena Courtyard - Sala Workshop - Every Saturday at 11am and 3.30pm and Sunday at 11am Booking essential - +39 339 734 99 49 - +39 342 643 33 95 - www.ambientecultura.it To book: [email protected] - +39 0173 228190 Every Saturday and Sunday from 9am to 8pm Consumer Help Desk: DINNER THEATRE Entry to the Truffle Market and AlbaQualità:€ 2.50 National Truffle Study Centre winE tasTing ExperiEncE PANORAMIC ALBA Groups of more than 30: € 2 Saturday and Sunday from 9am to 8pm Enologists and sommeliers will guide you along a journey through local wine varieties.

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