HootSuite Enterprise Strengthens Collaboration with IBM Connections Integration Bring the Voice of the Customer Into the Workplace Your enterprise uses IBM Connections to knock down barriers between teams and departments, bringing employees and partners together to collaborate around mutual goals. HootSuite Enterprise has integrated with IBM Connections to remove the most important barrier of all – the divide between your company’s internal network and the voice of the customer. This integration creates a seamless connection Unique HootSuite integration allows IBM between your organization’s external social media Connections users to view content from Twitter and other social networks alongside IBM and its internal communities on IBM Connections. Connections content. from your branded social network presence into IBM Connections, giving your workforce unprecedented customer insight. In addition, employees can easily With this integration, IBM share content from their personal social networks Connections users can: with IBM Connections communities to spark collaboration internally. • Access IBM Connections communities and content in HootSuite, alongside social network streams for Twitter, Facebook, LinkedIn, Google+ and more. • Instantly share social media content and messages from Twitter and Facebook to colleagues and communities in IBM Connections. • Post new updates and comments to IBM Connections communities, and search for content across all of your communities from within HootSuite. New workflow allows IBM Connections users to share links and content from social networks to internal communities all within HootSuite. HootSuite Media Inc. HootSuite and IBM Connections Integration | 1 Build a Collaborative Enterprise Put Social Media in the Hands of Every Employee People expect the same level of social connectivity in the workplace that they enjoy at home and on Now any employee can take an interesting piece their personal mobile devices. Increasingly, they of content from Twitter or Facebook and, with a use public social networks to discover new ideas, couple of clicks, publish that content into their interact with subject matter experts, and hear IBM Connections Communities directly from customer voices. It’s imperative to bring external the HootSuite dashboard. No more cutting and social media and internal enterprise communications pasting links into email accounts and reposting in together in order to better serve customers and Connections communities one-by-one. The new engage employees. select the Community in which you want to post, and add a message to your fellow community members. separation of personal and professional social media. The HootSuite IBM Connections Application is free Business professionals frequently take information, for HootSuite Enterprise and IBM Connections articles, and conversations from their personal social customers. If you are interested in learning more and networks and apply them in day-to-day work, but you’re an existing HootSuite Enterprise customer, please contact your account manager. If you’re not internal social communities where their colleagues an existing HootSuite Enterprise customer, please can discover it. visit http://socialbusiness.hootsuite.com/ibm- request.html for more information. Share posts directly to IBM Connections Communities from external social streams. HootSuite Media Inc. HootSuite and IBM Connections Integration | 2.